Download or read book Global Spotlights on Lillehammer written by Roel Puijk and published by . This book was released on 1997 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thanks to global television, millions of viewers now watch the Olympics across the world. For the first time, the Winter Olympics were available on television in 120 countries across every continent. The XVIIth Winter Olympic Games in Lillehammer were a huge media success winning increased ratings in many countries. In the US, the CBS viewing figures beat every previous Olympic prime-time rating - for either the Summer or Winter Games.
Download or read book Chinese Media Global Contexts written by Lee Chin-Chuan and published by Routledge. This book was released on 2003-09-02 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides the most expert, up-to-date and multidisciplinary analyses on how the contemporary media function in what has rapidly become the world's biggest market.
Download or read book The Olympic Games Explained written by Vassil Girginov and published by Psychology Press. This book was released on 2005 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new student textbook explores the history and meaning of the modern Olympic Games, providing a comprehensive overview of 'Olympism' from the Ancient Greeks origins through to the beginnings of the International Olympic Committee.
Download or read book Interactive Digital Television Technologies and Applications written by Lekakos, George and published by IGI Global. This book was released on 2007-05-31 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: The developments in digital television technology provide the unprecedented opportunity to drastically extend the role of television as a content delivery channel. E-health, e-commerce, e-government, and e-learning are only a few examples of value-added services provided over digital televisions infrastructures. These changes in the television industry challenge companies to adjust their strategies in order to meet the opportunities and threats in this new environment. Interactive Digital Television: Techniques and Applications presents the developments in the domain of interactive digital television covering both technical and business aspects. This book focuses on analyzing concepts, research issues, and methodological approaches, presenting existing solutions such as systems and prototypes for researchers, academicians, scholars, professionals and practitioners.
Download or read book Sport Media Culture written by Alina Bernstein and published by Psychology Press. This book was released on 2003 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description
Download or read book Megaevents and Modernity written by Maurice Roche and published by Routledge. This book was released on 2002-11-01 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: This analysis explores the social history and politics of mega-events from the late 19th century to the present. Through case studies of events such as the 1851 Crystal Palace Expo, the 1936 Berlin Olympics and the 1992 Barcelona Olympics, Maurice Roche investigates the impact Expos and Olympics have had on national identities, on the marking of public time and space, and on visions of national citizenship and international society in modern times. Historical chapters deal with the production of Expos by power elites, their impacts on mass culture, and the political uses and abuses of international sport and Olympic events. Chapters also deal with the impact of Olympics on cities, the growth of Olympics as media events and the current crisis of the Olympic movement in world politics and culture.
Download or read book Myth Mind and the Screen written by John Izod and published by Cambridge University Press. This book was released on 2001-12-06 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This 2001 book is a systematic attempt to apply Jungian theory to the analysis of key contemporary icons and films.
Download or read book Sports Media written by Andrew C. Billings and published by Routledge. This book was released on 2012-01-25 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship and its role in facilitating understanding of the increasingly complex world of sports media. Acknowledging that consumer demand for sports media content has influenced nearly every major technology innovation of the past several decades, chapters included herein assess existing scholarship while positing important future questions about the role sports media will play in the daily lives of sports fans worldwide. Contributions from well-known scholars are supplemented by work from younger researchers doing new work in this area. Developed for the Broadcast Education Association's Electronic Media Research series, this volume will be required reading for graduate and undergraduate students in media, communication, sociology, marketing, and sports management, and will serve as a valuable reference for future research in sports media.
Download or read book Sports Diplomacy written by Michal Marcin Kobierecki and published by Rowman & Littlefield. This book was released on 2020-05-19 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the place and role of sport within public diplomacy, including theoretical conceptualizations of the category of sports diplomacy as a sub-category of public diplomacy and empirical research of selected examples of the use of sport within public diplomacy. The empirical part of the book refers to three approaches to sports diplomacy and concerns the utilization of sport by states in order to shape relations with other states, the role of sport in building the international image of a state and the diplomatic subjectivity of international sports organizations. In reference to the first two approaches, the book uses comparative case study was in order to make observations and generalizations concerning sports diplomacy. Apart from that, the book includes a detailed study of the diplomatic subjectivity of the International Olympic Committee.
Download or read book Understanding the Olympics written by John Horne and published by Routledge. This book was released on 2020-04-08 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did the Olympics evolve into a multi-national phenomenon? How can the Olympics help us to understand the relationship between sport and society? What will be the impact and legacy of the Olympics after Tokyo in 2020? Understanding the Olympics answers all these questions by exploring the social, cultural, political, historical, and economic context of the Games. This thoroughly revised and updated edition discusses recent attempts at future proofing by the International Olympic Committee (IOC) in the face of growing global anti-Olympic activism, the changing geo-political context within which the Olympics take place, and the Olympic histories of the next three cities to host the Games – Tokyo (2020), Paris (2024), and Los Angeles (2028) – as well as the legacy of the London (2012) Olympics. For the first time, this new edition introduces the reader to the emergence of ‘other Games’ associated with the IOC – the Winter Olympics, the Paralympics, and the Youth Olympics. It also features a full Olympic history timeline, many new photographs, refreshed suggestions for further reading, and revised illustrations. The most up-to-date and authoritative textbook available on the Olympic Games, Understanding the Olympics is essential reading for anybody with an interest in the Olympics or the wider relationship between sport and society.
Download or read book The A to Z of Norway written by Jan Sjåvik and published by Scarecrow Press. This book was released on 2010-05-11 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the smallest countries in Europe, Norway has created for itself a position in the world community, which is completely out of proportion to the size of its population. Originally the home of sub-Arctic hunters and gatherers, then of ferocious Vikings, it lost perhaps half of its population to the Black Death in 1349, ended up in a union with Denmark that lasted until 1814, and then became united with Sweden, gaining complete independence only as recently as 1905. Over the centuries the Norwegians eked out a meager living from stony fields and treacherous seas while suffering through hunger, darkness, and cold, however, its recent productive use of such natural resources as hydroelectric power, natural gas, and oil has made the Norwegians some of the richest people in the world. The A to Z of Norway supplies a wealth of information that illuminates Norway's remarkable history, society, and culture. This is done through a chronology, a bibliography, an introductory essay, appendixes, and over 250 cross-referenced dictionary entries covering events and individuals of historical, political, social, and cultural significance. Both past and present political parties are discussed, major economic sectors are described, and basic economic facts are provided. Several entries describe the history and attractions of major Norwegian cities, and Norway's role in the international community is detailed as well providing a full portrait of this vibrant country.
Download or read book Urban Mindscapes of Europe written by and published by BRILL. This book was released on 2016-08-01 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Urban mindscapes are structures of thinking about a city, built on conceptualisations of the city’s physical landscape as well as on its image as transported through cultural representation, memory and imagination. This book pursues three main strands of inquiry in its exploration of these ‘landscapes of the mind’ in a European context. The first strand concerns the theory and methodology of researching urban mindscapes and urban ‘imaginaries’. The second strand investigates some of the representations, symbols and collective images that feed into our understanding of European cities. It discusses representations of the city in literature, film, television and other cultural forms, which, in James Donald’s phrase, constitute ‘archives of urban images’. The third and last section of the volume concentrates on the relationship between the collective mindscapes of cities, urban policy and the practice of city marketing.
Download or read book Bearing Light Flame Relays and the Struggle for the Olympic Movement written by John J. Macaloon and published by Routledge. This book was released on 2020-07-24 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Flame Relay and the Olympic Movement is the first book-length scholarly study in English of the contemporary Olympic flame relay. Reporting for the first time on years of intensive ethnographic research and organizational intervention, MacAloon literally follows the Olympic flame through twenty years of intercultural encounter, conflict, and negotiation. Focusing on the frequently harmonious, sometimes perilous encounters among Greek flame relay officials, cultural agents, and discourses, foreign Olympic Games organizing committees, and such transnational actors as the IOC and its corporate sponsors since 1984, a context is created for understanding the significance for the Olympic movement and for globalization studies of the 2004 Athens flame relay, the first to travel the entire world. Through intensive interviews and co-participations with leading Greek and American actors and the contributions of young Greek researchers who worked backstage on the relay, Bearing Light demonstrates how culturally parochial the managerial regime of "world’s best practices" often turns out to be and yet how inescapable it has become for those who wish to communicate across cultural and political boundaries. This dilemma, the contributors argue, constitutes the practical form in which the struggle to preserve a sense of "Olympism" and "the Olympic Movement" against the demands and prerogatives of today’s Olympic sports industry is being chiefly fought out. This book was previously published as a special issue of Sport in Society
Download or read book Power Play written by Raymond Boyle and published by Edinburgh University Press. This book was released on 2009-05-21 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fully revised and updated version of this classic text examines the link between three key obsessions of the 21st century: the media, sport and popular culture. Gathering new material from around the 2007 Rugby World Cup, the Beijing Olympics and the rise of new sports stars such as boxing's Amir Khan and cycling's Victoria Pendleton, the authors explore a wide range of sports, as well as issues including nationalism, gender, race, political economy and the changing patterns of media sport consumption.For those interested in media and sport the second edition combines new and original material with an overview of the developing field of media sport, and examines the way in which the media has increasingly come to dominate how sport is played, organized and thought about in society. It traces the historical evolution of the relationship between sport and the media and examines the complex business relationships that have grown up around television, sponsors and sport.Covers the following topics: the history of media in sport; television, sport and sponsorship; why sport matters to television; sports stars; sports journalism; fans and the audience; sport in the digital media economy.
Download or read book Research in Media Promotion written by Susan Tyler Eastman and published by Routledge. This book was released on 2000-08 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection presents current research and theory in media promotion and explores future directions. For students, scholars and researchers in media promotion, media marketing, media advertising theory, and broadcasting.
Download or read book Olympic Games as Performance and Public Event written by Arne Martin Klausen and published by Berghahn Books. This book was released on 1999 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses how the winter games related to Norwegian culture and ethos.
Download or read book Olympic Turnaround written by Michael Payne and published by Bloomsbury Publishing USA. This book was released on 2006-01-30 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Higher, faster, stronger... The Olympic motto conjures images of heroes whose achievements transcended their athletic prowess, but also of tragedy and disgrace. By 1980, the modern Olympic movement was gasping for breath, bankrupt financially, politically, and culturally. But under the leadership of Juan Antonio Samaranch, and, subsequently, Jacques Rogge, the Olympics began a journey back from the brink. Michael Payne, who served as the International Olympic Committee's top marketer for over twenty years, offers unprecedented access to the people and negotiations behind one of the most dramatic turnarounds in business or sports history. Through a multi-pronged strategy, the IOC managed to secure lucrative broadcasting commitments, entice well-heeled corporate sponsors, and parlay the symbolism of the Olympics into a brand for which cities around the world are willing to invest billions of dollars. Packed with previously untold stories from the high-octane world where business, sports, politics, and media meet, Olympic Turnaround is a remarkable tale of organizational renewal and a fascinating glimpse behind the curtain of the world's most iconic brand. The 2008 Games in Beijing, for example, are expected to involve over 10,000 athletes from 200 countries, draw 20,000 media representatives, and generate over $4 billion in sponsorships and broadcasting rights. Packed with previously untold stories from the high-octane world where business, sports, politics, and media meet, Olympic Turnaround is a remarkable tale of organizational renewal and a fascinating glimpse behind the curtain of the world's most iconic brand.
