Download or read book How to Develop and Promote Successful Seminars and Workshops written by Howard L. Shenson and published by Wiley. This book was released on 1990-09-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to succeeding in today's burgeoning seminar business--from developing a program and market testing, to pricing, promotion, advertising, and more! How to Develop & Promote Successful Seminars & Workshops The adult education business--seminars, workshops, classes, conferences--is one of the fastest growing industries in the country and, for many, extremely profitable. Now, Howard Shenson shares proven-effective, research-based strategies responsible for filling more than one million seminar seats, to allow anyone with marketable knowledge to succeed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminar for about $1,000 or less * How to develop a dynamic program and effective program materials * How to create a powerful, registration producing marketing strategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketing to increase sales * How to evaluate and choose where and when to conduct your seminar or workshop * How to select hotel and conference facilities * How to price your program to ensure maximum registrations/profitability * How to develop or obtain program materials and how to add to your profits through back-of-the-room sales of products and services * How to creatively select and rent mailing lists, and maximize your direct mail response while reducing marketing expense

Download or read book How to Develop and Promote Successful Seminars and Workshops written by Howard L. Shenson and published by Wiley. This book was released on 1990 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to succeeding in today's burgeoning seminarbusiness--from developing a program and market testing, to pricing,promotion, advertising, and more! How to Develop & PromoteSuccessful Seminars & Workshops The adult educationbusiness--seminars, workshops, classes, conferences--is one of thefastest growing industries in the country and, for many, extremelyprofitable. Now, Howard Shenson shares proven-effective,research-based strategies responsible for filling more than onemillion seminar seats, to allow anyone with marketable knowledge tosucceed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminarfor about $1,000 or less * How to develop a dynamic program and effective programmaterials * How to create a powerful, registration producing marketingstrategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketingto increase sales * How to evaluate and choose where and when to conduct your seminaror workshop * How to select hotel and conference facilities * How to price your program to ensure maximumregistrations/profitability * How to develop or obtain program materials and how to add to yourprofits through back-of-the-room sales of products andservices * How to creatively select and rent mailing lists, and maximizeyour direct mail response while reducing marketing expense

Download or read book How to Create and Market a Successful Seminar Or Workshop written by Howard L. Shenson and published by Consultants Library. This book was released on 1987 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Successful Seminar Selling written by Philip Calvert and published by Independently Published. This book was released on 2019-10-17 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you considering using seminars, workshops and live marketing events to attract new clients - but don't know how to get started? Successful Seminar Selling from Live Marketing expert and Professional Speaker Philip Calvert, is the ultimate guide to boosting sales and profits through seminars and workshops. This practical and comprehensive book has been completely revised and updated from its original acclaimed edition, and reveals the secrets of how small businesses and sales teams can dramatically increase sales and profits by hosting their own seminars, workshops, live demonstrations and networking events. When you get your copy today, you'll discover: Why seminars and workshops are key to substantial growth for small businesses and organisations How to plan, promote and market your events using both traditional marketing and exciting new social media techniques How to find hundreds of new prospects and achieve conversion rates at your seminars and live marketing events approaching 100 per cent How to niche your seminars to achieve the highest levels of attendance and profitability How and when to charge for your seminars How to present and get your message across with clarity, confidence and conviction Proven presentation skills and techniques for seminar hosts How to build instant rapport with your seminar delegates How to create significant new income streams from your seminars and events through eBooks and digital products ...and much, much more. Packed with real-life examples of how small businesses can benefit from hosting their own seminars and promotional events, this book both informs, educates and inspires. If you read just one sales and marketing book this year, make it Successful Seminar Selling! Click Order and get your copy today.

Download or read book Successful Seminar Selling written by Phil Calvert and published by How To Books Ltd. This book was released on 2004 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: CONTENTS: Part 1 - Successful Seminar Selling - How To Plan, Prepare and Market Your Events 1.1 Problems Facing Small Businesses 1.2 The Need to Change and Adapt 1.3 The Benefits of Seminar selling 1.4 Planning Your Seminars and Workshops 1.5 The Golden Rules of Marketing Your Seminars 1.6 Offline and online marketing and promotion 1.7 How to Dramatically Increase Your Profits from Seminars 1.8 How to Create Information-Based Products - Quickly Part 2 - Getting Your Business Message Across with Impact, Power and Authority 2.1 Presentation is Everything 2.2 Confidence 2.3 Clarity 2.4 Conviction 2.5 Connection Part 3 - What Happens Next? 3.1 Getting Feedback 3.2 Following Up Afterwards to Maximize Sales and Profits. Some Final Thoughts.

Download or read book The Complete Guide to Running Successful Workshops Seminars written by Kristie Lorette and published by Atlantic Publishing Company. This book was released on 2014-11-15 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A typical workshop doesn’t always sound intriguing — in fact, it’s something most people try to avoid attending. Still, seminars are held each year in many fields and industries, and usually none are alike. While thousands of executives, employees, and other professionals dread hours of lectures and preaching that the average conference involve, the one you’re planning doesn’t have to be the norm. The Complete Guide to Running Successful Workshops & Seminarsis your complete guide to putting together an effective conference that is sure to be a hitfrom start to finish, regardless of your field and audience. In this new book, you will learn the ins and outs of planning a workshop,from general decisions about how long the event will last to the minutedetails such as where each person will check in and sit. This completeguide will teach you how to effectively target and communicate withyour audience so you can give your attendees the information they weremissing. You will learn about the basics of leading a training program,such as what characteristics you should portray to show your authorityand credibility, as well as the general structural elements of a workshop,seminar, and conference. This comprehensive book will help you define thereason why you are holding a workshop, and will teach you to succinctlycreate an objective for your participants so that you are destined forsuccess. You will even learn how to evaluate and measure your successduring and after the event to prove your true effectiveness and determineyour program’s strengths and weaknesses. Filled with information abouthow to build a budget, planning, scheduling and get funding for yourworkshop, this book addresses the financial aspect of holding an hour, day,or weekend workshop so that you can adequately allocate your money.This comprehensive guide has it all — and will teach you everything youneed to know to plan, promote, and present a conference.

Download or read book Seminars to Build Your Business written by Barbara Siskind and published by Bellingham, WA ; North Vancouver, BC : Self-Counsel Press. This book was released on 1998 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: To succeed in the competitive world of business, the business needs to stand out from the competition. Holding seminars is an excellent way to show off one's expertise and market products or services while providing participants with new ideas and information. In this title, marketing director Barbara Siskind shows how to use seminars to deliver spectacular results.

Download or read book Building Personal Success written by Leonard Campagnaro and published by Leonard Campagnaro. This book was released on 2023-12-10 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this brief book, we invite readers to begin a journey toward inner guidance and managing their personal success. Starting a process of personal supervision is the first step towards transforming your own life, seeking a healthier state that is aligned with your needs and desires. The truth is that to become a more fulfilled person, it is essential to start this permanence at some point, and this involves changing the way you are. Each person is an architect of their personal universe, and if things do not meet your expectations, this signals the need for internal changes to obtain different results. Without a change to the internal configuration, the results will remain unchanged. In the following pages, we explore the 10 fundamental laws that will serve as a guide to achieving personal transformation and achieving your goals. We talk about these laws and principles that must be known and followed to achieve objectives aligned with your interests. When things don't work out as desired, we are often assuming it as "laws of failure" due to inappropriate thoughts and actions. There is a sequence of steps or procedures that must be followed to be successful in our objectives. By following these laws and procedures, success becomes a natural consequence, aligned with our desires. The main message of this work is that personal success is not a gift of fate or dependent on external factors. Success is an internal and individualized construction that requires personal planning and execution. Every success is based on fundamental steps, without which success is not lasting. Someone can get rich by luck, but they are more likely to lose everything if they don't understand these fundamentals. On the other hand, someone who understands and applies these laws can rebuild their success even after losses. Personal fulfillment goes beyond possessing materials and is based on values such as emotional, mental and psychological well-being, personal fulfillment and individual growth. These developments cannot be guaranteed by luck, as they are the result of personal maturation. This work highlights the importance of internal transformation, emphasizing that personal reconfiguration is essential before seeking external success. This involves strengthening self-confidence, changing mindset and acquiring self-discipline. Therefore, each reader will find valuable information, practical strategies, and a logical approach to cultivating personal success. True success begins when you decide to rebuild yourself internally and direct your journey towards your goals. As you explore these fundamental laws, think of them as tools available to help you build a more meaningful and secure life. However, it is crucial to remember that the most important step is the firm decision to transform yourself internally, improve your quality of life and move towards your desired goals. Regardless of the knowledge acquired, personal decision is the determining step in the journey of personal guidance.

Download or read book Education and Training Policy Promoting Adult Learning written by OECD and published by OECD Publishing. This book was released on 2005-09-01 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: The OECD Report, Promoting Adult Learning brings together key lessons from 17 OECD countries, providing evidence on the strategies in place to improve adults’ participation in learning.

Download or read book Entrepreneurial Spirit From Startup to Success Story written by Yashpalsinh Jadeja and published by Inkbound Publishers. This book was released on 2023-11-20 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cultivate your entrepreneurial spirit with insights from startup to success. This book offers practical advice and inspiration for aspiring entrepreneurs, covering the journey from initial idea to thriving business.

Download or read book Human development written by Patricia Layzell Ward and published by Walter de Gruyter. This book was released on 2013-08-26 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.

Download or read book Promoting Local Adoption of Bilingual Vocational Training Models written by and published by . This book was released on 1987 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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Download or read book Successful Seminar Selling for Financial Advisers written by Philip Calvert and published by . This book was released on 2019-10-18 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you an IFA, financial adviser, wealth manager or financial planning professional looking to attract high quality new clients through seminars, workshops and events - but don't know where to start? Successful Seminar Selling for Financial Advisers is the blueprint for Financial Planners, Wealth Managers, Mortgage Brokers, RIAs, IFAs and professional Financial Advisers who are looking to attract profitable new leads and clients from seminars, workshops, client events and live marketing opportunities. This practical and comprehensive book reveals the secrets of how IFA, financial advice and financial planning businesses can dramatically increase profits by hosting their own seminars, workshops, live demonstrations and networking events. When you get your copy today, you'll discover: Why seminars and workshops are key to substantial growth for small financial adviser businesses How to plan, promote and market your events using both traditional marketing and exciting new digital marketing and social media techniques How to find hundreds of new prospects and achieve conversion rates at your seminars and live marketing events approaching 100 per cent. We reveal step-by-step how one financial adviser in the UK regularly got conversion rates at his seminars near 100 per cent How to niche your seminars to achieve the highest levels of attendance and profitability How and when to charge for your seminars How to present and get your message across with clarity, confidence and conviction Proven presentation skills and techniques for financial adviser seminar hosts How to build instant rapport with your seminar delegates How to create significant new income streams from your seminars and events through eBooks and digital products ....and much, much more - including a special chapter looking behind the scenes of a financial adviser's client seminar from the perspective of a mystery seminar shopper. It's a real eye-opener... Packed with real-life examples of how financial advisor businesses can benefit from hosting their own seminars and promotional events, this book both informs, educates and inspires. If you are a financial planning professional looking to read just one sales and marketing book this year, make it this one! Order your copy now...