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EBookClubs

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Book An Introduction to Online Platforms and Their Role in the Digital Transformation

Download or read book An Introduction to Online Platforms and Their Role in the Digital Transformation written by OECD and published by OECD Publishing. This book was released on 2019-05-13 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report contains detailed profiles of twelve of the world’s leading platform companies and derives insights from those profiles about what platforms actually do, how they do it, and why they succeed financially.

Book Game Based Marketing

Download or read book Game Based Marketing written by Gabe Zichermann and published by John Wiley & Sons. This book was released on 2010-03-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of games to create extraordinary customer engagement with Game-Based Marketing. Gamification is revolutionizing the web and mobile apps. Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and established brands like United Airlines and Nike all agree: the most powerful way to create and engage a vibrant community is with game mechanics. By leveraging points, levels, badges, challenges, rewards and leaderboards – these innovators are dramatically lowering their customer acquisition costs, increasing engagement and building sustainable, viral communities. Game-Based Marketing unlocks the design secrets of mega-successful games like Zynga’s Farmville, World of Warcraft, Bejeweled and Project Runway to give you the power to create winning game-like experiences on your site/apps. Avoid obvious pitfalls and learn from the masters with key insights, such as: Why good leaderboards shouldn’t feature the Top 10 players. Most games are played as an excuse to socialize, not to achieve. Status is worth 10x more than cash to most consumers. Badges are not enough: but they are important. You don’t need to offer real-world prizing to run a blockbuster sweepstakes. And learn even more: How to architect a point system that works Designing the funware loop: the basics of points, badges, levels, leaderboards and challenges Maximizing the value and impact of badges Future-proofing your design Challenging users without distraction Based on the groundbreaking work of game expert and successful entrepreneur Gabe Zichermann, Game-Based Marketing brings together the game mechanics expertise of a decade’s worth of research. Driven equally by big companies, startups, 40-year-old men and tween girls, the world is becoming increasingly more fun. Are you ready to play?

Book The Routledge Companion to Urban Regeneration

Download or read book The Routledge Companion to Urban Regeneration written by Michael E. Leary and published by Routledge. This book was released on 2013-10-30 with total page 611 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the past decade, urban regeneration policy makers and practitioners have faced a number of difficult challenges, such as sustainability, budgetary constraints, demands for community involvement and rapid urbanization in the Global South. Urban regeneration remains a high profile and important field of government-led intervention, and policy and practice continue to adapt to the fresh challenges and opportunities of the 21st century, as well as confronting long standing intractable urban problems and dilemmas. This Companion provides cutting edge critical review and synthesis of recent conceptual, policy and practical developments within the field. With contributions from 70 international experts within the field, it explores the meaning of ‘urban regeneration’ in differing national contexts, asking questions and providing informed discussion and analyses to illuminate how an apparently disparate field of research, policy and practice can be rendered coherent, drawing out common themes and significant differences. The Companion is divided into six sections, exploring: globalization and neo-liberal perspectives on urban regeneration; emerging reconceptualizations of regeneration; public infrastructure and public space; housing and cosmopolitan communities; community centred regeneration; and culture-led regeneration. The concluding chapter considers the future of urban regeneration and proposes a nine-point research agenda. This Companion assembles a diversity of approaches and insights in one comprehensive volume to provide a state of the art review of the field. It is a valuable resource for both advanced undergraduate and postgraduate students in Urban Planning, Built Environment, Urban Studies and Urban Regeneration, as well as academics, practitioners and politicians.

Book Community in Quest

Download or read book Community in Quest written by and published by . This book was released on 1971 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: Accompanies the film: Community in quest. It analyzes a community trying to open communication between young and adults through the confrontation techniques of role playing, particularly in view to further dialogue in the area of drug abuse.

Book Institutions and Planning

Download or read book Institutions and Planning written by Niraj Verma and published by Elsevier Science Limited. This book was released on 2006-12-01 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a distinguished group of academics in planning, this work examines the impact of the institutionalism on the field of planning and on its theory. It is concerned with how civic traditions and institutions affect the urban realm. It also presents the meaning of public-private partnerships that shed light on the role of planning.

Book Reality Is Broken

    Book Details:
  • Author : Jane McGonigal
  • Publisher : Penguin
  • Release : 2011-01-20
  • ISBN : 1101475498
  • Pages : 334 pages

Download or read book Reality Is Broken written by Jane McGonigal and published by Penguin. This book was released on 2011-01-20 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: “McGonigal is a clear, methodical writer, and her ideas are well argued. Assertions are backed by countless psychological studies.” —The Boston Globe “Powerful and provocative . . . McGonigal makes a persuasive case that games have a lot to teach us about how to make our lives, and the world, better.” —San Jose Mercury News “Jane McGonigal's insights have the elegant, compact, deadly simplicity of plutonium, and the same explosive force.” —Cory Doctorow, author of Little Brother A visionary game designer reveals how we can harness the power of games to boost global happiness. With 174 million gamers in the United States alone, we now live in a world where every generation will be a gamer generation. But why, Jane McGonigal asks, should games be used for escapist entertainment alone? In this groundbreaking book, she shows how we can leverage the power of games to fix what is wrong with the real world-from social problems like depression and obesity to global issues like poverty and climate change-and introduces us to cutting-edge games that are already changing the business, education, and nonprofit worlds. Written for gamers and non-gamers alike, Reality Is Broken shows that the future will belong to those who can understand, design, and play games. Jane McGonigal is also the author of SuperBetter: A Revolutionary Approach to Getting Stronger, Happier, Braver and More Resilient.

Book Affirmative Exclusion

Download or read book Affirmative Exclusion written by Jean-Loup Amselle and published by Cornell University Press. This book was released on 2003 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jean-Loup Amselle explores the issue of multiculturalism by delving into the history of France's confrontation with ethnic difference. Amselle analyzes France's relationship to Egypt, Algeria, and Senegal to show how ideas about difference and assimilation played out in French colonial policies and how these same tensions continue to be problematic as France grapples with cultural pluralism.Amselle's book has timely and wide-ranging implications. Arguing against the "liberal communitarian state" as it exists in the United States, Amselle contends that an overemphasis on difference can lead to what he calls "affirmative exclusion"--the flip side of affirmative action. The recognition of a multiplicity of ethnic groups in France, he asserts, creates an environment that fosters racism. "Despite an outward appearance of generosity, supporters of French-style multiculturalism, by promoting 'affirmative action, ' run the risk of creating as many difficulties as there are 'target groups, ' which they have helped identify and hence produce."Calling on theories of racial difference devised by early anthropologists--most notably, Louis Faidherbe--and on the work of political philosophers such as Thomas Hobbes, John Locke, and Jean-Jacques Rousseau, Amselle makes historical and sociological sense of the debates over multiculturalism and the violence they engender. Toward a French Multiculturalism proposes directions for the future.

Book Beyond Neutrality

    Book Details:
  • Author : George Sher
  • Publisher : Cambridge University Press
  • Release : 1997-01-13
  • ISBN : 9780521578240
  • Pages : 276 pages

Download or read book Beyond Neutrality written by George Sher and published by Cambridge University Press. This book was released on 1997-01-13 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: A major contribution to contemporary political theory examining the state's intervention in people's lives.

Book Machiavelli and Republicanism

Download or read book Machiavelli and Republicanism written by Gisela Bock and published by Cambridge University Press. This book was released on 1990 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some of the world's foremost historians of ideas consider Machiavelli's political thought in the larger context of the republican tradition.

Book Civic Republicanism

    Book Details:
  • Author : Iseult Honohan
  • Publisher : Routledge
  • Release : 2003-08-31
  • ISBN : 1134616104
  • Pages : 340 pages

Download or read book Civic Republicanism written by Iseult Honohan and published by Routledge. This book was released on 2003-08-31 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Civic Republicanism is a valuable critical introduction to one of the most important topics in political philosophy. In this book, Iseult Honohan presents an authoritative and accessible account of civic republicanism, its origins and its problems. The book examines all the central themes of this political theory. In the first part of the book, Honohan explores the notion of historical tradition, which is a defining aspect of civic republicanism, its value and whether a continued tradition is sustainable. She also discusses the central concepts of republicanism, how they have evolved, in what circumstances civic republicanism can be applied and its patterns of re-emergence. In the second part of the book, contemporary interpretation of republican political theory is explored and question of civic virtue and participation are raised. What is the nature of the common good? What does it mean to put public before private interests and what does freedom mean in a republican state? Honohan explores these as well as other questions about the sustainability of republican thought in the kind of diverse societies we live in today. Civic Republicanism will be essential reading for students of politics and philosophy.

Book Culture  Citizenship  and Community

Download or read book Culture Citizenship and Community written by Joseph H. Carens and published by Oxford University Press, USA. This book was released on 2000 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text seeks to contribute to debates about multiculturalism and democratic theory. It reflects upon the ways in which claims about culture and identity are advanced by immigrants, national minorities, aboriginals and groups in different societies.

Book Liberal Purposes

    Book Details:
  • Author : William A. Galston
  • Publisher : Cambridge University Press
  • Release : 1991-08-30
  • ISBN : 9780521422505
  • Pages : 360 pages

Download or read book Liberal Purposes written by William A. Galston and published by Cambridge University Press. This book was released on 1991-08-30 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: A major contribution to the current theory of liberalism by an eminent political theorist challenges the views of such theorists as Rawls, Dworkin, and Ackerman, who believe that the essence of liberalism is neutrality.

Book On Nationality

    Book Details:
  • Author : David Miller
  • Publisher : Oxford University Press
  • Release : 1995
  • ISBN : 0198280475
  • Pages : 221 pages

Download or read book On Nationality written by David Miller and published by Oxford University Press. This book was released on 1995 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nationalism is a dominating force in contemporary politics but political philosophers have been reluctant to discuss ideas of nationalism. In this book David Miller defends the principle of nationality.

Book Civic Virtues

    Book Details:
  • Author : Richard Dagger
  • Publisher : Oxford University Press
  • Release : 1997-06-19
  • ISBN : 0195355571
  • Pages : 273 pages

Download or read book Civic Virtues written by Richard Dagger and published by Oxford University Press. This book was released on 1997-06-19 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The book is beautifully written, elegantly organised and it achieves with splendid efficiency all of the goals that it sets for itself. I recommend it warmly."--Mind "Dagger's book makes a very important contribution to our understanding of citizenship through its clear demonstration that state promotion of civic virtue is compatible with individual autonomy."--Political Studies

Book Communitarianism and Its Critics

Download or read book Communitarianism and Its Critics written by Daniel A. Bell and published by Oxford University Press, USA. This book was released on 1993 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many have criticized liberalism for being too individualist, but few have offered an alternative that goes beyond a vague affirmation of the need for community. In this entertaining book, written in dialogue form, Daniel Bell fills this gap, presenting and defending a distinctively communitarian theory against the objections of a liberal critic. In a Paris cafe Anne, a strong supporter of communitarian ideals, and Philip, her querulous critic, debate the issues. Drawing on the works of such thinkers as Charles Taylor, Michael Sandel, and Alasdair MacIntyre, Anne attacks liberalism's individualistic view of the person by pointing to our social embeddedness. She then develops Michael Walzer's idea that political thinking involves the interpretation of shared meanings emerging from the political life of a community, and rebuts Philip's criticism that this approach damages her case by being conservative and relativistic. She goes on to develop a justification of communal life and to answer the criticism that communitarians lack an alternative moral and political vision. The book ends with two later discussions, by Will Kymlicka and Daniel Bell, in which Anne and another friend, Louise, argue about the merits of the book's earlier debate and put it in perspective. Daniel Bell's book is a provocative defence of a distinctively communitarian theory which will stimulate interest and debate among both students of political theory and those approaching the subject for the first time.

Book Equality and Partiality

    Book Details:
  • Author : Thomas Nagel
  • Publisher : Oxford University Press
  • Release : 1995-05-11
  • ISBN : 0198023421
  • Pages : 197 pages

Download or read book Equality and Partiality written by Thomas Nagel and published by Oxford University Press. This book was released on 1995-05-11 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Derived from Thomas Nagel's Locke Lectures, Equality and Partiality proposes a nonutopian account of political legitimacy, based on the need to accommodate both personal and impersonal motives in any credible moral theory, and therefore in any political theory with a moral foundation. Within each individual, Nagel believes, there is a division between two standpoints, the personal and the impersonal. Without the impersonal standpoint, there would be no morality, only the clash, compromise, and occasional convergence of individual perspectives. It is because a human being does not occupy only his own point of view that each of us is susceptible to the claims of others through private and public morality. Political systems, to be legitimate, must achieve an integration of these two standpoints within the individual. These ideas are applied to specific problems such as social and economic inequality, toleration, international justice, and the public support of culture. Nagel points to the problem of balancing equality and partiality as the most important issue with which political theorists are now faced.