Download or read book Inform Transform and Outperform written by John Horodyski and published by Advantage Media Group. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A STRATEGIC FOUNDATION TO DIGITAL TRANSFORMATION To survive and thrive in today's digital world, businesses must undergo a fundamental shift across all aspects of their operations--sometimes called a "digital transformation". In Inform, Transform, and Outperform, John Horodyski and his team of contributors provide compelling, collective insight into building a tactical foundation to achieve a holistic digital strategy. You'll discover how to: - develop strong metadata and taxonomy for robust search capabilities - optimize your digital content workflows - select the right amount of digital security - minimize the pain of integrating legacy systems - strengthen your stakeholder management systems As experts in digital strategy and operations, John and his team show how you can navigate the rapid technological changes to better leverage and monetize your organization's intellectual property.

Download or read book Metadata Matters written by John Horodyski and published by CRC Press. This book was released on 2022-04-03 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In what is certain to be a seminal work on metadata, John Horodyski masterfully affirms the value of metadata while providing practical examples of its role in our personal and professional lives. He does more than tell us that metadata matters—he vividly illustrates why it matters." —Patricia C. Franks, PhD, CA, CRM, IGP, CIGO, FAI, President, NAGARA, Professor Emerita, San José State University, USA If data is the language upon which our modern society will be built, then metadata will be its grammar, the construction of its meaning, the building for its content, and the ability to understand what data can be for us all. We are just starting to bring change into the management of the data that connects our experiences. Metadata Matters explains how metadata is the foundation of digital strategy. If digital assets are to be discovered, they want to be found. The path to good metadata design begins with the realization that digital assets need to be identified, organized, and made available for discovery. This book explains how metadata will help ensure that an organization is building the right system for the right users at the right time. Metadata matters and is the best chance for a return on investment on digital assets and is also a line of defense against lost opportunities. It matters to the digital experience of users. It helps organizations ensure that users can identify, discover, and experience their brands in the ways organizations intend. It is a necessary defense, which this book shows how to build.

Download or read book Professional Content Management Systems written by Andreas Mauthe and published by John Wiley & Sons. This book was released on 2005-08-05 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Content and Content Management are core topics in the IT and broadcast industry. However these terms have not been clearly defined for those learning the field. The topic is complex and users from different industries have different backgrounds and a varied understanding of content issues. Multimedia Content Management helps to clarify the subject area, define problematic issues and establish a universal understanding of content and its management. * Provides clarity in the subject area * Defines potential problems and establishes a universal understanding * Builds an architectural framework upon this account and different aspects of the industry and solutions are reviewed * Comprehensively describes the different users working and accessing content, the applications and workflows Essential reading for students, engineers and technical managers, in the area of data, storage management and multimedia, requiring an overview of this complex topic. The topics discussed will also prove highly insightful for executive managers and media professionals with a technical understanding and broadcast executives in the field.

Download or read book Winning with Data written by Tomasz Tunguz and published by John Wiley & Sons. This book was released on 2016-06-20 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crest the data wave with a deep cultural shift Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture—this book provides sound guidance on building the type of organizational culture that creates and leverages data daily, in every aspect of the business. Real-world examples illustrate these important concepts at work: you'll learn how data helped Warby-Parker disrupt a $13 billion monopolized market, how ThredUp uses data to process more than 20 thousand items of clothing every day, how Venmo leverages data to build better products, how HubSpot empowers their salespeople to be more productive, and more. From decision making and strategy to shipping and sales, this book shows you how data makes better business. Big data has taken on buzzword status, but there is little real guidance for companies seeking everyday business data solutions. This book takes a deeper look at big data in business, and shows you how to shift internal culture ahead of the curve. Understand the changes a data culture brings to companies Instrument your company for maximum benefit Utilize data to optimize every aspect of your business Improve decision making and transform business strategy Big data is becoming the number-one topic in business, yet no one is asking the right questions. Leveraging the full power of data requires more than good IT—organization-wide buy-in is essential for long-term success. Winning with Data is the expert guide to making data work for your business, and your needs.

Download or read book Metadata for Digital Collections written by Steven Jack Miller and published by American Library Association. This book was released on 2022-07-06 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since it was first published, LIS students and professionals everywhere have relied on Miller’s authoritative manual for clear instruction on the real-world practice of metadata design and creation. Now the author has given his text a top to bottom overhaul to bring it fully up to date, making it even easier for readers to acquire the knowledge and skills they need, whether they use the book on the job or in a classroom. By following this book’s guidance, with its inclusion of numerous practical examples that clarify common application issues and challenges, readers will learn about the concept of metadata and its functions for digital collections, why it’s essential to approach metadata specifically as data for machine processing, and how metadata can work in the rapidly developing Linked Data environment; know how to create high-quality resource descriptions using widely shared metadata standards, vocabularies, and elements commonly needed for digital collections; become thoroughly familiarized with Dublin Core (DC) through exploration of DCMI Metadata Terms, CONTENTdm best practices, and DC as Linked Data; discover what Linked Data is, how it is expressed in the Resource Description Framework (RDF), and how it works in relation to specific semantic models (typically called “ontologies”) such as BIBFRAME, comprised of properties and classes with “domain” and “range” specifications; get to know the MODS and VRA Core metadata schemes, along with recent developments related to their use in a Linked Data setting; understand the nuts and bolts of designing and documenting a metadata scheme; and gain knowledge of vital metadata interoperability and quality issues, including how to identify and clean inconsistent, missing, and messy metadata using innovative tools such as OpenRefine.

Download or read book Logistics 4 0 written by Turan Paksoy and published by CRC Press. This book was released on 2020-12-17 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Industrial revolutions have impacted both, manufacturing and service. From the steam engine to digital automated production, the industrial revolutions have conduced significant changes in operations and supply chain management (SCM) processes. Swift changes in manufacturing and service systems have led to phenomenal improvements in productivity. The fast-paced environment brings new challenges and opportunities for the companies that are associated with the adaptation to the new concepts such as Internet of Things (IoT) and Cyber Physical Systems, artificial intelligence (AI), robotics, cyber security, data analytics, block chain and cloud technology. These emerging technologies facilitated and expedited the birth of Logistics 4.0. Industrial Revolution 4.0 initiatives in SCM has attracted stakeholders’ attentions due to it is ability to empower using a set of technologies together that helps to execute more efficient production and distribution systems. This initiative has been called Logistics 4.0 of the fourth Industrial Revolution in SCM due to its high potential. Connecting entities, machines, physical items and enterprise resources to each other by using sensors, devices and the internet along the supply chains are the main attributes of Logistics 4.0. IoT enables customers to make more suitable and valuable decisions due to the data-driven structure of the Industry 4.0 paradigm. Besides that, the system’s ability of gathering and analyzing information about the environment at any given time and adapting itself to the rapid changes add significant value to the SCM processes. In this peer-reviewed book, experts from all over the world, in the field present a conceptual framework for Logistics 4.0 and provide examples for usage of Industry 4.0 tools in SCM. This book is a work that will be beneficial for both practitioners and students and academicians, as it covers the theoretical framework, on the one hand, and includes examples of practice and real world.

Download or read book Exponential Transform Your Brand by Empowering Instead of Interrupting written by Jeff Rosenblum and published by McGraw Hill Professional. This book was released on 2021-12-07 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the world’s top advertising executives shows how iconic brands win new customers and build armies of evangelists. Great brands stand for more than just cool products and clever advertisements. They inspire audiences. They enrich communities. They energize people. They move people’s lives forward. Most importantly, great brands don’t just interrupt: they empower. And that empowerment leads to exponential growth. Over the past 20 years, Jeff Rosenblum and his team at Questus have created content and campaigns for Apple, Capital One, Disney, The NFL, Samsung, Starbucks, Universal, Wyndham, Verizon and many more of the world’s most iconic brands. In Exponential, he turns that wealth of experience into a comprehensive program for modern advertising and business strategy. The book makes a passionate case that business leaders need to shift away from interruptions and superficial messages to focus on empowerment, culture, values, leadership, and transparency. With engaging stories and revealing brand examples, Exponential shows how brands can: Produce exponential growth by shifting from interruptions to empowerment Create brand evangelists with content that informs and inspires Embrace transparency and culture to tell authentic brand stories Generate massive ROI throughout the purchase journey Exponential is about storytelling done right, and the book practices what it preaches. It’s packed with colorful anecdotes from Rosenblum’s own career and clear examples of brands that grew exponentially. With a light touch, it unpacks heavy insights from neuroscience, market research, and big data, outlining what it takes for brands to truly be great and not merely say they are great.

Download or read book Firms of Endearment written by Rajendra Sisodia and published by Pearson Prentice Hall. This book was released on 2003-01-30 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s “politically correct”: because it’s the only path to long-term competitive advantage. These are the Firms of Endearment. Companies people love doing business with. Love partnering with. Love working for. Love investing in. Companies for whom “loyalty” isn’t just real: it’s palpable, and driving unbeatable advantages in everything from marketing to recruitment. You need to become one of those companies. This book will show you how. You’ll find specific, practical guidance on transforming every relationship you have: with customers, associates, partners, investors, and society. If you want to be great—truly great—this is your blueprint. We’re entering an Age of Transcendence, as people increasingly search for higher meaning in their lives, not just more possessions. This is transforming the marketplace, the workplace, the very soul of capitalism. Increasingly, today’s most successful companies are bringing love, joy, authenticity, empathy, and soulfulness into their businesses: they are delivering emotional, experiential, and social value–not just profits. Firms of Endearment illuminates this, the most fundamental transformation in capitalism since Adam Smith. It’s not about “corporate social responsibility”: it’s about building companies that can sustain success in a radically new era. It’s about great companies like IDEO and IKEA®, Commerce Bank and Costco®, Wegmans and Whole Foods®: how they earn the powerful loyalty and affection that enables truly breathtaking performance. This book is about gaining “share of heart,” not just share of wallet. It’s about aligning stakeholders’ interests, not just juggling them. It’s about building companies that leave the world a better place. Most of all, it’s about why you must do all this, or risk being left in the dust... and how to get there from wherever you are now.

Download or read book Digital Transformation Roadmap written by Hamed Taherdoost and published by CRC Press. This book was released on 2024-06-03 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world undergoing rapid technological evolution, this is your indispensable guide to thriving in the digital age. Digital Transformation Roadmap: From Vision to Execution offers a comprehensive exploration of the Fourth Industrial Revolution by presenting a roadmap for leveraging technology to revolutionize businesses, strategy, and innovation. Embark on a journey that unveils the dynamic interplay between technology and business. Discover the evolution of tech life cycles, the significance of digital transformation, and the key domains of change reshaping industries. Explore strategies to gain competitive advantage, from reimagining business models to aligning digital visions with organizational goals. Experience a holistic approach to digital transformation. Learn how to empower employees, foster a culture of innovation, and navigate change adeptly. Delve into the world of emerging technologies such as AI, IoT, and blockchain, and harness their potential to open new avenues for growth. From cybersecurity roadmaps to measuring system performance, uncover essential practices to ensure the resilience and success of digital initiatives. Master the art of delivering exceptional digital customer experiences and harnessing the value of data. Whether you’re a business leader, strategist, or tech enthusiast, this book equips you with actionable insights, practical strategies, and a forward-thinking mindset to drive change and thrive in the digital landscape.

Download or read book Good Business written by Bill Novelli and published by JHU Press. This book was released on 2021-02-02 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business. In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause. Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can.

Download or read book Playing to Win written by Alan G. Lafley and published by Harvard Business Press. This book was released on 2013 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.

Download or read book Conscious Money written by Patricia Aburdene and published by Simon and Schuster. This book was released on 2012-09-25 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aburdene, author of the bestselling "Megatrends 2010," brings together the spiritual and practical in a guide to achieving prosperity through the values-based megatrend of Conscious Capitalism.

Download or read book Designing for Transformation written by Sofía Viguri and published by Inter-American Development Bank. This book was released on 2019-10-07 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: This document is a guidance for practitioners seeking to design climate change interventions with greater potential to exert transformational change (TrC). It has a series of guiding sheets with recommendations on how to introduce insights of TrC in the tools, methods, and approaches (TMAs) used for climate programming. These TMA guiding sheets cover: theory of change, market, economic and gender analyses, feasibility studies, among others. Each uses real-world examples of investments in renewable energies, sustainable forest management, climate resilience and clean technologies.

Download or read book Visual Communications and Image Processing 96 written by Rashid Ansari and published by . This book was released on 1996 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Creating Learning Organizations Through Digital Transformation written by Mamede, Henrique S. and published by IGI Global. This book was released on 2024-01-04 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizations find themselves at a pivotal crossroads in an era propelled by the sweeping tide of digital transformation, where the wake of the COVID-19 pandemic has reshaped the global landscape. Within these novel contexts, the imperative to cultivate Learning Organizations (LOs) has emerged as a beacon of adaptability and progress. Creating Learning Organizations Through Digital Transformation weaves the fabric of LOs within the digital tapestry, where minds perpetually expand, and learning begets learning. This journey hinges on the synergy of knowledge and digital prowess, as LOs harness data and digital content with finesse. From immersive learning to artificial intelligence, these technological frontiers reshape learning, spurring change. Unveiling the core concepts, implementations, and global impacts of LOs, this book is a compass for academics, researchers, and practitioners. It deciphers people capacities, digital contents, learning technologies, and evaluation, nurturing the symbiotic relationship between learning and transformation.

Download or read book Introduction to Indexing and Abstracting written by Donald B. Cleveland and published by Englewood, Colo. : Libraries Unlimited. This book was released on 1990 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on new research and years of practical experience, this guide presents the basic knowledge necessary to become a professional indexer. Synthesizing the thinking and experience of indexers and abstractors over the years, the book introduces readers to such fundamentals as the nature of information, the organization of information, vocabulary control, types of indexes and abstracts, evaluation of indexing, and the use of computers. A new chapter on indexing and the Internet has been added, as has a chapter that lists Web resources for indexers and abstractors. The work concludes with a discussion of the education, training, and job opportunities of the profession, as well as a look to the future. With its simple but thorough approach, this book provides readers with a broad overview of the professions, processes, and art of indexing and abstracting.

Download or read book Blueprint to a Billion written by David G. Thomson and published by John Wiley & Sons. This book was released on 2005-12-07 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for BLUEPRINT TO A BILLION "A wonderful, well thought out analysis of entrepreneurship and leadership of a growth company." —Howard Lester, Chairman, Williams-Sonoma, Inc. "If you dream about growing your business to a billion, this is a fascinating down-to-earth study that you must read. Apply the seven essential principles to your business and you are off and running. Learn about strategy, growth, leadership, team building, and a whole lot more." —Joe Scarlett, Chairman of the Board, Tractor Supply Company "Blueprint to a Billion is a well-researched and thoughtfully written book that quantifies the growth pattern of America's highest growth companies." —Professor John Quelch, Senior Associate Dean, Harvard Business School "Eighty percent of the top-performing stocks in the last twenty years were small entrepreneurial companies that had an IPO in the prior eight years. Blueprint to a Billion tells you the seven key things these innovators did in common to become America's greatest growth companies." —William J. O'Neil, Chairman and Founder Investor's Business Daily, www.investors.com "Thomson has written a masterful work that will catalyze, empower, inspire, motivate, and illuminate entrepreneurs, investors, and policymakers. The world needs this book and will profit from it in manifold ways." —David M. Darst, Managing Director, Individual Investor Group Chief Investment Strategist, Morgan Stanley