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Book International Communication Strategies of Chinese Radio and TV Networks

Download or read book International Communication Strategies of Chinese Radio and TV Networks written by Duan Peng and published by Springer. This book was released on 2017-04-13 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the effect of communication strategies in the course of China’s national image building from both a theoretical and a practical perspective. The research data are collected via researcher’s in-depth observation as well as focus group analysis and case study of selected Chinese radio and TV networks. On the basis of the empirical study and drawing on theories of international communication and political communication, this book also introduces an analytical framework that can be used to evaluate the effect of communication strategies in practice. Especially, the framework is applied to systematically analyze the formation and application of Chinese Communist Party’s communication strategy with an aim at improving the national image and increasing its global influence. This book is of interest to graduate students and researchers who are interested in the broadcast communication in China.

Book Media Convergence and the Development Strategies of Radio and Television in China

Download or read book Media Convergence and the Development Strategies of Radio and Television in China written by Peng Duan and published by Springer Nature. This book was released on 2020-11-30 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the development strategies of Chinese media convergence in the current, fast-changing communication environment. Drawing on both theoretical and empirical data and based on the author’s observations, focus groups, and in-depth analyses of selected Chinese radio and TV networks, it illustrates key lessons for the maintenance and future improvement of talents, advertisement, media organization management, business development, and coping strategies. Further, it outlines a framework that helps readers to consider how to use communication strategies for the construction of media convergence in the context of China by referring to theories of international communication and political communication. Presenting research on the development strategies of Chinese media convergence, it offers a systematic study of the processes through which the Chinese radio and television industries make use of proper communication strategies to have a profound global influence.

Book China s International Communication and Relationship Building

Download or read book China s International Communication and Relationship Building written by Xiaoling Zhang and published by Taylor & Francis. This book was released on 2022-06-24 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive and up-to-date scholarly examination of how China builds international relationships through public diplomacy practices, together with an assessment of the impact of these practices around the world. It explores the sources of China's evolving strategies, how the past influences the present, and the impact of domestic factors that shape China's communication strategies. Including a wide range of detailed examples, the book also discusses how far China is creating new models that will reshape the current landscape of public diplomacy. Chapters 1 and 11 of this book are freely available as downloadable Open Access PDFs under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com.

Book China s Media Go Global

Download or read book China s Media Go Global written by Daya Kishan Thussu and published by Routledge. This book was released on 2017-11-27 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: As part of its ‘going out’ strategy, China is using the media to promote its views and vision to the wider world and to counter negative images in the US-dominated international media. China’s Media Go Global, the first edited collection on this subject, evaluates how the unprecedented expansion of Chinese media and communications is changing the global media landscape and the role of China within it. Each chapter examines a different dimension of Chinese media’s globalization, from newspapers, radio, film and television, to social media and journalism. Topics include the rise of Chinese news networks, China Daily as an instrument of China’s public diplomacy and the discussion around the growth of China’s state media in Africa. Other chapters discuss entertainment television, financial media and the advertising market in China. Together, this collection of essays offers a comprehensive evaluation of complex debates concerning the impact of China on the international media landscape, and makes a distinctive addition to Chinese media studies, as well as to broader global media discourses. Beyond its primary readership among academics and students, China’s Media Go Global is aimed at the growing constituency of general readers, for whom the role of the media in globalization is of wider interest.

Book The Young Researchers Conference on Cultural Policy and Cultural Diplomacy 21 22 August 2020

Download or read book The Young Researchers Conference on Cultural Policy and Cultural Diplomacy 21 22 August 2020 written by Assoc. Prof. Dr. Serhan ADA and published by Hiperlink Eğitim İletişim Yayın Gıda Sanayi ve Pazarlama Tic. Ltd. Şti.. This book was released on with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: We were in the mids of 2019 when we decided to organize a young researchers conference as the most important transnational event, subsequent to the inauguration of the UNESCO Chair of Culture Policy and Cultural Diplomacy of Istanbul Bilgi University established in 2018, held together with the chairs working in the same field. While deciding on the method, content, and form of participation of the conference we consulted with UNESCO chairs, with which we have been in cooperation for a long time. As a result, we decided to invite “young” researchers who are in the early stages of their academic career, irrespective of their age, and who have had their master’s degree and/or conducting doctoral studies. Our purpose was to ensure that they would start a dialogue with their colleagues in similar statuses and benefit from the comments of reviewers having experience in the profession, through the assessment of their presentations. We wished the conference that we planned to last two days to address the main themes of cultural policy. Hence, we projected holding of five sessions on the themes of “Culture as Agent in International Relations,” “Managing and Sharing Cultural Heritage,” “Cities: New Actors of Cultural Policy,” “Cultural Industries: Film as a Case,” and “Culture and Arts in all Their Forms.” Our call for applications has been welcomed with considerable interest. At that time, another thing happened as well. We wanted those young researchers would meet face-to-face, get to know each other, and exchange their views outside of the conference. However, the pandemic broke out and we were faced with the choices of postponing the conference or acknowledging to hold it online, due to travel prohibitions and lockdowns. As a result, the second alternative prevailed to maintain the excitement of the studies of the researchers. Our conference was held online, while Covid-19 was reigning with all its severity, on 21-22 August 2020. At the conference, papers of a total of eighteen researchers in charge at universities or working professionally in the sector in four continents took place. The fact that almost all of the researchers included the original features of the practice, which emerged from the theoretical literature in different subfields of cultural policy, but which they followed closely or were a part of directly, in their analyzes, was attention inviting. At the same time, it was possible to see in the presentations the traces of the (mostly negative) impacts of the international political environment, which continues with tensions, hot or cold conflicts, and inequalities, in addition to the oppressive political environment prevailing in the countries of today, on cultural policy. On the other hand, the lack of presentation and discussion of enough examples concerning cultural policies at the city scale was noteworthy. However, the quest of the young ones working in these disciplines, for new concepts and different methodological approaches, was extremely clear.

Book Translation Studies on Chinese Films and TV Shows

Download or read book Translation Studies on Chinese Films and TV Shows written by Feng Yue and published by Springer Nature. This book was released on 2023-01-02 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores translation strategies for films and TV programs. On the basis of case studies on subtitle translations, it argues that translators are expected to take into consideration not only linguistic and cultural differences but also the limits of time and space. Based on the editor’s experience working as a translator for TV, journalist, and narrator, this book proposes employing editorial translation for TV translation. Further, in light of statistics on international audiences’ views on Chinese films, it suggests striking a balance between conveying cultural messages and providing good entertainment.

Book International Communication

Download or read book International Communication written by Daya Kishan Thussu and published by Bloomsbury Publishing. This book was released on 2018-12-27 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication. Building on the success of previous editions, this book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter contains engaging case studies which exemplify the main concepts and arguments.

Book Changing Geopolitics of Global Communication

Download or read book Changing Geopolitics of Global Communication written by Daya Thussu and published by Taylor & Francis. This book was released on 2024-07-31 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Changing Geopolitics of Global Communication examines the rapidly evolving dynamics between global communication and geopolitics. As an intersection between communication and international relations, it bridges the existing gap in scholarship and highlights the growing importance of digital communication in legitimizing and promoting the geopolitical and economic goals of leading powers. One central theme that emerges in the book is the continuity of asymmetries in power relations that can be traced back to 19th-century European imperialism, manifested in its various incarnations from ‘liberal’ to ‘neo-liberal’, to ‘digital’ imperialism. The book includes a discussion of the post–Cold War US-led transformation of the hardware and software of global communication and how it has been challenged by the ‘rise of the rest’, especially China. Other key issues covered include the geopolitics of image wars, weaponization of information and the visibility of discourses emanating from outside the Euro-Atlantic zone. The ideas and arguments advanced here privilege a reading of geopolitical processes and examples from the perspective of the global South. Written by a leading scholar of global communication, this comprehensive and transdisciplinary study adopts a holistic approach and will be of interest to the global community of scholars, researchers and commentators in communication and international relations, among other fields.

Book American Radio in China

    Book Details:
  • Author : Michael A. Krysko
  • Publisher : Springer
  • Release : 2011-04-12
  • ISBN : 0230301932
  • Pages : 286 pages

Download or read book American Radio in China written by Michael A. Krysko and published by Springer. This book was released on 2011-04-12 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interwar era efforts to expand US radio into China floundered in the face of flawed US policies and approaches. Situated at the intersection of media studies, technology studies, and US foreign relations, this study frames the ill-fated radio initiatives as symptomatic of an increasingly troubled US-East Asian relationship before the Pacific War.

Book China s Public Diplomacy

Download or read book China s Public Diplomacy written by Ingrid d'Hooghe and published by Martinus Nijhoff Publishers. This book was released on 2015-01-08 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: In China's Public Diplomacy, author Ingrid d'Hooghe contributes to our understanding of what constitutes and shapes a country's public diplomacy, and what factors undermine or contribute to its success. China invests heavily in policies aimed at improving its image, guarding itself against international criticism and advancing its domestic and international agenda. This volume explores how the Chinese government seeks to develop a distinct Chinese approach to public diplomacy, one that suits the country's culture and authoritarian system. Based on in-depth case studies, it provides a thorough analysis of this approach, which is characterized by a long-term vision, a dominant role for the government, an inseparable and complementary domestic dimension, and a high level of interconnectedness with China's overall foreign policy and diplomacy.

Book New Media for a New China

Download or read book New Media for a New China written by James F. Scotton and published by John Wiley & Sons. This book was released on 2010-03-08 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Media for a New China is a timely introduction to the current state of the mass media in China and it’s growing role in the 21st Century global communication system Brings together an international cast of scholars to analyse the diverse roles of China’s media, covering all the major industries (advertising, newspapers, broadcasting, magazines, film, TV, PR) Considers the position of China’s media in the middle of the country’s tremendous social, economic and political changes Explores the concept of the 21st century as “China’s Century” because of the nation’s unprecedented growth

Book International Communications Strategy

Download or read book International Communications Strategy written by Silvia Cambié and published by Kogan Page Publishers. This book was released on 2009-07-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools, bringing different cultures across the world together instantaneously online. Understanding cross-cultural aspects of PR includes understanding the culture of different societies, online culture itself and cross-border uses of social media. Communication is seen less and less as an operational function. While in the past organizations seemed to need communication practitioners only for colourful brochures and press releases, you are now expected to provide strategic advice and help senior executives to engage effectively with stakeholders in various parts of the world. At the same time, you are required to be knowledgeable about social media and internet cultures and to be able to link on-line and off-line PR work successfully. By providing information on alternative approaches as well as containing cross-cultural case-studies and examples, the book will give you points of reference and ideas that you will be able to use every time you are asked to provide strategic communication guidance to senior management/clients.

Book Strategic Narratives  Ontological Security and Global Policy

Download or read book Strategic Narratives Ontological Security and Global Policy written by Thomas Colley and published by Springer Nature. This book was released on 2022-05-14 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Narratives, Ontological Security and Global Policy provides a pathbreaking account of why some states successfully convince others to join their policy initiatives, and why others fail. Examining China’s Belt and Road Initiative and COVID-19, Thomas Colley and Carolijn van Noort argue that strategic narratives can help persuade states to join global policy initiatives if they convincingly promise audiences material gain while avoiding undermining their ontological security. They make their case by analysing eight diverse countries: India, Italy, Kazakhstan, Mexico, the Maldives, the Netherlands, the UK and the USA. Theoretically novel and global in scope, this book provides a compelling explanation of how strategic narratives can help achieve the global policy coordination needed to confront vital challenges in contemporary international relations. The proposed strategic narrative buy-in framework is applicable to many global policy issues, be it promoting trade and infrastructure projects, mitigating climate change or managing pandemics.

Book Indian Journalism in a New Era

Download or read book Indian Journalism in a New Era written by Shakuntala Rao and published by Oxford University Press. This book was released on 2018-12-24 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the ever-changing information environment of the early twenty-first century, citizens and journalists alike are eagerly adapting to new technologies, and India is no different. The country’s communication revolution in the post-liberalization era has led to one of the largest media markets in the world. Further, changes in media ownerships and the blending of news with opinions have impacted established practices of reporting. Given the breadth and scope of India’s media, there is little meaningful literature available about journalism practised in the country today. Indian Journalism in a New Era brings together informative and critical contributions about contemporary Indian journalism from twenty-one Indian and global scholars and journalists. The book is divided into four different sections, each addressing one relevant aspect: history and evolving changes; social media and e-journalism; marginalization; and pedagogy, ethics, and public sphere. The contributors address issues like changes in journalism practices, socio-economic conditions of the Indian state, and minority politics. Holistically, the volume focuses on the ways to approach and analyse the enormity and scope in Indian journalism, media technology, and global relations.

Book China s Quiet Rise

Download or read book China s Quiet Rise written by Baogang Guo and published by Lexington Books. This book was released on 2011-05-12 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite China's desire to make its rapid ascendance in the 21st century as non provocative as possible, the key to ensure China's peaceful rise lies in two-way integration and engagement. A closely integrated China with the rest of the world and China's acceptance of existing international norms and rules may compel China to behave in a more predictable and responsive way. This co-edited book examines China's rising military capacity and the complex feelings its neighbors, such as Taiwan, South Korea and India, have toward the increasingly powerful China. The focus of this book is on the efforts made by China to brand her non-aggressive image through promoting public diplomacy and expanding regional free trade and cooperation in Asia and Latin America. It uses the cross-Taiwan-strait relations as a testing ground for the prospect of peace between the two former adversaries. China's Quiet Rise will help readers understand why integration, instead of isolation and containment, may be the most effective way to facilitate China's peaceful rise.

Book Television Regulation and Media Policy in China

Download or read book Television Regulation and Media Policy in China written by Yik-Chan Chin and published by Taylor & Francis. This book was released on 2016-08-12 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the late 1990s, there has been a crucial and substantial transformation in China’s television system involving institutional, structural and regulatory changes. Unravelling the implications of these changes is vital for understanding the politics of Chinese media policy-making and regulation, and thus a comprehensive study of this history has never been more essential. This book studies the transformation of the policy and regulation of the Chinese television sector within a national political and economic context from 1996 to the present day. Taking a historical and sociological approach, it engages in the theoretical debates over the nature of the transformation of media in the authoritarian Chinese state; the implications of the ruling party’s political legitimacy and China’s central-local conflicts upon television policy-making and market structure; and the nature of the media modernisation process in a developing country. Its case studies include broadcasting systems in Shanghai and Guangdong, which demonstrate that varied polices and development strategies have been adopted by television stations, reflecting different local circumstances and needs. Arguing that rather than being a homogenous entity, China has demonstrated substantial local diversity and complex interactions between local, national and global media, this book will be of interest to students and scholars of Chinese media, politics and policy, and international communications.

Book Global Communication

Download or read book Global Communication written by Thomas L. McPhail and published by John Wiley & Sons. This book was released on 2013-12-02 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Communication is the most definitive text on multi-national communication and media conglomerates, exploring how global media influences both audiences and policy makers around the world. This new edition is comprehensively updated to reflect the many fast moving developments associated with this dynamic field. A new edition of the most definitive text on multi-national communication and media conglomerates, each chapter updated with extensive new details Covers the expanding area of global communication and describes major multimedia conglomerates, particularly in the USA, including the purchase of NBC-Universal by Comcast and Disney's expansion in China Includes new information on the phone hacking scandal by News Corporation’s employees in the UK Explains the significant changes in the communication industry both in the US and elsewhere Chronicles the continuing story of the development of Arab Media with new coverage on the Arab Spring Offers an updated companion website with instructor's manual, test banks and student activities, available upon publication at www.wiley.com/go/mcphail