Download or read book Management Information Systems written by Raymond McLeod and published by Pearson Educación. This book was released on 1998 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text enjoys a strong loyalty among instructors who adopt it. Focusing on the role of managers within an organization, the text emphasizes the development of computer-based information systems to support an organization's objectives and strategic plans. The General Systems Model is, introduced in Chapter 6, and implemented throughout the rest of the text.
Download or read book Negocios ProM xico Julio written by ProMéxico and published by ProMéxico. This book was released on 2014-10-27 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing financiero written by Jaime Rivera Camino and published by ESIC. This book was released on 2015-06-08 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro ha sido concebido con la vocación de servir como material didáctico. Para ello, se analiza de manera pedagógica, el complejo entorno en que se desenvuelven las entidades financieras, y las herramientas que les puede aportar el marketing para sobrevivir en un mercado maduro y sujeto a innumerables retos. Los autores exponen de manera sencilla y comprensible tanto las estrategias como las tácticas de marketing que requieren las empresas del sector financiero para ser competitivas. El lector encontrará en estas páginas ejemplos e ilustraciones de bancos de países de distintos continentes, y podrá conocer la evolución que ha experimentado el marketing en las entidades financieras, pasando de un enfoque de relaciones públicas, a la promoción de ventas y al uso de la publicidad. En esta evolución, al igual que ha sucedido en otros sectores, la crisis financiera mundial ha provocado que los bancos hayan tomado conciencia de la utilidad del marketing para colocar al cliente en el centro de su modelo de negocio. Como consecuencia, este libro nace con el ánimo de llenar el vacío relativo al conocimiento del uso efectivo del marketing en este sector. Y por ello, en esta obra se expone el proceso estratégico y operativo que deben utilizar las instituciones financieras para satisfacer las necesidades de sus segmentos objetivos. En su interior se desarrollan también, de manera armónica, los conceptos prácticos y empíricos que pueden ser usados tanto por estudiantes de grado y de postgrado, como por profesionales interesados en conocer de qué forma utilizar el marketing de adquisición y de retención en el sector financiero. Este conocimiento es esencial para instituciones que enfrentan condiciones de mercado de creciente complejidad y competitividad. En donde la aparición de nuevos actores (principalmente empresas tecnológicas), ha comenzado a amenazar líneas de negocio hasta ahora exclusivas de los bancos tradicionales.
Download or read book Exporters Review written by and published by . This book was released on 1918 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Monthly bulletin written by Pan American Union and published by . This book was released on 1898 with total page 1244 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Australia and Latin America written by Barry Carr and published by ANU Press. This book was released on 2014-08-01 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a good time to reflect on opportunities and challenges for Australia in Latin America. Impressive economic growth and opportunities for trade and investment have made Latin America a dynamic area for Australia and the Asia Pacific region. A growing Latin American population, Australia’s attractiveness to Latin American students, a fascination with the cultural vibrancy of the Americas and an awareness of Latin America’s increasingly independent stance in politics and economic diplomacy, have all contributed to raising the region’s profile. This collection of essays provides the first substantial introduction to Australia’s evolving engagement with Latin America, identifying current trends and opportunities, and making suggestions about how relationships in trade, investment, foreign aid, education, culture and the media could be strengthened.
Download or read book Monthly Bulletin written by and published by . This book was released on 1900 with total page 1512 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The End of Nostalgia written by Diana Villiers Negroponte and published by Rowman & Littlefield. This book was released on 2013-06-12 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's Mexico is strongly determined to become a full player in the globalizing international economy. It has increased its manufacturing output in areas such as automobiles and electronics, and both corporate and government sectors would like to take greater strides toward being a full global player. But do the underlying institutional and cultural elements exist to support such an economic effort? In The End of Nostalgia, editor Diana Villiers Negroponte and colleagues from both sides of the Rio Grande examine the path that Mexico will likely take in the near future. It remains a land in transition, from a one-party political system steeped in a colonial Spanish past toward a modern liberal democracy with open markets. What steps are necessary for this proud nation to continue its momentum toward effective participation in a highly competitive world? Contributors: Armando Chacón is the research director at the Mexican Institute for Competitiveness. Arturo Franco has worked with Cementos de Mexico (CEMEX) and the World Bank. He was a Global Leadership fellow at the World Economic Forum on Latin America, 2008–11. Eduardo Guerrero is a partner at Lantía Consultores in Mexico City, where he works on security assessment. He joined the Secretaría de Gobernación in December 2012. Andrés Rozental holds the permanent rank of Eminent Ambassador of Mexico. He is president of Rozental & Asociados and is a nonresident senior fellow at the Brookings Institution. Christopher Wilson is an associate at the Mexico Institute of the Woodrow Wilson International Center for Scholars. Duncan Wood is a member of the Mexican National Research System and editorial adviser to Reforma newspaper. Since January 2013, he has been the director of the Mexico Institute at the Woodrow Wilson International Center for Scholars.
Download or read book Applied Informatics written by Hector Florez and published by Springer Nature. This book was released on 2023-10-23 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 6th International Conference on Applied Informatics, ICAI 2023, which took place in Guayaquil, Ecuador, in October 2023. The 30 papers presented in this volume were carefully reviewed and selected from 132 submissions. The contributions are divided into the following thematic blocks: Artificial Intelligence; Data Analysis; Decision Systems; Enterprise Information Systems Applications; Geoinformatics; Health Care Information Systems; Interdisciplinary Information Studies; Learning Management Systems; Virtual and Augmented Reality.
Download or read book Revista Mexicana written by George F. Weeks and published by . This book was released on 1920 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Implementing Programmes to Improve Safety and Quality in Fruit and Vegetable Supply Chains written by Maya Pineiro and published by Food & Agriculture Org.. This book was released on 2007 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Latin American case studies on "Implementing programmes to improve safety and quality in fruit and vegetables supply chains: benefits and drawbacks" provide guidelines to improve understanding of the factors that facilitate and/or hamper the implementation of safety and quality improvements on the part of fruit and vegetable producers, especially small-scale ones, and also of the need to propose integrated solutions that take account of the producers' technical, administrative and economic capacities, together with the amount of institutional support needed in order to develop and /or strengthen these capacities.
Download or read book The Consumer Mind written by Pepe Martínez and published by Kogan Page Publishers. This book was released on 2012-06-03 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Consumer Mind explores the relationship between consumers and brands, analysing the types of communication and their perception of brands. Based on research from Millward Brown, one of the world's leading research agencies, it provides expert advice for marketing practitioners on how brands, products, services and communications reach the mind of the consumer. With insights based on the latest advances in neuroscience and psychology, it analyses the daily mental functions of consumers, in relation to others and their environment, and the implications for brands. The Consumer Mind encourages marketers to think about people and their everyday lives, enabling them to influence the way that their brands are perceived and to encourage trial and repeat purchases.
Download or read book La sociedad que no queria se an nima written by Esther Trujillo and published by Editorial Almuzara. This book was released on 2013 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: La responsabilidad social de las empresas puede parecer un gasto innecesario hasta que se comprueba lo que cuesta ser irresponsable. En las páginas de este libro comprobaremos cómo, en la era de la información, la gestión responsable y la ética empresarial son asuntos que representan una gran apuesta estratégica. En La Sociedad que no quería ser Anónima su autora, a través de un personaje ficticio, Amaro Cifuentes, director de Responsabilidad Social de una compañía cualquiera, ayuda a desentrañar las claves de esta función empresarial a través de una mezcla sutil entre la realidad y la ficción, el día a día y el esperpento, la gestión ordenada y la ocurrencia caótica. Y es que el desafío en la responsabilidad social para cualquier compañía moderna tiene un nombre: anticipación. Sus eneficios tardan en llegar, pero son claros, como podrá asegurar cualquier directivo que haya tenido que gestionar una crisis.
Download or read book The Philippine Review written by Gregorio Nieva and published by . This book was released on 1917 with total page 1366 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mexico s Democracy at Work written by Russell Crandall and published by Lynne Rienner Publishers. This book was released on 2005 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise overview of political and economic developments in Mexico, highlighting the challenges posed by the county's recent democratic breakthrough.
Download or read book Annual Report of the Director of the Bureau of the American Republics for the Year written by Bureau of the American Republics (Washington, D.C.) and published by . This book was released on 1898 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Requiem or Revival written by Isabel Studer and published by Rowman & Littlefield. This book was released on 2008-05-31 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The North American Free Trade Agreement (NAFTA) was launched amid great hopes and controversy in 1994. More than a dozen years later, progress toward economic integration has stalled. Mexico's economy remains far behind those of Canada and the United States, and such pressing issues as energy security remain unaddressed. In Requiem or Revival? scholars and policymakers from all three nations dissect NAFTA's failure to fulfill its early promise and evaluate the prospects for further integration. The authors explore the interaction between regionalism and multilateralism, the impact of the "new trade" agenda, and NAFTA's unresolved problems—migration, security, and energy. Recognizing the limits of the NAFTA framework, they examine its relationship to the Free Trade Agreement of the Americas negotiations and the Doha Development Round, and they discuss various ways in which NAFTA could be revamped or improved. The result is an intriguing volume offering important insights on the future of economic integration in North America and beyond. Contributors include Chantal Blouin (North-South Institute), Theodore H. Cohn (Simon Fraser University, emeritus), I. M. Destler (University of Maryland), Charles F. Doran (Johns Hopkins University–SAIS), Christina Gabriel (Carleton University), Sergio Gómez Lora (IQOM, Inteligencia Comercial), Jerry Haar (Florida International University), Laura Macdonald (Carleton University), Gordon Mace (Université Laval), Isidro Morales (University of the Americas), Glauco Oliveira (University of Southern California), Antonio Ortiz Mena (CIDE), Jeffrey J. Schott (Peterson Institute for International Economics),Anne Weston (North-South Institute),Tamara Woroby (Towson University, Johns Hopkins University––SAIS), and Jaime Zabludovsky (Soluciones Estratégicas).