Download or read book Global Advantage on the Internet written by Mary J. Cronin and published by Van Nostrand Reinhold Company. This book was released on 1996 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Advantage provides the first multinational analysis of how leading corporations are using the Internet to establish a competitive edge in the global marketplace. Here readers will learn about advanced Internet applications for competing in the global market and they'll examine the impact of national information infrastructure and government policy on business use on the Internet.

Download or read book The Global Advantage written by Michael J. Marquardt, Ed.D. and published by Routledge. This book was released on 2009-11-03 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an economy where companies must globalize or perish, only a few have successfully taken their business to the world level. 'The Global Advantage' zeros in on 40 preeminent global companies, located across six continents. A key feature of this book is the author's 'GlobalSuccess' model, based on the research and work he has done with hundreds of global executives around the world. 'The Global Advantage' reveals his discoveries and evaluates how these leaders are bringing their corporations into the global stratosphere. The 'GlobalSuccess' model, build upon the authors experiences and ideas, shows you how to globalize your: * corporate culture * human resources * strategies * operations * structure * learning You will find specific strategies and principles for globalizing your organization's six dimensions, as defined by the 'GlobalSuccess' model, as well as what steps your company should take to move toward global status. In addition, the 'GlobalSuccess' capability and readiness profile helps you to measure the current level of globalization in your company, as well as how your company's globalization compares with that of your competitors.

Download or read book Locating Global Advantage written by Martin Kenney and published by Stanford University Press. This book was released on 2004 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores how industries organize their global operations, through case studies of seven manufacturing industries. The chapters provide a nuanced understanding of the complex matrix of factor costs, access to inimitable capabilities, and time-based pressures that influence where firms decide to locate particular segments of the value chain.

Download or read book Innovation Economics written by Robert D. Atkinson and published by Yale University Press. This book was released on 2012-09-04 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important book delivers a critical wake-up call: a fierce global race for innovation advantage is under way, and while other nations are making support for technology and innovation a central tenet of their economic strategies and policies, America lacks a robust innovation policy. What does this portend? Robert Atkinson and Stephen Ezell, widely respected economic thinkers, report on profound new forces that are shaping the global economy—forces that favor nations with innovation-based economies and innovation policies. Unless the United States enacts public policies to reflect this reality, Americans face the relatively lower standards of living associated with a noncompetitive national economy.The authors explore how a weak innovation economy not only contributed to the Great Recession but is delaying America's recovery from it and how innovation in the United States compares with that in other developed and developing nations. Atkinson and Ezell then lay out a detailed, pragmatic road map for America to regain its global innovation advantage by 2020, as well as maximize the global supply of innovation and promote sustainable globalization.

Download or read book The Next Billion Users written by Payal Arora and published by Harvard University Press. This book was released on 2019-02-25 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do citizens of states with strict surveillance care so little about their digital privacy? Why do Brazilians eschew geo-tagging on social media? What drives young Indians to friend “foreign” strangers on Facebook and give “missed calls” to people? Payal Arora answers these questions and many more about the internet’s next billion users.

Download or read book Network Advantage written by Henrich Greve and published by John Wiley & Sons. This book was released on 2014-02-17 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies made more than 42,000 alliances over the past decade worldwide, many of which failed to deliver strong results. This book explains why and how you can seize the benefits from your business’s network of alliances with customers, suppliers and competitors. This network can provide three key advantages: · superior information · better cooperation · increased power Network Advantage shows how awareness of these three advantages can help align your portfolio of alliances with your corporate strategy to maximize advantages from existing networks and to position your business as an industry leader. This book is written by three leading authorities in the field of organizational management who work with many international corporate clients. Based on groundbreaking research and illustrative cases, it provides practical tools to help you think strategically about reconfiguring your alliances and partnerships. For business executives, consultants, and executive MBAs who want to get the most advantage from the combined power of their alliance portfolios, Network Advantage offers in-depth, practical guidance. Make it your first strategic connection to gaining competitive advantage! Companies’ connections to other firms—their network of alliances—matter for economic success. In this practical, jargon-free, evidence-based book, three experienced scholar/educators provide practical tools to understand your company’s network positioning and what to do to build webs of relationships that provide competitive advantage and economic value. —Jeffrey Pfeffer, professor, Graduate School of Business, Stanford University and co-author of The Knowing-Doing Gap. The book, Network Advantage, presents compelling ideas and is a must-read. It articulates three different perspectives to think about a firm’s network advantage and shows how a firm can maximize the value of its alliance network. The book is filled with theoretical and practical insights on the topic and offers captivating case studies to illustrate its key points. It is fun to read. I highly recommend this book. —W. Chan Kim, The BCG Chair Professor of INSEAD and the Co-director of the INSEAD Blue Ocean Strategy Institute In this eminently researched book, the authors show how executives and entrepreneurs alike can unlock the value of alliances. And the book comes with some "secrets" to success that most managers overlook. Every CEO, executive and entrepreneur who are collaborating with other firms ought to read this book. —Morten T. Hansen, Professor at University of California at Berkeley, author of Collaboration and co-author of Great by Choice. Don’t compete alone! “Network Advantage” provides a fresh perspective on how all firms can benefit from their alliances and partnerships. The authors seamlessly integrate academic research and real life examples into a practical step by step guide for unleashing the power, information and cooperation advantages available in networks. A must read for thoughtful executives and entrepreneurs alike. —Stein Ove Fenne, President, Tupperware U.S. & Canada Having the "right" business network is everything for a company's success in Asia and worldwide. With its rich cases and practical tools, this book is an indispensable guide for a thoughtful executive on how to design, build and manage a network that will make your firm globally competitive. —Yong-Kyung Lee, Former CEO of Korean Telecom, Member of the Korean National Assembly. Alliances and Partnerships, in their various formats and guises, are the bridges that allow businesses to thrive in their ecosystems by leveraging each other's strengths. The authors show how those bridges, when used appropriately, can help your firm create an alliance network to enhance your business power. The book contains many examples and models to help you shape your own alliance strategy in a world of ever increasing co-opetition. —Ricardo T. Dias, Strategic Alliances Director, Hewlett Packard (HP) Software, Asia Pacific & Japan

Download or read book Sport Business in the Global Marketplace written by H. Westerbeek and published by Springer. This book was released on 2002-10-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport has become big business. This book takes a global look at the business of sport focusing upon the structure of the sport industry, commercialisation of sport, sport marketing, franchising, television and other rights and the rise of the global super athletes and teams. This is positioned in a global political and economic context and in the framework of global uncertainties and scenarios.

Download or read book Global Marketing Management written by Masaaki (Mike) Kotabe and published by John Wiley & Sons. This book was released on 2022-10-04 with total page 802 pages. Available in PDF, EPUB and Kindle. Book excerpt: An indispensable resource for students of marketing, management, and international business In the newly revised ninth edition of Global Marketing Management, a decorated team of international marketing professionals delivers an authoritative discussion of the realities of global marketing in today’s economy and an insightful exploration of the future of marketing to an international audience. You’ll obtain an integrated understanding of marketing best practices on a global scale, complete with relevant historical background and descriptions of current marketing environments. The latest edition builds on four major structural changes to the global marketing environment: growing anti-globalization sentiment, the growth of information technology tools, the increasing demand for personalization, and the environmental impact of business activity. In-depth case studies offer lively discussions of real-world global marketing campaigns and are accessible online. Global Marketing Management also provides: Thoroughly updated examples and case studies with contemporary information An ongoing emphasis on the increased volatility and uncertainty of today’s global markets Updated discussions of the balance to be struck between pursuing economies of scale and respecting unique cultural sensitivities New explorations of major global environmental and ethical issues New chapters on emerging markets, internet marketing, and corporate social responsibility

Download or read book Internet Management Issues A Global Perspective written by Haynes, John D. and published by IGI Global. This book was released on 2001-07-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is tempting to think that, in the year 2001, our technology is very sophisticated and accordingly, it is very tempting to believe that present-day computer technology is "very advanced" (begging the question of to what?). The fact is that we have only just begun to develop computer technology, and the recent implementation of the Internet brings us to a special threshold in that development. Development stages require very careful and thoughtful management. What we do now in this present development stage will be profoundly important for future generations. The management of the foundation for the 'evolution' of computer technology is a very special case because it will also become intimately connected with the management of mankind itself, not only in groups or collectively but also, eventually, as a species.

Download or read book Building a Nation s Image on the World Wide Web written by Thomas Kenneth Gaither and published by Cambria Press. This book was released on 2007 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a rich theoretical and empirical study concerning international public relations on the web for head of state English web sites for developing countries. There is no other research in this area that comes close to the depth with which this topic is addressed in this study. In this regard, its contribution is very significant. Highly original, this study breaks new ground and may very well contribute to a new field in international public relations on the internet. "This book is highly recommended for public relations, communications, and international relations scholars ... [it] not only provides scholars with new areas of theoretical development to explore, it also provides practitioners with a blueprint for future practice." - Dr. Patricia A. Curtin, Professor, Endowed Chair of Public Relations, School of Journalism and Communication, The University of Oregon

Download or read book Global Connectivity and Local Transformation written by Jiaming Sun and published by University Press of America. This book was released on 2008-02-07 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasing overseas traveling, booming Internet and electronic communication, and expanding global social ties are primary features of intensifying global connectivity and integration. Global Connectivity and Local Transformation conceptualizes global connectivity as a powerful but varied mechanism that links local people to the global society. Professor Jiaming Sun explores the massive global connectivity that has been woven in two decades in Shanghai. People with stronger and more extensive global connectivity with a net of other social economic characteristics make significant differences in terms of cultural adaptation in local society. By employing the empirical study method, this study features detailed quantitative analyses to measure global connectivity in an innovative and compelling way.

Download or read book The American Internet Advantage written by Michael Hart and published by . This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The American Internet Advantage examines reasons for and implications of U.S. dominance in the Internet business. The development of Internet technology, the comparative study of its uses in the U.S. and Europe, and the unanticipated consequences of political decisions and technological programs suggest that the role of government planning pales in significance to the complexity of the modern global order being shaped by the Internet through the confluence and clash of various interests. The future of this new global society is unpredictable, but strong ideological commitments and pragmatism may spell the difference between disaster and success for positive social change. While particularly appealing to scholars and graduate students in international political economy, comparative politics, and history of technology, the educated general public will also find this book readable and interesting.

Download or read book Effective Utilization and Management of Emerging Information Technologies written by Information Resources Management Association. International Conference and published by IGI Global. This book was released on 1998-01-01 with total page 978 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technological advances of the past decades have allowed organizations of all sizes to use information technology in all aspects of organizational management. This book presents more than 200 papers that address this growing corporate phenomena.

Download or read book Emerging Paradigms in International Entrepreneurship written by Marian Jones and published by Edward Elgar Publishing. This book was released on 2004-01-01 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging Paradigms in International Entrepreneurship consists of 15 articles organised into six broad themes of interest to scholars. . . which are likely to remain of interest for some time. Ben Oviatt, Journal of International Business Studies International entrepreneurship as a field of study is not necessarily confined to the internationalisation phenomenon, and recently advanced definitions suggest significant scope for the development and establishment of, as yet, undetermined parameters. Emerging Paradigms in International Entrepreneurship identifies key themes that collectively demonstrate the convergence of thinking at the interface between the disciplines of international business and entrepreneurship. These are: development of the field and the effects of international entrepreneurship on a new economy conceptual and paradigmatic developments international entrepreneurship and the internet as a developing research agenda contacts links and networks as process driven internationalisation cross-sectoral, cross-national and cross-cultural comparisons of entrepreneurship the experiential emphasis in entrepreneurial internationalisation. Explaining the complexities of enterprise in an international and sometimes global environment, this book is distinguished by the cross-disciplinary nature of its contributors and their efforts to develop new paradigmatic approaches in an area characterised by theoretical diversity and convergence. Appealing to researchers, academics and policymakers working in international business particularly the international growth and development of small firms and for entrepreneurship and small firm scholars this book is a must-have. Lecturers and students on post-graduate programmes would also be interested in the book as a reader.

Download or read book Innovation Economics written by Robert D. Atkinson and published by Yale University Press. This book was released on 2012-09-04 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the forces reshaping the global economy that favor nations committed to technological innovations, and assesses what the lack of an innovation policy could mean for the U.S. in the future.

Download or read book EBOOK Management Information Systems Global edition written by James O'Brien and published by McGraw Hill. This book was released on 2011-04-16 with total page 705 pages. Available in PDF, EPUB and Kindle. Book excerpt: The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O’Brien's Management Information Systems defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation

Download or read book Gaining Competitive Advantage Strategies for an Internet Company to Succeed in an International Market written by Verena Naunheim and published by GRIN Verlag. This book was released on 2011-08 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A-, University of Applied Sciences Essen, course: International Management / Economics / Business, language: English, abstract: This thesis deals with strategies for an internet company to succeed in an international market. In today's markets competition becomes more and more intense. Companies have to follow up new strategies even faster, because rapid economic changes can make strategies that were successful yesterday, obsolete today. But also new communication methods like e-commerce, e-mail, or mobile phones have a revolutionary impact on daily business, especially on account of the internet companies who have to offer their customers "different ways to communicate, receive information and buy goods". Companies need to rethink their opportunities in the markets and have to adapt their strategies according to the global changes that occur.