Download or read book Global Perspectives on Soft Power Management in Business written by Kankaew, Kannapat and published by IGI Global. This book was released on 2023-10-09 with total page 559 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Perspectives on Soft Power Management in Business provides a comprehensive exploration of the impactful role of soft power in influencing socio-economic dynamics. In today's interconnected world, soft power drives economic growth through the dissemination of beliefs, cultures, shared norms, and popular trends, creating a country's brand image. This edited volume brings together scholars from diverse academic backgrounds to objectively discuss and analyze the sustainable management, design thinking, and integration of soft power. The book delves into the pros and cons of soft power impact, explores soft power knowledge management in different industries, examines soft power marketing and presentation strategies, and investigates the relationship between technology and soft power. Moreover, it emphasizes that success in the global marketplace is not solely reliant on technological advancements, but also on the added value of products through sophisticated services—a concept encompassed by soft power. This book proves invaluable to undergraduate and graduate students studying business, cultural, and hospitality management, as well as professionals in public and private organizations, universities, professors and lecturers, policy makers, and those in the film and music industry.

Download or read book Soft Power and Diplomatic Strategies in Asia and the Middle East written by Zreik, Mohamad and published by IGI Global. This book was released on 2024-04-01 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world witnessing the transformative rise of China, the intricate dynamics of its soft power diplomacy have become a focal point of global attention. As geopolitical landscapes shift, the need to understand how China crafts its foreign policy, especially through the strategic use of soft power, becomes imperative. Soft Power and Diplomatic Strategies in Asia and the Middle East is a crucial resource to unraveling these complexities. The book addresses the post-COVID-19 changes in China's soft power application, providing an in-depth, comparative analysis of its diplomatic endeavors in the Middle East and East Asia. By exploring cultural exchanges, economic collaborations, and religious engagements, the book offers nuanced insights into China's strategies, making it an indispensable tool for academics, policymakers, diplomats, and those intrigued by contemporary geopolitics. This book aims to dissect the multifaceted approaches China employs to achieve its diplomatic objectives. From cultural initiatives to economic partnerships and religious engagements, the book unravels the adaptability and complexity of China's foreign policy mechanisms. Its primary objective is to provide a comparative framework for studying China's soft power diplomacy, filling a notable gap in existing scholarship. The interdisciplinary approach ensures rich, diverse analyses, fostering dialogues across international relations, Asian studies, and political science. By offering new theories, methodologies, and empirical data, the book not only challenges existing notions but also sparks further academic inquiry into the strategic use of soft power in foreign policy.

Download or read book Computer Vision and Machine Intelligence for Renewable Energy Systems written by Ashutosh Kumar Dubey and published by Elsevier. This book was released on 2024-09-20 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: Computer Vision and Machine Intelligence for Renewable Energy Systems offers a practical, systemic guide to the use of computer vision as an innovative tool to support renewable energy integration.This book equips readers with a variety of essential tools and applications: Part I outlines the fundamentals of computer vision and its unique benefits in renewable energy system models compared to traditional machine intelligence: minimal computing power needs, speed, and accuracy even with partial data. Part II breaks down specific techniques, including those for predictive modeling, performance prediction, market models, and mitigation measures. Part III offers case studies and applications to a wide range of renewable energy sources, and finally the future possibilities of the technology are considered. The very first book in Elsevier's cutting-edge new series Advances in Intelligent Energy Systems, Computer Vision and Machine Intelligence for Renewable Energy Systems provides engineers and renewable energy researchers with a holistic, clear introduction to this promising strategy for control and reliability in renewable energy grids. - Provides a sorely needed primer on the opportunities of computer vision techniques for renewable energy systems - Builds knowledge and tools in a systematic manner, from fundamentals to advanced applications - Includes dedicated chapters with case studies and applications for each sustainable energy source

Download or read book Soft Power written by Joseph S Nye Jr and published by PublicAffairs. This book was released on 2009-04-28 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.

Download or read book AI and Emotional Intelligence for Modern Business Management written by Bhardwaj, Bhawana and published by IGI Global. This book was released on 2023-10-16 with total page 437 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ever-evolving field of management in today's corporate world is marked by constant disruptions and turbulence. The emergence of Artificial Intelligence (AI) and Emotional Intelligence (EI) presents opportunities for automation, optimization, and effective leadership, but it also raises concerns about job displacement and the need to bridge the gap between these two domains. AI and Emotional Intelligence for Modern Business Management: Bridging the Gap and Nurturing Success offers solutions to closing the knowledge gap. This book provides comprehensive insights and practical strategies to academic scholars, researchers, practitioners, educators, and students. Targeting a diverse audience, this book serves as a solution-oriented resource for navigating the complexities of AI and EI in business management. By addressing both AI and EI, the book equips readers with the necessary tools to integrate these domains seamlessly into modern business management practices, stimulating informed discussions, inspiring innovative approaches, and fostering a deeper understanding of the opportunities and challenges posed by these emerging fields.

Download or read book Effective Human Resources Management in the Multigenerational Workplace written by Even, Angela M. and published by IGI Global. This book was released on 2023-12-18 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the aftermath of the COVID-19 pandemic, the landscape of human resources management has been reshaped by an array of unprecedented challenges. From the global skills gap to the profound effects of the Great Resignation, HR professionals and academic scholars alike are grappling with the complexities of navigating this new normal. The need for innovative solutions to address the evolving dynamics of the workforce, enhance productivity, and foster employee satisfaction has never been more critical. Effective Human Resources Management in the Multigenerational Workplace is a groundbreaking book tailored for academic scholars seeking comprehensive insights and solutions in the realm of human resources management. This publication provides a multifaceted framework for understanding and conquering the challenges that have emerged in the wake of the pandemic. With a wealth of evidence-based strategies and in-depth analysis, this book equips scholars with the tools to revolutionize HR practices.

Download or read book Strategies for Environmentally Responsible Supply Chain and Production Management written by Ramakrishna, Yanamandra and published by IGI Global. This book was released on 2024-03-06 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: The formidable challenge of harmonizing economic imperatives with ecological responsibility in supply chain operations only increases with added complexity. In an era where global commerce is interwoven with environmental concerns, Sustainable Supply Chain Management for Environmental Responsibility is the pivotal resource that addresses the pervasive challenge of implementing Sustainable Supply Chain Management (SSCM). It navigates the intricate terrain of SSCM, offering an authoritative exploration of its key elements, drivers, and challenges. This book dissects the foundational principles of SSCM, revealing its relevance and significance in fostering environmental stewardship. Readers embark on a journey through the core elements of SSCM, from green procurement and sustainable production to optimizing logistics through technology-driven solutions. The narrative is grounded in academic rigor, enriched with case studies of companies that have triumphantly embraced SSCM, showcasing tangible benefits such as cost reduction, enhanced brand reputation, and heightened customer loyalty. This book is ideal for managers, academics, and students and unfolds environmental responsibility within the intricate fabric of supply chain operations.

Download or read book Exploring the Impact of OTT Media on Global Societies written by Kalorth, Nithin and published by IGI Global. This book was released on 2024-02-27 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the rapidly evolving landscape of media and communication studies, scholars face a pressing challenge – understanding the profound and transformative impact of Over-the-Top (OTT) media on global societies. As video content flows directly to viewers over the internet, upending traditional cable and broadcast TV, the complexities of this digital shift pose intricate problems. Enter Exploring the Impact of OTT Media on Global Societies, a comprehensive handbook meticulously crafted to address these challenges and provide solutions. This groundbreaking publication seeks to unravel the intricate layers of OTT media, offering a holistic exploration of business models, technological infrastructure, regulatory issues, and the social and cultural implications that define the dynamic OTT industry. Dive into the evolution of OTT media, exploring the seamless delivery of video content and its disruptive influence on traditional media consumption. Uncover the strategies behind the production and distribution of OTT content, emphasizing the role of personalization and recommendation algorithms in shaping audience engagement. Navigate the complex terrain of regulatory and policy issues surrounding OTT media, addressing critical topics such as net neutrality, data privacy, and intellectual property rights. Witness the competitive dynamics of the OTT market, marked by the emergence of new players and their profound impact on traditional media companies. Beyond the technicalities, our book delves into the social and cultural implications of OTT media, revealing shifts in media consumption patterns, the phenomenon of binge-watching, and the transformative effects on advertising and marketing strategies.

Download or read book Smart Cities and Circular Economy written by Vinay Kandpal and published by Emerald Group Publishing. This book was released on 2024-09-12 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addressing resource depletion and environmental concerns for sustainable urban living, Smart Cities and Circular Economy unveils the transformative potential and challenges of integrating these ideas while emphasizing environmental, social, and economic benefits.

Download or read book Emerging Technologies in Digital Manufacturing and Smart Factories written by Hassan, Ahdi and published by IGI Global. This book was released on 2023-12-29 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid digital transformation is forcing the manufacturing industry to drastically alter its current trajectory for future success. The remarkable convergence of digitalization and manufacturing is reshaping industries, ushering in an era known as Industry 5.0. This revolutionary transition has given birth to digital manufacturing and smart factories, heralding a new dawn in the way we produce goods. The amalgamation of artificial intelligence (AI), robotics, the internet of things (IoT), augmented reality (AR), virtual reality (VR), big data analytics, cloud computing, and additive manufacturing stands poised to unlock unprecedented avenues in the realm of production. Practitioners, researchers, dreamers, and pioneers all are beckoned to explore the uncharted territories of digital innovation in manufacturing. Emerging Technologies in Digital Manufacturing and Smart Factories spans domains from mechanical and electrical engineering to computer science, from industrial economics to business strategy, and this book addresses this diverse audience. The book embarks on a comprehensive voyage, unveiling the latest evolutions and nascent trends within digital manufacturing and smart factories. From inception to execution, from design optimization to predictive maintenance, every phase of the manufacturing lifecycle is scrutinized through the lens of cutting-edge technologies. Rather than relying exclusively on the theoretical realm, this book also ventures into the crucible of real-world application, offering practical insights drawn from varied industries, including automotive, aerospace, and pharmaceuticals.

Download or read book Cases on Uncovering Corporate Governance Challenges in Asian Markets written by Hasan, Rashedul and published by IGI Global. This book was released on 2023-12-07 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate governance challenges in Asian markets have led to high-profile scandals and negative consequences for stakeholders, driven by weak governance structures, transparency deficiencies, and insufficient accountability. These issues are compounded by cultural and societal influences, emphasizing the need for a comprehensive understanding of the underlying factors at play. Cases on Uncovering Corporate Governance Challenges in Asian Markets, offers a compelling solution to address these pressing issues. Through a thorough analysis of prominent corporate scandals in Asia, the book investigates their origins, effects, and cultural influences that have contributed to their escalation. By scrutinizing these cases, the book provides actionable recommendations to enhance corporate governance practices, promoting transparency, accountability, and ethical conduct within companies. It serves as an indispensable resource for academic scholars, researchers, practitioners, policymakers, and students seeking insights into corporate governance in Asia. With its comprehensive understanding of governance failures and practical recommendations, Cases on Uncovering Corporate Governance Challenges in Asian Markets catalyzes positive change in the business landscape of Asian markets.

Download or read book Innovation Capabilities and Entrepreneurial Opportunities of Smart Working written by Orlando, Beatrice and published by IGI Global. This book was released on 2023-11-24 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Covid-19 pandemic has accelerated the adoption of Smart Working (SW) and Distance Learning (DL), leading to concerns about their overall effectiveness despite initial efficiency. Limited research on the positive and negative effects of these practices has left decision-makers ill-equipped to navigate their complexities. To address this knowledge gap, Innovation Capabilities and Entrepreneurial Opportunities of Smart Working, edited by Beatrice Orlando from the University of Ferrara, Italy, provides a comprehensive resource to explore the multifaceted effects of SW and DL. The book covers topics such as efficiency, effectiveness, knowledge management, individual impact, and broader social, economic, and business implications, equipping both academic scholars and practitioners with the necessary knowledge to understand and leverage SW and DL effectively. It empowers decision-makers to make informed choices, develop innovative strategies, and maximize benefits while mitigating potential negative effects. By offering a comprehensive examination of the present and future impact of SW and DL, Innovation Capabilities and Entrepreneurial Opportunities of Smart Working emerges as an indispensable solution. The book enables scholars to contribute groundbreaking research and assists practitioners in making informed decisions that will shape the future of work and learning in the digital age. With its fresh insights and evidence-based research, it equips readers to navigate the complexities of SW and DL, driving meaningful change and fostering innovation in organizations and educational institutions.

Download or read book Chinese Soft Power written by Maria Repnikova and published by Cambridge University Press. This book was released on 2022-04-28 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Element presents an overarching analysis of Chinese visions and practices of soft power. Maria Repnikova's analysis introduces the Chinese theorization of the idea of soft power, as well as its practical implementation across global contexts. The key channels or mechanisms of China's soft power examined include Confucius Institutes, international communication, education and training exchanges, and public diplomacy spectacles. The discussion concludes with suggestions for new directions for the field, drawing on the author's research on Chinese soft power in Africa.

Download or read book Macro Talent Management written by Vlad Vaiman and published by Routledge. This book was released on 2018-07-17 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Macro Talent Management: A Global Perspective on Managing Talent in Developed Markets is the first book to focus specifically on country-level activities aimed at attracting, mobilizing, developing, and retaining top talent for economic success in developed markets. The book serves as a guide that orients the reader toward activities that increase their country's global competitiveness, attractiveness, and economic development through strategic talent management. This book brings together leading experts from around the world to address such isues as cross-border flows of talent, diaspora mobility, knowledge flows, global labour markets, and policies. Bringing together research from the fields of human resource management, international business, economic geography, comparative international development, and political economy, this is a definitive, comprehensive treatment of the topic aimed at advanced students and practitioners.

Download or read book The Emerald Handbook of Work Workplaces and Disruptive Issues in HRM written by Peter Holland and published by Emerald Group Publishing. This book was released on 2022-08-22 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Emerald Handbook of Work, Workplaces, and Disruptive Issues in HRM considers the way work, employment and people is being managed across the globe, using a multidisciplinary range of voices to illustrate just how fundamental recent developments will be in reshaping work and employment.

Download or read book Global Perspectives on Contemporary Marketing Education written by Smith, Brent and published by IGI Global. This book was released on 2016-03-17 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: A successful marketing department has the power to make or break a business. Today, marketing professionals are expected to have expertise in a myriad of skills and knowledge of how to remain competitive in the global market. As companies compete for international standing, the value of marketing professionals with well-rounded experience, exposure, and education has skyrocketed. Global Perspectives on Contemporary Marketing Education addresses this need by considering the development and education of marketing professionals in an age of shifting markets and heightened consumer engagement. A compendium of innovations, insights, and ideas from marketing professors and professionals, this title explores the need for students to be prepared to enter the sophisticated global marketplace. This book will be invaluable to marketing or business students and educators, business professionals, and business school administrators.

Download or read book Global Perspectives on the Internationalization of Higher Education written by Branch, John D. and published by IGI Global. This book was released on 2023-02-24 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transnational higher education was triggered largely by the marketization of higher education, which itself manifests in such characteristics as academic rankings, institutional branding, and an emphasis on managerialism. Recent advances in technology, and the global COVID-19 pandemic, have also driven a “virtual” internationalization of higher education, with universities expanding their digital footprints overseas, accelerating their distance education offerings, and exploring such innovations as virtual exchange programs. Global Perspectives on the Internationalization of Higher Education documents contemporary perspectives on the internationalization of higher education and considers its history throughout the years in order to understand potential future directions. Covering key topics such as student recruitment, institutional branding, and student mobility, this premier reference source is ideal for administrators, principals, researchers, academicians, practitioners, scholars, instructors, and students.