Download or read book How to Use Social Norms Marketing to Prevent Driving After Drinking written by Jeffrey W. Linkenbach and published by Most of Us. This book was released on 2006 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Using Social Marketing to Inhibit Driving After Drinking written by and published by . This book was released on 2001 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Manual for Managing Community Alcohol Safety Education Campaigns written by United States. National Highway Traffic Safety Administration. Office of Driver and Pedestrian Programs and published by . This book was released on 1978 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Social Norms Approach to Preventing School and College Age Substance Abuse written by H. Wesley Perkins and published by John Wiley & Sons. This book was released on 2003-02-24 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Social Norms Approach to Preventing School and College Age Substance Abuse offers educators, counselors, and clinicians a handbook for understanding and implementing a new and highly successful alternative to traditional methods for preventing substance abuse among young people. The proven "social norms" approach outlined in this book identifies young people's dramatic misperceptions about their peer norms and promotes accurate public reporting of actual positive norms that exist in all student populations. The contributors to this important book are the originators, pioneers, and active proponents of this new approach. Many of them have successfully applied the social norms approach in secondary and higher education settings and as a result have promoted healthier lifestyles among adolescents and young adults across the United States.
Download or read book Confronting Drunk Driving written by H. Laurence Ross and published by Yale University Press. This book was released on 1994-01-01 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of this book argues that drunk driving is more than just a criminal issue. He offers a practical approach to the problem of drunk driving, one that combines criminal deterence with other efforts to reduce the number of deaths caused by drivers under the influence of alcohol.
Download or read book Montana s MOST of Us Don t Drink and Drive Campaign written by Jeffrey W. Linkenbach and published by . This book was released on 2005 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Results of a demonstration project to test the efficacy of a high-intensity social norms media intervention to reduce the prevalence of driving after drinking among 21 to 34-year-olds living in western Montana"--Tech. rept. doc. pg.
Download or read book A Manual for Managing Community Alcohol Safety Education Campaigns written by United States. National Highway Traffic Safety Administration and published by . This book was released on 1982 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Social Marketing written by Nancy R. Lee and published by SAGE Publications. This book was released on 2015-01-14 with total page 856 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turning Principle into Practice Social Marketing: Changing Behaviors for Good is the definitive textbook for the planning and implementation of programs designed to influence social change. No other text is as comprehensive and foundational when it comes to taking key marketing principles and applying them to campaigns and efforts to influence social action. Nancy R. Lee (a preeminent lecturer, consultant, and author in social marketing) and Philip Kotler (an influential individual in the field who coined the term “social marketing” in 1971 with Gerald Zaltman) demonstrate how traditional marketing principles and techniques are successfully applied to campaigns and efforts to improve health, decrease injuries, protect the environment, build communities and enhance financial well-being. The Fifth Edition contains more than 26 new cases highlighting the 10 step planning model, and a new chapter describing major theories, models and frameworks that inform social marketing strategies and inspire social marketers.
Download or read book Safe Lanes on Campus written by Robert Zimmerman and published by . This book was released on 2003 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Social and Economic Control of Alcohol written by Carole L. Jurkiewicz and published by CRC Press. This book was released on 2007-11-14 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a toast to success, a drowning of sorrows, a rite of passage, and the fuel for most social activities, alcohol plays a central role in our culture. Alcohol generates nearly $160 billion in US revenues annually and is a major source of tax revenue, making the stakes in the modern debate over its use, misuse, and regulation staggeringly high. Fact
Download or read book Reducing Underage Drinking written by Institute of Medicine and published by National Academies Press. This book was released on 2004-03-26 with total page 761 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alcohol use by young people is extremely dangerous - both to themselves and society at large. Underage alcohol use is associated with traffic fatalities, violence, unsafe sex, suicide, educational failure, and other problem behaviors that diminish the prospects of future success, as well as health risks â€" and the earlier teens start drinking, the greater the danger. Despite these serious concerns, the media continues to make drinking look attractive to youth, and it remains possible and even easy for teenagers to get access to alcohol. Why is this dangerous behavior so pervasive? What can be done to prevent it? What will work and who is responsible for making sure it happens? Reducing Underage Drinking addresses these questions and proposes a new way to combat underage alcohol use. It explores the ways in which may different individuals and groups contribute to the problem and how they can be enlisted to prevent it. Reducing Underage Drinking will serve as both a game plan and a call to arms for anyone with an investment in youth health and safety.
Download or read book Encyclopedia of Substance Abuse Prevention Treatment and Recovery written by Gary L. Fisher and published by SAGE. This book was released on 2009 with total page 1153 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection provides authoritative coverage of neurobiology of addiction, models of addiction, sociocultural perspectives on drug use, family and community factors, prevention theories and techniques, professional issues, the criminal justice system and substance abuse, assessment and diagnosis, and more.
Download or read book Using Social Marketing to Inhibit Driving After Drinking written by and published by . This book was released on 2001 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Preventing Drunk Driving written by Elsie Shore and published by Routledge. This book was released on 2014-04-04 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Preventing Drunk Driving shows what is being done today, in research and practice, to reduce impaired driving and the fatalities and injuries it produces and to curtail the spread of this tragic social epidemic. In this informative book, you’ll discover how current research and prevention programs are increasing the success of designated driver programs. You’ll also find out how communities, friends, and experts are making drinkers aware of their levels of intoxication and discouraging them from driving to keep the roads safer. You’ll see when intervention works, when it doesn’t, and how you can be most effective as a citizen in the fight against impaired driving deaths along your own stretch of the world’s highways and city streets. In Preventing Drunk Driving, you’ll get up-to-date data on how researchers are identifying the most dangerous drunk driving recidivists. Also, you’ll see how increased study and research have led to theoretical models of intervention, assessments of the usefulness of vehicle interlock programs, and the use of mapping to target offenders most at risk. Most importantly, you’ll learn: the results of experiments designed to test methods of increasing designated driving how census-tract mapping can target communities prone to DWI offenses the benefits and limitations of vehicle-interlock devices for the prevention of recidivism how interveners may improve their chances of stopping an impaired person from getting behind the wheel ways that blood alcohol concentration (BAC) feedback stations can reduce DUI incidents“Give me the keys.” “Friends don’t let friends drive drunk.” These are all sayings we’ve heard--but what are the scientific facts about impaired driving and its prevention in our local communities and neighborhoods? Preventing Drunk Driving analyzes the societal ill of driving under the influence of alcohol and its related death toll from a wide variety of angles.
Download or read book Organizations and Social Networking Utilizing Social Media to Engage Consumers written by Li, Eldon Y. and published by IGI Global. This book was released on 2013-05-31 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various 21st century online business web tools and platforms, presenting professionals and researchers in e-business, social marketing, online collaborative communities, and social analytics with cutting-edge information and technological developments to implement in their own enterprises. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.
Download or read book The Complexity of Social Norms written by Maria Xenitidou and published by Springer. This book was released on 2014-05-28 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the view that normative behaviour is part of a complex of social mechanisms, processes and narratives that are constantly shifting. From this perspective, norms are not a kind of self-contained social object or fact, but rather an interplay of many things that we label as norms when we ‘take a snapshot’ of them at a particular instant. Further, this book pursues the hypothesis that considering the dynamic aspects of these phenomena sheds new light on them. The sort of issues that this perspective opens to exploration include: Of what is this complex we call a "social norm" composed of? How do new social norms emerge and what kind of circumstances might facilitate such an appearance? How context-specific are the norms and patterns of normative behaviour that arise? How do the cognitive and the social aspects of norms interact over time? How do expectations, beliefs and individual rationality interact with social norm complexes to effect behaviour? How does our social embeddedness relate to social constraint upon behaviour? How might the socio-cognitive complexes that we call norms be usefully researched?
Download or read book Alcohol No Ordinary Commodity written by Thomas F. Babor and published by OUP Oxford. This book was released on 2010-02-25 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alcohol: No Ordinary Commodity - Research and Public Policy Second Edition is a collaborative effort by an international group of addiction scientists to improve the linkages between addiction science and alcohol policy. It presents, in a comprehensive, practical, and readily accessible form, the accumulated scientific knowledge on alcohol research that has a direct relevance to the development of alcohol policy on local, national, and international levels. It provides an objective analytical basis on which to build relevant policies globally and informs policy-makers who have direct responsibility for public health and social welfare. By locating alcohol policy primarily within the realm of public health, this book draws attention to the growing tendency for governments, both national and local, to consider alcohol misuse as a major determinant of ill health, and to organize societal responses accordingly. The scope of the book is comprehensive and international. The authors describe the conceptual basis for a rational alcohol policy and present new epidemiological data on the global dimensions of alcohol misuse. The core of the book is a critical review of the cumulative scientific evidence in seven general areas of alcohol policy: pricing and taxation, regulating the physical availability of alcohol, modifying the environment in which drinking occurs, drinking-driving countermeasures, marketing restrictions, primary prevention programs in schools and other settings, and treatment and early intervention services. The final chapters discuss the current state of alcohol policy in different parts of the world and describe the need for a new approach to alcohol policy that is evidence-based, realistic, and coordinated. It will appeal to those involved in both addiction science and drug policy, as well as those in the wider fields of public health, health policy, epidemiology, and practising clinicians. A companion volume published by Oxford University Press, 'Drug Policy and the Public Good', is also available.
