Download or read book Principles of Internet Marketing written by Ward A. Hanson and published by Thomson. This book was released on 2000 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook shows what makes the Internet new and different, the techniques that work and those which don't, and how the Internet is creating value for customers and profits for companies.
Download or read book The Complete E Commerce Book written by Janice Reynolds and published by CRC Press. This book was released on 2004-03-30 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o
Download or read book Internet Commerce written by Andrew Dahl and published by New Riders Publishing. This book was released on 1996 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the digital cash technology and how it will change the way you do business, this reference guide offers information on preparing and setting up the company on a digital cash system and configuring the system properly to ensure security in all transactions. It also includes managing and maintaining the digital cash system to maximize business opportunities and profits.
Download or read book The E commerce Question and Answer Book written by Anita Rosen and published by Amacom Books. This book was released on 2002 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical question and answer guide provides all the information business people need to know about e-commerce. It explains what it's all about, which technology is used, how to create and market a successful Web site, and how to incorporate e-commerce into an overall business strategy.
Download or read book Communities of Commerce written by Stacey E. Bressler and published by McGraw-Hill Companies. This book was released on 2000 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation.
Download or read book The E Commerce Book written by Steffano Korper and published by Elsevier. This book was released on 2000-10-24 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: New in the Second Edition Contains over 60% new material Complete and extensive glossary will be added Complete revision and update of the security chapter (reflecting the recent Yahoo experience) Strengthened coverage of E-Business to Business Increased and redesigned case studies Increased European and international coverage Revised, expanded, and enhanced illustrations New, attractive text design with features such as margin notes Increased size of tables containing website contacts Redesigned cover * Contains over 60% new material * Complete and extensive glossary will be added * Complete revision and update of the security chapter (reflecting the recent Yahoo experience) * Strengthened coverage of E-Business to Business * Increased and redesigned case studies * Increased European and international coverage * Revised, expanded, and enhanced illustrations * New, attractive text design with features such as margin notes * Increased size of tables containing website contacts * Redesigned cover
Download or read book E commerce written by Amir Manzoor and published by Amir Manzoor. This book was released on 2010 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.
Download or read book Key Concepts in e Commerce written by Alan Charlesworth and published by Bloomsbury Publishing. This book was released on 2007-03-22 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-Commerce is making an ever-bigger impact on the way businesses operate. Key Concepts in e-Commerce offers readers an introduction to the many words, terms and phrases that abound in this fast developing and increasingly popular discipline.
Download or read book Electronic Commerce written by Richard T. Watson and published by Orange Grove Texts Plus. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.
Download or read book The Electronic Silk Road written by Anupam Chander and published by Yale University Press. This book was released on 2013-07-16 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: DIVDIVFrom China to Facebookistan, the Internet has transformed global commerce. A cyber-law expert argues that we must free Internet trade while simultaneously protecting consumers./div/div
Download or read book Understanding Electronic Commerce written by David R. Kosiur and published by . This book was released on 1997 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: In five years or less, analysts say, sales transactions on the Internet will total $100 billion annually. In short, online commerce is big and it's coming fast - and here's the book that shows you how to understand and profit from it. This invaluable overview includes: basics - how electronic commerce works in the real world; strategies - the mind set of companies that will get the most from electronic commerce; consumer applications - credit cards, digital money, and more; business applications - purchase orders, invoices, and other large transactions; case studiesinsightful snapshots of electronic commerce innovatively applied; security - its paramount importance and the five things it requires; and the future - from electronic agents to microcash and microtransactions. This book is for technology-savvy executives, group managers, entrepreneurs, corporate planners, information systems professionals, and anyone else who wants to master the new technology.
Download or read book E commerce written by Kyeong Kang and published by BoD – Books on Demand. This book was released on 2010-02-01 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-commerce provides immense capability for connectivity through buying and selling activities all over the world. During the last two decades new concepts of business have evolved due to popularity of the Internet, providing new business opportunities for commercial organisations and they are being further influenced by user activities of newer applications of the Internet. Business transactions are made possible through a combination of secure data processing, networking technologies and interactivity functions. Business models are also subjected to continuous external forces of technological evolution, innovative solutions derived through competition, creation of legal boundaries through legislation and social change. The main purpose of this book is to provide the reader with a familiarity of the web based e- commerce environment and position them to deal confidently with a competitive global business environment. The book contains a numbers of case studies providing the reader with different perspectives in interface design, technology usage, quality measurement and performance aspects of developing web-based e-commerce.
Download or read book Internet and E commerce Law written by Brian F. Fitzgerald and published by Lawbook Company. This book was released on 2011 with total page 1286 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of this book is the regulatory framework of the internet and e-commerce. It considers how the law has developed in the context of rapid technological change and analyses how it is being applied to define rights and obligations in relation to the online infrastructure, content and practices.
Download or read book United States Internet E Commerce Investment and Business Guide Volume 1 Strategic Practical Information Regulations written by IBP, Inc. and published by Lulu.com. This book was released on 2007-02-07 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: US Internet and E-Commerce Investment and Business Guide - Strategic and Practical Information: Regulations and Opportunities
Download or read book Electronic Commerce Opportunity and Challenges written by Rahman, Syed Mahbubhur and published by IGI Global. This book was released on 1999-07-01 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some analysts predict that electronic commerce will grow to more than $300 billion in the next five years. With electronic commerce growing in exponentially, staying competitive through an effect e-business strategy is a tough challenge. Electronic commerce represents one of the most promising directions for generating competitive advantage at the micro level of the organization and for increasing productivity at the macro level of the economy. Electronic Commerce: Opportunity and Challenges looks at the critical fundamental elements that could impact a user's perception of business-to-business and business-to-consumer electronic commerce. It presents a study of key components and concepts of e-commerce, evaluating the critical success factors for global e-commerce, the economics of e-commerce and the practical issues involved with e-commerce in various applications.
Download or read book The Rise of E Commerce written by James Roper and published by Pen and Sword History. This book was released on 2023-09-30 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The amazing and authoritative story of e-retail: its origins, evolution and astonishing ascendance. Meet the pioneers and businesses that explored the possibilities of the emerging virtual world, review the technology innovations that paved the way, and journey the rocky road to domination for the online shopping industry. As the founder of the UK’s industry association for e-commerce (IMRG), author James Roper was there from its inception… ‘An important and well-timed book about how the humdrum business of shopping was reinvented online. James Roper is a persuasive advocate for the role of collaboration in innovation, who was instrumental in jumpstarting the e- retail industry by methodically tackling every obstacle that blocked its early progress… In this book, Roper offers a fascinating glimpse at how a motley assemblage of inventions evolved, often in surprising ways, into today’s staggeringly powerful e-retail industry. Stuffed with eye-opening facts and statistics The Rise of e-Commerce is an essential read for anyone who is interested in the evolution of modern retailing.’ Nick Robertson, Co-founder and Ex-CEO, ASOS
Download or read book Contract Law in Electronic Commerce written by Ralf Holthöfer and published by diplom.de. This book was released on 2001-01-31 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: This paper was written during my studies at Georgia State University, Atlanta in Fall 2000 in the context of an exchange program between Georgia State University and Technische Universität Darmstadt. Its subject is the new contract law in electronic commerce. The paper starts with an illustration of the situation of legal uncertainty prior to the establishment of a specific contract law in electronic commerce. Many laws governing contract formation were drafted before the existence of electronic messaging and did not adequately address the challenges of electronic transactions. Furthermore, electronic transactions were often hindered by the diversity of state laws. This situation was considered to place some severe legal obstacles to the development of electronic commerce. In 1997, President Clinton and Vice President Gore unveiled their Framework for Global Electronic Commerce. This issue defined the main goals for the future development of both domestic and global electronic commerce. The general objective was to establish a Uniform Commercial Code for this ascending sector of commerce in order to facilitate and enforce electronic transactions. The legislative efforts to achieve those goals recently resulted in two uniform acts, the Uniform Computer Information Transactions Act (UCITA) and the Uniform Electronic Transactions Act (UETA), and the federal Electronic Signatures in Global and National Commerce Act (E-sign Act). The paper deals with these new legislative approaches. Aside from the presentation of the scopes of the different acts the paper focuses on their fundamental principles and major provisions. Furthermore, it discusses the new enactments in the context of a selection of fundamental legal issues raised by electronic commerce. This discussion finally shows that, although there have been a number of serious endeavors to achieve the above mentioned goals by drafting several electronic commerce statutes, the recent enactments relating to contract law in electronic commerce are not able to achieve the goals set out in the Framework for Global Electronic Commerce. There still remain significant legal obstacles that prohibit electronic commerce from reaching its full potential. Zusammenfassung: Diese Arbeit wurde während meines Studienaufenthaltes an der Georgia State University, Atlanta im Herbstsemester 2000 im Rahmen eines Austauschprogramms zwischen der Georgia State University und der Technischen [...]
