Download or read book Information Systems written by John Gallaugher and published by . This book was released on 2022 with total page 709 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Management and Information Technology after Digital Transformation written by Peter Ekman and published by Routledge. This book was released on 2021-09-22 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the widespread transformation of information into digital form throughout society – firms and organisations are embracing this development to adopt multiple types of IT to increase internal efficiency and to achieve external visibility and effectiveness – we have now reached a position where there is data in abundance and the challenge is to manage and make use of it fully. This book addresses this new managerial situation, the post-digitalisation era, and offers novel perspectives on managing the digital landscape. The topics span how the post-digitalisation era has the potential to renew organisations, markets and society. The chapters of the book are structured in three topical sections but can also be read individually. The chapters are structured to offer insights into the developments that take place at the intersection of the management, information systems and computer science disciplines. It features more than 70 researchers and managers as collaborating authors in 23 thought-provoking chapters. Written for scholars, researchers, students and managers from the management, information systems and computer science disciplines, the book presents a comprehensive and thought-provoking contribution on the challenges of managing organisations and engaging in global markets when tools, systems and data are abundant.
Download or read book The New Rules of Marketing and PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2020-04-28 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.
Download or read book Information Systems and Technology for the Noninformation Systems Executive written by Jae K. Shim and published by CRC Press. This book was released on 2000-06-22 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thirty years ago, computers seemed more science fiction than business fact. Today we have e-commerce, e-marketing, computerized scheduling, manufacturing, and a whole new field called information technology. Computers now have applications for every facet of your business. Information Systems and Technology for the Non-Information Systems Executive explores the practical and efficient use of computer technology-both software and hardware-for all types of business applications. In a simple and reader friendly style Shim presents information on data bases, networking, and telecommunications. He explains popular accounting, tax, finance, management, manufacturing, and marketing software-making them easy to understand and use. In addition, he provides real-life examples that illustrate the applications of decision support systems, executive information systems, and artificial intelligence systems such as financial modeling, budgeting, strategic planning and control, forecasting, data analysis, inventory planning, and optimization software. You do not need to know programming to understand your information systems. Written for business managers and entrepreneurs who may not have extensive computer experience, Information Systems and Technology for the Non-Information Systems Executive: An Integrated Resource Management Guide for the 21st Century covers information systems in all phases and functional areas of business to help you make the best decisions. It provides a wealth of current and essential information for managers and executives of all types of organizations. Your success depends on keeping abreast of the latest applications and thinking in information technology. This book gives you the competitive edge.
Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Download or read book Business Information Systems written by Paul Bocij and published by Pearson Education. This book was released on 2006 with total page 890 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guides students through choosing, developing and managing information systems to achieve business aims. In modern business, good development and management of business information systems are central to the success or failure of the organisation. Starting from first principles, this book provides you with the knowledge needed to understand: the technology of business information systems, the development of efficient and reliable business information systems, the strategic use of information systems for effective management and competitive advantage. This third edition has completely updated coverage of contemporary topics like security, knowledge management and new technologies and continues to develop the practical skills that students need for problem solving and designing systems in the real world.Frequent business examples, case studies and web-links bring the subject alive and there are a wealth of questions, exercises and further reading both in the book and online at www.pearsoned.co.uk/bis which help students to check their understanding, complete assignments and prepare for exams. Business Information Systems is ideal for students taking a course in Business or Management Information Systems, Business Information Technology or Computer Science."Linking technology and management has never been easier. This is a great book, containing almost everything a business student should know about Information Systems." - Dr. R.H.J. Ronken, Department of Accounting and Information Management, Faculty of Economics and Business Administration, Maastricht University About the authors:Paul Bocij has developed teaching materials for colleges and universities around the World and as a consultant he regularly advises a number of major organisations on IS issues, including design, development, security and training. He is an active researcher and the author of over twenty books.Dr Dave Chaffey has 15 years experience of developing information management solutions in industry and education. Dave is visiting lecturer at the Universities of Cranfield, Leeds and Warwick.Andrew Greasley lectures in Information Systems, Operations Management and Simulation Modelling at Aston Business School, Aston University.Simon Hickie lectures in Business Information Systems in the University of Derby's Derbyshire Business School. He is also a Senior Academic Counsellor and Head of Operations for the second year of the University's Combined Subject Programme.
Download or read book Essentials of Health Information Systems and Technology written by Jean A Balgrosky and published by Jones & Bartlett Publishers. This book was released on 2014-08-11 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Key Terms; Discussion Questions; References; Chapter 2 HIS Scope, Definition, and Conceptual Model; Learning Objectives; Introduction; HIS Uses in Organizational and Community Settings; Summary; Key Terms; Discussion Questions; References; Section II: Systems and Management; Chapter 3 HIS Strategic Planning; Learning Objectives; Introduction; HIS Strategy: Organizational Strategy as Its Roadmap; HIS Strategy: Where Do We Begin?; Why HIS Strategy Matters; HIS and Technology Strategy: Advancing Public Health; HIS and Technology Strategy: Architecture Builds a Strong House.
Download or read book Business Information Systems and Technology 4 0 written by Rolf Dornberger and published by Springer. This book was released on 2018-03-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses digitalization trends and their concrete applications in business and societal contexts. It summarizes new findings from research, teaching and management activities comprising digital transformation, e-business, the representation of knowledge, human–computer interaction and business optimization. The trends discussed include artificial intelligence, virtual reality, robotics, blockchain, and many more. Professors and researchers who conduct research and teach at the interface between academia and business present the latest advances in their field. The book adopts the philosophy of applied sciences and combines both rigorous research and practical applications. As such, it addresses the needs of both professors and researchers, who are constantly seeking inspiration, and of managers seeking to tap the potential of the latest trends to take their business to the next level. Readers will find answers to pressing questions that arise in their daily work.
Download or read book Technology Management and Systems of Innovation written by Keith Pavitt and published by Edward Elgar Publishing. This book was released on 1999-01-01 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this volume, Keith Pavitt assesses the economic impact of technological change and how it relates to public policy and corporate management practices.
Download or read book Information Systems Project Management written by Jolyon Hallows and published by AMACOM/American Management Association. This book was released on 2005 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Plan, Information Systems Project Management helps you successfully deliver your projects on time, on budget, and with desired results.
Download or read book Business Information Systems and Technology written by Brian Lehaney and published by Routledge. This book was released on 2011-04-29 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business information systems and business information technology are integral aspects of modern business, and managers in these areas are now expected to have knowledge of human and managerial issues, as well as technical ones. This concise and readable book is a level-by-level primer that addresses the core subjects in business information systems and business information technology to enhance students’ understanding of the key areas. Each chapter begins with a case study and features at the end: a summary of major points, glossary of terms, suggested further reading and student activities. Some areas covered include: Different functional areas of business, including accounting, HRM and marketing Development and implementation of information systems Methods to support the analysis and design of policy and practice Strategic management to align information technology with organizational needs Covering the subject matter in a highly accessible manner, this is an ideal text for both undergraduate and masters students on business information systems, business information technology and business information management courses. This text is supplemented with over 900 detailed powerpoint slides for instructors, accessible via the Routledge Instructor Resource page at http://cw.routledge.com/textbooks/instructordownload/
Download or read book Information Systems Technology and Management written by Sumeet Dua and published by Springer Science & Business Media. This book was released on 2012-03-26 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 6th International Conference on Information Systems, Technology and Management, ICISTM 2012, held in Grenoble, France, in March 2012. The 38 revised papers were carefully reviewed and selected from 85 submissions. The papers are organized in topical sections on information systems; information technology; information management; business intelligence; management science and education; applications; workshop on program protection and reverse engineering.
Download or read book Information Systems Technology and Management written by Sushil K. Prasad and published by Springer. This book was released on 2010-04-08 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume constitutes the refereed proceedings of the 4th International Conference on Information Systems, Technology and Management, ICISTM 2010, held in Bangkok, Thailand, in March 2010. The 28 revised full papers presented together with 3 keynote lectures, 9 short papers, and 2 tutorial papers were carefully reviewed and selected from 86 submissions. The papers are organized in topical sections on information systems, information technology, information management, and applications.
Download or read book Global Information Systems and Technology written by P. Candace Deans and published by IGI Global. This book was released on 1993-12-31 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many of the technological and managerial challenges of operating in the international environment are being addressed through global IT applications at the functional level of the organization. Global Information Systems and Technology: Focus on the Organization and Its Functional Areas provides a forum for identifying the specific impacts of IT in each of these areas and for understanding how the various challenges and solutions in the functional areas are being integrated via information technology. With a total of 27 chapters, this book examines several functional areas -- marketing, financial services, accounting, manufacturing and logistics, research and development, human resources -- all within the context of today's international business enterprise.
Download or read book Information Systems for Business and Beyond written by David T. Bourgeois and published by . This book was released on 2014 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Information Systems for Business and Beyond introduces the concept of information systems, their use in business, and the larger impact they are having on our world."--BC Campus website.
Download or read book Information Intelligence Systems Technology and Management written by Sumeet Dua and published by Springer. This book was released on 2011-02-11 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 5th International Conference on Information Systems, Technology and Management, ICISTM 2011, held in Gurgaon, India, in March 2011. The 35 revised full papers presented together with 4 short papers were carefully reviewed and selected from 106 submissions. The papers are organized in topical sections on information management, information systems, information technology, healthcare information management and technology, business intelligence, applications, as well as management science and education.
Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2023-05-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
