Download or read book Green the Crowd Communicating Sustainability through Open Air Music Festivals written by Franziska Hillmer and published by GRIN Verlag. This book was released on 2014-07-28 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, Carl von Ossietzky University of Oldenburg (Fakultät II: Informatik-, Wirtschafts- und Rechtswissenschaften), course: Sustainability, Economics and Management, language: English, abstract: “People come in their millions upon millions to our shows and we have the enviable position of a captive and receptive audience. We are in a position to champion causes, highlight issues and inspire changing behaviour.” (Event Professional Meegan Jones 2010: vi) What do you have in mind, when you hear music festival? Do you think on the first representatives, like Woodstock, as a movement of love and peace against the confrontational direction of the world leaders? Or, more likely, do you think of young adults hanging around without any political intentions? Festivals today are more popular than ever in Germany, but lack the revolutionary spirit of their meaningful ancestors. But thereby is mankind confronted with the greatest challenges, which indeed are communicated by politicians and business leaders, but not satisfactorily tackled. Weather extremes all over the world remind menkind, with increasing frequency, of the strong dependence of human activities on climate conditions. Climate change has already begun and it looks like it will affect the living generation. These are self-made problems, because they concern those who emit more and more carbon dioxide and use so much of the natural resources that the available amount shrinks drama¬tically (see Sachs 2008: 19 et seq.). With the rising public awareness for sustainability the companies’ interest to include the topic in their communications strategy has increased, which is also true for the Music Event Industry branch. But while many companies are concentrated rather on green washing than acting like that, some encouraged sustainability efforts do not become public after all, although marketing communication provides a valuable tool for the strategic positioning and is able to inspire people to modify their consumption behaviour (see Meiländer 2011: 52). Hence, this master thesis attempts to explore, by taking the example of Open Air Music Festivals, how an applied target group specific Sustainability Communication (SC) concept needs to be designed to reach the customer and influence them towards a more sustainable behaviour.

Download or read book Effective Sustainability Communication for Music Festivals and Other Mega Events Find Out how to Green the Crowd written by Franziska Hillmer and published by Anchor Academic Publishing. This book was released on 2016-05 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Festivals are an important part of the music event industry, especially for young adults. But compared to the beginnings, their meanings have changed: Attendees want to celebrate without any compromises. However, today mankind is confronted with the greatest sustainability challenges, which are not satisfactorily tackled. Still, with a rising awareness of these issues, companies’ interest in including sustainability issues in their communications strategy has increased. This study attempts to explore how a Sustainability Communication (SC) concept needs to be designed to reach fans of music festivals and influence them towards a more sustainable behaviour. For that purpose, it deals with sustainability management, background information about SC and the attendees’ needs. Moreover, it shows rays of hope for this issue in the festival landscape. Afterwards the results of a survey conducted among festival fans (more than 750 participants), examining their attitude regarding sustainability issues, were assessed. This study aims to equip the reader with a thorough knowledge of the potential of Sustainability Communication within and through festivals, as well as give an insight into how a SC strategy must consider the needs of fans to realize a more sustainable event.

Download or read book Sustainable Event Management The Socio Economic Challenges of Hosting an Eco Friendly Music Festival written by Paul Schäfer and published by GRIN Verlag. This book was released on 2020-07-27 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2020 in the subject Tourism - Event management, grade: 1,2, University of Applied Sciences Saarbrücken (Fakultät Wirtschaftswissenschaften), language: English, abstract: This research analyses the extent to which sustainability at a festival can be managed and how desirable behaviour can be communicated and established. With decreasing profits through record sales, artists increasingly depend on live performances and touring. As it is common knowledge that big music festivals often harm the environment, visitors expect event organizers to comply with sustainable measures. Festival managers are, however, restricted in their implementation of eco-friendly practices, as an event is dependent on the interaction of many stakeholders. Music festivals offer a unique opportunity for event managers to attempt to influence attendee’s behaviour to be more sustainable through their diversity and playfulness. By creating the appropriate framework, festival creators can shift a festival towards sustainability. To do that, they must understand their stakeholders’ values, motivators, drivers, and barriers of greening an outdoor music festival. This paper is based on data derived from existing research and literature in the fields of event management, sustainability, sociology and behavioural research. It illustrates basic greening approaches along with the operational limits of event organizers.

Download or read book Green Events and Green Tourism written by Hugues Seraphin and published by Routledge. This book was released on 2018-09-03 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the appetite for leisure travel and events continues to grow at an exponential rate, the impact on the environment and local communities is becoming an increasing concern, not least by the users of the services. Green approaches to tourism and events are growing in popularity and present an opportunity to both identify solutions to significant environmental and societal problems and new approaches to business. Green Events and Green Tourism looks at key frameworks, guidelines, principles and benchmarks that support the application of sustainability in practice. The five sections of the book cover themes of governance, accreditation, certification, innovation, priorities, trends, ambitions and consumer behaviour, and the chapters include examples of best practice in the organisation of music and arts festivals, special interest tourism, the green management of outdoor sites and the management of sports events. Readers will benefit from insightful case studies from around the globe.

Download or read book Sustainable Event Management written by Meegan Lesley Jones and published by Routledge. This book was released on 2014-05-09 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary: "Public parties always have and always will be a part of the human story. Yet those who stage events have a social and environmental responsibility to reduce their impacts. Written by a leader in the field, this fully updated, practical, step-by-step guide leads readers through the key aspects of how to understand and manage the impacts of events of any type and scale. Readers are provided with checklists for action and tools for measuring performance and numerous examples and case studies from across the world are integrated throughout"--

Download or read book The Ecological Footprint written by Andrea Collins and published by Edward Elgar Publishing. This book was released on 2015-05-29 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ecological footprint is one of the most prominent tools used to measure environmental sustainability, and its rise in academic and policy debates since the early 1990s has been remarkable. Drawing upon research and examples from around the world, t

Download or read book Comprehensive Calendar of Bicentennial Events written by and published by . This book was released on 1976-06 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Audible Infrastructures written by Kyle Devine and published by Oxford University Press. This book was released on 2021-01-11 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our day-to-day musical enjoyment seems so simple, so easy, so automatic. Songs instantly emanate from our computers and phones, at any time of day. The tools for playing and making music, such as records and guitars, wait for us in stores, ready for purchase and use. And when we no longer need them, we can leave them at the curb, where they disappear effortlessly and without a trace. These casual engagements often conceal the complex infrastructures that make our musical cultures possible. Audible Infrastructures takes readers to the sawmills, mineshafts, power grids, telecoms networks, transport systems, and junk piles that seem peripheral to musical culture and shows that they are actually pivotal to what music is, how it works, and why it matters. Organized into three parts dedicated to the main phases in the social life and death of musical commodities resources and production, circulation and transmission, failure and waste this book provides a concerted archaeology of music's media infrastructures. As contributors reveal the material-environmental realities and political-economic conditions of music and listening, they open our eyes to the hidden dimensions of how music is made, delivered, and disposed of. In rethinking our responsibilities as musicians and listeners, this book calls for nothing less than a reconsideration of how music comes to sound.

Download or read book Comprehensive Calendar of Bicentennial Events West of the Mississippi River written by American Revolution Bicentennial Administration and published by . This book was released on 1976 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Practical Guide to Greener Theatre written by Ellen E. Jones and published by CRC Press. This book was released on 2013-10-30 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: Protecting the environment should be a priority of every theatrical production, but it can be challenging to mount an environmentally-friendly show with limited time, resources, and information. A Practical Guide to Greener Theatre: Introduce Sustainability Into Your Productions not only gives you the information you need to make greener decisions, but provides you with practical, workable solutions. You will learn how to assess and improve every production area – from costuming and painting, lighting and technical direction, to administrative offices and the rehearsal process. Checklists, examples of successful strategies, and step-by-step instructions will show you how to identify areas where manageable, sustainable changes can make your productions greener, and advice from working professionals, with experience greening their own productions, will leave you confident that your processes are environmentally sound. Even non-technical people who find themselves responsible for supervising productions will find green solutions that can be instituted with a staff of volunteers or students. Remember: every step toward sustainability is a step forward. Discover small fixes that will make your theatre productions greener. Examine ways to introduce greener practices in the design, execution, and strike process. Explore how introducing sustainability into your theatre productions can save your company time and money. Learn how sustainability and safety intersect to help protect your workers and volunteers.

Download or read book The Festivalization of Culture written by Jodie Taylor and published by Routledge. This book was released on 2016-03-09 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Festivalization of Culture explores the links between various local and global cultures, communities, identities and lifestyle narratives as they are both constructed and experienced in the festival context. Drawing on a wide range of case studies from Australia and Europe, festivals are examined as sites for the performance and critique of lifestyle, identity and cultural politics; as vehicles for the mobilization and cementation of local and global communities; and as spatio-temporal events that inspire and determine meaning in people's lives. Investigating the manner in which festivals are no longer merely periodic, cultural, religious or historical events within communities, but rather a popular means through which citizens consume and experience culture, this book also sheds light on the increasing diversity of contemporary societies and the role played by festivals as sites of cohesion, cultural critique and social mobility. As such, this book will be of interest to those working in areas such as the sociology, consumption and commodification of culture, social and cultural geography, anthropology, cultural studies and popular music studies.

Download or read book INFLUENCE OF EVENTS ON THE QUALITY OF LIFE OF RESIDENTS written by Dr. Semele Jatin Sardesai and published by Notion Press. This book was released on 2023-06-29 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book delves into the vibrant event-scape of Goa, shedding light on its true essence, offering a comprehensive understanding of its impact on the residents' quality of life and Dr. Semele Sardesai emerges as a worthy authority, deserving gratitude from Goan residents and beyond. Her profound interest in this subject propelled her to venture into a potent area of study, aiming to maximize the returns on investments in events and ultimately enhance the well-being of the residents. Significantly she combines qualitative and quantitative research methodologies with meticulous explanation to serve as a guide for fellow researchers. She provides a macro-level perspective with intricate details, exploring the multifaceted relationships between event dimensions, experiences, and quality of life. This book not only furthers existing knowledge on the theme but also offers valuable insights for event organizers. The book also serves the interests of various stakeholders, including residents and the government. This transformation of extensive research into a book is commendable, as readers will benefit from the wealth of knowledge presented within. This pioneering work will definitely inspire further study in this field, fostering continual enrichment of knowledge and understanding in the realm of events and their impact on society.

Download or read book Events Management written by Razaq Raj and published by SAGE. This book was released on 2017-09-25 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Events Management provides an introductory overview of the fundamentals in managing events from conception to delivery, highlighting both the theoretical and operational aspects, to prepare students for a career in events management and hospitality. Now in its Third Edition, the authors have included new chapters on Crowd Control and Crowd Dynamic; Expos, Conferences and Conventions; Brand Co-creation and Social Media, and have added new content on contemporary trends like the environmental and social impact of large scale events such as the Olympics. International case studies covering all manner of events are used throughout and include: · The impact of the London 2012 and Rio 2016 Olympic Games · Van Gogh Augmented Reality in Nuenen · Sands EXPO and Convention Center, Las Vegas · Glastonbury Music Festival · Lame Horse Night Club, Russia · The Leeds Caribbean Festival Suitable for Events Management students at Undergraduate and Postgraduate level.

Download or read book Rethinking the Music Business written by Guy Morrow and published by Springer Nature. This book was released on 2022-09-07 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: COVID-19 had a global impact on health, communities, and the economy. As a result of COVID-19, music festivals, gigs, and events were canceled or postponed across the world. This directly affected the incomes and practices of many artists and the revenue for many entities in the music business. Despite this crisis, however, there are pre-existing trends in the music business – the rise of the streaming economy, technological change (virtual and augmented reality, blockchain, etc.), and new copyright legislation. Some of these trends were impacted by the COVID-19 crisis while others were not. This book addresses these challenges and trends by following a two-pronged approach: the first part focuses on the impact of COVID-19 on the music business, and the second features general perspectives. Throughout both parts, case studies bring various themes to life. The contributors address issues within the music business before and during COVID-19. Using various critical approaches for studying the music business, this research-based book addresses key questions concerning music contexts, rights, data, and COVID-19. Rethinking the music business is a valuable study aid for undergraduate and postgraduate students in subjects including the music business, cultural economics, cultural management, creative and cultural industries studies, business and management studies, and media and communications.

Download or read book Proceedings of the 2022 International Conference on Artificial Intelligence Internet and Digital Economy ICAID 2022 written by Nebojša Radojević and published by Springer Nature. This book was released on 2022-12-28 with total page 1259 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book.With the continuous upgrading of network information technology, especially the combination of information technology such as Internet - cloud computing - blockchain - Internet of Things and in social and economic activities, through artificial intelligence, Internet and big data with high quality and fast processing efficiency improvement, economic form from industrial economy to information economy. This will greatly reduce social transaction costs, improve the efficiency of resource optimization, increase the added value of products, enterprises and industries, and promote the rapid development of social productivity. The 2022 International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2022) will focus on the latest research on "Artificial Intelligence, Internet and Digital Economy", which brings together experts, scholars, researchers and related practitioners from around the world to share research results, discuss hot issues, and provide attendees with cutting-edge technology information to keep them abreast of industry developments, the latest technologies, and broaden their research horizons.

Download or read book Events and Sustainability written by Kirsten Holmes and published by Routledge. This book was released on 2015-03-24 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasing concerns over climate and environmental change, the global economic and financial crisis and impacts on host communities, audiences, participants and destinations has reinforced the need for more sustainable approaches to events. Sustainability now features as part of the bid process for many mega-events, such as the Olympic Games, as well as significant regional and local events, where the event organisers are required by funding bodies and governments to generate broader outcomes for the locality. This book is the first to offer students a comprehensive introduction to the full range of issues and topics relevant to event sustainability including impacts, operating and policy environments, stimulating urban regeneration and creating lasting legacies, as well as practical knowledge on how to achieve a sustainable event. Taking a holistic approach drawing on multidisciplinary theory it offers insight into the economic, socio-cultural and environmental impacts and how these can be adapted or mitigated. Theory and practice are linked through integrated case studies based on a wide range of event types from mega events to community festivals to show impacts, best practice and how better sustainable practice can be achieved in the future. Learning objectives, discussion questions and further reading suggestions are included to aid understanding and further knowledge; additional resources for lecturers and students including power point slides, video and web links are available online. Events and Sustainability is essential reading for all events management students and future managers.

Download or read book A Case for Climate Neutrality written by Tim Hirsch and published by UNEP/Earthprint. This book was released on 2009 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: The publication presents concrete case studies from within the UNEP-led Climate Neutral Network (CN Net) that showcase concrete initiatives undertaken by diverse actors in a variety of sectors on moving towards climate neutrality. The publication targets at the general public, presents the wealth of experiences by national and regional governments, city authorities, businesses, United Nations' agencies and non-governmental organisations (NGOs) in reducing greenhouse gas emissions, and moving towards a resource efficient, low carbon Green Economy of the 21st century.