Download or read book European Media in the Digital Age written by Richard Rooke and published by Routledge. This book was released on 2013-11-04 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introductory textbook for Media and Communication Studies students is designed to encourage observation and evaluation of the European media in the digital age, enabling students to grasp key concepts and gain a broad and clear overview of the area. It also introduces the principal debates, developments (legislative, commercial, political and technological) and issues shaping the European media today, and examines in depth the mass media, digital media, the internet and new media policy. Understanding todays media scene from print to audiovisual needs a wider view and this book helps make comprehensible the European media within a broader global media landscape. The text is pedagogically rich and explores a variety of approaches to help the reader gain a better understanding of the European media world. Students are encouraged to start thinking about statistics, relating this to economics, analysing regulations, and combining media theories with theories of European Union integration. The book also includes the use of case studies, illustrations, summaries, critical reflections and directions to wider reading. The European Media in the Digital Age is recommended for all Media Studies students and is also of key interest to students of Politics and Policy, Business Studies, International Studies and European Studies

Download or read book Corporate Finance written by Pierre Vernimmen and published by John Wiley & Sons. This book was released on 2014-10-09 with total page 994 pages. Available in PDF, EPUB and Kindle. Book excerpt: Merging theory and practice into a comprehensive, highly-anticipated text Corporate Finance continues its legacy as one of the most popular financial textbooks, with well-established content from a diverse and highly respected author team. Unique in its features, this valuable text blends theory and practice with a direct, succinct style and commonsense presentation. Readers will be introduced to concepts in a situational framework, followed by a detailed discussion of techniques and tools. This latest edition includes new information on venture finance and debt structuring, and has been updated throughout with the most recent statistical tables. The companion website provides statistics, graphs, charts, articles, computer models, and classroom tools, and the free monthly newsletter keeps readers up to date on the latest happenings in the field. The authors have generously made themselves available for questions, promising an answer in seventy-two hours. Emphasizing how key concepts relate to real-world situations is what makes Corporate Finance a valuable reference with real relevance to the professional and student alike. Readers will gain insight into the methods and tools that shape the industry, allowing them to: Analyze investments with regard to hurdle rates, cash flows, side costs, and more Delve into the financing process and learn the tools and techniques of valuation Understand cash dividends and buybacks, spinoffs, and divestitures Explore the link between valuation and corporate finance As the global economy begins to recover, access to the most current information and statistics will be required. To remain relevant in the evolving financial environment, practitioners will need a deep understanding of the mechanisms at work. Corporate Finance provides the expert guidance and detailed explanations for those requiring a strong foundational knowledge, as well as more advanced corporate finance professionals.

Download or read book Merchants of Culture written by John B. Thompson and published by John Wiley & Sons. This book was released on 2021-04-14 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: These are turbulent times in the world of book publishing. For nearly five centuries the methods and practices of book publishing remained largely unchanged, but at the dawn of the twenty-first century the industry finds itself faced with perhaps the greatest challenges since Gutenberg. A combination of economic pressures and technological change is forcing publishers to alter their practices and think hard about the future of the books in the digital age. In this book - the first major study of trade publishing for more than 30 years - Thompson situates the current challenges facing the industry in an historical context, analysing the transformation of trade publishing in the United States and Britain since the 1960s. He gives a detailed account of how the world of trade publishing really works, dissecting the roles of publishers, agents and booksellers and showing how their practices are shaped by a field that has a distinctive structure and dynamic. This new paperback edition has been thoroughly revised and updated to take account of the most recent developments, including the dramatic increase in ebook sales and its implications for the publishing industry and its future.

Download or read book Brandraising written by Sarah Durham and published by John Wiley & Sons. This book was released on 2009-11-19 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great creative, with a unique focus on the intersection of communications and fundraising.

Download or read book Who Owns Whom written by and published by . This book was released on 1999 with total page 1830 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Compu mark Directory of U S Trademarks written by and published by . This book was released on 1986 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Let s Make Letters written by Kelcey Gray and published by . This book was released on 2021-09-07 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Let's Make Letters! is a playful and informative workbook that encourages play, creativity, and even making misaktes along the way. The book features instructional, speculative, and approachable exercises in an effort to build reader's skills, curiosity, and confidence. Creation of handmade letters by providing readers with more than fifty exercises to create their own unique letterforms. Let's Make Letters! includes exercises that range from simple lettering basics to the expressive and experimental - with imaginative prompts and tips to go beyond the margins of the book. Fail! Make ugly letters! Have fun! Designers, artists, scribblers, teachers, and students are encouraged to take up new and familiar tools to draw, depict, and distort letters in original and inventive ways. It's up to the letterer - pen in hand - to complete the book. By enabling letterers to draw, paint, tape, cut, and glue directly into its pages, Let's Make Letters! will fill a void in hand-lettering publications.

Download or read book BBC Annual Report and Accounts written by British Broadcasting Corporation and published by . This book was released on 2000 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book NewMedia written by and published by . This book was released on 1999 with total page 854 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Perspectives on Consumer Behaviour written by Włodzimierz Sroka and published by Springer Nature. This book was released on 2020-06-26 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores key factors associated with consumer behaviour, from both a theoretical and practical perspective. It particularly focuses on the consumer in the 21st century – educated and conscious, but also impatient, disloyal and capricious. The book is divided into three main parts: the first part discusses the theoretical and legal aspects of consumers’ behaviour, analysing the government's role in regulating consumer behaviour and the role of the European Union. The second part then examines organisational strategies, such as omni-channel retailing and branding products. And lastly, the third part describes consumer behaviours in the context of individual products and services, from coffee to energy.

Download or read book The UNESCO Convention on the Protection and Promotion of the Diversity of Cultural Expressions written by Sabine Schorlemer and published by Springer Science & Business Media. This book was released on 2012-05-23 with total page 772 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2005 UNESCO Convention on Cultural Diversity is a landmark agreement in modern international law of culture. It reflects the diverse and pluralist understanding of culture, as well as its growing commercial dimension. Thirty diplomats, practitioners and academics explain and assess this important agreement in a commentary style. Article by article, the evolution, concepts, contents and implications of the Convention are analysed in depth and are complemented by valuable recommendations for implementation. In an unprecedented way, the book draws on the first-hand insights of negotiators and on the experience of practitioners in implementation, including international cooperation, and combines this with a good deal of critical academic reflection. It is a valuable guide for those who deal with the Convention and its implementation in governments, diplomacy, international organizations, cultural institutions and non-governmental organizations and will also serve as an important resource for academic work in such fields as international law and international relations.

Download or read book Prep Push Pivot written by Octavia Goredema and published by John Wiley & Sons. This book was released on 2022-01-12 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advance your career with this insightful playbook for underrepresented women In Prep, Push, Pivot, award-winning career coach and author Octavia Goredema delivers an indispensable career coaching guide for women looking for a new job, dealing with job loss, pivoting to a new career, or returning to the workforce after an extended absence. You'll discover practical strategies you can implement at crucial times during your career, ensuring your considerable talents and skills are used to their full potential. In this important book, you'll: Discover your true worth, cement your career values, and carve out a realistic and aspirational career plan Learn how to position yourself for a promotion, navigate a break in your career, and integrate your role as a mother or caregiver with your professional life Deal with monumental career changes, contribute to the development of the women around you, and benefit from an array of professional resources in your journey forward Perfect for women who are ready to overcome any obstacles that await them, Prep, Push, Pivot is a thoughtful road map to help women chart their professional and personal success.

Download or read book Appity Slap written by and published by Erika Blanchard. This book was released on with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing Management Asian Perspective written by Philip Kotler and published by . This book was released on 2016-04 with total page 880 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book F ck Being Humble written by Stefanie Sword-Williams and published by Hardie Grant Publishing. This book was released on 2020-09-03 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get ready to start taking charge of your own success. Whether it is through our parents, our education, our bosses, our colleagues, or the media we consume, we are constantly told that being humble is essential to our professional success. It's often seen as distasteful or arrogant to shout about our achievements. But in a modern workplace, where the conventional, steady, linear career path is becoming rarer and rarer, this advice seems ever-more obsolete. In the age of flexible working and portfolio careers, it's time to f*ck being humble. With simple exercises, steps and real-life examples, this is a resource for your bedside table that you can come back to again and again, at any point in your career. Learn how to: Know what you stand for Stop hiding (even when you don’t realise you are) Fully realise the power of networking Know your self-worth Play the money game and win Manage your emotions at work Take action and establish the right time to make the leap Keep the momentum you’ve generated going and maintain that elusive work-life balance

Download or read book Challenges for Agricultural Research written by OECD and published by OECD Publishing. This book was released on 2011-01-04 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication presents twenty papers delivered at an OECD conference on agricultural research. They highlight recent major progress in agricultural research outcomes and address the challenges that lie ahead.

Download or read book Brag Better written by Meredith Fineman and published by Penguin. This book was released on 2020-06-16 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: This effortless and unapologetic approach to self-promotion will manage your anxiety and allow you to champion yourself. Does talking about your accomplishments feel scary or icky because you're worried people will think you're "obnoxious"? Does it feel more natural to "put your head down and do the work"? Are you tired of watching the loudest people in your industry get disproportionate praise and rewards? If you answered "yes" to any of the above, you might be self-sabotaging. You need to learn to Brag Better. Meredith Fineman has built a career working with "The Qualified Quiet": smart people who struggle to talk about themselves and thus go underestimated or unrecognized. Now, she shares the surefire and anxiety-proof strategies that have helped her clients effectively communicate their achievements and skillsets to others. Bragging Better doesn't require false bravado, talking over people, or pretending to be more qualified than you are. Instead, Fineman advocates finding quiet confidence in your opinions, abilities, and background, and then turning up the volume. In this book, you will learn the career-changing tools she's developed over the past decade that make bragging feel easy, including: Get remembered by focusing your personal brand and voice on key adjectives (like "effective, subtle, and edgy") Practice explaining what you do in simple, sticky terms to earn respect and recognition from the public and people at work. Eliminate words that undermine your work and find better ones--like your bio saying you're "trying" or "attempting" to do something instead that you ARE doing it. If you're ready to begin Bragging Better--to telling the truth about your accomplishments with grace and confidence--this book is for you.