Download or read book The YouTube Formula written by Derral Eves and published by John Wiley & Sons. This book was released on 2021-02-24 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal bestseller! Comes with free online companion course Learn the secrets to getting dramatic results on YouTube Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. Full of actionable advice and concrete strategies, this book teaches readers how to: Launch a channel Create life-changing content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

Download or read book Think Like a Monk written by Jay Shetty and published by Simon & Schuster. This book was released on 2020-09-08 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jay Shetty, social media superstar and host of the #1 podcast On Purpose, distills the timeless wisdom he learned as a monk into practical steps anyone can take every day to live a less anxious, more meaningful life. When you think like a monk, you’ll understand: -How to overcome negativity -How to stop overthinking -Why comparison kills love -How to use your fear -Why you can’t find happiness by looking for it -How to learn from everyone you meet -Why you are not your thoughts -How to find your purpose -Why kindness is crucial to success -And much more... Shetty grew up in a family where you could become one of three things—a doctor, a lawyer, or a failure. His family was convinced he had chosen option three: instead of attending his college graduation ceremony, he headed to India to become a monk, to meditate every day for four to eight hours, and devote his life to helping others. After three years, one of his teachers told him that he would have more impact on the world if he left the monk’s path to share his experience and wisdom with others. Heavily in debt, and with no recognizable skills on his résumé, he moved back home in north London with his parents. Shetty reconnected with old school friends—many working for some of the world’s largest corporations—who were experiencing tremendous stress, pressure, and unhappiness, and they invited Shetty to coach them on well-being, purpose, and mindfulness. Since then, Shetty has become one of the world’s most popular influencers. In 2017, he was named in the Forbes magazine 30-under-30 for being a game-changer in the world of media. In 2018, he had the #1 video on Facebook with over 360 million views. His social media following totals over 38 million, he has produced over 400 viral videos which have amassed more than 8 billion views, and his podcast, On Purpose, is consistently ranked the world’s #1 Health and Wellness podcast. In this inspiring, empowering book, Shetty draws on his time as a monk to show us how we can clear the roadblocks to our potential and power. Combining ancient wisdom and his own rich experiences in the ashram, Think Like a Monk reveals how to overcome negative thoughts and habits, and access the calm and purpose that lie within all of us. He transforms abstract lessons into advice and exercises we can all apply to reduce stress, improve relationships, and give the gifts we find in ourselves to the world. Shetty proves that everyone can—and should—think like a monk.

Download or read book Beauty Reinvented written by Nikol Johnson and published by . This book was released on 2018-11-07 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Going gray in your thirties is not easy. It's not what society says is right or OK. I wanted to share my journey with women all over the world and let you know by example that it's OK to be your authentic self no matter what society says. It's time to break the beauty rules Ladies and embrace your authentic self. It's time that we stop making excuses, stop being insecure and buying into the advertisements, glossy magazines, and commercials that only show women with colored hair. In this book, I will show you how to conquer your fear of the unknown and taboo world of going gray, build self-confidence that stands out in a crowd and embrace your authentic self. You will be one strong, fierce, bold woman ready to welcome your gorgeous gray once you finish this book. I will hold your hand through all of the emotional ups and downs because I have been there, I will give you the strength to keep moving forward when you are down and feeling "frumpy and old" I will pick you up and make you feel alive and beautiful again. Packed with self-assessments, humor, and grit. I will share my expert beauty secrets that will help you with your transition into new makeup color palettes, and of course, the best skin care and hair care tips to keep you on point. I am sharing interviews with real women that have gone gray and what their experiences have been and great advice for you in your gray hair journey. Sit back, get comfortable and celebrate yourself with one of my signature cocktails at the beginning of each chapter. I am not going to tell you that going gray will be an easy journey but I am here for you every step of the way, and together you will be able to get encouraging new advice that will allow you to push through the bumps in the uncomfortable gray road ahead. Are you ready to say YES to your gray hair journey? Well then, Ladies. Let's Get This Beauty Started.

Download or read book Laura in the Kitchen written by Laura Vitale and published by Clarkson Potter. This book was released on 2015-10-06 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: At long last, the companion cookbook to the hit YouTube cooking show—including recipes for 120 simple, delicious Italian-American classics. When Laura Vitale moved from Naples to the United States at age twelve, she cured her homesickness by cooking up endless pots of her nonna’s sauce. She went on to work in her father’s pizzeria, but when his restaurant suddenly closed, she knew she had to find her way back into the kitchen. Together with her husband, she launched her Internet cooking show, Laura in the Kitchen, where her enthusiasm, charm, and irresistible recipes have won her millions of fans. In her debut cookbook, Laura focuses on simple recipes that anyone can achieve—whether they have just a little time to spend in the kitchen or want to create an impressive feast. Here are 110 all-new recipes for quick-fix suppers, such as Tortellini with Pink Parmesan Sauce and One-Pan Chicken with Potatoes, Wine, and Olives; leisurely entrées, including Spinach and Artichoke-Stuffed Shells and Pot Roast alla Pizzaiola; and 10 fan favorites, like Cheesy Garlic Bread and No-Bake Nutella Cheesecake. Laura tests her recipes dozens of times to perfect them so the results are always spectacular. With clear instructions and more than 100 color photographs, Laura in the Kitchen is the perfect guide for anyone looking to get comfortable at the stove and have fun cooking.

Download or read book Game Master Mansion Mystery written by Rebecca Zamolo and published by HarperCollins. This book was released on 2022-03-01 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times bestselling authors and creators of the mega-popular YouTube series Game Master Network Matt and Rebecca Zamolo return with a brand-new adventure about everyone’s favorite mystery-solving team. Rebecca Zamolo has managed to foil the Game Master’s plans before, but this time the Game Master has snake-napped Nacho, her good friend Miguel’s pet. No way is Becca going to let the Game Master get away with this dastardly plan. But when the clues lead Becca and her new friends in the direction of the one house in their entire neighborhood that none of them ever want to go near, they know they have no choice but to screw up their courage and dare to investigate, if they want to rescue Nacho. But the problem is that getting into the superspooky house is way easier than getting out. The Game Master is up to their old tricks, and Becca, Matt, Kylie, Frankie, and Miguel are going to have to face their fears and use all their smarts and strengths to solve the puzzles and games and save the day. Mansion Mystery is another action-packed adventure from New York Times bestselling authors and super-sleuthing team Rebecca and Matt Zamolo, stars of the hugely popular Game Master Network. Read the book and unlock special clues that will open exclusive content online!

Download or read book Dad How Do I written by Rob Kenney and published by HarperCollins. This book was released on 2021-05-18 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the host of the YouTube channel that went viral—Dad, How Do I?—comes a book that’s part memoir/part inspiration/part DIY. Rob Kenney’s father left him and his seven siblings when he was fourteen years old, and the youngest had to fend for themselves. He wished that he had someone who could teach him the basics—how to tie a tie, jump-start a car, unclog a drain, use tools properly—as well as succeed in life. But he and his siblings had to figure these things out on their own. Now a father himself, Rob decided that he would help people out by providing how-to tips as well as advice—and even throw in some bad dad jokes. He started a YouTube channel for anyone looking for fatherly advice, and in the course of three months, gained a following of nearly 2.5 million subscribers, with millions of views for his how-to and inspirational videos. In this book, Rob shares his story of overcoming a difficult childhood with the strength of faith and family, and offers inspiration and hope. In addition, he provides 50 practical DYI instructions (30 of which will be unique to the book), illustrated with helpful line drawings.

Download or read book AskGaryVee written by Gary Vaynerchuk and published by HarperCollins. This book was released on 2016-03-08 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestselling author draws from his popular show #AskGaryVee to offer surprising, often outrageous, and imminently useful and honest answers to everything you’ve ever wanted to know—and more—about navigating the new world. Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow. #AskGaryVee showcases the most useful and interesting questions Gary has addressed on his popular show. Distilling and expanding on the podcast’s most urgent and evergreen themes, Gary presents practical, timely, and timeless advice on marketing, social media, entrepreneurship, and everything else you’ve been afraid to ask but are dying to know. Gary gives you the insights and information you need on everything from effectively using Twitter to launching a small business, hiring superstars to creating a personal brand, launching products effectively to staying healthy—and even buying wine. Whether you’re planning to start your own company, working in digital media, or have landed your first job in a traditional company, #AskGaryVee is your essential guide to making things happen in a big way.

Download or read book One Million Followers Updated Edition written by Brendan Kane and published by BenBella Books. This book was released on 2018-10-09 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise? Digital strategist and "growth hacker" Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He's advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he'll share his secrets with you. In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: • Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google • Ray Chan, CEO and cofounder of 9GAG • Julius Dein, internet personality and magician with nearly 16 million Facebook followers • Mike Jurkovac, Emmy Award–winner and creative director of will.i.am and the Black Eyed Peas • Phil Ranta, former COO of Studio71 and VP of network at Fullscreen • Eamonn Carey, managing director at Techstars London • Jonathan Skogmo, founder and CEO of Jukin Media, Inc. • Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It's time to stop being a follower and start being a leader.

Download or read book Laughing at My Nightmare written by Shane Burcaw and published by Macmillan. This book was released on 2014-10-14 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: "With acerbic wit & a hilarious voice, Shane Burcaw's YA memoir describes the challenges he faces as a 20-year-old with muscular atrophy. From awkward handshakes to trying to finding a girlfriend and everything in between"--

Download or read book Influencer Marketing for Brands written by Aron Levin and published by Apress. This book was released on 2019-11-30 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the next few years, brands are on track to spend billions of dollars on influencer marketing. This form of marketing—currently utilized with great success on Instagram and YouTube—is not a short-lived fad, but a tectonic shift for the future of digital advertising. It's the way of the future, and the responsibility is on business leaders to keep up. Modern marketing professionals looking to adopt influencer marketing for their brands face equally modern challenges. Like finding the right talent, tracking and measuring results and quantifying how this new marketing opportunity aligns with the overall strategy. Influencer Marketing for Brands is the field guide for the digital age. After working with hundreds of brands from across the globe, author Aron Levin shares his insider knowledge gained from research, strategy, and hands-on experience from more than 10,000 successful collaborations with influencers on Instagram and YouTube. He provides you with valuable insights that help you eliminate guesswork and avoid common mistakes. More importantly, he shows you how to turn influencer marketing into a scalable and sustainable marketing channel. The digital media landscape grows more complicated by the hour, and influencer marketing is no exception. Influencer Marketing for Brands breaks down the art and science of influencer marketing and helps you synthesize, contextualize and transform this new way of creating and distributing content with powerful formulas, proven strategies, and real-world examples. What You Will Learn Plan effective influencer marketing campaigns using a simple 3-step formulaCreate top performing YouTube videos that drive website traffic, app installs and salesUnderstand what to pay for influencer marketing and how much you should invest if you're just starting out Who This Book is For Marketing and agency professionals, influencers and content creators, marketing students, those who are looking for more effective forms of advertising and are generally interested in understanding the new and evolving digital media landscape.

Download or read book Why Social Media is Ruining Your Life written by Katherine Ormerod and published by Cassell. This book was released on 2018-09-20 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you ever obsess about your body? Do you lie awake at night, fretting about the state of your career? Does everyone else's life seem better than yours? Does it feel as if you'll never be good enough? Why Social Media is Ruining Your Life tackles head on the pressure cooker of comparison and unreachable levels of perfection that social media has created in our modern world. In this book, Katherine Ormerod meets the experts involved in curating, building and combating the most addictive digital force humankind has ever created. From global influencers - who collectively have over 10 million followers - to clinical psychologists, plastic surgeons and professors, Katherine uncovers how our relationship with social media has rewired our behavioural patterns, destroyed our confidence and shattered our attention spans. Why Social Media is Ruining Your Life is a rallying cry that will provide you with the knowledge, tactics and weaponry you need to find a more healthy way to consume social media and reclaim your happiness. Reviews for Why Social Media is Ruining Your Life: 'This book is a call to arms from the eye of the storm' - Emma Gannon, author of The Multi-Hyphen Method 'Enter Ormerod's vital manual, which will help you navigate social media and turn it not into a weapon, but a useful tool' - Pandora Sykes

Download or read book YouTube Channels For Dummies written by Rob Ciampa and published by John Wiley & Sons. This book was released on 2020-08-03 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create a YouTube channel that draws subscribers with top-notch content YouTube has the eyes and ears of two billion monthly users. YouTube Channels for Dummies, 2nd Edition offers proven steps to attracting a chunk of those billions to your personal or business channel. This updated guide offers insight from a quartet of YouTube channel content creators, managers, marketers, and analysts as they share the secrets of creating great content, building an audience, and interacting with your viewers. The book includes information on: · Setting up a channel · Creating videos that attract viewers · Putting together a video studio · Editing your final product · Reaching your target audience · Interacting with your fans · Building a profitable business · Tips on copyright law Written for both the budding YouTube creator and the business professional seeking to boost their company’s profile on the popular social networking site, YouTube Channels for Dummies allows its readers to access the over two billion active YouTube users who log on each day. Learn how to create a channel, build a YouTube following, and get insight on content creation, planning, and marketing from established YouTube creators.

Download or read book The Nerdy Nummies Cookbook written by Rosanna Pansino and published by Simon and Schuster. This book was released on 2015-11-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A cookbook based on the author's fondness of geek culture and baking.

Download or read book Ultimate Guide to YouTube for Business written by The Staff of Entrepreneur Media and published by Entrepreneur Press. This book was released on 2018-03-27 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reel in the Profits with YouTube YouTube delivers more than a billion minutes of streaming content to 1.3 billion active users every day. That's equivalent to one-third of all internet users and at least a billion reasons to start creating videos that promote your business, brand, products, and services today. Entrepreneur Magazine's Ultimate Guide to YouTube for Business is the video marketing blueprint you need to create videos that educate, entertain, and inspire viewers to take action. You'll learn how to plan, edit, promote, and share your videos with the public, as well as how to leverage YouTube's tools to help spotlight your business and your products without spending a fortune. From video production to promotion, this guide shares the battle-tested strategies and tried-and-true advice from successful YouTube experts to help you: Set up your channel and become a YouTube Partner to start monetizing your videos Create a virtual community that uses and loves your products Cater your videos to your target audience at every stage—pre-production, production, post-production, and promotion Drive traffic to your channel, website, or social media with optimized video titles, tags, playlists, and more Promote your YouTube videos using Facebook, Twitter, Google+, and other social sites Make a video go viral with the help of blogs, websites, and other online resources Find out what a YouTube channel can do for you as you learn to create your channel, leverage it as a marketing tool, and maximize your return on investment.

Download or read book Behind the Brand written by Elliott Bryan and published by IdeaPress Publishing. This book was released on 2019-06-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This should be a bulleted list of key points about the book and about your background. You can also include any data points about the sales or marketing strategy (ie - full page ad in WIRED planned) and anything else that would be a likely sales point for the book that would be valuable to share.

Download or read book Modern HERstory written by Blair Imani and published by Ten Speed Press. This book was released on 2018-10-16 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring and radical celebration of 70 women, girls, and nonbinary people who have changed—and are still changing—the world, from the Civil Rights Movement and Stonewall riots through Black Lives Matter and beyond. With a radical and inclusive approach to history, Modern HERstory profiles and celebrates seventy women and nonbinary champions of progressive social change in a bold, colorful, illustrated format for all ages. Despite making huge contributions to the liberation movements of the last century and today, all of these trailblazers come from backgrounds and communities that are traditionally overlooked and under-celebrated: not just women, but people of color, queer people, trans people, disabled people, young people, and people of faith. Authored by rising star activist Blair Imani, Modern HERstory tells the important stories of the leaders and movements that are changing the world right here and right now—and will inspire you to do the same.

Download or read book The New Rules of Marketing and PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2010-01-15 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This new second edition paperback keeps you up-to-date on the latest trends. New case studies and current examples are included to illustrate the very latest in marketing and PR trends Completely updated to reflect the latest marketing and PR techniques using social media sites such as Twitter, Facebook, and YouTube Includes a step-by-step action plan for harnessing the power of the Internet to communicate directly with buyers, increase sales, and raise online visibility David Meerman Scott is a renowned online marketing strategist, keynote speaker and the author of World Wide Rave, from Wiley The New Rules of Marketing and PR, Second Edition gives you all the information you need to craft powerful and effective marketing messages and get them to the right people at the right moment-at a fraction of the price of a traditional marketing campaign.