Download or read book The Business of Belonging written by David Spinks and published by John Wiley & Sons. This book was released on 2021-03-23 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A tactical primer for any business embarking on the critical work of actively building community."—Seth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who's done the real work over many years. David Spinks is the master of this craft."—Nir Eyal, bestselling author of Hooked and Indistractable The rise of the internet has brought with it an inexorable, almost shockingly persistent drive toward community. From the first social networks to the GameStop trading revolution, engaged communities have shown the ability to transform industries. Businesses need to harness that power. As business community expert David Spinks shows in The Business of Belonging: How to Make Community your Competitive Advantage, the successful brands of tomorrow will be those that create authentic connection, giving customers a sense of real belonging and unlocking unprecedented scale as a result. In his career of over 10 years in the business of building community, Spinks has learned what a winning community strategy looks like. From the fundamental concepts—including how community drives measurable business value and what the appropriate metrics are—to high-level community design and practical engagement techniques, The Business of Belonging is an epic journey into the world of community building. This book is for decision makers who want to better understand the value and opportunity of community, and for community professionals who want to level up their strategy. Featuring a foreword by Startup Grind and Bevy cofounder Derek Andersen, it will give you a step-by-step model for strategically planning, creating, facilitating, and measuring communities that drive business growth. Attracting and retaining community members who are also loyal customers, brand evangelists, and leaders—that’s the goal for today’s connected businesses, and this book is the map to getting there.

Download or read book Corporate Community Involvement written by Nick Lakin and published by Routledge. This book was released on 2017-09-08 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "We need to do Community Involvement better – we know we're spending millions each year on charitable causes; how can we find out what is really effective and what people will appreciate us for? Who should we partner with? How can we make a real difference in society and help our business?" Companies around the world are trying to answer these questions. Many are asking the same questions even as, collectively, they continue to spend billions on their communities. How do they know which activities are really worthwhile? Building on the authors' own extensive global experience at Nokia and E.ON, as well as the experience of many other experts in the field, this book offers the first-ever "how to" roadmap for managers on the comprehensive implementation of strategic Community Involvement inside their companies. It is designed to be practical, for those who want to act upon what they have read. It will fill a long-neglected niche as a day-to-day reference guide for practitioners. Corporate Community Involvement demonstrates what to do and how to do it. The advice is backed up by inspiring interviews with best-in-class practitioners from businesses such as Microsoft, GlaxoSmithKline, Ericsson, and Deutsche Bank and leading international Corporate Responsibility and Community Involvement experts. The book highlights proven best-practice approaches, effective methods, and concise tools to help managers "get there faster" and "get it right first time." The core of the book is a step-by-step guide to developing and implementing a comprehensive and successful approach to Corporate Community Involvement. It shows how to: conduct a current state analysis and devise a strategy, organize staffing and budgets, integrate Corporate Community Involvement throughout the business and create high-profile programs, partner across sectors, measure and evaluate results, communicate successful activities, and overcome challenges. Corporate Community Involvement has an international perspective: the models and principles advocated are adaptable anywhere in the world. Also, it is designed to have as much relevance to a small or medium-sized enterprise as to a multinational. The book outlines the history and future of Corporate Community Involvement, explaining the business context and why companies need to manage their programs strategically. It also distinguishes between the growing lexicon of terminologies and provides clear definitions of terms such as "philanthropy", "sponsorship", "Corporate Citizenship", "Corporate Responsibility" and "Sustainability", advising when they are appropriate and how each can add value to corporate activities. This will be an indispensible resource for those working at the interface between business and the community. New or developing practitioners will learn from both the successes and failures of those before them. Representatives from other sectors, notably government, international agencies, NGOs, and academia, will come to understand companies' internal requirements for cross-sector collaboration programs in the community better. And students interested in this field will be better equipped to start careers.

Download or read book Strong Towns written by Charles L. Marohn, Jr. and published by John Wiley & Sons. This book was released on 2019-10-01 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new way forward for sustainable quality of life in cities of all sizes Strong Towns: A Bottom-Up Revolution to Build American Prosperity is a book of forward-thinking ideas that breaks with modern wisdom to present a new vision of urban development in the United States. Presenting the foundational ideas of the Strong Towns movement he co-founded, Charles Marohn explains why cities of all sizes continue to struggle to meet their basic needs, and reveals the new paradigm that can solve this longstanding problem. Inside, you’ll learn why inducing growth and development has been the conventional response to urban financial struggles—and why it just doesn’t work. New development and high-risk investing don’t generate enough wealth to support itself, and cities continue to struggle. Read this book to find out how cities large and small can focus on bottom-up investments to minimize risk and maximize their ability to strengthen the community financially and improve citizens’ quality of life. Develop in-depth knowledge of the underlying logic behind the “traditional” search for never-ending urban growth Learn practical solutions for ameliorating financial struggles through low-risk investment and a grassroots focus Gain insights and tools that can stop the vicious cycle of budget shortfalls and unexpected downturns Become a part of the Strong Towns revolution by shifting the focus away from top-down growth toward rebuilding American prosperity Strong Towns acknowledges that there is a problem with the American approach to growth and shows community leaders a new way forward. The Strong Towns response is a revolution in how we assemble the places we live.

Download or read book People Powered written by Jono Bacon and published by HarperCollins Leadership. This book was released on 2019-11-12 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities have been a popular topic since the rise of the Internet and social media, but few companies have consistently harnessed their power, driven tangible value, and effectively measured their return on investment (ROI) like Salesforce.com, Star Citizen via Kickstarter, and Red Hat. Companies such as PayPal, Facebook, Bosch, Microsoft, CapitalOne, and Google, have also built communities inside their organizations, which have fostered innovation, broken down silos, and helped their organizations to operate more efficiently and collaboratively. People Powered helps C-suite leaders, founders, marketers, customer advocates, and community leaders gain a competitive advantage by answering the following questions: What is the key value proposition of building a community? What kind of community do we need and how do we build and integrate it into our organization? How do we incentivize and encourage people to get involved, build reliable growth, and keep community members engaged? How do we develop authentic, productive relationships with community members both online and in person? How do we get departmental buy-in, hire effectively, and create consistent, reliable community engagement skills in our organization? What are the strategic and tactical pitfalls and roadblocks we need to avoid? How do we make sure that our community continues to grow with us—and more importantly, how do we make sure that we continue to grow with them? People Powered pulls together over 20 years of pragmatic experience into a clear, simple methodology and blueprint to not just answer these questions, but deliver results. Don’t get left behind—become an industry trailblazer and ensure your company’s longevity by tapping into the most dynamic force both outside and inside your organization: the people.

Download or read book The Art of Community written by Jono Bacon and published by "O'Reilly Media, Inc.". This book was released on 2009-08-17 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online communities offer a wide range of opportunities today, whether you're supporting a cause, marketing a product or service, or developing open source software. The Art of Community will help you develop the broad range of talents you need to recruit members to your community, motivate and manage them, and help them become active participants. Author Jono Bacon offers a collection of experiences and observations from his decade-long involvement in building and managing communities, including his current position as manager for Ubuntu, arguably the largest community in open source software. You'll discover how a vibrant community can provide you with a reliable support network, a valuable source of new ideas, and a powerful marketing force. The Art of Community will help you: Develop a strategy, with specific objectives and goals, for building your community Build simple, non-bureaucratic processes to help your community perform tasks, work together, and share successes Provide tools and infrastructure that let contributors work quickly Create buzz around your community to get more people involved Track the community's work so it can be optimized and simplified Explore a capable, representative governance strategy for your community Identify and manage conflict, including dealing with divisive personalities

Download or read book Startup Communities written by Brad Feld and published by John Wiley & Sons. This book was released on 2012-09-06 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide to building supportive entrepreneurial communities "Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective, and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity, and support. Based on more than twenty years of Boulder-based entrepreneur turned-venture capitalist Brad Feld's experience in the field?as well as contributions from other innovative startup communities?this reliable resource skillfully explores what it takes to create an entrepreneurial community in any city, at any time. Along the way, it offers valuable insights into increasing the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, and much more. Details the four critical principles needed to form a sustainable startup community Perfect for entrepreneurs and venture capitalists seeking fresh ideas and new opportunities Written by Brad Feld, a thought-leader in this field who has been an early-stage investor and successful entrepreneur for more than twenty years Engaging and informative, this practical guide not only shows you how startup communities work, but it also shows you how to make them work anywhere in the world.

Download or read book Guidebook to Community Consulting written by Susan M. Wolfe and published by Cambridge University Press. This book was released on 2023-03-31 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to collaborating and consulting with communities to enhance social change.

Download or read book Creating a Life Together written by Diana Leafe Christian and published by New Society Publishers. This book was released on 2003-01-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: An intentional community is a group of people who have chosen to live or work together in pursuit of a common ideal or vision. An ecovillage is a village-scale intentional community that intends to create, ecological, social, economic, and spiritual sustainability over several generations. The 90s saw a revitalized surge of interest in intentional communities and ecovillages in North America: the number of intentional communities listed in the Communities Directory increased 60 percent between 1990 and 1995. But only 10 percent of the actual number of forming-community groups actually succeeded. Ninety percent failed, often in conflict and heartbreak. After visiting and interviewing founders of dozens of successful and failed communities, along with her own forming-community experiences, the author concluded that "the successful 10 percent" had all done the same five or six things right, and "the unsuccessful 90 percent" had made the same handful of mistakes. Recognizing that a wealth of wisdom were contained in these experiences, she set out to distill and capture them in one place. Creating a Life Together is the only resource available that provides step-by-step, practical "how-to" information on how to launch and sustain a successful ecovillage or intentional community. Through anecdotes, stories, and cautionary tales about real communities, and by profiling seven successful communities in depth, the book examines "the successful 10 percent" and why 90 percent fail; the role of community founders; getting a group off to a good start; vision and vision documents; decision-making and governance; agreements; legal options; finding, financing, and developing land; structuring a community economy; selecting new members; and communication, process, and dealing well with conflict. Sample vision documents, community agreements, and visioning exercises are included, along with abundant resources for learning more.

Download or read book Communities of Commerce written by Stacey E. Bressler and published by McGraw-Hill Companies. This book was released on 2000 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation.

Download or read book Community Business written by and published by . This book was released on 1914 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Community Economic Development written by Graham Haughton and published by Routledge. This book was released on 2013-12-16 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important book examines the ways in which community economic development can contribute to local and regional regeneration. It presents a unique overview of the state of contemporary British practice in this important policy area and provides a series of fresh, theoretical, methodological and empirical insights which help us to understand ways in which communities are facing up to the challenges of devising and bringing about their own revitalisation. Community Economic Development is underpinned by the argument that much conventional regeneration work represents at best a short-term fix rather than a long-term sustainable solution to the problems of socially excluded communities. The emphasis of the book is largely on the British experience with contributions from a rich mix of new and established academics and practitioners.

Download or read book The Business of Belonging written by David Spinks and published by John Wiley & Sons. This book was released on 2021-03-18 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A tactical primer for any business embarking on the critical work of actively building community."—Seth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who's done the real work over many years. David Spinks is the master of this craft."—Nir Eyal, bestselling author of Hooked and Indistractable The rise of the internet has brought with it an inexorable, almost shockingly persistent drive toward community. From the first social networks to the GameStop trading revolution, engaged communities have shown the ability to transform industries. Businesses need to harness that power. As business community expert David Spinks shows in The Business of Belonging: How to Make Community your Competitive Advantage, the successful brands of tomorrow will be those that create authentic connection, giving customers a sense of real belonging and unlocking unprecedented scale as a result. In his career of over 10 years in the business of building community, Spinks has learned what a winning community strategy looks like. From the fundamental concepts—including how community drives measurable business value and what the appropriate metrics are—to high-level community design and practical engagement techniques, The Business of Belonging is an epic journey into the world of community building. This book is for decision makers who want to better understand the value and opportunity of community, and for community professionals who want to level up their strategy. Featuring a foreword by Startup Grind and Bevy cofounder Derek Andersen, it will give you a step-by-step model for strategically planning, creating, facilitating, and measuring communities that drive business growth. Attracting and retaining community members who are also loyal customers, brand evangelists, and leaders—that’s the goal for today’s connected businesses, and this book is the map to getting there.

Download or read book Understanding the Social Economy and the Third Sector written by Simon Bridge and published by Bloomsbury Publishing. This book was released on 2020-05-13 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding the Social Economy and the Third Sector fills a significant gap by bringing together a comprehensive range of topics in one resource. Students will gain a working knowledge of the social economy and social capital, illustrated by comparison with the private and public sectors and real-world examples.

Download or read book 101 Businesses You Can Start with Less Than One Thousand Dollars written by Heather L. Shepherd and published by Atlantic Publishing Company. This book was released on 2007 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to a study by the U.S. Department of Health and Human Services, people starting their working careers will face the following situation when they retire age at age 65: they will have annual incomes between $4,000.00 and $26,000.00. According to the Social Security Administration, today's retirees can only count on corporate pensions and Social Security for 61 percent of their income at retirement. The remainder must come from other sources. If the same holds true in the future, todays workers need to accumulate enough in personal savings to make up a 39 percent shortfall in their retirement income. The solution for many after they have played enough golf and caught enough fish will be to start a small part-time business. Detailed in this new book are over 100 business ideas that can be started for very little money and yet may provide retired people with a lot more money than they would earn being paid by the hour. This is a collection of businesses selected especially for retirees who are interested in augmenting their income. These businesses can be started with minimum training and investment and are all capable of producing extra income.

Download or read book Internet and Electronic Business in China written by Qiongwei Ye and published by Emerald Group Publishing. This book was released on 2017-12-12 with total page 607 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet + and Electronic Business in China is a comprehensive resource that provides insights and analysis into how E-commerce has revolutionized and continues to revolutionize business and society in China.

Download or read book The Small Business Start Up Kit written by Peri Pakroo and published by Nolo. This book was released on 2024-02-27 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your one-stop guide to starting a small business Want to start a business? Don’t know where to begin? The Small Business Start-Up Kit shows you how to set up a small business in your state and deal with state and local forms, fees, and regulations. We’ll show you how to: choose the right business structure, such as an LLC or partnership write an effective business plan pick a winning business name and protect it get the proper licenses and permits manage finances and taxes hire and manage staff, and market your business effectively, online and off. This edition is updated with the latest legal and tax rules affecting small businesses, plus social media and e-commerce trends.

Download or read book VISTA Volunteer written by and published by . This book was released on 1969 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: