EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book International growth strategies for software companies

Download or read book International growth strategies for software companies written by Martin Johansson and published by Vulkan. This book was released on 2014-09-16 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to be an easy-to-understand guide and companion to structure the thoughts for those who consider walking on the sometimes challenging but exciting path to internationalisation. The book summarises strategies, decisions and factors that impact those decisions, as well as critical success factors for taking a software company international. It is based on a combination of investigation, interviews, review of academic research literature and the personal experience of the authors and those interviewed. Specifically the research has focused on software companies, as they are inherently different to other sets of companies in their ability to distribute products in various channels with limited extra cost for each additional unit sold. This difference makes the process of internationalisation more variable and more flexible, but also equally fuzzy and potentially time- and resource consuming. The book raises important questions to help the reader challenge his or her own preconceived ideas of internationalisation. It covers critical success factors, best practices and lessons learned from company leaders interviewed for this book. Easy-to-use models and checklists that can be applied when evaluating new markets and approaches to internationalisation are also included.

Book Growth Strategies for Software Companies

Download or read book Growth Strategies for Software Companies written by Aspatore Books Staff and published by Aspatore Books. This book was released on 2007-02-28 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growth Strategies for Software Companies is an authoritative, insider's perspective on the ins and outs of this dynamic industry and the future of the business, on a global scale. Featuring top business executives representing some of the leading software companies across the nation, this book provides a broad, yet comprehensive overview of the current state and future shape of the software industry. These authors discuss the roles and inner workings of winning executive teams, methods for tracking growth, and strategies for making technology available to the masses, as well as identify the biggest risks companies face and ways to hedge these risks. Each executive analyzes solutions for setting up customer training and interactive programs, eliminating downtime to avoid lost revenue, and updating vision and leadership plans to parallel a constantly changing industry. These authorities also offer key tactics for providing excellent customer service, knowing the competition, monitoring financials, and using the internet as a sales footprint to reach the global marketplace. The different niches rep-resented and the breadth of perspectives presented enable readers to get inside some of the great innovative minds of today, as these experts explore in detail what it takes to secure long-term success in this ever-evolving industry. Inside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CEO, CFO, CMO, Partner) from the world's most respected companies nationwide, rather than third-party accounts from unknown authors and analysts. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an industry, profession, or topic is headed and the most important issues for the future. Through an exhaustive selection process, each author was hand-picked by the Inside the Minds editorial board to author a chapter for this book. Chapters Include: 1. Dr. Pamela Coker, President and Chief Executive Officer, Acucorp Inc. ? ?Achieving Success in the Changing World of Software? 2. Rick Jackson, Chief Marketing Officer and Senior Vice President of Corporate Strategy, Borland Software Corporation ? ?Driving Growth in the ALM Market? 3. Alan Shimel, Chief Strategy Officer, StillSecure ? ?Offering Products that the Market Needs? 4. David Weiss, President and Chief Executive Officer, Numara Software Inc. ? ?It's the Solution, Not the Software!? 5. Mitchell Ashley, Chief Technology Officer and General Manager, StillSecure ? ?Strategies for a Successful CTO? 6. Dr. Parag Pruthi, Founder, Chairman, and Chief Executive Officer, NIKSUN ? ?Delivering a Long-Term Vision for Software? 7. Mark Krieger, Vice President of Development, Numara Software ? ?UniPress Software: Taking the Long View? 8. Emmet B. Keeffe III, Chief Executive Officer and Co-Founder, iRise ? "Building a Successful Software Company?

Book Growth Strategies for Software Companies

Download or read book Growth Strategies for Software Companies written by Aspatore Books and published by . This book was released on 2006-03-01 with total page 3600 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of over 3,600 pages of best practices material is the definitive resource for software executives and an incredible resource that will have a direct financial impact on successfully growing your software business - and all major events you face along the way such as management team compensation, valuations, exit strategies, product development, working with financial partners and more. The collection features the largest collection of best practices on software company management strategies available exclusively in this collection - written by 50 CEOs of leading software companies (such as Hyperion, Reynolds & Reynolds, Quark, JDA Software Group, Sybase, Kronos), 50 entrepreneurs of the fastest growing startups, 50 top technology venture capitalists, and software and technology lawyers worldwide. Within these pages lies a wealth of critical information, which every software company executive should have at their fingertips – and is guaranteed to make an immediate impact and pay for themselves time and again. In addition, the collection features examples of 50+ legal documents which have a significant impact on software companies (such as licensing and financing documents), as well as a plethora of expert analysis and indispensable advice on negotiation points and tactics, guaranteed to have a significant impact on decisions that affect the bottom line of your company.The collection includes five executive style binders with approximately 3,600 pages of text, a detailed index sorted by topic, company and keywords, and a CD-ROM with all the content in PDF for easy reference on your computer.The collection features topics such as the following (some from previous books and reports published by Aspatore, others found only in this collection, all exclusively from Aspatore Books - at a discount of over 50% off normal pricing): Kamar Aulakh, President & CEO, Quark Inc. - Dual Requisites for Software Success: Innovation & Customer Relationships; James D. Armstrong, Co-Founder & Chairman, JDA Software Group - The Golden Rules of Survival: Securing Your Spot in the Shrinking Software Industry; Bernard Liautaud, CEO & Chairman, Business Objects - Building a Successful Enterprise Software Company; John S. Chen, Chairman, CEO & President, Sybase, Inc. - Software Savvy: Taking and Keeping Your Place in the Software Market; Craig D. Brennan, Former President & CEO, Brio Software - Pros and Cons of the Enterprise Software Industry; Mark S. Ain, CEO & Chairman, Kronos Incorporated - Building a Successful Software Company; Gerald D. Cohen, President & CEO, Information Builders - Growing Your Software Company; Ilan Kinreich, CEO, RadView Software - Software – The Power of the Invisible; Gil Shwed, Chairman & CEO, Check Point Software Technologies Ltd. - Making Change Work For Your Business; Michael George, President & CEO, Bowstreet - Opportunities for the Large and Small Software Companies of Today and Tomorrow; Dale Skeen, Chief Executive Officer, Vitria Technology, Inc. - The Hype and the Reality of Software Integration Solutions; David Mitchell, President & Chief Executive Officer, webMethods - Using Technology to Provide Service; Yoram Novick, Chief Executive Officer, Topio - Visions for the Storage Solutions Industry; John H. Vivadelli, President & Chairman, AgilQuest Corporation - ERP Applied to Your Second Largest Expense: Office Real Estate Infrastructure; Mark A. Corio, President & Chief Executive Officer, Rochester MicroSystems, Inc. - Strategies for Technology Services; Duke Chung, Chief Executive Officer, Parature - Providing a Web-based Solution; Rob Rappaport, President & Chief Executive Officer, Conversive, Inc. - Staying Customer-Focused 24/7; James A. Stone, President, geoVue, Inc. - Location-based CRM; Keith A. Fotta, President & Chief Executive Officer, Gryphon Networks Corporation - SFA and CRM: The Next Generation; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - The Vendor License; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Checklist for Accessing Software Licenses; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Scope of License and Fees; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Software Specifications and Acceptance Testing; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Warranties, Indemnities, and Limitation of Liability; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Confidentiality and Security; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Maintenance and Support; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Miscellaneous License Provisions; Michael Overly, Partner, Foley & Lardner and James R. Kalyvas, Partner, Foley & Lardner - Managing Technology Across the Enterprise; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - The Software Company Startup Phase; Business/Legal Aspects of Founders' Contractual Arrangements and Mechanics of the Incorporation Process; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Fundamentals of Organization/Choice of Entity; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Stock Option Plans and Other Equity Compensation Arrangements; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Employee Agreements; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Venture Capital Financing; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - The Basics of Debt Financing; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - An Introduction to the Structure and Operation of Venture Capital Funds; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP and Michael J. Cavaretta, Associate, Morse, Barnes-Brown & Pendleton, P.C. and Howard G. Zaharoff, Member, Morse, Barnes-Brown & Pendleton, P.C. - Basics of Intellectual Property Protection; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP and Michael J. Cavaretta, Associate, Morse, Barnes-Brown & Pendleton, P.C. and Howard G. Zaharoff, Member, Morse, Barnes-Brown & Pendleton, P.C. - Basics of Technology Licensing; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP and Michael J. Cavaretta, Associate, Morse, Barnes-Brown & Pendleton, P.C. and Howard G. Zaharoff, Member, Morse, Barnes-Brown & Pendleton, P.C. - Technology Licensing – Advanced Topics; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Fundamentals of Securities Regulation for Private Companies; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP – IPOs; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Public Company Regulation; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Mergers and Acquisitions – Structuring Considerations; Edwin L. Miller, Jr., Partner, Sullivan & Worchester, LLP - Mergers & Acquisitions – Overview of an Acquisition Agreement; Ari Ginsberg, Harold Price Professor of Entrepreneurship, Director of the Berkeley Center for Entrepreneurial Studies, New York University Stern School of Business - The ABCs of Entrepreneurship: Assessing, Building and Connecting; Anthony C. Warren, Director, Farrell Center for Corporate Innovation and Entrepreneurship, Smeal College of Business, Penn State University - Entrepreneurship Comes in Many Colors; Albert A. Cannella, Jr., Professor, Mays Faculty Fellow, Director of the Center for New Ventures and Entrepreneurship, Texas A&M University - Bringing Solutions to Problems; Dwight R. Lee, Ramsey Professor of Economics and Free Enterprise, Terry College of Business, University of Georgia, Athens - Freedom and Informed Discipline – Fertile Soil for the Seeds of Entrepreneurship; Ellen Rudnick, Executive Director and Clinical Professor, Michael P. Polsky Center for Entrepreneurship, The University of Chicago Graduate School of Business - Fundamentals for Building an Entrepreneurial Organization; Gordon Walker, Professor & Chair, Strategy and Entrepreneurship Group, Edwin L. Cox School of Business, Southern Methodist University - Entrepreneurship and Strategy; John Sibley Butler, Director, The IC2 Institute and the Herb Kelleher Center for Entrepreneurship, The University of Texas at Austin - The Science and Process of Entrepreneurship; Paul J. Magelli, Sr., Director, Office for Strategic Business Initiatives, The Illinois MBA Program - Key Concepts of Entrepreneurship; Richard C. Cook, President & Chief Executive Officer, MAPICS, Inc. - Taking Creative Risks; Joe Wang, Chief Executive Officer, LANDesk Software, Inc. - Executing Results in Software; Thomas M. Nies, Chief Executive Officer, Cincom Systems, Inc. - Client Success Powers Our Success; Brent Lippman, President & Chief Executive Officer, Khimetrics, Inc. - Staying Ahead of the Technology Curve; Jason Judge, Chief Executive Officer, ScriptLogic Corporation - Growing Your Business; Dr. Jeffrey A. Green, President & Chief Executive Officer, DATATRAK International, Inc. - Success Factors for an ASP Business; Thomas Erickson, Chief Executive Officer, Systinet Corporation - Focus on the Customer: Enterprise Software Selling; Peter Charness, Chief Product Officer & Senior Vice President, Global Marketing, JDA Software Group - Software Sales Strategies; Howard Koenig, Chief Executive Officer, Responsys, Inc. - The Fundamentals of the Software Business; Phillip T. Ragon, Chief Executive Officer, InterSystems Corporation - Creative Leadership and Successful Clients: How to Build a Profitable Business; C. Mark Pearson, President and Chief Executive Officer, CARBO Ceramics, Inc. - Leading a Team to Deliver Growth; Edward J. Benz Jr., M.D., President and Chief Executive Officer, Dana-Farber Cancer Institute - Leadership in a Mission-Based Non-Profit Setting; A.J. Wasserstein, President 1596224398\\This collection of over 2,000 pages of CTO best practices is the most definitive resource ever assembled for Chief Technology Officers. The collection features the largest collection ever of best practices on CTO management strategies, available exclusively in this collection – the chapters are written by CTOs of companies such as GE, Citigroup, Nextel, Boeing, Staples and more, including pieces written by top lawyers who work with CTOs on technology deals and purchasing agreements. Within these pages lies a wealth of critical information, which every CTO should have at their fingertips – and is guaranteed to make an immediate impact and pay for themselves time and again. In addition, the collection features examples of 50+ licensing and legal documents which every CTO should be familiar with, as well as a plethora of expert analysis and indispensable advice on negotiation points and tactics, guaranteed to have a significant impact on decisions that affect the bottom line of your company.

Book International Growth Strategies for Software Companies

Download or read book International Growth Strategies for Software Companies written by and published by . This book was released on 2014 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Product Strategy for High Technology Companies

Download or read book Product Strategy for High Technology Companies written by Michael E. McGrath and published by McGraw Hill Professional. This book was released on 2000-11-02 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the key determinants of success for today’s high-technology companies is product strategy—and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple—plus a new focus on growth strategies and on Internet businesses—define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.

Book Product Led Growth

Download or read book Product Led Growth written by Bush Wes and published by . This book was released on 2019-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done." - Nir Eyal, Wall Street Journal Bestselling Author of "Hooked"

Book Fit for Growth

Download or read book Fit for Growth written by Vinay Couto and published by John Wiley & Sons. This book was released on 2017-01-10 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States

Book Disciplined Growth Strategies

Download or read book Disciplined Growth Strategies written by Peter S. Cohan and published by Apress. This book was released on 2017-02-06 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Accelerate your company's growth in a disciplined fashion. This book provides leaders of large and small companies a proven comprehensive framework to think systematically about growth options and to yield practical strategies that produce faster growth. Drawing insights from case studies of successful and unsuccessful companies, strategy teacher and venture capitalist Peter Cohan models his systematic approach to brainstorming, evaluating, and implementing growth strategies across five dimensions: Customers, Geography, Products, Capabilities, Culture. He examines each of these five growth dimensions in turn, selecting and organizing his cases to compare the growth strategies deployed successfully and unsuccessfully by large and small companies along the given dimension. In each of his five dimensional chapters, the author derives from his case analyses the key principles and processes for creating and achieving faster growth. Professor Cohan draws on a network of hundreds of founders, CEOs, and investors developed through his decades of consulting, authorship of 11 books, and over five years as a Forbes columnist. He shows through many compelling stories how leaders craft effective growth strategies. Business leaders will learn the following lessons from this book: Achieving rapid but sustainable growth is a business leader’s most important responsibility – and leaders must approach this challenge with a mixture of vision, intellectual humility, and a willingness to experiment and learn from failure. The growth challenges facing companies that are currently growing quickly differ from the ones that stagnating or shrinking companies must overcome. Companies can achieve growth along one or more of the dimensions simultaneously – and they often expand geographically to customers in the same segments. Useful insights can emerge from comparing case studies of successful and unsuccessful companies pursuing similar growth strategies. Companies should select a growth strategy based on three factors: the attractiveness of the growth opportunity, the company’s capabilities to provide superior value to customers in the selected market, and the expected return on investment in the growth vector. Companies should select a growth strategy that best fits their capabilities and culture and they must enhance both to adapt to new growth opportunities. Who This Book Is For The people in companies who are responsible for growth: chief executive officers, chief marketing officers, chief product officers, heads of business development, product managers, sales people, and human resources managers

Book Business Patterns for Software Developers

Download or read book Business Patterns for Software Developers written by Allan Kelly and published by John Wiley & Sons. This book was released on 2012-04-10 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: A must-have recipe book for building software Perhaps you can relate to this all-too common scenario: you know all about your software product?but could do with some help in understanding the strategic side of things. If so, this book is the one-stop resource you'll need in order to become a successful software entrepreneur. Patterns expert Allan Kelly provides you with the step-by-step route that needs to be followed in order to understand business strategy and operations. Each chapter starts out with a solid introduction and theoretical overview, which is then further illustrated with patterns and case studies, all aimed at helping you move into the management of software. Teaches you the ropes of business strategy and operations for software Places special emphasis on the patterns for those who make software for sale Addresses patterns philosophy, patterns strategies, business strategy patterns, and software company lifecycle Shares practical tools, tips, and examples of best practices so you can see how each specific pattern fits in and needs to be implemented. Business Patterns for Software Development divulges strategies, operations, and structures for building successful software.

Book Rhythm

    Book Details:
  • Author : Patrick Thean
  • Publisher : Greenleaf Book Group
  • Release : 2014-02-25
  • ISBN : 1626340803
  • Pages : 282 pages

Download or read book Rhythm written by Patrick Thean and published by Greenleaf Book Group. This book was released on 2014-02-25 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: From USA Today & Wall Street Journal Bestselling Author! Want to achieve breakthroughs and get exceptional results? Discover the system that successful growth companies have used to achieve their results. All growing companies encounter ceilings of complexity, usually when they hit certain employee or revenue milestones. In order to burst through ceiling after ceiling and innovate with growth, a company must develop a reliable system that prompts leaders to be proactive and pivot when the need arises. You also need to learn simple systems to empower everyone in your company to become and stay focused, aligned, and accountable. In Rhythm, you’ll discover all this and more, including: • How to identify potential setbacks and avoid them; • Think-Plan-Do rhythm to fire up and maintain great execution; • The inside scoop from growth companies showing you how they turned their potential setbacks into opportunities; • Practical tools that you can use immediately; • The habits you should start building to achieve your own breakthroughs. Patrick Thean’s process applies to any growing business and ensures that your organization gets into the habit of achieving success, week after week, quarter after quarter, year after year. Get your copy now and start leading your business towards successful growth today!

Book Marketing Strategies for Indian Software Development Companies in Entering Western European Markets

Download or read book Marketing Strategies for Indian Software Development Companies in Entering Western European Markets written by Junaid Javaid and published by GRIN Verlag. This book was released on 2015-08-20 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: Project Report from the year 2015 in the subject Business economics - Offline Marketing and Online Marketing, grade: B, University of Bedfordshire, language: English, abstract: This theory into practice report is written on the topic of ‘Identifying certain characteristics of marketing strategy for Indian software development companies in entering Western European market’. Main aim of this report is to identify certain characteristics that would permit Indian software companies to develop successful marketing strategies. It has been analysed that India has managed to hold India dominant position around the world in the software development field. It has been observed that the growth intensity of Indian software development industry is much higher than countries. It seemed to be difficult task for the companies to formulate strategies for entering foreign market for the very first time. And for this purpose these companies would have make several decision during this process. Usually, the process of foreign market entry follows different phases. When a company decides to make entry into foreign market, at a first stage if would have to decide which market shout it have to enter. When the particular market is selected then the company would to analyse that what sort of entry mode will be pursued. And at the last stage, the company would have to follow the operationalising of the market process. It has been learned that currently most of Indian software companies have been focused on providing general software development services rather than products. It has also been ascertained that when Western European companies would decide to outsource their projects/services to Indian software companies then they would intend on the utilisation of an offshore development center. it has been examined that certain problems (like differences in efficiency, meeting quality standards and deadlines) could be faced by the Indian software development companies while entering Western European market. It has been intended that there are six characteristics (lower psychical distance, developing relationships, acquiring knowledge about the target market, maintaining relationships with partners, reducing the price of its marketing offerings and determining its asset investment & risks) of marketing strategy that should be followed by Indian software development companies for making successful entry into the Western European market.

Book Hacking Growth

Download or read book Hacking Growth written by Sean Ellis and published by Currency. This book was released on 2017-04-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn’t explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies’ extraordinary rise. That methodology is called Growth Hacking, and it’s practitioners include not just today’s hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers. Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.

Book The Internationalization of German Software based Companies

Download or read book The Internationalization of German Software based Companies written by Arnold Picot and published by Springer. This book was released on 2014-12-04 with total page 85 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes an in-depth look at the software industry as a major factor in future global economic performance. It explores how software-based companies are a significant factor behind economic growth and serve as important bridge builders between industries. Countries with a weak and underdeveloped software industry risk being left behind in the 21st century. The book examines the case of Germany as one of the world's major industrial nations, which is facing loss of competitiveness due to its underdeveloped software sector. It shows how the German software market is characterized by a multiplicity of small and medium sized companies and exhibits a shortage of globally dominating companies. This is presented and examined in the light of Germany being a powerhouse for technologies in sectors other than the software industry. The book analyzes the current situation and future potential of the German software industry. Using empirical analysis and international case studies, it presents the status quo and offers recommendations for policy makers. It shows effective management strategies for the sustainable international growth of software-based companies. The recommendations in this book are intended to secure Germany's front seat on the express train bound for the second half of the 21st century.

Book The Product Led Organization

Download or read book The Product Led Organization written by Todd Olson and published by John Wiley & Sons. This book was released on 2020-09-23 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: A playbook on product-led strategy for software product teams There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world. This book is meant to help you transform your company into a product-led organization, helping to drive growth for your business and advance your own career. It provides: A holistic view of the quantitative and qualitative insights teams need to make better decisions and shape better product experiences. A guide to setting goals for product success and measuring progress toward meeting them. A playbook for incorporating sales and marketing activities, service and support, as well as onboarding and education into the product Strategies for soliciting, organizing and prioritizing feedback from customers and other stakeholders; and how to use those inputs to create an effective product roadmap The Product-Led Organization: Drive Growth By Putting Product at the Center of Your Customer Experience was written by the co-founder and CEO of Pendo—a SaaS company and innovator in building software for digital product teams. The book reflects the author’s passion and dedication for sharing what it takes to build great products.

Book Sales Growth

    Book Details:
  • Author : McKinsey & Company Inc.
  • Publisher : John Wiley & Sons
  • Release : 2016-04-08
  • ISBN : 1119281091
  • Pages : 320 pages

Download or read book Sales Growth written by McKinsey & Company Inc. and published by John Wiley & Sons. This book was released on 2016-04-08 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth. There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and explore what world-class sales executives are doing right now to find growth and capture it—as well as how they are creating the capabilities to keep growing in the future. Based on discussions with more than 200 of today's most successful global sales leaders from a wide array of organizations and industries, Sales Growth puts the experiences of these professionals in perspective and offers real-life examples of how they've overcome the challenges encountered in the quest for growth. The book, broken down into five overarching strategies for successful sales growth, shares valuable lessons on everything from how to beat the competition by looking forward, to turning deep insights into simple messages for the front line. Page by page, you'll learn how sales executives are digging deeper than ever to find untapped growth, maximizing emerging markets opportunities, and powering growth through digital sales. You'll also discover what it takes to find big growth in big data, develop the right "sales DNA" in your organization, and improve channel performance. Three new chapters look at why presales deserve more attention, how to get the most out of marketing, and how technology and outsourcing could entirely reshape the sales function. Twenty new standalone interviews have been added to those from the first edition, so there are now in-depth insights from sales leaders at Adidas, Alcoa, Allianz, American Express, BMW, Cargill, Caterpillar, Cisco, Coca-Cola Enterprises, Deutsche Bank, EMC, Essent, Google, Grainger, Hewlett Packard Enterprise, Intesa Sanpaolo, Itaú Unibanco, Lattice Engines, Mars, Merck, Nissan, P&G, Pioneer Hi-Bred, Salesforce, Samsung, Schneider Electric, Siemens, SWIFT, UPS, VimpelCom, Vodafone, and Würth. Their stories, as well as numerous case studies, touch on some of the most essential elements of sales, from adapting channels to meet changing customer needs to optimizing sales operations and technology, developing sales talent and capabilities, and effectively leading the way to sales growth. Engaging and informative, this timely book details proven approaches to tangible top-line growth and an improved bottom line. Created specifically for sales executives, it will put you in a better position to drive sales growth in today's competitive market.

Book Ten Years to Midnight

Download or read book Ten Years to Midnight written by Blair H. Sheppard and published by Berrett-Koehler Publishers. This book was released on 2020-08-04 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Shows how humans have brought us to the brink and how humanity can find solutions. I urge people to read with humility and the daring to act.” —Harpal Singh, former Chair, Save the Children, India, and former Vice Chair, Save the Children International In conversations with people all over the world, from government officials and business leaders to taxi drivers and schoolteachers, Blair Sheppard, global leader for strategy and leadership at PwC, discovered they all had surprisingly similar concerns. In this prescient and pragmatic book, he and his team sum up these concerns in what they call the ADAPT framework: Asymmetry of wealth; Disruption wrought by the unexpected and often problematic consequences of technology; Age disparities--stresses caused by very young or very old populations in developed and emerging countries; Polarization as a symptom of the breakdown in global and national consensus; and loss of Trust in the institutions that underpin and stabilize society. These concerns are in turn precipitating four crises: a crisis of prosperity, a crisis of technology, a crisis of institutional legitimacy, and a crisis of leadership. Sheppard and his team analyze the complex roots of these crises--but they also offer solutions, albeit often seemingly counterintuitive ones. For example, in an era of globalization, we need to place a much greater emphasis on developing self-sustaining local economies. And as technology permeates our lives, we need computer scientists and engineers conversant with sociology and psychology and poets who can code. The authors argue persuasively that we have only a decade to make headway on these problems. But if we tackle them now, thoughtfully, imaginatively, creatively, and energetically, in ten years we could be looking at a dawn instead of darkness.

Book The Software Industry

Download or read book The Software Industry written by Peter Buxmann and published by Springer Science & Business Media. This book was released on 2012-09-12 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether ERP software, office applications, open-source products or online games: In terms of its economic characteristics, software differs fundamentally from industrial goods or services. Based on the economic principles and rules of the software industry, the book reveals strategies and business models to software vendors that comprise cooperation, distribution, pricing and production and industrialization strategies, as well as software as a service and platform concepts. Further aspects including the outsourcing behavior of software vendors and users; providing business software as open source software; selecting software; and the value chains in the software industry are also addressed. Based on a number of expert meetings, it contains numerous case studies and new empirical findings. Target audience of the book are professionals and executives from the software, consulting and IT branches as well as students and scholars of business administration, computer science, business and industrial engineering.