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EBookClubs

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Book IPRA Newsletter

Download or read book IPRA Newsletter written by and published by . This book was released on 1992 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book International Peace Research Newsletter

Download or read book International Peace Research Newsletter written by and published by . This book was released on 1999-03 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book IPRA Bulletin

Download or read book IPRA Bulletin written by and published by . This book was released on 1990 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Public Relations

Download or read book Public Relations written by Frank Jefkins and published by Elsevier. This book was released on 2016-06-03 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations discuss the historical background, organization, definition, and promotion of the subject as a management function. The factors that influence public expectations of public relations are presented in detail. A section of the book enumerates the characteristics of an effective PR practitioner. Such factors as ability to communicate, organize, interact with people, having personal integrity, and imagination are explained thoroughly. The book provides a comprehensive discussion of the common and statute law affecting public relations. It also reviews the types of defamation like slander and libel. The topic copyright is explained. A section of the book covers the product’s life cycle. This subject includes the packaging, distribution, sales force, market education, promotion, and merchandising of the product. It is important that management- employee relations should be stimulated by PR techniques. These techniques can be in the form of house journals, notice-boards, audio-visual, speak up schemes, shop-floor talks, staff conferences, and other get-togethers. The book will provide useful information to reporters, advertisers, commercial developers, students and researchers in the field of marketing.

Book Advertising

    Book Details:
  • Author : Frank Jefkins
  • Publisher : Elsevier
  • Release : 2016-06-03
  • ISBN : 1483183181
  • Pages : 319 pages

Download or read book Advertising written by Frank Jefkins and published by Elsevier. This book was released on 2016-06-03 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising provides a comprehensive coverage of the subject matter. It gives some sample of case studies. There are ten classes of the subject matter. These are classified as being persuasive, informative, institutional, financial, classified, retail, cooperative, industrial, government, and trade. Each of these types is defined and comprehensively explained. The subject matter also has a role to society and this is discussed in the text. The book defines such term as marketing, propaganda, and public relations. Different medium of commercial delivery are outlined. Such medium as via press, television, radio, cinema, direct mail, and exhibitions are analyzed. The process of doing an advertisement is discussed in detail. This is followed by a description of the six sides to advertising. Several advertising organizations are described in detail. And a section of the text identifies the ways in which commercials are being funded. The book will provide useful information to commercial creators, marketers, agents, students, and researchers in the field of marketing.

Book International Social Science Council Newsletter

Download or read book International Social Science Council Newsletter written by International Social Science Council and published by . This book was released on 1997 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: News from ISSC.

Book Bulletin of the International Bureau of Education

Download or read book Bulletin of the International Bureau of Education written by and published by . This book was released on 1976 with total page 556 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Question of Values

Download or read book A Question of Values written by Peter Lawler and published by Lynne Rienner Publishers. This book was released on 1995 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Places the work of Johan Galtung in the context of past and current debates in international relations, political theory, and more generally, in the social sciences. This comprehensive and critical account scrutinises Galtung's conceptual icons, such as, positive peace and structural violence.

Book The Evolution of International Security Studies

Download or read book The Evolution of International Security Studies written by Barry Buzan and published by Cambridge University Press. This book was released on 2009-08-27 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first intellectual history of International Security Studies since 1945, providing an unparalleled survey for students and scholars.

Book Elise Boulding

    Book Details:
  • Author : Mary Lee Morrison
  • Publisher : McFarland
  • Release : 2015-09-15
  • ISBN : 0786482362
  • Pages : 239 pages

Download or read book Elise Boulding written by Mary Lee Morrison and published by McFarland. This book was released on 2015-09-15 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elise Boulding has been among the most influential of social reformers to advocate the integration of peace studies and women's studies. Her ideas inspired a number of works addressing the role of the family in producing social change and discussing women's unique capacity for promoting peace through nurturing and networking. Boulding's additional ideas on transnational networks and their relationship to global understanding are considered seminal contributions to modern peace studies and have earned her the title of "matriarch" of the 20th century peace movement. This biography is divided into three parts. The first and third deal chronologically with the life of Elise Boulding, beginning with her childhood experiences as a Scandinavian immigrant. The 1940 Nazi invasion of Norway significantly influenced her concepts of pacifism and Quaker spiritualism, laying the foundation for her future work as a leader in the Women's International League for Peace and Freedom and her dynamic professional partnership with and marriage to the internationally known Quaker economist and poet Kenneth Boulding. Part Two expounds upon Boulding's philosophy of education, her role as a member of the Religious Society of Friends, her espousal of the conceptual evolution of cultures of peace, and her theoretical work in women's studies and peace research. In recognition of these achievements, Boulding has been the recipient of more than 19 awards and was a 1990 nominee for the Nobel Peace Prize.

Book Literacy in School and Society

Download or read book Literacy in School and Society written by Elizabetta Zuanelli Sonino and published by Springer Science & Business Media. This book was released on 2013-06-29 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "function" and "notion" of literacy may be considered the keystone, a "filigree" principle underlying the educational, social, and cultural organiza tion of the societies of the twentieth century. It is therefore interesting to try to pinpoint the notion and its implications at the tum of the century by focusing the attention of scholars from various disciplines-sociolinguistics, psychology, psycholinguistics, and pedagogy-on the subject. This is the purpose of this volume, which originated from an inter disciplinary meeting on trends in and problems of research on early literacy through mother tongues and/or second languages, held in Venice under the auspices of the University of Venice, and in particular of the Seminario di Linguistica e di Didattica della Lingue and the Centro Linguistico Interfacolta, and the Municipality of Venice, together with UNESCO and AILA. A first far-reaching question touches on the role assigned to or fulfilled by mass "literacy" in modem society. The concept of literacy considered as a social achievement, an essential component in the process of education to be institutionally prompted and controlled, fluctuates between two opposite poles. A polemic-destructive view considers the notion and the educational "prac tices" connected with it as a potent instrument of social control, a tool for social reproduction and consensus. On the other side, a plurifunctional con structive view considers the acquisition and maintenance of different languages via educational institutions as a concrete possibility for the defense and main tenance of cultural pluralism and identity, be it social, ethnic, or religious.

Book Women and Peace

    Book Details:
  • Author : Betty A. Reardon
  • Publisher : State University of New York Press
  • Release : 1993-07-01
  • ISBN : 1438417020
  • Pages : 224 pages

Download or read book Women and Peace written by Betty A. Reardon and published by State University of New York Press. This book was released on 1993-07-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Public Relations in Britain

Download or read book Public Relations in Britain written by Jacquie L'Etang and published by Routledge. This book was released on 2004-07-22 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.

Book Yearbook of International Organizations

Download or read book Yearbook of International Organizations written by Union of International Associations (Bruselas) and published by . This book was released on 1995 with total page 1820 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Mental Health Research Institute Staff Publications

Download or read book Mental Health Research Institute Staff Publications written by University of Michigan. Mental Health Research Institute and published by UM Libraries. This book was released on 1967 with total page 860 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book International Social Science Council Bulletin

Download or read book International Social Science Council Bulletin written by International Social Science Council and published by . This book was released on 1986 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Handbook of International Management

Download or read book Handbook of International Management written by Tracy Murray and published by John Wiley & Sons. This book was released on 1991-01-16 with total page 690 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume grew out of Wiley's well-received Handbook of International Business, published in 1982. The latter has been updated and expanded and now appears as two separate books: the Handbook of International Business, Second Edition, and this book, the Handbook of International Management. Distinguished contributing authors provide enlightening discussion of topics such as the legal and political aspects of managing an international business, international banking, taxation, accounting, international marketing, labor relations, and public relations. Chapters also cover forecasting exchange rates; organization design; offshore sourcing, subcontracting, and manufacturing; technology transfer; international investment banking; and much more.