Download or read book How to Write Perfect Press Releases written by Steven Lewis and published by Taleist. This book was released on 2012 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities for those who can make a timely pitch in the right way. In this guide for first-time press release writers and PR professionals alike, Steven Lewis breaks down the press release transaction, showing you how to write a press release that will get attention. As a journalist for publications like the Financial Times and Esquire, Steven Lewis received thousands of press releases. As a consultant to global corporations, he has written press releases that led to media coverage around the world. How to Write Perfect Press Releases puts all that experience in your hands and shows you how to do the same.

Download or read book Brand Journalism written by Andy Bull and published by Routledge. This book was released on 2013-06-26 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first comprehensive, practical guide to this hybrid form of traditional journalism, marketing and public relations. This textbook takes a direct and practical approach to the subject, showing journalists and journalism students how they can apply their skills to working for a brand, and showing those who work for non-media organisations how their organisation can acquire the skills necessary to become a multimedia publisher. Areas covered include: • Establishing the audience your brand wants to engage with • Identifying your organisation’s business goals • Developing a brand journalism strategy to help deliver those business goals • Measuring the results of your brand journalism strategy The book also features a wealth of case studies on the subject and offers an invaluable companion website - www.brand-journalism.co.uk.

Download or read book Writing Your Journal Article in Twelve Weeks written by Wendy Laura Belcher and published by SAGE. This book was released on 2009-01-20 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides you with all the tools you need to write an excellent academic article and get it published.

Download or read book How to Write a Thesis written by Umberto Eco and published by MIT Press. This book was released on 2015-02-27 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The wise and witty guide to researching and writing a thesis, by the bestselling author of The Name of the Rose—now published in English for the first time. Learn the art of the thesis from a giant of Italian literature and philosophy—from choosing a topic to organizing a work schedule to writing the final draft. By the time Umberto Eco published his best-selling novel The Name of the Rose, he was one of Italy’s most celebrated intellectuals, a distinguished academic, and the author of influential works on semiotics. Some years before that, Eco published a little book for his students, in which he offered useful advice on all the steps involved in researching and writing a thesis. Since then, it has been translated into 17 languages—and is now for the first time presented in English. Eco’s approach is anything but dry and academic. He not only offers practical advice but also considers larger questions about the value of the thesis-writing exercise in six different parts: • The Definition and Purpose of a Thesis • Choosing the Topic • Conducting the Research • The Work Plan and the Index Cards • Writing the Thesis • The Final Draft Eco advises students how to avoid “thesis neurosis” and he answers the important question “Must You Read Books?” He reminds students “You are not Proust” and “Write everything that comes into your head, but only in the first draft.” Of course, there was no Internet in 1977, but Eco’s index card research system offers important lessons about critical thinking and information curating for students of today who may be burdened by Big Data. Irreverent and often hilarious, How to Write a Thesis is unlike any other writing manual and belongs on the bookshelves of students, teachers, writers, and Eco fans everywhere.

Download or read book Silent Agreements written by Linda D. Anderson, PhD and published by Rodale Books. This book was released on 2019-05-07 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Silent Agreements will help readers define the unspoken beliefs and expectations that might be causing dissatisfaction, unhappiness, and resentment in their relationships, giving them the tools to explore these agreements and work toward healthier communication with a partner, friend, boss, or family member. If you have relationships, you've likely been part of silent agreements. Silent agreements are the implicit "rules" of your relationships that arise from unspoken beliefs and expectations that both parties hold, stemming from your earliest experiences and reinforced as you mature. They can sound something like "The person who makes more money should pay for the dates," or "My boss doesn't offer me a raise, and he knows I won't ask for one." These agreements can hinder your relationships, remaining undiscussed due to fear, aversion to conflict, feelings of obligation, or guilt. Because expectations so rarely line up and neither person will address the issue, a silent agreement can cause unhappiness and resentment on both sides. Clinical psychologists Drs. Anderson, Banks, and Owens will help you explore your agreements and work towards healthier communication with a partner, friend, boss, or family member. In the process, you'll learn more about your own motivations and how to dismantle the the beliefs that don't serve you. With guidelines and advice on how to have productive conversations about sex, money, commitment, family, the workplace, and health, this book will help you lift the silence and resolve those land-mine issues before they do irreparable damage.

Download or read book The Scribe Method written by Tucker Max and published by Lioncrest Publishing. This book was released on 2021-04-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.

Download or read book Getting It Published written by William P. Germano and published by ReadHowYouWant.com. This book was released on 2010-10-21 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 2001 William Germano's Getting It Published has helped thousands of scholars develop a compelling book proposal, find the right academic publisher, evaluate a contract, handle the review process, and, finally, emerge as published authors. But a lot has changed in the past seven years. With the publishing world both more competitive and mor...

Download or read book The Professor Is In written by Karen Kelsky and published by Crown. This book was released on 2015-08-04 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more.

Download or read book Why I Write written by George Orwell and published by Renard Press Ltd. This book was released on 2021-01-01 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: George Orwell set out ‘to make political writing into an art’, and to a wide extent this aim shaped the future of English literature – his descriptions of authoritarian regimes helped to form a new vocabulary that is fundamental to understanding totalitarianism. While 1984 and Animal Farm are amongst the most popular classic novels in the English language, this new series of Orwell’s essays seeks to bring a wider selection of his writing on politics and literature to a new readership. In Why I Write, the first in the Orwell’s Essays series, Orwell describes his journey to becoming a writer, and his movement from writing poems to short stories to the essays, fiction and non-fiction we remember him for. He also discusses what he sees as the ‘four great motives for writing’ – ‘sheer egoism’, ‘aesthetic enthusiasm’, ‘historical impulse’ and ‘political purpose’ – and considers the importance of keeping these in balance. Why I Write is a unique opportunity to look into Orwell’s mind, and it grants the reader an entirely different vantage point from which to consider the rest of the great writer’s oeuvre. 'A writer who can – and must – be rediscovered with every age.' — Irish Times

Download or read book UnTechnical Writing written by Michael Bremer and published by . This book was released on 1999 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: No other book can better prepare you to work as a writer in the technical world, to write better about technology for a nontechnical audience, or to understand how the ever-more-inportant writer can help fill the technology gap between the knows and know-nots. Book jacket.

Download or read book If You Want to Write written by Brenda Ueland and published by Simon and Schuster. This book was released on 2013-05-20 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brenda Ueland was a journalist, editor, freelance writer, and teacher of writing. In If You Want to Write: A Book about Art, Independence and Spirit she shares her philosophies on writing and life in general. Ueland firmly believed that anyone can write, that everyone is talented, original, and has something important to say. In this book she explains how find that spark that will make you a great writer. Carl Sandburg called this book the best book ever written about how to write. Join the millions of others who've found inspiration and unlocked their own talent.

Download or read book Write No Matter What written by Joli Jensen and published by University of Chicago Press. This book was released on 2017-04-28 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: With growing academic responsibilities, family commitments, and inboxes, scholars are struggling to fulfill their writing goals. A finished book—or even steady journal articles—may seem like an impossible dream. But, as Joli Jensen proves, it really is possible to write happily and productively in academe. Jensen begins by busting the myth that universities are supportive writing environments. She points out that academia, an arena dedicated to scholarship, offers pressures that actually prevent scholarly writing. She shows how to acknowledge these less-than-ideal conditions, and how to keep these circumstances from draining writing time and energy. Jensen introduces tools and techniques that encourage frequent, low-stress writing. She points out common ways writers stall and offers workarounds that maintain productivity. Her focus is not on content, but on how to overcome whatever stands in the way of academic writing. Write No Matter What draws on popular and scholarly insights into the writing process and stems from Jensen’s experience designing and directing a faculty writing program. With more than three decades as an academic writer, Jensen knows what really helps and hinders the scholarly writing process for scholars in the humanities, social sciences,and sciences. Cut down the academic sword of Damocles, Jensen advises. Learn how to write often and effectively, without pressure or shame. With her encouragement, writers of all levels will find ways to create the writing support they need and deserve.

Download or read book Writing Science in Plain English written by Anne E. Greene and published by University of Chicago Press. This book was released on 2013-05-24 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scientific writing is often dry, wordy, and difficult to understand. But, as Anne E. Greene shows in Writing Science in Plain English,writers from all scientific disciplines can learn to produce clear, concise prose by mastering just a few simple principles. This short, focused guide presents a dozen such principles based on what readers need in order to understand complex information, including concrete subjects, strong verbs, consistent terms, and organized paragraphs. The author, a biologist and an experienced teacher of scientific writing, illustrates each principle with real-life examples of both good and bad writing and shows how to revise bad writing to make it clearer and more concise. She ends each chapter with practice exercises so that readers can come away with new writing skills after just one sitting. Writing Science in Plain English can help writers at all levels of their academic and professional careers—undergraduate students working on research reports, established scientists writing articles and grant proposals, or agency employees working to follow the Plain Writing Act. This essential resource is the perfect companion for all who seek to write science effectively.

Download or read book How To Write a Feature Article written by HowExpert and published by HowExpert. This book was released on 2011-03-16 with total page 61 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to learn how to write captivating feature articles then, check this "How To Write Feature Articles" guide. In this step-by-step guide, you will surely get - Discover the writer in you. - Develop well-written feature articles. - An idea on how to write different types of feature articles. - Tips when writing your feature article. - Possible sources when writing feature articles. - Know the qualities of a good feature article writer. - Learn how your feature article be published. - Impress your friends on this newly found ability of writing feature articles. - Be known to be a good feature article writer. - And much more. HowExpert publishes quick 'how to' guides on all topics from A to Z by everyday experts.

Download or read book Our Time Is Now written by Stacey Abrams and published by Henry Holt and Company. This book was released on 2020-06-09 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: From New York Times bestselling author of Lead From The Outside and political leader Stacey Abrams, a blueprint to end voter suppression, empower our citizens, and take back our country. "With each page, she inspires and empowers us to create systems that reflect a world in which all voices are heard and all people believe and feel that they matter." —Kerry Washington A recognized expert on fair voting and civic engagement, Abrams chronicles a chilling account of how the right to vote and the principle of democracy have been and continue to be under attack. Abrams would have been the first African American woman governor, but experienced these effects firsthand, despite running the most innovative race in modern politics as the Democratic nominee in Georgia. Abrams didn’t win, but she has not conceded. The book compellingly argues for the importance of robust voter protections, an elevation of identity politics, engagement in the census, and a return to moral international leadership. Our Time Is Now draws on extensive research from national organizations and renowned scholars, as well as anecdotes from her life and others’ who have fought throughout our country’s history for the power to be heard. The stakes could not be higher. Here are concrete solutions and inspiration to stand up for who we are?now. "This is a narrative that describes the urgency that compels me and millions more to push for a different American story than the one being told today. It's a story that is one part danger, one part action, and all true. It's a story about how and why we fight for our democracy and win." - Stacey Abrams

Download or read book The Associated Press Guide to News Writing written by René J. Cappon and published by Peterson's. This book was released on 2005-10-11 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a good review for the experienced reporter and an excellent introduction to the craft and caveats of news writing for the novice.

Download or read book Writing Feature Articles written by Mary Hogarth and published by Routledge. This book was released on 2019-04-09 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing Feature Articles presents clear and engaging advice for students and young professionals on working as a freelance feature writer. This fifth edition not only covers producing content for print, but also for digital platforms and online. Mary Hogarth offers comprehensive guidance on every aspect of feature writing, from having the initial idea and conducting market and subject research, to choosing the right target audience and publishing platform and successfully pitching the article. In addition, the book instructs students on developing their own journalistic style and effectively structuring their feature. Each chapter then concludes with an action plan to help students put what they have read into practice. Topics include: Life as a freelance Building a professional profile Telling a story with images Developing a specialism Interviewing skills Profile and interview articles Working in publicity and advertising A career in magazines and newspapers Getting published overseas Understanding issues in media law and regulation The book also provides an extensive range of interviews with successful media professionals, including a newspaper editor, a money, health and lifestyle journalist, a copywriter and an award-winning columnist, where they share their own experiences of working in the industry and offer invaluable tips on best practice.