Download or read book Get Scrappy written by Nick Westergaard and published by AMACOM. This book was released on 2016-05-02 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is changing rapidly, so sometimes it’s hard to keep up. Don’t get frustrated, get scrappy. It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on tighter budgets than ever before. In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Create relevant and engaging content for your social media platforms Spark dialogue with your community of customers Measure what matter The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!
Download or read book Scrappy written by Terri L. Sjodin and published by Penguin. This book was released on 2016 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: For those times when hard work and persistence just aren't enough, Terri Sjodin offers an inspiring guide to getting scrappy and beating the odds. Terri Sjodin loves scrappy people -- those who beat the odds with a blend of cleverness and fighting spirit. People who see big problems and come up with big solutions. People like the clever Girl Scout who sold 117 boxes of cookies in two hours outside a medical marijuana dispensary, or the entrepreneur who turned his home into an indoor jungle to sell investors on the Rainforest Cafe Restaurant chain. It can seem like these successes are just one-off acts of ingenuity or isolated flashes of brilliance. But today it takes more than just creativity, more than just persistence, more than just a dream to reach big goals -- it takes a mindset and a strategy. Sjodin explains the common elements behind every successful scrappy effort.
Download or read book Scrappy Little Nobody written by Anna Kendrick and published by Simon and Schuster. This book was released on 2016-11-15 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestselling collection of humorous autobiographical essays by the Academy Award nominated actress and star of Up in the Air and Pitch Perfect. Even before she made a name for herself on the silver screen starring in films like Pitch Perfect, Up in the Air, Twilight, and Into the Woods, Anna Kendrick was unusually small, weird, and “10 percent defiant.” At the ripe age of thirteen, she had already resolved to “keep the crazy inside my head where it belonged. Forever. But here’s the thing about crazy: It. Wants. Out.” In Scrappy Little Nobody, she invites readers inside her brain, sharing extraordinary and charmingly ordinary stories with candor and winningly wry observations. With her razor-sharp wit, Anna recounts the absurdities she’s experienced on her way to and from the heart of pop culture as only she can—from her unusual path to the performing arts (Vanilla Ice and baggy neon pants may have played a role) to her double life as a middle-school student who also starred on Broadway to her initial “dating experiments” (including only liking boys who didn’t like her back) to reviewing a binder full of butt doubles to her struggle to live like an adult woman instead of a perpetual “man-child.” Enter Anna’s world and follow her rise from “scrappy little nobody” to somebody who dazzles on the stage, the screen, and now the page—with an electric, singular voice, at once familiar and surprising, sharp and sweet, funny and serious (well, not that serious).
Download or read book Brand Now written by Nick Westergaard and published by AMACOM. This book was released on 2018-05-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every social network. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: Create a brand with meaning * Reinforce it with the right touchpoints * Hone your brand's unique story * Share it through engaging content * Cultivate a sense of community * Craft a coherent experience * Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.
Download or read book Scrappy Women in Business written by Kimberly Wiefling and published by Happy About. This book was released on 2010 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Authors: Julie Castro Abrams, Carole Amos, Eldette Davie, Hannah Kain, Mai-Huong Le, Sue Lebeck, Terrie Mui, Pat Obuchowski, Yuko Shibata, Nathalie Udo, Betty Jo Waxman Although some people make it look easy, the reality is that the path to success is often convoluted and messy. It's tempting to believe that the professionals surrounding us somehow have their act completely together while we lurch fitfully onward, but the real story is often much more complicated and chaotic. This refreshingly honest book provides welcome reassurance for every businesswoman who's ever wondered, ""Is it me, or has the whole rest of the company gone nuts?!"" Each chapter is a fascinating description of one woman's unlikely journey, and every story is teeming with personal insights and practical tips to encourage you along the way toward your own goals and dreams. The human side of each achiever comes alive as she shares her challenges, choices and achievements in a ""just between us"" tone that educates as it entertains. If you've ever had ""one of those days"" where your co-workers seemed to grow horns or you were tempted to sink into the icy couch of despair--you are not alone! Once in a while we need to take a well-deserved break. Reading even just one chapter from 'Scrappy Business Women' will refresh your spirit and invigorate you for the next sprint. If you're a seasoned professional, you'll see your own journey reflected in those of these women. And if you're just starting out on your professional journey, the wisdom in this guide will save you a whole lot of time and aggravation! Share your own story at the ScrappyWomen.Biz website, which grew out of this 'gal pal' project. Your story, and those of enterprising, determined women like you, will help this collection grow from a trickle of wisdom into a fountain of inspiration from which millions of women will drink, and ultimately a platform from which they gain the courage to leap boldly into their own futures. Please visit and add your story to ours so that, drop by drop, we grow this tiny stream into an ocean of wisdom. Stay Scrappy!
Download or read book Seamingly Scrappy written by Rebecca Silbaugh and published by Martingale. This book was released on 2013-02-12 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular blogger and designer Rebecca Silbaugh presents a wonderfully varied collection of scrappy quilts, all made the easy way. There's something fun for everyone--from beginners to experts--in this value-packed book. Choose from 10 innovative quilt patterns and learn the secrets of the Seamingly Scrappy technique Save yourself time and energy by using fat quarters, fat eighths, 2 1/2" strips, and 5" and 10" squares Select reproduction prints for a traditional feel or use modern fabrics to bring out the playful aspects of these designs
Download or read book Scrappy Bits Appliqu written by Shannon Brinkley and published by C&T Publishing Inc. This book was released on 2014-07-01 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Go beyond basic scrap quilts with this guide to turning fabric bits snips into striking modern art quilts—featuring 8 quick and easy projects. In Scrappy Bits Applique, fabric designer and quilt artist Shannon Brinkley shares her secrets to putting sewing room scraps to use. With her easy stitching and collage techniques, she shows how simplicity can produce dramatic results. Shannon’s “scrappy” approach to quilting uses a fast raw-edged technique. With step-by-step instructions, she teaches you how to intuitively choose, cut, and sew bits of fabric to create a collage of unique images and textures. Included are eight engaging quilt projects to try out your new skills.
Download or read book Labor of Love written by Sherri L. McConnell and published by Martingale. This book was released on 2020-05-01 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Like you, Sherri McConnell loves to quilt and fill her home with special creations. Online influencer, fabric designer, and quilt designer Sherri reveals her fresh and simple approach to scrap quilting in step-by-step instructions for a dozen splendidly scrappy projects. From small wall hangings and table toppers to larger throws and bed quilts, Sherri shares not only her patterns but also her tips for sewing success, for saving time (and using the time you have wisely), and for collecting, storing, and--best of all--using the scraps of fabric you treasure.
Download or read book A Quilting Life written by Sherri McConnell and published by C&T Publishing Inc. This book was released on 2013-02-12 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: “With its diverse selection of fabrics and designs, A Quilting Life is a fine pick for any quilter looking to produce family-oriented keepsake results.” —The Needlecraft Shelf Bring the handmade tradition home with these charming quilts and home accessories. Inspired by a grandmother who loved to sew for her family, quilter and blogger Sherri McConnell gives traditional patterns like hexagons, stars, snowballs, and Dresden Plates a new look featuring fabrics by some of today’s most popular designers. Nineteen cozy projects include pillows, tote bags, table runners, and larger quilts—quick and easy designs that make great gifts. “Sherri’s book is a treasure! It’s full of fun and straight-forward patterns for quilts, table toppers, pillows, bags and more—all the goodies to make a cozy home.” —Thimbleanna “Would you like the opportunity to make tomorrow’s heirlooms in today’s vast selection of prints? . . . If so, this could be the reference book that will get you started. There are 19 projects, mainly focusing on handmade household items but including some larger quilts too.” —Fabrications Quilting for You “Beautiful inspiration if you are a seasoned quilter, but also a great resource with clear and in some cases, simple patterns for newbies as well.” —Diary of a Quilter “Color photos of finished needlework projects accompany step-by-step diagrams and assembly patterns, while at-a-glance sidebars covering materials and cutting allow needleworkers to gauge the complexity of each project.” —The Needlecraft Shelf
Download or read book Cooking Scrappy written by Joel Gamoran and published by HarperCollins. This book was released on 2018-10-09 with total page 556 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the food-stoked star of the A&E series Scraps and the National Chef of Sur La Table, a ground-breaking cookbook that reshapes the way you look at ingredients and makes the most out of every resource in the kitchen, featuring 150 color photographs and 100 ingenious recipes that expand your mind, the way you cook, and how you live. Have you ever felt guilty throwing out food? Of course, you have, but that’s all about to change. The stuff you always thought of as trash just became the main course. Look into the fridge. At first glance it might not look like there’s much to eat, just a mishmash of ingredients that don’t go together. But carrot tops can be pesto and brown bananas are the start of an incredible cake. Suddenly you have uncovered an undiscovered treasure chest for making the most out of "nothing." Joel Gamoran dives into the kitchen, changing expectations, not just about how to use all ingredients to their max, but how to make the most of every resource in your kitchen. Flip over that cast-iron skillet for a stellar pizza stone. Don’t throw away those apple cores, shrimp shells, or leftover pickle juice. Transform them into gorgeous meals, such as Apple Core Butter Roasted Duck, Shrimp Shell Chowder, or Pickle Juice Brined Pork Chops. Think outside of the recipe box—learn to be creative when it comes to making food. Resourcefulness is an essential part of cooking; Gamoran’s experiences in culinary schools and as a professional chef have taught him that everything in the kitchen can, and should, be used. His relaxed laid-back tone tackles a serious subject. It embraces a lifestyle that eliminates waste, helps the environment, and enables home cooks to stretch their food budgets. Cooking Scrappy saves you money, helps to save the planet, and ups your cooking game. Joel stands for the bruised, the forgotten, and the back of the fridge. Will you stand with him?!
Download or read book Scrappy Project Management written by Kimberly Wiefling and published by Happy About. This book was released on 2007 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book String Frenzy written by Bonnie Hunter and published by C&T Publishing Inc. This book was released on 2018-12-01 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you buried in scraps—big pieces, small pieces, hunks, chunks, strips, and parts? Bonnie K. Hunter fans will love her newest book of playful string-quilt projects! Sew a dozen vibrant quilt patterns using the small leftovers from other projects that seem too tiny to save, yet too big to toss. Learn Bonnie’s basics for foundation piecing narrow fabric pieces 3/4” to 2” wide, turning them into dazzling scrappy blocks and one-of-a-kind quilts. Have a string piecing party with a best-selling author, the great Bonnie K. Hunter Love your leftovers! Become a scrap quilt addict, sewing fabric strings and crumbs into brand new blocks Hunter fans will love this offering of twelve “use it all” patterns in her signature style
Download or read book Scrappy and Happy Quilts written by Kate Henderson and published by Martingale. This book was released on 2018-01-02 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create lively, colorful quilts--and say bye-bye to agonizing over color choices. With this collection of scrappy two-color and three-color quilt patterns, choosing colors is a snap. Plus, you can use up every scrap! Start with yardage, scraps, or precuts: the choice is yours. And if you've got a LOT of one color in your fabric collection, these bright and beautiful quilts will make that color sparkle. The more of one color, the merrier!
Download or read book PlantYou written by Carleigh Bodrug and published by Hachette GO. This book was released on 2022 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tacos, pizza, wings, pasta, hearty soups, and crave-worthy greens-for some folks looking for a healthier way of eating, these dishes might all seem, well, off the table. Carleigh Bodrug has shown hundreds of thousands of people that that just isn't true. Like so many of us, Carleigh thought that eating healthy meant preparing the same chicken breast and broccoli dinner every night. Her skin and belly never felt great, but she thought she was eating well--until a family health scare forced her to take a hard look at her diet and start cooking and sharing recipes. Fast forward, and her @plantyou brand continues to grow and grow, reaching +470k followers in just a few short years. Her secret? Easy, accessible recipes that don't require any special ingredients, tools, or know-how; what really makes her recipes stand out are the helpful infographics that accompany them, which made it easy for readers to measure ingredients, determine portion size, and become comfortable enough to personalize recipes to their tastes. Now in her debut cookbook, Carleigh redefines what it means to enjoy a plant-based lifestyle with delicious, everyday recipes that anyone can make and enjoy. With mouthwatering dishes like Bewitchin' Breakfast Cookies, Rainbow Summer Rolls, Irish Stew, and Tahini Chocolate Chip Cookies, this cookbook fits all tastes and budgets. PlantYou is perfect for beginner cooks, those wishing to experiment with a plant-based lifestyle, and the legions of "flexitarians" who just want to be healthy and enjoy their meals"--
Download or read book The Adventures of Scrappy the Echidna and His Friends written by Wendy Joy Dando and published by Xlibris Corporation. This book was released on 2013-08-06 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: I hope children and adults alike enjoy this book first of a set about Scrappy the Echidna and his friends and all the adventures they will have in the Australian out-back. The excitement of leaving home, the danger of bush fires in the out-back the laughter and tears at what his friends and his face after he helps others in the tragedy of fires and the joy of new and old friends in the survival and everyday life in Australia and the courage of a little insect eating or supposed to, only Scrappy the Echidna will only eat wild strawberries and other sweet nuts and berries that are in season, much to the horror at first to his parents and also the other wildlife.
Download or read book Scrappy Project Planner written by Lori Holt and published by . This book was released on 2016-09-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Small Message Big Impact written by Terri L. Sjodin and published by Portfolio (Hardcover). This book was released on 2013-06-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Small Message, Big Impact, Terri Sjodin teaches you how to make a lasting impression on absolutely anyone - fast.You're at the airport, burning time by checking your email. Then you spot the CEO of a company you've wanted to connect with for ages. He's waiting for his flight. Your flight! Should you walk over? What will you say?We've all been there. An opportunity presents itself and you have one chance to share your message. The clock is ticking. And in this age of information overload, no skill is more essential than being able to connect with others quickly, whether in a meeting or in front of thousands of people.Acclaimed speaker and consultant Terri Sjodin defines an 'elevator speech' as a brief presentation that introduces a product, service, or idea. Its purpose isn't to say everything about your topic - just to intrigue and inspire the listener to want to hear more.Sjodin offers her time-tested strategies and advice, including worksheets, sample elevator speeches, evaluation forms, and much more. This internationally bestselling book is an entertaining, practical guide to making your message concise, compelling, and effective.Whatever your goal, you will learn to craft a fresh, brief, convincing message that generates tangible results. 'I'm always thinking about how to make the message smaller so the impact will be bigger. Terri Sjodin has codified the science of getting this right' Linda Kaplan Thaler, best-selling coauthor of The Power of Small and Bang! Terri L. Sjodin is the principal and founder of Sjodin Communications, a public speaking, sales training, and consulting firm. For more than twenty years she has served as a speaker and consultant for Fortune 500 companies, industry associations, academic conferences, CEOs, and members of Congress. She lives in Newport Beach, California.
