Download or read book How to Style Your Brand written by Fiona Humberstone and published by . This book was released on 2015-05 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The right brand identity has the power to attract, engage and compel people to do business with you. But for many entrepreneurs, creating an effective brand can be a challenge. Whether you're a start-up on a lemonade budget, or a seasoned entrepreneur planning on working with a professional, an understanding of the process is essential. In this comprehensive workbook, Fiona Humberstone will walk you through the process of styling your brand. From finding your focus, creating an inspirational vision and unlocking the power of colour psychology; Fiona will help you understand the design details that will make your business irresistible. How to Style Your Brand will ensure you get your branding right, first time. In How to Style Your Brand, Fiona shares with you the secrets behind using colour to create an emotive connection; how to use pattern and illustrations to add character and personality and how to carefully select typefaces that add a distinctive and intentional edge to your designs

Download or read book Grow Your Brand Stylist Business written by Kerrie Legend and published by Createspace Independent Publishing Platform. This book was released on 2017-07-03 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why Pinterest? Pinterest is an incredible search engine tool that is perfect for bloggers and marketers to grow their businesses online. The trouble is, most website owners either do not have their Pinterest account set up correctly or are not using Pinterest to gain followers, grown their blog and get free website traffic. Imagine a situation or your life if you could... Grow your online traffic and social media following like you couldn't imagine in just an hour a week. Constantly draw in new clients and customers (not to mention traffic) who are excited to hear what you have to say and are more than willing to share it with their friends and followers. A blogger's dream, right?! Become the online leader in your area of expertise. Be the go-to person for in-the-know. Have a social media following that you can rely on to engage with you. To buy your products, services, etc. Have business growth without spending money on ads. Have orders come in and be able to pinpoint exactly where the traffic is coming from. Have extra hours in your day to create amazing content, engage with your audience and spend time enjoying life away from your blog, knowing it will continue growing even while you aren't working (maybe even sleeping!). Practically everything you do will become automated, and you can sit back, smile and go do other fun things. Kerrie Legend developed a course on Pinterest and is sharing her expertise on this amazing online resource so bloggers and marketers like you can benefit and grow. Learn how to design pins, automate using 3rd party services like Tailwind and BoardBooster, and use pins and boards strategically to get viral attention for your website.

Download or read book Brand Brilliance written by Fiona Humberstone and published by . This book was released on 2017-05-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Human Centered Brand written by Nela Dunato and published by . This book was released on 2018-10-04 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

Download or read book Style Therapy written by Lauren Messiah and published by Abrams. This book was released on 2021-04-27 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get ready to be the best-dressed in the room! Personal styling and life coaching come together in this action-filled guide to curating a closet that supports your goals and takes the stress out of getting dressed. Hollywood stylist-turned-entrepreneur Lauren Messiah helps you identify and clear the roadblocks that hold you back from putting the best (and best-dressed) version of yourself out into the world. Style Therapy is your thirty-day action plan to define and build your style week by week. You'll learn how to: Shop like a stylist and make your shopping trips quick, easy, and efficient. Find clothes that actually fit you, and end dressing room frustration forever. Choose the perfect outfit from your closet in five minutes flat. Keep your look fresh and your style up-to-date from season to season, without having to reinvent the wheel every few months. Slipping back into bad habits is no longer an option. This guide breaks down the process into manageable, helpful, and encouraging steps to help you redefine your personal style!

Download or read book How to Start a Successful Styling Business written by AS and published by Authors Society. This book was released on 2024-08-01 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Start a XXXX Business About the Book Unlock the essential steps to launching and managing a successful business with How to Start a XXXX Business. Part of the acclaimed How to Start a Business series, this volume provides tailored insights and expert advice specific to the XXX industry, helping you navigate the unique challenges and seize the opportunities within this field. What You'll Learn Industry Insights: Understand the market, including key trends, consumer demands, and competitive dynamics. Learn how to conduct market research, analyze data, and identify emerging opportunities for growth that can set your business apart from the competition. Startup Essentials: Develop a comprehensive business plan that outlines your vision, mission, and strategic goals. Learn how to secure the necessary financing through loans, investors, or crowdfunding, and discover best practices for effectively setting up your operation, including choosing the right location, procuring equipment, and hiring a skilled team. Operational Strategies: Master the day-to-day management of your business by implementing efficient processes and systems. Learn techniques for inventory management, staff training, and customer service excellence. Discover effective marketing strategies to attract and retain customers, including digital marketing, social media engagement, and local advertising. Gain insights into financial management, including budgeting, cost control, and pricing strategies to optimize profitability and ensure long-term sustainability. Legal and Compliance: Navigate regulatory requirements and ensure compliance with industry laws through the ideas presented. Why Choose How to Start a XXXX Business? Whether you're wondering how to start a business in the industry or looking to enhance your current operations, How to Start a XXX Business is your ultimate resource. This book equips you with the knowledge and tools to overcome challenges and achieve long-term success, making it an invaluable part of the How to Start a Business collection. Who Should Read This Book? Aspiring Entrepreneurs: Individuals looking to start their own business. This book offers step-by-step guidance from idea conception to the grand opening, providing the confidence and know-how to get started. Current Business Owners: Entrepreneurs seeking to refine their strategies and expand their presence in the sector. Gain new insights and innovative approaches to enhance your current operations and drive growth. Industry Professionals: Professionals wanting to deepen their understanding of trends and best practices in the business field. Stay ahead in your career by mastering the latest industry developments and operational techniques. Side Income Seekers: Individuals looking for the knowledge to make extra income through a business venture. Learn how to efficiently manage a part-time business that complements your primary source of income and leverages your skills and interests. Start Your Journey Today! Empower yourself with the insights and strategies needed to build and sustain a thriving business. Whether driven by passion or opportunity, How to Start a XXXX Business offers the roadmap to turning your entrepreneurial dreams into reality. Download your copy now and take the first step towards becoming a successful entrepreneur! Discover more titles in the How to Start a Business series: Explore our other volumes, each focusing on different fields, to gain comprehensive knowledge and succeed in your chosen industry.

Download or read book Fashion Stylist s Handbook written by Danielle Griffiths and published by Laurence King Publishing. This book was released on 2012-08-27 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: With its tutorial-based approach, this is a practical guide to both hand- and computer-drawn design. Readers will learn to think three-dimensionally and build complex design ideas that are structurally sound and visually clear. The book also illustrates how these basic skills underpin the use of computer-aided design and graphic software. While these applications assist the designer in creating physical products, architectural spaces and virtual interfaces, a basic knowledge of sketching and drawing allows the designer to fully exploit the software. Foundational chapters show how these technical skills fit into a deeper and more intuitive feeling for visualisation and representation, while featured case studies of leading designers, artists and architects illustrate the full range of different drawing options available. Hundreds of hand-drawn sketches and computer models have been specially created to demonstrate critical geometry and show how to build on basic forms and exploit principles of perspective to develop sketches into finished illustrations. There's also advice on establishing context, shading and realizing more complex forms.

Download or read book Business in Blue Jeans written by Susan Baroncini-Moe and published by Sound Wisdom. This book was released on 2013-06-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world no longer defines successful businesspeople by their suit and ties. Today we live in a world where any entrepreneur can create a successful, profitable, enjoyable business in whatever style suits him or her the best. And hey, if putting on a suit and heading for your corporate office is what works best for you, that's great. But if throwing on your favorite pair of blue jeans and heading for the beach works better, that's cool too. In Business in Blue Jeans: How to Have a Successful Business on Your Own Terms, in Your Own Style, you'll learn how to create and grow a business that works for you. More than just a "how to" guide, Business in Blue Jeans, contains actionable, practical that show you how to: Break through the "brain junk" that's been getting in your way to starting a business. Develop a business idea (or hone the one you already have) with real potential for success. Package your idea to attract the people who want what you have to offer and will pay for it. Become visible to your potential customers and clients so that they think of you first. Stand head and shoulders above your competitors without spending an extra dime. Build a community and network that includes the support and the connections you need, drawing people in instead of pushing them away. Hire, train, and manage a team as your business grows so that it's never out of control (and so you can hit the beach!). We live in an ever-changing economy and that can make starting and growing a business seem daunting. But with the right guidance, you, too, can have successful business that makes everything else that you want in life possible.

Download or read book Million Dollar Stylist written by Marquetta Breslin and published by . This book was released on 2015-03-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Marquetta Breslin teaches hair stylists and beauty professionals from around the world how to build a successful business, gain the freedom they deserve, and live life on their own terms. Million Dollar Stylist® is about taking your skills and love for doing hair and creating a future you never thought possible. It's about enjoying a level of freedom you've never experienced before.It's not a concept or a get-rich-quick strategy. It's about developing a completely new mindset and a brand new way to approach being a hair stylist. This book will change the way you attract clients, the way you think about your career, and the way you go about being a stylist for the rest of your life.Gone are the days of constantly chasing new clients and relying on a single stream of income from standing behind the chair for hours on end. You were made to create and do more! Million Dollar Stylist® teaches you a new way to look at being a stylist. It shows you that doing hair is just one way to create income and freedom for yourself.Marquetta Breslin reveals how you can finally live life on your own terms and have the freedom you've always wanted while still doing what you love: hair!

Download or read book The Essential How to Guide Styling and Understanding Your Business written by Kesha Mcleod and published by . This book was released on 2020-05-07 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: Award winning stylist and creative director, Kesha Mcleod takes you on a journey through the process of finding your own calling in the creative & styling field. She walks you through the profession of fashion styling and gives you detailed and concrete steps to take to be a professional fashion stylist. What does having a business mean to creatives? Visual artists, wardrobe stylists, painters, web developers, clothing designers, photographers "Each of us in between--has outgrown self-employment to become their own brand." This handbook is designed to help you identify and develop the best practices need to successfully grow your brand & business. Included are proven tips and resources Kesha has used in her career that have helped along the way. "My mission is simple: I want you to be successful and to understand that your creative ideas can also be lucrative."*Bonus features includes a Letter of Responsibility template, deal memo example, business structure explanations and more...

Download or read book Unlabel written by Marc Ecko and published by Simon and Schuster. This book was released on 2015-05-05 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "One of the most provocative entrepreneurs of our time, who started Eckō Unltd out of his parents' garage and turned it into a media empire, Marc Eckō reveals his formula for building an authentic brand or business. Marc Eckō began his career by spray-painting t-shirts in the garage of his childhood home in suburban New Jersey. A graffiti artist with no connections and no fashion pedigree, he left the safety net of pharmacy school to start his own company. Armed with only hustle, sweat equity, and creativity, he flipped a $5,000 bag of cash into a global corporation now worth $500 million. Unlabel is a success story, but it's one that shares the bruises, scabs, and gut-wrenching mistakes that every entrepreneur must overcome to succeed. Through his personal prescription for success--the Authenticity Formula--Eckō recounts his many innovations and misadventures in his journey from misfit kid to the CEO. It wasn't a meteoric rise; in fact, it was a rollercoaster that dipped to the edge of bankruptcy and even to national notoriety, but this is an underdog story we can learn from: Ecko's doubling down on the core principles of the brand and his formula for action over talk are all lessons for today's entrepreneurs. Ecko offers a brash message with his inspirational story: embrace pain, take risks, and be yourself. Unlabel demonstrates that, like or not, you are a brand and it's up you to take control of it and create something authentic. Unlabel is a groundbreaking guide to channeling your creativity, finding the courage to defy convention, and summoning the confidence to act and be competitive in any environment"--

Download or read book Brand Admiration written by C. Whan Park and published by John Wiley & Sons. This book was released on 2016-09-16 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book describes how companies can turn a product, service, corporate, person or place brand into one that customers love, trust and respect; in short, how to make a brand admired. The result? Greater brand loyalty, stronger brand advocacy, and higher brand equity. Admired brands grow more revenue in a more efficient way over a longer period of time and with more opportunities for growth. The real power of Brand Admiration is that it provides concrete, actionable guidance on how brand managers can make customers (and employees) admire a brand. Admired brands don't just do the job; they offer exactly what customers need (enabling benefits), in way that's pleasing, fun, interesting, and emotionally involving (enticing benefits), while making people feel good about themselves (enriching benefits). Providing these benefits, called 3 Es, is foundational to building , strengthening and leveraging brand admiration. In addition, the authors articulate a common-sense and action based measure of brand equity, and they develop dashboard metrics to diagnose if there are any 'canaries in the coal mine', and if so, what to do next. In short, Brand Admiration provides a coherent, cohesive approach to helping the brand stand the test of time. A well-designed, well-managed brand becomes a part of the public consciousness, and ultimately, a part of the culture. This trajectory is the fruit of decisions made from an integrated strategic standpoint. This book shows you how to shift the process for your brand, with practical guidance and an analytical approach.

Download or read book Little Me Big Business written by Nadia Finer and published by Morgan James Publishing. This book was released on 2018-06-05 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Little Me, Big Business presents the secret of scaling a solo business the smart way, so business owners can go global from their sofa. It’s for solo business owners who want to make more money, but don’t have any more hours in the day—lone rangers who don’t want just a hobby business, but the real deal. Little Me, Big Business is the ultimate how-to on scaling a business so that it has massive impact while staying small and stress free. Business coach Nadia Finer reveals how business owners can work from home, in the time they have available, while reaching more people and making more money. Rather than working more, business owners learn to work smarter, adapt their audience, find new revenue streams, tweak their business model, and get clever with pricing, sales, and marketing. With Nadia’s help, anyone can follow the five simple steps to create a Little Big Business that fits into their life.

Download or read book The Retail Start Up Book written by Rowland Gee and published by Kogan Page Publishers. This book was released on 2019-05-03 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The retail market in the UK is worth more than £400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry. Despite the challenge to establish stores and big-box retailers, there's a rapid increase in the number of retail start-ups and consistent growth in the independent sector. From beard shops and barbers, through cafes and coffee shops, to 'retailment' concept stores and boutique consumer-focused experiences, the specialist retail sector is booming. The Retail Start-Up Book provides clear guidance and advice on how to develop a winning retail strategy that seamlessly merges online and offline tactics. Introducing the science of shopping and how to understand customer behaviours and needs, it explores the essential steps of developing a business plan, marketing and promoting a business and advising on buying and visual merchandising. Building on years of retail experience nationally and internationally, in large groups and with independent retailers, The Retail Start-Up Book meticulously provide invaluable practical insights to help new retailers hit the floor running, or more established organizations grow their business and nurture their profits.

Download or read book You Know it s a Verb Right written by Dr. Wayne Applewhite and published by The Unapologetic Voice House . This book was released on 2021-02-16 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: You Know it’s a Verb, Right? begins a new discussion with bold, yet simple and timeless concepts about leadership. It demonstrates how leadership must become a verb and positively develop individuals across the leadership spectrum who believe there is more to leadership than meets the eye. Taking you through the tenets of leadership and how a consistent practice that begins with an above reproach moral compass paves the way for leadership growth and development, You Know it’s a Verb, Right? affirms you can become better leaders, whether you are at the start of your leadership journey or already in a leadership position. Using everyday language, You Know it’s a Verb, Right? is a roadmap with real-life examples that helps you bridge the gap between your technical skills and the leadership skills required to successfully guide individuals, teams, and organizations. You will embark on a practice that demonstrates that leadership does not happen because you sat in a semester class or because you are a pioneer in your field. It happens because you prepare for it.

Download or read book Shape Up Your Business written by Sophie Cornish and published by Simon and Schuster. This book was released on 2014-07-03 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sophie Cornish and Holly Tucker, authors of the no.1 Sunday Timesbestseller Build a Business from Your Kitchen Table, are back with Shape Up Your Business, a book of insight and tried-and-tested lessons to help you and your business fly. Sophie and Holly are the founders of notonthehighstreet.com, an award-winning, multimillion-pound online marketplace selling a multitude of innovative, stylish products. In this book they draw on years of experience growing their company and bringing success to thousands of small businesses to help you take stock, look at what's working for you and your business, and what could be better. Whether you need to improve your confidence, learn the tricks of negotiation or manage your team more effectively, Sophie and Holly have produced a 30-day plan that will give your business the overhaul it needs to grow. If you haven't got your own business yet, their entrepreneurial approach will help with the day job until you get there. With searing honesty, Shape Up Your Businessreveals the secrets to keeping that crucial work-life balance while achieving your goals, as Sophie and Holly share their own stories of overcoming all the challenges on their journey.

Download or read book Grow Your Fashion Business written by Steven Rothfeld and published by . This book was released on 2021-07-29 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small brands, mid-sized brands, and big brands all have one thing in common: they want to grow. Each year, and especially this year, it's great to reflect, see where there are new opportunities, adjust, pivot and do what is necessary to attract new customers, keep old customers and grow your business. Read this book to discover a proven five-step method that will enable you to: -Strengthen your unique brand story to powerfully convey your brand's value quickly and easily -Create consistent distinct visual guidelines that take your brand to a new level -Stay ahead of fast-moving market changes and innovate to remain relevant -Engage and nurture customers to build an army of brand fans to grow your business -Gain full control of your finances and business strategy