Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Download or read book Genetics for a New Human Ecology written by Michael Breeden and published by Createspace Independent Publishing Platform. This book was released on 2018-09-24 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: The human world is not only changing rapidly but also in deep fundamental ways. All of these changes present dangers, challenges, and opportunity, but none present more danger and potential than the changes effecting our genes. Humans have changed the balance between the mutation rate and the natural selection rate. That imbalance is not sustainable. It will lead to a genetic load that will prevent any further development because we are just going to naturally accumulate genes that have become broken generation by generation. Unless we can replace natural selection, the birth defect rate will rapidly rise and keep rising until we lose our civilization and natural selection returns to its normal level. This problem is not something we could do or might do in the future, it is about what we have already done and the consequences are starting to come upon us now. Nicely there is a practical, economic and ethical solution, that will allow everyone to have healthy families. Humanity must husband its genetic wealth and direct its own genetic destiny. Responding to this will not only avoid a disaster but will open the door to the incredible potentials of our genes. We have little choice. The dangers are greater than you would imagine and the potentials are greater than human aspirations.This describes one of the great challenges that humans must overcome to survive into the future. It also is what will open a door to our future.
Download or read book Southern Sea Otter Recovery Plan written by and published by . This book was released on 1982 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Wakulla Springs Project written by William C. Stone and published by . This book was released on 1989 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Orca written by Erich Hoyt and published by Firefly Books. This book was released on 2013-11-06 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Hoyt's passionate sense of kinship with orca makes his account effective as both a science and literature. He has chronicled his adventures and discoveries ...with grace, insight, wit--and a comprehensiveness that might satisfy even Herman Melville." (Discover Magazine) Star performers in aquariums and marine parks, killer whales were once considered to be too dangerous to approach in the wild. Erich Hoyt and his colleagues spent seven summers following these intelligent and playful creatures in the waters off northern Vancouver Island, intent on dispelling the killer myth. Orca: The Whale Called Killer is Hoyt's exciting account of those summers of adventure and discovery, and the definitive, classic work on the orca or killer whale. The Free Willy films, inspired in part by Hoyt's pioneering writing about orcas, tell the story of a captive orca being returned to the wild. (Hoyt, in fact, recommended Keiko, the orca who became the star of Free Willy, to Warner Bros.) But Orca: The Whale Called Killer tells the true story of wild orcas befriending humans.
Download or read book UMTA IT written by and published by . This book was released on 1980 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Self contained diving written by United States. Navy Department. Bureau of Ships and published by . This book was released on 1957 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Type Typo written by and published by Omair Nazir. This book was released on with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Neohellenism written by John Burke and published by . This book was released on 1992 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Eighth Congress First Session written by United States and published by . This book was released on 1804 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marine Mammal Protection Act amendments written by United States. Congress. House. Committee on Merchant Marine and Fisheries. Subcommittee on Fisheries and Wildlife Conservation and the Environment and published by . This book was released on 1990 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ptolemy s Almagest written by Ptolemy and published by Princeton University Press. This book was released on 1998-11-08 with total page 712 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ptolemy's Almagest is one of the most influential scientific works in history. A masterpiece of technical exposition, it was the basic textbook of astronomy for more than a thousand years, and still is the main source for our knowledge of ancient astronomy. This translation, based on the standard Greek text of Heiberg, makes the work accessible to English readers in an intelligible and reliable form. It contains numerous corrections derived from medieval Arabic translations and extensive footnotes that take account of the great progress in understanding the work made in this century, due to the discovery of Babylonian records and other researches. It is designed to stand by itself as an interpretation of the original, but it will also be useful as an aid to reading the Greek text.
Download or read book Johnsoniana written by James Boswell and published by . This book was released on 1820 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Acharnians written by Aristophanes and published by Simon and Schuster. This book was released on 2012-11-01 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing at the time of political and social crisis in Athens, Aristophanes was an eloquent yet bawdy challenger to the demagogue and the sophist. The Achanians is a plea for peace set against the background of the long war with Sparta.
Download or read book Alderdene written by Norris Paul and published by . This book was released on 1890 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Boob Book written by and published by Chronicle Books. This book was released on 2020-01-07 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring 30 types of breasts, The Boob Book is an illustrated celebration of womanhood and the boobs that come with it. Scattered throughout are boob miscellany: a boob personality flow chart, boob facts, boob self-care tips, a roundup of bras, types of nipples, a boob doodle, and illustrated ways we show off the goods. This joyful book features breasts of all colors and sizes—from "The Handful" to "The Mom-To-Be" to "The Small but Mighty"—showing women that every boob type is weird, beautiful, and natural. • An illustrated love letter to a girl's breast friend • Filled with fun and interactive boob-related miscellany, like a boob personality test (are you a "Chillaxer" or a "Handful"?), boob facts, and breast self-care tips • Light, celebratory, and a little cheeky—but ultimately sincere Let's hear it for our bosom buddies. Our mammary mamas. Our breasts-in-arms. From small and mighty to large and in charge to long, short, hairy, bumpy, or any boobs in between, this book uplifts them all. • A perfect book for women of all generations—from friends to mothers and daughters—or anyone who wants to send some extra support and love to their ladies • Ideal for anyone who needs a boob-size boost • Great for those who enjoyed Feminist Activity Book by Gemma Correll, Celebrating You: (And the Beautiful Person You Are) by M. H. Clark, and Gross Anatomy: Dispatches from the Front (and Back) by Mara Altman
