Download or read book Great Library Promotion Ideas IV written by John Cotton Dana Library Public Relations Award and published by Chicago : American Library Association. This book was released on 1988 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains public relations ideas for summer reading programs, reading clubs, author or book festivals, fundraising events, and other library activities.
Download or read book Great Library Promotion Ideas V written by Sandra Scherba (ed) and published by . This book was released on 1990 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Great Library Promotion Ideas III written by John W. Berry and published by Chicago : American Library Association. This book was released on 1987 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Great Library Promotion Ideas written by Ann Heidbreder Eastman and published by Chicago : American Library Association. This book was released on 1984 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Great Library Promotion Ideas V JCD Library Public Relations Award Winners and Notables 1988 89 written by Sandra A. Scherba and published by . This book was released on 1990 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Great Library Promotion Ideas VI written by Pyddney Jones and published by . This book was released on 1991 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Library Marketing Toolkit written by Ned Potter and published by Facet Publishing. This book was released on 2012-06-23 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective marketing is increasingly becoming a critical tool to ensure the continued support of users, stakeholders and society as a whole. This unique practical guide offers expert coverage of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing innovative and easy-to-implement techniques and ideas. The book is packed with case studies highlighting best practice and offering expert advice from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library, the National Archive, Cambridge University, JISC, the National Library of Singapore and the State Library of New South Wales. The key topics covered in the text are: • Seven key concepts for marketing libraries • Strategic marketing • The library brand • Marketing and the library building • An introduction to marketing online • Marketing with social media • Marketing with new technologies • Marketing and people • Internal marketing • Library advocacy as marketing • Marketing Special Collections and archives. Readership: The book is supplemented by a companion website and is essential reading for anyone involved in promoting their library or information service, whether at an academic, public or special library or in archives or records management. It’s also a useful guide for LIS students internationally who need to understand the practice of library marketing.
Download or read book Tech Savvy Reading Promotion written by Nancy J. Keane and published by Bloomsbury Publishing USA. This book was released on 2019-04-17 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unleash new possibilities for reading promotion and readers' advisory with these technological tools that can help you to catch the interest of young readers and direct them toward positive reading experiences. Gone are the days of browsing library bookshelves—today's readers live much of their lives on their devices. Learn how to meet these young readers in their online activities by using technological tools that support independent reading and reading choices. This book shows you how to use not only more traditional social media such as Facebook and blogs but also video, audio and print applications, databases, and more. You'll learn how to use new apps such as Moovly, Koma Koma, and Booksnaps; well-known media including Twitter, Skype, Flickr, and Goodreads; and Soundcloud, Smore, Flipgrid, and ebook clubs for reading promotion and readers' advisory. For each of these technologies, you'll find a brief description of the platform, its content and applications, notes about the platform and its cost, how to use it for book promotion, and step-by-step instructions for promotional activities. Screenshots and drawings illustrate the instructions.
Download or read book Promotion Ideas for Public Libraries written by and published by Chicago : American Library Association. This book was released on 1953 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Great Library Promotion Ideas V written by Sandra Scherba and published by Chicago : Library Administration and Management Association, American Library Association. This book was released on 1990 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: An annual volume which highlights exceptional public relations efforts from all types of libraries - public and academic libraries, school library media centres, state libraries and networks, and special libraries. The programmes run the gamut from fundraising to reading clubs. In this edition new subject headings include anniversaries, intellectual freedom, building, preservation, and special populations. It provides details on the purpose, type of community, funding, and results allow users to compare their community to those under which the programme was developed and each library can predict the feasibility for use in their own library. Chosen for their original concepts and noteworthy execution, these PR programmes are easily adaptable to the requirements of other libraries.
Download or read book Practical Marketing for the Academic Library written by Stephanie Espinoza Villamor and published by Bloomsbury Publishing USA. This book was released on 2022-05-24 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in community college and university libraries, based on real-world examples of team-based communication and practice. In an age in which federal funding for libraries is being cut, libraries of every size and type must prove their value. Practical Marketing for the Academic Library offers academic librarians approachable methods for marketing to students, faculty, and administration, and it also inspires them to attempt new structures for marketing initiatives, including encouraging existing staff to form teams with wide ranges of skills. Librarians from all academic libraries, including at community colleges, can incorporate these ideas even when budgets are tight and staff is limited. While there are many books on library marketing, few specifically cover the diversity within academic institutions and the student body as well as how to target marketing to faculty and administrations. Villamor and Shotick approach library marketing from diverse perspectives and teach readers how to increase student engagement, assess library programs, and connect library marketing to the goals of the overall institution.
Download or read book Great Library Promotion Ideas II written by Ann Heidbreder Eastman and published by Chicago : American Library Association. This book was released on 1986 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Great Library Promotion Ideas V written by Sandra A. Scherba and published by American Library Association. This book was released on 1990-07-01 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: An annual volume which highlights exceptional public relations efforts from all types of libraries - public and academic libraries, school library media centres, state libraries and networks, and special libraries. The programmes run the gamut from fundraising to reading clubs. In this edition new subject headings include anniversaries, intellectual freedom, building, preservation, and special populations. It provides details on the purpose, type of community, funding, and results allow users to compare their community to those under which the programme was developed and each library can predict the feasibility for use in their own library. Chosen for their original concepts and noteworthy execution, these PR programmes are easily adaptable to the requirements of other libraries.
Download or read book Marketing Today s Academic Library written by Brian Mathews and published by American Library Association. This book was released on 2009 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target users more precisely.Most library marketing intended for undergraduates promotes the collection, reference and instructional service, and occasional events such as guest speakers or exhibits. The guiding principle of Marketing Today’s Academic Library is that marketing should focus on the lifestyle of the user, showcasing how the library fits within the daily life of the student. Mathews’ personal and compelling presentation will assist readers in Challenging and rethinking their marketing strategies Demonstrating their value through applied relevance Focusing on the needs of the student and their expectationsWritten in a concise and engaging manner that speaks to popular anxiety points about new marketing techniques, this book is filled with tips and strategies that academic librarians can use to communicate with students, surpassing their expectations of their library experience.
Download or read book Great Library Promotion Ideas V written by and published by . This book was released on 1988 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Great Library Promotion Ideas VI written by Pyddney Jones and published by Amer Library Assn. This book was released on 1991 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes the most recent winners of the award for library public relations programs in a variety of categories
Download or read book The Dot written by Peter H. Reynolds and published by Candlewick Press. This book was released on 2013-09-10 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Features an audio read-along! With a simple, witty story and free-spirited illustrations, Peter H. Reynolds entices even the stubbornly uncreative among us to make a mark -- and follow where it takes us. Her teacher smiled. "Just make a mark and see where it takes you." Art class is over, but Vashti is sitting glued to her chair in front of a blank piece of paper. The words of her teacher are a gentle invitation to express herself. But Vashti can’t draw - she’s no artist. To prove her point, Vashti jabs at a blank sheet of paper to make an unremarkable and angry mark. "There!" she says. That one little dot marks the beginning of Vashti’s journey of surprise and self-discovery. That special moment is the core of Peter H. Reynolds’s delicate fable about the creative spirit in all of us.
