Download or read book Identity Economics written by George A. Akerlof and published by Princeton University Press. This book was released on 2010-01-21 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: How identity influences the economic choices we make Identity Economics provides an important and compelling new way to understand human behavior, revealing how our identities—and not just economic incentives—influence our decisions. In 1995, economist Rachel Kranton wrote future Nobel Prize-winner George Akerlof a letter insisting that his most recent paper was wrong. Identity, she argued, was the missing element that would help to explain why people—facing the same economic circumstances—would make different choices. This was the beginning of a fourteen-year collaboration—and of Identity Economics. The authors explain how our conception of who we are and who we want to be may shape our economic lives more than any other factor, affecting how hard we work, and how we learn, spend, and save. Identity economics is a new way to understand people's decisions—at work, at school, and at home. With it, we can better appreciate why incentives like stock options work or don't; why some schools succeed and others don't; why some cities and towns don't invest in their futures—and much, much more. Identity Economics bridges a critical gap in the social sciences. It brings identity and norms to economics. People's notions of what is proper, and what is forbidden, and for whom, are fundamental to how hard they work, and how they learn, spend, and save. Thus people's identity—their conception of who they are, and of who they choose to be—may be the most important factor affecting their economic lives. And the limits placed by society on people's identity can also be crucial determinants of their economic well-being.
Download or read book What about Me written by Paul Verhaeghe and published by Scribe Publications. This book was released on 2014-03-31 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to current thinking, anyone who fails to succeed must have something wrong with them. The pressure to achieve and be happy is taking a heavy toll, resulting in a warped view of the self, disorientation, and despair. People are lonelier than ever before. Today’s pay-for-performance mentality is turning institutions such as schools, universities, and hospitals into businesses — even individuals are being made to think of themselves as one-person enterprises. Love is increasingly hard to find, and we struggle to lead meaningful lives. In What about Me?, Paul Verhaeghe’s main concern is how social change has led to this psychic crisis and altered the way we think about ourselves. He investigates the effects of 30 years of neoliberalism, free-market forces, privatisation, and the relationship between our engineered society and individual identity. It turns out that who we are is, as always, determined by the context in which we live. From his clinical experience as a psychotherapist, Verhaeghe shows the profound impact that social change is having on mental health, even affecting the nature of the disorders from which we suffer. But his book ends on a note of cautious optimism. Can we once again become masters of our fate?
Download or read book Identity Economics written by Kate Meagher and published by African Books Collective. This book was released on 2010 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title traces the rise of two dynamic informal enterprise clusters in Nigeria and explores their slide into trajectories of Pentecostalism, poverty and violent vigilantism.
Download or read book Labour Markets and Identity on the Post Industrial Assembly Line written by Anthony Lloyd and published by Routledge. This book was released on 2016-04-22 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a product of its time, the call centre utilises new developments in telecommunications and information technology to offer cost-efficient delivery systems for customer care. Efficiency, productivity and flexibility are all embodiments of neoliberal market capitalism and are all personified in the call centre operation, as well as the structure of the labour market in general. Thus the individual and the workplace are embedded in a variety of global processes. In order to frame the context in which call centre operations exist today and their employees (mainly young men and women) negotiate the increasingly risky and individualised task of developing an identity or sense of belonging in the world, Labour Markets and Identity on the Post-Industrial Assembly Line sets out the economic, social and political changes over the last three decades that have restructured the labour market, altered the balance between labour, management and the state, and unleashed global market capitalism upon previously sheltered areas of the economy and social life in both Britain and elsewhere. This ground-breaking book offers one of the first real qualitative sociological investigations of a relatively new form of employment, to see what life is like on the 'post-industrial assembly line', whilst also taking a close look at the nature of class, identity and subjectivity in relation to young people coming of age in a world dramatically altered over the last three decades.
Download or read book Marketing Identities written by David A. Brenner and published by Wayne State University Press. This book was released on 1998 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Identities analyzes how Ost und West (East and West), the first Jewish magazine (1901-1923) published in Berlin by westernized Jews originally from Eastern Europe, promoted ethnic identity to Jewish audiences in Germany and throughout the world. Using sophisticated techniques of modern marketing, such as stereotyping, the editors of this highly successful journal attempted to forge a minority consciousness. Marketing Identities is thus about the beginnings of "ethnicity" as we know it in the late twentieth century. An interdisciplinary study, Marketing Identities illuminates present-day discussions in Europe and the Americas regarding the experience and self-understanding of minority groups and combines media and cultural studies with German and Jewish history.
Download or read book Marketing Identities written by David A. Brenner and published by Wayne State University Press. This book was released on 2018-02-05 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Identities analyzes how Ost und West (East and West), the first Jewish magazine (1901-1923) published in Berlin by westernized Jews originally from Eastern Europe, promoted ethnic identity to Jewish audiences in Germany and throughout the world. Using sophisticated techniques of modern marketing, such as stereotyping, the editors of this highly successful journal attempted to forge a minority consciousness. Marketing Identities is thus about the beginnings of "ethnicity" as we know it in the late twentieth century. An interdisciplinary study, Marketing Identities illuminates present-day discussions in Europe and the Americas regarding the experience and self-understanding of minority groups and combines media and cultural studies with German and Jewish history.
Download or read book Risks of Identity Theft Can the Market Protect the Payment System written by Stacey L. Schreft and published by DIANE Publishing. This book was released on 2008-05 with total page 591 pages. Available in PDF, EPUB and Kindle. Book excerpt: Identity theft (IT) has been a feature of financial markets for as long as alternatives have existed to cash transactions. But IT has recently occurred on a much larger scale. Data breaches often involve the apparent loss or acknowledged theft of the personal identifying info. of thousands -- or millions -- of people. IT poses risks, not only to individuals, but to the integrity & efficiency of the payment system -- the policies, procedures, & technology that transfer info. for authenticating & settling payments among participants. Either represents a loss of efficiency for the economy. This article looks at the nature of IT today & the factors driving its rapid growth. Also explores whether markets are able to limit the risks IT poses to the payment system. Graphs.
Download or read book Identity Politics and Its Impact on the Spread of Digital Marketing written by Daniel B. Solomon and published by Balboa Press. This book was released on 2021-08-02 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Identity Politics and Its Impact on the Spread of Digital Marketing (A Framework to Manage Country Level Political Risk in Ethiopia) is a research work made for the partial fulfillment of a PhD degree in Project Management at LIGS University, which is located at 810 Richards St, Honolulu, HI 96813 USA. The research work is supervised by Professor George Alexander and approved by other two opponent professors.
Download or read book European spirit adaption to market economy and national identity in Poland and Ukraine written by Matthias Reichhard and published by diplom.de. This book was released on 2008-05-07 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: The major objective of this work is besides economic considerations to estimate how far Poland and Ukraine have grown on the social and cultural EI path layer of inter-country convergence which is assumedly even more difficult to achieve than consensus in an economic and political state union - what are the causes of the present state of evolution and what inferences for future transformations steps can be deducted thereof. In terms of more specific terms of reference, so-to-speak research question antedating each chapter of the corpus, the author posed the following hypothesis: In the section about national identities, the embracing question is the following, since it is suspected that the course of history of both nations observed moulded the tangible layers of NC and thus indirectly the development of mental EU convergence: Hypothesis 1: Design and intensity of national identity contribute to Polish and Ukrainian aggregated opinion about their home countries` role on the European theatre and general emotions about the contact to Europe In order to be able to proceed solidly on the territory of BHN, the frame of research is meant to be solidified by retrieving answers to whether the very existence of needs varies across nations or merely their degree of intensity by claiming the following fact: Hypothesis 2: The scan of advertising in Poland (Pl) and Ukraine (Uk) reveals types of human needs which are not part in commonly cited BHN theories; in other words: human needs are culture-specific instead of universal. The structure and intensity of BHN like in the case of other features alongside the N-B-V-A (Needs-Beliefs-Values-Attitudes) axis are a fairly difficult entity to seize; what may be observed and thus measured at utmost is when the bearer satisfies a need by an overt action, e.g. when he buys soap to satisfy his needs of body spruceness. However, purchase decisions are decided by so many factors, e.g. branding, packaging, CRM (Customer Relations Management) etc. that it seems more rewarding to observe what conditions of internal tension are activated by advertising as intermediate entity and possible incentive of acquiring the item promoted. Hypothesis 3: Advertising of fast-moving resp. durable consumer goods delivers indications on single elements of Poles` and Ukrainians` human need structure Experts of transformations studies commonly consider a brisk small-business sector and salubrious [...]
Download or read book Handbook of Research on Identity Theory in Marketing written by Americus Reed II and published by Edward Elgar Publishing. This book was released on 2019-12-27 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Research on Identity Theory in Marketing features cutting-edge research that delves into the origins and consequences of identity loyalty and organizes these insights around five basic identity principles that span nearly every consumer marketing subdomain. This Handbook is a comprehensive and state of the art treatment of identity and marketing: An authoritative and practical guide for academics, brand managers, marketers, public policy advocates and even intellectually curious consumers.
Download or read book Identities State and Markets written by José Havet and published by Canadian Scholars Press. This book was released on 1999 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Border Identities written by Thomas M. Wilson and published by Cambridge University Press. This book was released on 1998-01-22 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers fresh insights into the complex and various ways in which international frontiers influence cultural identities. Ten anthropological case studies describe specific international borders in Europe, Asia, Africa, and North America, and bring out the importance of boundary politics, and the diverse forms that it may take. As a contribution to the wider theoretical debates about nationalism, transnationalism, and globalization, it will interest to students and scholars in anthropology, political science, international studies and modern history.
Download or read book State Identities and the Homogenisation of Peoples written by Heather Rae and published by Cambridge University Press. This book was released on 2002-08-15 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why are forced displacement, ethnic cleansing and genocide an enduring feature of state systems? In this book, Heather Rae locates these practices of 'pathological homogenisation' in the processes of state building. Political elites have repeatedly used cultural resources to redefine bounded political communities as exclusive moral communities, from which outsiders must be expelled. Showing that these practices predate the age of nationalism, Rae examines cases from both pre-nationalist and nationalist eras: the expulsion of the Jews from fifteenth century Spain, the persecution of the Huguenots under Louis XIV, and in the twentieth century, the Armenian genocide, and ethnic cleansing in former Yugoslavia. She argues that those atrocities prompted the development of international norms of legitimate state behaviour that increasingly define sovereignty as conditional. Rae concludes by examining two 'threshold' cases - the Czech Republic and Macedonia - to identify the factors that may inhibit pathological homogenization as a method of state-building.
Download or read book Contemplating Corporate Marketing Identity and Communication written by Klement Podnar and published by Routledge. This book was released on 2013-12-16 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the first International Corporate Identity Group’s symposium in 1994, the fields of corporate identity, corporate communications and corporate branding have become a focal point for scholars and managers alike. Recently, the term corporate marketing has incorporated a host of key corporate-level concepts, representing a new paradigm of thought. Contemplating Corporate Marketing, Identity and Communication is a collection of papers and extended abstracts from the 12th ICIG symposium, presenting a variety of perspectives with a view towards stimulating debate about the advances in corporate marketing, identity and communication. The contributions in this volume examine critically the development of the field and focus for future research in order to encourage cutting-edge scholarship along with practitioner insights. In a field characterized by paradoxes – unity and variety; integration and specialization – the aim is to integrate diverse practices to inspire a more sophisticated approach or theoretical framework. The papers in this volume are both challenging and distinctive.
Download or read book Trading Identities written by Wally Olins and published by . This book was released on 1999 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies and Countries are changing fast -and they are becoming more like each other. As countries develop their "national brands" to compete for investment, trade and tourism, mega-merged global companies are using nation-building techniques to achieve internal cohesion across cultures and are becoming ever more involved in providing public services like education and health. As companies and countries each adopt techniques which have been second nature to the other, Wally Olins asks what these cross-cutting trends mean for the new balance of global power. He explains why global companies are de-emphasising nationality, but seeking popular legitimacy by "talking soft" about their social impact and community involvement, while governments are increasingly talk about performance indicators and hard statistics.
Download or read book Corporate marketing insights and integration drawn from corporate branding corporate identity corporate communication and visual identification written by and published by Emerald Group Publishing. This book was released on 2006 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Labour Markets Identities Controversies written by Tom Brass and published by BRILL. This book was released on 2017-01-05 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: Debates about labour markets and the identity of those who, in an economic sense, circulate within them, together with the controversies such issues generate, have in the past been confined by development studies to the Third World. Now these same concerns have shifted, as the study of development has turned its attention to how these same phenomena affect metropolitan capitalist nations. For this reason, the book does not restrict the analysis of issues such as the free/unfree labour distinction and non-class identity to Third World contexts. The reviews, review essays and essays collected here also examine similar issues now evident in metropolitan capitalism, together with their political and ideological effects and implications.
