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Book Services Marketing Issues in Emerging Economies

Download or read book Services Marketing Issues in Emerging Economies written by Atanu Adhikari and published by Springer Nature. This book was released on 2021-02-24 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book would enable students, academics and practitioners to develop a thorough understanding on how to address service marketing issues and problems in a variety of settings in emerging economies. This book would also give them the background necessary to think through different elements of service marketing in emerging markets by comparing and contrasting with developed economies. This book will describe the component of service marketing, including service mix, service development, consumer behavior, customer assessment, service communication, role of electronic channel and channel management, service chain, pricing and similar topics. Chapters of the book will focus on creating, communicating and delivering customer value to emerging market consumers through several service marketing strategies, processes and programs in the context of markets dynamics, consumer diversity, and competitors. By way of illustrating various actual business situations, this book will help students, academics and practitioners to build necessary skills to take service marketing decisions in emerging economies. This book would be relevant for students of postgraduate programs of full time MBA, post graduate diploma in management, and executive post graduate programs and doctoral programs to develop a critical understanding of the business scenarios and service marketing strategies in emerging economies.

Book International Diversification

Download or read book International Diversification written by Michael A. Hitt and published by . This book was released on 1994 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book International Diversification Strategy and Firm Performance

Download or read book International Diversification Strategy and Firm Performance written by Bo Bernhard Nielsen and published by . This book was released on 2008 with total page 7 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book International Diversification and Performance

Download or read book International Diversification and Performance written by Ya-Hsin Chang and published by LAP Lambert Academic Publishing. This book was released on 2009-11 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is plenty of evidence to suggest that companies in some parts of the world are increasingly diversifying the geographic scope of their business activities in the pursuit of competitive advantage. Although geographic expansion comes with a set of benefits, different phases of cost may diminish the performance benefits of internationalization. In this study, we extend geographic diversification research to a new context (Taiwanese-based) and tried to explore internationalization-performance relationship at difference expansion phases. We tested our new theoretical model with a longitudinal data set comprising 214 Taiwanese electronic industries during 2000 to 2007 periods. This sample captured Taiwanese electronic manufacturing substantially involved in internationalization activities and their relationship with performance, which was necessary to discover their different changes in our study. Further, the moderating effect of host countries' political risk and psychic distance are key variables that should not be underestimated.

Book International Diversification and Firm Performance

Download or read book International Diversification and Firm Performance written by D. Karthik and published by . This book was released on 2015 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Diversification  Refocusing  and Economic Performance

Download or read book Diversification Refocusing and Economic Performance written by Constantinos Markides and published by MIT Press. This book was released on 1995 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work examines the causes and consequences of the "refocusing" phenomenon, where companies have stopped diversifying and begun focusing once more on their core product lines. Coverage includes a discussion of the effects of refocusing on market value, profitability and organizational structure.

Book Elusive Relationship Between International Diversification and Performance

Download or read book Elusive Relationship Between International Diversification and Performance written by Dalila Chenaf-Nicet and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The relationship between international diversification and company's performance has been widely studied in the literature, generally arguing that performance increases with greater multinationality. Yet recent empirical studies on manufacturing companies have shown either an inverted U-shaped or an S-curve relationship suggesting that internationalization (I) beyond an optimal level is detrimental to performance (P). Very few studies have examined the influence of I on P for samples made of companies from both manufacturing and service industries which makes the comparison between the two sectors difficult. This paper is one of the first attempts to test whether there is a systematic I-P relationship for a global and worldwide sample. Our main finding shows whereas standard analysis tools make it possible to capture a continuous relationship (positive or negative depending on the internationalization level) for manufacturing industries, they remain poorly adapted to the services sector for which the positive impacts of internationalization appear only at late threshold. A discontinuous regression allows a better understanding of the service sector growth regime but also that of manufacturing industry.

Book Impact of International Diversification on Firm Performance

Download or read book Impact of International Diversification on Firm Performance written by Joyce Ka Ming Chong and published by . This book was released on 2002 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book International Diversification and Operating Performance

Download or read book International Diversification and Operating Performance written by Majed Hayssem Minkara and published by . This book was released on 2006 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: This project investigates the effect of international diversification on the ope rating performance of firms listed in the United Nations Council on Trade and De velopment's World Investment Report for the years 1998 to 2003. Empirical result s show that an increase in international diversification is associated with a de cline in operating performance, which is consistent with the hypotheses construc ted concerning the increase in agency costs, managerial complexity that are asso ciated with an increase in internationalization. Moreover, the operating perform ance of firms originating in developing economies is negatively affected by inte rnational diversification, whereas it is no in firms originating in developed ec onomies. This is consistent with the accrual of managerial competencies and orga nizational structures, as well as improved governance, of firms originating in d eveloped economies. Further empirical investigations show evidence that export s ales are positively associated with operating performance whereas the acquisitio n of foreign assets is negatively associated with operating performance. Finally , further investigations show that product diversification is beneficial to inte rnationally diversified firms originating in developed economies, and dampens th e negative effect of international diversification on the operating performance of firms originating in developing economies.

Book International Diversity Versus International Diversification

Download or read book International Diversity Versus International Diversification written by Aleta Diane Best and published by . This book was released on 1997 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book International Diversification and the Multinational Enterprise

Download or read book International Diversification and the Multinational Enterprise written by Alan M. Rugman and published by Lexington, Mass. ; Toronto : Heath. This book was released on 1979 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Strategic Deals in Emerging Capital Markets

Download or read book Strategic Deals in Emerging Capital Markets written by Irina Ivashkovskaya and published by Springer Nature. This book was released on 2019-12-09 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: The industrial development of emerging markets has been a powerful driver for mergers and acquisitions. The contributions collected in this book assess major M&A deals in the largest emerging capital markets (Brazil, Russia, India, China) and their role in shareholder value creation in the markets’ specific business environments. In addition, the book explores various dimensions of M&A deals in order to summarize the main trends in corporate control markets in the largest emerging countries, and how they differ from those in developed countries; to identify deal-performance relationships and the determinants of success or failure; to reveal the drivers for the premium in M&A deals; and to capture market responses to different M&A strategies. By doing so, the book makes a significant contribution to the literature, which has to date largely focused on developed markets.

Book The Effect of International Diversification on Firms  Performance

Download or read book The Effect of International Diversification on Firms Performance written by Peng Du (M.Fin.) and published by . This book was released on 2013 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Diversification  Relatedness  and Performance

Download or read book Diversification Relatedness and Performance written by Frithjof Pils and published by Springer Science & Business Media. This book was released on 2009-04-09 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Frithjof Pils uses multiple statistical techniques to examine the true nature of the relationships between diversification strategies and accounting-based, market-based, and growth-based performance. The author shows implications for the interpretation of past research, the design of future research including the use of meta-analysis methodologies, as well as management practice.

Book Downscoping

    Book Details:
  • Author : Robert E. Hoskisson
  • Publisher : Oxford University Press
  • Release : 1994-09-01
  • ISBN : 0195360117
  • Pages : 223 pages

Download or read book Downscoping written by Robert E. Hoskisson and published by Oxford University Press. This book was released on 1994-09-01 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Large, diversified firms face unique challenges as they compete worldwide, and corporate restructuring is one way multinationals strive for competitive advantage. Weighing the pros and cons of a variety of approaches to restructuring, Downscoping offers executives a clear, strategic path through the maze. The authors show that when a multinational conglomerate fails to compete effectively, too much diversification may be the culprit. Whether the result of weak corporate governance or poor corporate strategy, over-diversification can make managers, unfamiliar with some of the markets in which they compete, opt for safety over innovation. This risk-aversion and lack of long-range commitment to innovation lead inevitably to stagnation over the longer term. The answer is not downsizing--closing offices and laying off personnel--but downscoping: a strategic approach to restructuring. The options include incentive and compensation adjustments for executives, leveraged buy-outs and capital structure changes, focusing on core skills, diversifying internationally while focusing on businesses in which a firm has strong competencies, and buying and selling mature businesses where product development is not a great concern. Regardless of the approach, executives must exercise strategic leadership during and after restructuring, including providing strategic direction, exploiting core competencies, developing human capital, and sustaining the corporate culture. Based on systematic research rather than casual observation, Downscoping provides a strong description of restructuring alternatives and their resulting tradeoffs. Its specific guidelines for maintaining competitiveness will be essential reading for managers involved in corporate restructuring.

Book The Multinational Enterprise and the Emergence of the Global Factory

Download or read book The Multinational Enterprise and the Emergence of the Global Factory written by Peter J. Buckley and published by Springer. This book was released on 2014-11-04 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Multinational Enterprise and the Emergence of the Global Factory brings together research papers authored by Peter J. Buckley, focusing on three of the most important empirical and theoretical issues in the global economy: the rise of the 'global factory'; the growth of FDI from emerging economies; recent developments in the theory of IB.