Download or read book How Any Agent Can Escape the Price Battlefield written by Ben Page and published by Independently Published. This book was released on 2019-02-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In How Any Agent Can Escape the Price Battlefield, Ben Page shares his proven step-by-step method for winning more quality clients BEFORE any talk of price, coverage, service, or value pitch. This isn't theory, it's the result of a 20-year quest to sell more insurance inside of his agencies. It also is NOT what you'd expect. It is NOT the tired old (and limited) advice to sell value. It's unlike anything you're likely to hear from marketing reps, well-meaning managers, or self-proclaimed gurus who aren't in the trenches selling. They often encourage agents to do what Page calls "Pitching for Policies" by making value arguments (i.e., look at all of these benefits for the price!). While Page agrees that value arguments are better than just price quotes, they are nothing compared to the secrets he shares in his book. Section One: Discover the Real Game People aren't really looking for insurance. People aren't really convinced by a proposal (value argument). Discover what they are really looking for, what most agents never give them, and how you can be one of the few that gets what it's about (hint: NOT a value argument). Section Two: Win the Real Game Positioning secrets to attract and win (Who, What, How and Advantages). How to say NO to bad business and leave them still loving you. How smart marketing can turn shoppers into ideal prospects. How nurturing low-cost referrals can help you dominate any niche. Learn about the cause/effect sales chain that most agents ignore. Discover the oft-forgotten investigation phase and how to make it work for you. Turn one of the most pivotal moments in a shoppers' experience to your advantage. Find out why every second from inquiry to connection matters more than nearly all agents realize. How you can Stop the Shop and win a ton of business without your competitors ever knowing. Learn Ben's proven first conversation script to make the sale BEFORE any additional work. Found out how to kill procrastination, improve follow-up, and go from first conversation to bound a lot faster, with less headaches, and in a way that leaves prospects LOVING you. Finally, learn why the presentation is the least important part of the process and how to really win. Section Three: Bonus Learn tips to win any price battles you might find yourself in. This will happen much less as you start winning outside of price or value arguments, but it's good to know! Best tips for leading your sales agents to greatness in ways that few agency owners know about. Find out what makes a good pipeline manager and how it can support your sales efforts. Learn a radically different paradigm that puts the agent, not the proposal, front-and-center in the game to win clients. It's packed with solid little-known principles, strategies, and tactics that can help any insurance agent WIN a lot more quality business in a way that is entirely more fun, many times more effective, and not so driven by price. If you're an insurance agent, sales manager, or agency owner--buy this book. You won't regret it.
Download or read book Power Position Your Agency written by Troy Korsgaden and published by eBookIt.com. This book was released on 2014-09-05 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times Bestseller! Are you working too many hours for too few clients? Does it seem that you do more paperwork than peoplework? Will you spend more hours on the road than in front of people this year? Whether your agency is big or small, if you answered yes to any of those questions, you need more than an adrenaline boost! You need a shot of strategies to wake things up and put you on the path to success fast! - How to get appointments with 10 clients every day - How to find qualified clients and get them to come to you - How to get clients in and out of your office in 30 minutes-or less! You'll also discover how to ramp up for success with something you already have, but probably overlook, why some clients don't make sense for your agency, and what you need for an effective sales pitch. Get the help you need by putting Troy Korsgaden on your side. His strategies have made a difference for the thousands of agents who have attended his seminars across the country. They can make a difference for you too!
Download or read book Secrets of Successful Insurance Sales written by Jack Kinder and published by . This book was released on 2007-05-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Kinder Brother^s "how-to" guide for successful client building. This is a must for all Sales Professionals. This book on sales has been specifically written for those in the field of insurance sales. Using illustrations and examples collected over a life time spent training people in the field of insurance, Jack and Garry give you the disciplines, the techniques, the concepts and the process of achieving success in the field of insurance selling. This is a practical book to be applied in the field. You will get immediate results from the techniques explained in this fantastic book.
Download or read book The Official Guide To Selling Insurance For New Agents written by David M Duford and published by . This book was released on 2019-11-04 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Most Comprehensive Guide To Successfully Starting Your Insurance Sales Career... No Matter What Insurance Product You Sell... From The Perspective Of A Top Producing Insurance Agent And National Trainer!Did you know that the "ugly" truth of insurance sales is that over 90% of new agents FAIL within their first 12 months of getting their license?The sad truth is that insurance sales is TOUGH, and to succeed, you must have a strategy in place to avoid becoming another statistic.Taking his own experience succeeding AND failing out of insurance sales, David Duford has designed this guide to help new insurance agents navigate the most common pitfalls to selling insurance so you can improve your odds of a successful, lucrative career.The Official Guide To Selling Insurance For New Agents provides the blueprint to optimizing your new career as an insurance agent. This handbook explains:1) How to avoid failure and achieve success.2) How to select the best insurance product to sell.3) How to identify and avoid joining agencies who are NOT working in your best interest.4) A crash-course in understanding how to become a top-producing insurance agent.
Download or read book Watch This Listen Up Click Here written by David Verklin and published by John Wiley & Sons. This book was released on 2007-04-20 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: A media and advertising CEO explains how his world shapes ours The TV program coming into our living rooms isn't free. It's a simple Faustian bargain consumers have made but one with enormous implications. It means that David Verklin, CEO of one of the world's largest ad-buying companies, and his clients-the world's largest advertisers-control what TV programs get aired, what magazines get published, and how Google and Yahoo stay in (very healthy) business. In Watch This, Listen Up, Click Here, Verklin and Kanner expose the inner workings of the media, marketing, and advertising industries. Readers will learn why their favorite shows get cancelled, why Oprah gives away cars, and how money, people, politics, and new technologies are transforming TV, the Internet, radio, magazines, and other media Americans consume every day. David Verklin (New York, NY) is CEO of Carat Americas, the world's largest independent media buying operation. He frequently speaks to executives in marketing, media, and management. Bernice Kanner (d. 2006) was a marketing expert and author for 13 years of New York magazine's "On Madison Avenue" column.
Download or read book Supremely Successful Selling written by Jerold Panas and published by John Wiley & Sons. This book was released on 2012-10-09 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The guide to listening, building trust, and selling what the buyer wants Everyone sells—in every aspect of your life and no matter what your profession. Supremely Successful Selling describes the art of selling that helps the buyer understand the value and appeal of a product for their personal life or for their business. Replete with stories of some of the greatest sales people in the country, this book teaches you how to listen more than talk, become an ethical ambassador for your product, and understand that everything in life is selling. You'll learn how to take the fear out of asking, the ten actions to avoid, and the most powerful incentives that sell your product. Offers proven advice on how to get the appointment Shares the "Three Magic Questions" that engage a prospect Explains how to overcome objections, the power of the "Magic 7 Minutes," and the Four Es that make a great Sales person Jerold Panas is one of the nation's leading consultants and a platform personality of note. He is the author of thirteen bestselling books and manages one of the largest consulting firms in the world for advising organizations and foundations on philanthropy. Let Jerry teach you how to ask questions, listen, build trust, and get to a "Yes."
Download or read book Persuasive Selling for Relationship Driven Insurance Agents written by Brian Ahearn and published by Influence People, LLC. This book was released on 2021-01-21 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: As an insurance agent you have a lot going against you. When you understand the psychology of persuasion - what causes one person to say yes to another - helping people fill their insurance needs becomes much easier.
Download or read book Lead Sell or Get Out of the Way written by Ron Karr and published by Wiley. This book was released on 2009-04-03 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Lead, Sell, or Get Out of the Way "Karr's book, Lead, Sell, or Get Out of the Way, illustrates what we believe: that knowing your customers' needs is the single most important factor in building sales. Business starts with the sale. To make profitable sales, you need to understand your customer and create a timely value proposition. This book shows you how to do both." —Larry Kellner, Chairman and CEO, Continental Airlines "As CEO and Chairman of the Board of three publicly traded companies, I felt that Karr's strategies in Lead, Sell, or Get Out of the Way absolutely provided the powerful results he predicted. In one case, we completely eliminated a competitor who posed a strategic threat. I guess you can say they 'got out of the way.' Karr will show you what is required and how to be a top producer in your market. This book is a must-read." —James T. Treace, President and Managing Member, J&A Group, LLC, former chairman of the board, Wright Medical, Inc., and Kyphon, Inc. "Karr captures a lifetime of winning strategies and experiences and puts them in a practical context for sales leaders and sellers. This book challenges many of the older paradigms of selling and emphasizes the importance of keeping the focus on the customers and providing positive outcomes. In today's challenging market conditions, where the primary focus is on market share, this is a must-read." —Barry S. Goldstein, Senior Vice President, Global Sales Strategy & Operations, Starwood Hotels & Resorts Worldwide, Inc. "Karr's book clearly identifies what it takes to be a highly effective sales leader. The principles in Karr's book are concise and illuminating. Follow his system and your sales organization will succeed in any market. An absolute must-read." —Mike Beaudry, Division President, United Natural Foods, Inc. (UNFI) "Karr does it again! Lead, Sell, or Get Out of the Way gives you the ultimate approach to giving added value to customers and creating value for yourself . . . The seven traits are what's needed in today's world, and this book is an outstanding guide to becoming proficient in all of them." —David Preng, Preng & Associates, The Global Energy Search Leader
Download or read book How to Sell Property and Casualty Insurance 2nd Edition Understanding Insurance Sales Tips and Techniques written by Michael Bonilla and published by Independently Published. This book was released on 2019-02-13 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: When a marketing rep comes into your office or someone from the management team and tells you to, 'Sell the value', how often do you find yourself rolling your eyes? As a former agency owner and now a consultant, I often find myself spouting the same slogan. Why? Because, I have done it and done it quite successfully. Whenever a rep came into my office and told me to sell the value of carrier X, I would think that's something an expensive company would say or an overpriced company, because what else could they say?We've officially entered a hard market cycle in California on the personal lines side, which is strange to even say. The market has tightened up and many carriers are non-renewing or reducing underwriting appetite to not take on a lot of new business in California. This is why I started writing in 2014 and again in 2017, 2018 and 2019. In my estimation our industry is going to see a massive shift over the next 3 or 4 years. A shift from judgement underwriting to block chain and data underwriting. Artificial intelligence has already been underwriting, selling and handling claims for smaller insure-tech companies for the past 4 years. This is a prevalent trend in our industry. But, why?Why? Because, we have shifted our focus from selling peace of mind to selling a price. Why? Because, we have put more value on talking about premium, payments and price, than having hard conversations about protecting assets and families. We have shifted hard on price, and almost every insurance company has followed suit in their marketing efforts. Almost exclusively every billboard, social media ad and print ad espouses X insurance carrier savings you up to 25-43% on your insurance per year. The conversation has shifted in a way that will cannibalize our industry and wrongfully set expectations for consumers.A recent study by insurancequotes.com found that around 80% of consumers self-report in blind surveys that consumers shop or are prompted to shop based on price. This study is congruent with most studies down on consumer behaviour.
Download or read book Talking to Strangers written by Peter Rosengard and published by . This book was released on 2013-05 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I became a life insurance salesman in London in May 1969, for the glamour, the fast cars, the groupies... the beautiful women who'd stop at nothing to buy life insurance. It's a very well-kept secret." Thus begins Peter Rosengard's extraordinary account of his life so far, and the endless adventures in which he made, lost and remade a fortune; founded London's famous Comedy Store, discovered and managed some of the greats in stand-up comedy; turned an unknown boy band into a chart-topping sensation; and sold the world's biggest life insurance policy in history, for $100m, which is still celebrated by the Guinness Book of Records. This is a book about "chutzpah," testament to a simple belief that "nothing is impossible."
Download or read book Internal Markets written by William E. Halal and published by . This book was released on 1993-11-22 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description
Download or read book Five Secrets of Million Dollar Producers written by Monica M. Minkel and published by Createspace Independent Publishing Platform. This book was released on 2016-03-17 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the Insurance sales professional's guide to becoming a million dollar producer. This guide provides tips and secrets to avoid the big mistakes. These secrets will help to develop a solid book of business that will make you a top producer in your agency. This guide is very specific to commercial insurance but has cross over to other B2B (business to business) sales related industries. (DO NOT BUY IF UNLESS INTERESTED IN THE COMMERCIAL INSURANCE INDUSTRY) After working with more than 100 insurance producers, Ms. Minkel has developed a unique perspective on what it takes to be successful. In Five Secrets of Million Dollar Producers, she examines the most common mistakes that most Producers make. She also offers concepts that are the keys to success. Organized into easy to follow steps, Five Secrets is a concise and well written guideline on how to avoid pitfalls and grow your revenue.
Download or read book The Default Line written by Faisal Islam and published by . This book was released on 2014-05-22 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does the economy of a Western nation-state simply run out of money? Why did the London arm of a US corporation bet an amount more than the total GDP of the European Union on US housing? How can a banking system become so unregulated that it offers a gold credit card to a dog? For Channel 4's Editor Faisal Islam, these are examples of nations, institutions, and individuals crossing the 'default line', the point at which the optimism of economic boom flips into fiscal madness - with far-reaching and disastrous results. Having exposed the the Icelandic banking crisis, watched Lehman Bros crash, investigated emerging economies in India and China and interviewed such players as the UK premier and the President of the World Bank, Faisal Islam is the perfect guide to the new landscape of the global financial crisis. From New York to Singapore and from Moscow to Merseyside, he identifies and explains its causes and describes its impact on the lives of ordinary people with exemplary clarity.
Download or read book Beyond Price written by Mary Kay Plantes and published by Greenleaf Book Group. This book was released on 2009 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commoditisation is the gravitational force pulling competing products and services down to the same level, until price determines which company wins and loses customers. "Beyond Price" will teach readers how to innovate their business models to escape the gravity of commoditisation and price-driven competition. Business leaders will find immediate value in this systematic guide to transforming a company from one-of-many to one-of-a-kind, a company whose offerings competitors will find hard to copy and customers will feel excited to discover. A strategically differentiated business model, executed effectively, will create: Customers willing to pay a premium for a product; Long-term relationships with customers and suppliers; A collaborative environment focused on shared goals of where and how to win business; Faster decisions about how and when to pursue opportunities; Better resource leveraging through clear direction and focus. A well-defined roadmap to building a thriving business, "Beyond Price" identifies and integrates all the areas of change, beyond strategy, leaders must address to break out of and stay out of commodity competition.
Download or read book The Battlefield Reviewed written by Landon Taylor and published by . This book was released on 1881 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book American Agriculturist written by and published by . This book was released on 1881 with total page 1088 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Price of Liberty written by Claude Andrew Clegg III and published by Univ of North Carolina Press. This book was released on 2009-09-11 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: In nineteenth-century America, the belief that blacks and whites could not live in social harmony and political equality in the same country led to a movement to relocate African Americans to Liberia, a West African colony established by the United States government and the American Colonization Society in 1822. In The Price of Liberty, Claude Clegg accounts for 2,030 North Carolina blacks who left the state and took up residence in Liberia between 1825 and 1893. By examining both the American and African sides of this experience, Clegg produces a textured account of an important chapter in the historical evolution of the Atlantic world. For almost a century, Liberian emigration connected African Americans to the broader cultures, commerce, communication networks, and epidemiological patterns of the Afro-Atlantic region. But for many individuals, dreams of a Pan-African utopia in Liberia were tempered by complicated relationships with the Africans, whom they dispossessed of land. Liberia soon became a politically unstable mix of newcomers, indigenous peoples, and "recaptured" Africans from westbound slave ships. Ultimately, Clegg argues, in the process of forging the world's second black-ruled republic, the emigrants constructed a settler society marred by many of the same exclusionary, oppressive characteristics common to modern colonial regimes.
