EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book Fruits  Vegetables  and Legumes

Download or read book Fruits Vegetables and Legumes written by Trisha Sertori and published by Marshall Cavendish. This book was released on 2009 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Body Fuel for Healthy Bodies is a health/nutrition series aimed at helping young people understand more about what they eat.

Book Color Atlas of Postharvest Quality of Fruits and Vegetables

Download or read book Color Atlas of Postharvest Quality of Fruits and Vegetables written by Maria Cecilia do Nascimento Nunes and published by John Wiley & Sons. This book was released on 2009-03-03 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effects of time and temperature on the postharvest quality of fruits and vegetables are visually depicted in the Color Atlas of Postharvest Quality of Fruits and Vegetables. Through hundreds of vibrant color photographs, this unique resource illustrates how the appearance (e.g., color, shape, defects and injuries) of fruits and vegetables changes throughout their postharvest life and how storage temperature greatly contributes to critical quality changes. The book’s extensive coverage describes 37 different fruits and vegetables from different groups that were stored at five specific temperatures and photographed daily after specified elapsed periods of time. Individual fruits and vegetables from the following groups are covered: subtropical and tropical fruits pome and stone fruits soft fruits and berries cucurbitaceae solanaceous and other fruit vegetables legumes and brassicas stem, leaf and other vegetable and alliums Information is provided about each individual fruit/vegetable such as characteristics, quality criteria and composition; recommendations for storage, transport and retail; and effects of temperature on the visual and compositional quality of each individual fruit or vegetable, associated with photos of the appearance at particular times and temperatures. This visual documentation shows how important is to handle fruits and vegetables at the right temperature and what happens if the recommendations are not followed. Also shown is the importance of the initial harvest quality of the fruit/vegetable and the expected shelf life as a function of quality at harvest, storage temperature and storage time. The Color Atlas of Postharvest Quality of Fruits and Vegetables will appeal to a diverse group of food industry professionals in the areas of processing, distribution, retail, quality control, packaging, temperature control (refrigerated facilities or equipment) and marketing as a reference tool and to establish marketing priority criteria. Academic and scientific professionals in the area of postharvest physiology and technology, food science and nutrition can also use the book as a reference either for their study or in class to help students to visualize changes in the appearance of fruit/vegetables as a function of time/temperature.

Book Anthocyanins in Fruits  Vegetables  and Grains

Download or read book Anthocyanins in Fruits Vegetables and Grains written by Giuseppe Mazza and published by CRC Press. This book was released on 2018-01-10 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is a comprehensive reference covering the chemistry, physiology, chemotaxonomy, biotechnology and food technology aspects of the anthocyanins. Topics discussed include types of anthocyanins, structural transformations, colour stabilization and intensification factors, biosynthesis and intensification factors, biosynthesis, analysis and functions of anthocyanins. An in-depth review of the literature discussing anthocyanins of fruits, cereals, legumes, roots, tubers, bulbs, cole crops, oilseeds, herbs, spices, and minor crops is included as well

Book The Complete Book on Fruits  Vegetables and Food Processing

Download or read book The Complete Book on Fruits Vegetables and Food Processing written by Dr. H. Panda and published by NIIR PROJECT CONSULTANCY SERVICES. This book was released on 2013-10-02 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Food processing is the transformation of raw ingredients into food, or of food into other forms. Food processing typically takes clean, harvested crops or butchered animal products and uses these to produce attractive, marketable and often long shelf-life food products. Benefits of food processing include toxin removal, preservation, easing marketing and distribution tasks, and increasing food consistency. In addition, it increases yearly availability of many foods, enables transportation of delicate perishable foods across long distances and makes many kinds of foods safe to eat by de-activating spoilage and pathogenic micro-organisms. Processed foods are usually less susceptible to early spoilage than fresh foods and are better suited for long distance transportation from the source to the consumer. The extremely varied modern diet is only truly possible on a wide scale because of food processing. Food Dehydration is a method of food preservation that works by removing water from the food, which inhibits the growth of microorganisms. The dehydration process has to check various parameters like heat-mass transfer, atmospheric pressure, equipments suitable for drying etc. to ensure suitable dehydration of food. Food processing techniques have to take measures on to maintain food safety and control risks and hazards associated with food processing. The book includes dehydration process of Onion, roasting of coffee beans, development process of Guava squash, preparation of fried potato chips, processing of rice, butter and margaraine, canning of chilies Plums, processing and preservation of jack fruit, characteristics of sweetened dahi, cereal grains, instant chutneys from pudina and gongura, starch isolated from potato tubers, coating of cashew kernel baby bits, ripening changes in mango fruits, mechanical and thermal properties of maize, storage of basmati rice under carbon dioxide-rich atmosphere, effect of different varieties of soya bean on quality of paneer, analysis of menthol content in pan masala samples, preparation of dehydrated potato cubes, quality evaluation of raw dried mango slices khatai and mango powder amchur, packaging and storage of biscuits containing finger millet flour, storage effect on microbial safety of potato flour, processing and quality evaluation of ready-to-eat watermelon nectars etc. The book is highly recommended to new entrepreneurs, existing units who wants to get more information of processing of fruits and vegetables. TAGS Fruit Processing Industry in India, Processed Fruits & Vegetables, Small Scale Fruit and Vegetable Processing, Fruit and Vegetable Processing Industry in India, Fruit and Vegetable Processing Equipment, Fruit & Vegetable Processing Industry, Fruit and Vegetable Processing Methods, Process for Manufacture of Mishit Doi, Preparation of Soyapaneer, Preparation of Potato Chips, Biscuit Formulation, Preparation of Biscuits, Preparation of Tamarind Sauce, Processing Steps for Watermelon Nectars, Pretreatment of Green Chilli, Preparation of Instant Mix and Dhokla, Processing of Vegetables, Harvesting of Vegetables, Harvesting of Fruits, Processing of Fruits, Production of Cocoyam Flours, Preparation of Bread From Composite Flour of Wheat, Potato and Cocoyam, Rice Milling Machine, Plant for Making Rice Cakes, Chemical Composition of Fruits, Storage of Basmati Rice, Storage Stability of Instant Vegetable Pulav Mix, Food Dehydration and Concentration, Drying Methods and Equipment, Dehydration of Onions, Mechanical and Thermal Properties of Maize, Roasting of Coffee Beans, Canning of Chili Plums, Process for Guava Squash, Method of Preparation of Squash, Processing and Preservation of Jack Fruit, Instant Chutneys from Pudina, Preparation of Instant Chutneys, Cereal Grains, Processing of Cereal Grains, Conventional Milling, Uses of Wheat Flour and Granules, Rice, Milling, Gluten and Starch of Wheat Flour, Yeast, Baking Powders, Eggs, Baking Step, Soybean Technology, Processing in Mancozeb Residues in Apple, Use of Isabgol (Psyllium Mucilloid) Husk in Atta for Chapati Making, Dehydrated Pineapple, Frying Medium and Packaging for Potato Chips, Preparation of Plum Seasoned Squash, Mille T-Based Food Products for Diabetics, Defatted Mucuna Flour in Biscuits Formulation, Process Variables for Preparation of Fresh Fried Potato Chips, Starch Isolated from Potato Tubers, Processing of Ready to Eat Watermelon Nectars, Quality Evaluation of Raw Dried Mango Slices Khatai and Mango Powder Amchur, Concentration and Drying, Fruit Juices, Coating of Cashew Kernel Baby Bits, Dehydrated Carrot Products, Cocoyam and Wheat Flour Composite for Bread Preparation, Processing of Rice, Milling of Rice, Small-Scale Milling, Modern Conventional Milling, Lye-Peeling, Turbo-Milling, Abrasive Milling of Rice, Extractive Milling, Rice Flour, Further Processing of Rice, Parboiling, Canned Rice, Frozen Cooked Rice, Rice Cakes, Rice Milk, Cottage Industry for Dehydrating Whole Egg, Butter and Margarine, Buttermaking Process, Butter Manufacture, How Butter is Made, Butter Production Line, Butter Production, Butter Production Process, Butter Making Process, Margarine Manufacture, Vegetable Margarine Processing, Margarine Manufacturing, Food Safety, Risks and Hazards, Biological Hazards, Microbiological Considerations in Food Safety, Bleaching and Maturing Agents, NPCS, Niir, Process Technology Books, Business Consultancy, Business Consultant, Project Identification and Selection, Preparation of Project Profiles, Startup, Business Guidance, Business Guidance to Clients, Startup Project, Startup Ideas, Project for Startups, Startup Project Plan, Business Start-Up, Business Plan for Startup Business, Great Opportunity for Startup, Small Start-Up Business Project, Best Small and Cottage Scale Industries, Startup India, Stand Up India, Small Scale Industries, New Small Scale Ideas for Margarine Manufacturing Industry, Butter Production Business Ideas You Can Start on Your Own, Small Scale Vegetable Processing, Guide to Starting and Operating Small Business, Business Ideas for Food Processing, How to Start Fruit Processing Business, Starting Food Processing, Start Your Own Butter Production Business, Fruit Processing Business Plan, Business Plan for Vegetable Processing, Small Scale Industries in India, Margarine Manufacturing Based Small Business Ideas in India, Small Scale Industry You Can Start on Your Own, Business Plan for Small Scale Industries, Set Up Butter Production, Profitable Small Scale Manufacturing, How to Start Small Business in India, Free Manufacturing Business Plans, Small and Medium Scale Manufacturing, Profitable Small Business Industries Ideas, Business Ideas for Startup, Most Profitable Food Processing Business Ideas, Food Processing Industry, Profitable Food Processing Business in India, Starting Food Processing Business, New Small Scale Ideas in Food Processing Industry, Small Scale Food Processing Industry, Food Processing Industry Project Report, Small Scale Food Processing Projects, Indian Food Industry, Agro Based Food Processing Industry, Projects For Small Scale Food Processing Industry, How to Start Manufacturing Processing Business, Agri-Business & Food Processing, Agro and Food Processing, Food Processing Business, Starting Business in Food Processing Industry, Food Manufacturing Industry, Project Report on Food Processing & Agro Based, Food and Beverage Industry Projects, Indian Processed Food Industry, Food Processing Plants, Projects on Food Processing, Agricultural Business Plan, Most Profitable Agriculture Business Ideas, How to Start Agriculture Business, Get Started in Small-Scale Food Manufacturing, Agro Based Small Scale Industries Projects, Food Processing Business List, Setting Up of Food Processing Units, How to Start Food Production Business, Starting Food or Beverage Processing Business, Food Processing Projects, Food Processing & Agro Based Profitable Projects, Most Profitable Food Processing Business Ideas, Food Processing Industry in India, How to Start Food Processing Industry in India

Book Fruits  Vegetables  Corn and Oilseeds Processing Handbook

Download or read book Fruits Vegetables Corn and Oilseeds Processing Handbook written by H. Panda and published by ASIA PACIFIC BUSINESS PRESS Inc.. This book was released on 2010-10-03 with total page 549 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fruits & vegetables are an important nutritional requirement of human beings as these foods not only meet the quantitative needs to some extent but also supply vitamins & minerals which improve the quality of the diet & maintain health. Fruit, vegetables & oil seeds processing is one of the pillars of the food & edible oil industry. India is the second largest producer of both fruits and vegetables. Fruits and vegetables are the reservoir of vital nutrients. Being highly perishable, 20 to 40% of the total production of fruits and vegetables goes waste from the time of harvesting till they reach the consumers. It is, therefore, necessary to make them available for consumption throughout the year in processed or preserved form and to save the sizeable amount of losses. At present, about 2% of the total produce is processed in India mainly for domestic consumption. Fruits and vegetables have great potential for value addition and diversification to give a boost to food industry, create employment opportunities and give better returns to the farmers. Oil seeds also play an important role in the food sector & daily life. Edible oils constitute an important component of Indian households. Domestic edible oil consumption in India is increasing. Self sufficiency in edible oils today stands at in recent years, availabilities of non conventional oil, rice bran oil, soybean oil, palmolein oil and cottonseed have increased. Oils are essential components of all plants. However, commercial oil production facilities only utilize plants that accumulate large amounts of oil and are readily available In order to improve the nutritional status of the people & also to exploit the export potential of processed products there is need to increase the productivity of processed food in the country. Currently, India accounts for 7.0% of world oilseeds output; 7.0% of world oil meal production; 6.0% of world oil meal export; 6.0% of world veg. oil production; 14% of world veg. oil import; and 10 % of the world edible oil consumption. Some of the fundamentals of the book are preservation of pineapple, mango and papaya chunks by hurdle technology, effect of boiling on beta-carotene content of forest green leafy vegetables consumed by tribals of south India, process development for production of pure apple juice in natural colour of choice, physical refining of rice bran and soybean oils, anti nutrients and protein digestibility of fababean and ricebean as affected by soaking, dehulling and germination, quality changes in banana (musa acuminata) wines on adding pectolase and passion fruit, essential oil composition of fresh and osmotically dehydrated galgal peels, development of cold grinding process, packaging and storage of cumin powder, bakery products and confections, etc. This book deals completely on the basic principles & methodology of fruits, vegetables, corn & oilseed processing & its preservation. This will be very resourceful to readers especially to technocrats, engineers, upcoming entrepreneurs, scientists, food technologists etc. TAGS vegetable production in India, Dehydration and Canning of Fruits and Vegetables, Dehydration, Canning and Preservation of fruits and vegetables, food industry in India, Food Processing & fruits and vegetables Based Profitable Projects, food processing industry in India, fruit and vegetable industry in India, fruit processing industry in India, fruit production in India, fruits and vegetables Based Small Scale Industries Projects, fruits and vegetables processing in India, fruits and vegetables processing industry in India, fruits and vegetables Processing Projects, growth of food processing industry in India, how to start a food processing industry in India, How to Start a fruits and vegetables Production Business, How to Start fruits and vegetables Processing Industry in India, Indian food processing industry - opportunities and outlook, major value added products from fruits and vegetables, Manufacture of Value Added Products from fruits and vegetables, Most Profitable fruits and vegetables Processing Business Ideas, new small scale ideas in fruits and vegetables processing industry, Opportunities in Food & Agro Processing for new business ventures, preservation and canning of fruits and vegetables, processed Fruit and vegetable industry in India, processed fruit and vegetable products, Processing and Value Addition in Fruits and Vegetables Crops, processing of fruits and vegetables, production and processing of fruits and vegetables in India, production of fruits and vegetables in India, products made from fruits and vegetables, Small Scale fruits and vegetables Processing Projects, Starting a fruits and vegetables Processing Business, Using Dehydration to Preserve Fruits and Vegetables, Value Addition in Fruits And Vegetables, Value Addition of Fruits and Vegetables Through Packaging, Value addition to fruits and vegetables by processing, Vegetable and fruits preservation, complete book on fruits vegetables and food processing, Fruits and Vegetable Processing Book, Small scale Fruit and Vegetable Processing and Products

Book The Illustrated Encyclopedia of Fruits  Vegetables  and Herbs

Download or read book The Illustrated Encyclopedia of Fruits Vegetables and Herbs written by Deborah Madison and published by Chartwell Books. This book was released on 2017-01-26 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: "From roots and shoots, almonds to zucchini, field and forest to the family table-this delectable guide reveals the intriguing stories of the world's favorite food plants. The Illustrated Encyclopedia of Fruits, Vegetables, and Herbs covers every edible plant you can imagine. It invites us on a gorgeously illustrated tour through the world garden to discover the origins, traditions, and contemporary culture of more than 450 fruits, vegetables, nuts, grains, herbs, and spices. It's the explorative home cook's best friend in the kitchen, an edible guide for the vegans, vegetarians, and omnivores alike. Splashed with hundreds of appetizing images and written by top culinary and horticultural experts, it also tells individual stories in an extensive directory of species which lists geographical origins, botanical facts, traditional uses, and culinary tips for hundreds of plants."--provided by Amazon.com.

Book Dietary Fibers and Human Health

Download or read book Dietary Fibers and Human Health written by Megan A. McCrory and published by MDPI. This book was released on 2018-07-04 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a printed edition of the Special Issue "Dietary Fibers and Human Health" that was published in Nutrients

Book Nutrition sensitive agriculture diversification and dietary diversity  Panel data evidence from Tajikistan

Download or read book Nutrition sensitive agriculture diversification and dietary diversity Panel data evidence from Tajikistan written by Takeshima, Hiroyuki and published by Intl Food Policy Res Inst. This book was released on 2024-04-09 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition-sensitive agricultural diversification continues to receive interest among developing country stakeholders as a viable option for achieving dual goals of poverty reduction and food/nutrition security improvements. Assessing the effectiveness of this strategy is also essential in countries like Tajikistan. We attempt to enrich the evidence base in this regard. We assess the linkages between household-level agricultural diversification and dietary diversity (both household- and individual-levels) using unique panel samples of households and individual women of reproductive ages in the Khatlon province. Using difference-in-difference propensity-score methods and panel fixed-effects instrumental variable regressions, we show that higher agricultural diversification together with greater overall production per worker and land at the household level leads to higher dietary diversity, particularly in areas with poor food market access. Typology analyses and crop-specific analyses suggest that vegetables, fruits, legumes/nuts/seeds, dairy products and eggs are particularly important commodities for which a farmer’s own production contributes to dietary diversity improvement. Furthermore, decomposition exercises within the subsistence farming framework suggest that nutritional returns and costs of agricultural diversification vary across households, and expected nutritional returns may be partly driving the adoption of agricultural diversification. In other words, households’ decisions to diversify agriculture may be partly driven by potential nutritional benefits associated with enhanced direct on-farm access to diverse food items rather than farm income growth alone. Our findings underscore the importance of supporting household farm diversification in Tajikistan to support improved nutrition intake, especially among those living in remote areas. In a low-income setting with limited local employment opportunities that is vulnerable to a wide range of external shocks, this will likely continue to be one of the most straightforward and realistic paths to improving household’s nutrition resilience.

Book Diet and Cancer

    Book Details:
  • Author : Elleny Balder
  • Publisher : Cuvillier Verlag
  • Release : 2004
  • ISBN : 3865372791
  • Pages : 159 pages

Download or read book Diet and Cancer written by Elleny Balder and published by Cuvillier Verlag. This book was released on 2004 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Inside European Parliament Politics

Download or read book Inside European Parliament Politics written by Laura Landorff and published by Springer. This book was released on 2019-02-18 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study of the informal dimension of EU politics is more important than ever in order to understand how the EU system works. This book presents an innovative and original study on informal cross-party, cross-committee groupings in the European Parliament, so-called Intergroups. Building on extensive fieldwork, including semi-structured interviews and observations, this study shows how parliamentarians of the seventh European Parliament (2009-2014) gain a variety of social resources, such as social, informational and political capital, in Intergroups, which they subsequently mobilise to foster opinion-formation across political groups and parliamentary committees, and to shape the EP’s agenda and policy outcomes. Drawing on an interdisciplinary, Bourdieusian-inspired framework, this book makes a valuable contribution to sociological approaches in European integration studies. Shedding new light on the informal dimension of parliamentary practices and politics, this book appeals to EP as well as EU scholars, to students and practitioners of EU politics, and civil society.

Book Dietary change strategies for sustainable diets and their impact on human health   volume 1

Download or read book Dietary change strategies for sustainable diets and their impact on human health volume 1 written by Monica Trif and published by Frontiers Media SA. This book was released on 2023-07-31 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Bibliography of Agriculture

Download or read book Bibliography of Agriculture written by and published by . This book was released on 1972 with total page 876 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Handbook of Nutrition and Food

Download or read book Handbook of Nutrition and Food written by Carolyn D. Berdanier and published by CRC Press. This book was released on 2001-10-30 with total page 1612 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a clear and concise format, Handbook of Nutrition and Food presents the quantitative and qualitative data and information needed by nutritionists, dieticians, and health care professionals. It proceeds from human development to body systems and disease to micro/macro nutrients and concludes with nutrition counseling and community nutrition. Se

Book The Mediterranean Way of Eating

Download or read book The Mediterranean Way of Eating written by John J.B. Anderson and published by CRC Press. This book was released on 2014-06-06 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents evidence-based research that validates the traditional Mediterranean way of eating with respect to health. It offers information about an enjoyable, healthy way of eating that has stood the test of time, along with practical suggestions for incorporating the Mediterranean diet into daily life. The book addresses nutrients found in Mediterranean foods, how they function in the body, and why they are essential for optimal health. It highlights the Mediterranean diet's effectiveness in weight management and prevention and treatment of various chronic diseases.

Book The Age Beautifully Cookbook

Download or read book The Age Beautifully Cookbook written by Grace O. and published by Simon and Schuster. This book was released on 2016-04-05 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eating well doesn’t mean sacrificing the foods you love for satisfying, great-tasting meals. FoodTrients, originated by Grace O, is a unique program supported by current research that positions food as an anti-aging strategy for achieving sustainable health. A FoodTrient is her name for the natural anti-aging properties of food. The follow-up to The Age GRACEfully Cookbook, The Age Beautifully Cookbook provides readers with one hundred-plus recipes that promote health and well-being for a joyful and sustainable life. The recipes are built on the foundations of modern scientific research and ancient knowledge of medicinal herbs and natural ingredients from cultures all around the world. There are many books about superfoods and supplements, but few provide at-a-glance guides in each recipe detailing key ingredients and how they increase health and longevity. Grace O’s cookbook focuses on eight categories of FoodTrients that are essential to healthful living: Antioxidant: Prevents and repairs oxidative damage to cells caused by free radicals. Anti-Inflammatory: Reduces the inflammation process in cells, tissues, and blood vessels, helping to slow aging and lower the risk of long-term disease. Disease Prevention: Reduces risk factors for common degenerative and age-related diseases (such as cancer and diabetes). Immunity Booster: Supports the body’s resistance to infection and strengthens immune vigilance and response. Mind: Improves mood, memory and focus. Beauty: Promotes vibrant skin and hair, and helps keep eyes healthy Strength: Builds strength for bones, muscles, and joints. Increases bone density, and builds and repairs tissue. Weight Loss: Encourages improved metabolism and digestion. These beautifully illustrated recipes incorporate all the ingredients you need to look and feel younger on the inside and outside. The Age Beautifully Cookbook was named the Gourmand World Cookbook 2016 National winner in the Innovative category.

Book Nutrition Advisor Diploma   City of London College of Economics   12 months   100  online   self paced

Download or read book Nutrition Advisor Diploma City of London College of Economics 12 months 100 online self paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 3554 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview Whatever you wanted to know about nutrition, in this diploma course you will find it. And upon completion you can advise people as nutrition advisor. Content - What Is a Healthful Diet? - Ten (Well, Okay, Twelve) Superstar Foods - Ten Easy Ways to Cut Calories - Better Eating through Chemistry - Carbohydrates: A Complex Story - Powerful Protein - The Lowdown on Fat and Cholesterol - Food and Mood - Mighty Minerals - Vigorous Vitamins - Alcohol: Another Form of Grape and Grain - Ten Nutrition Web Sites etc. Duration 12 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Book Miscellaneous Series

    Book Details:
  • Author : United States. Bureau of Foreign and Domestic Commerce
  • Publisher :
  • Release : 1920
  • ISBN :
  • Pages : 1444 pages

Download or read book Miscellaneous Series written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1920 with total page 1444 pages. Available in PDF, EPUB and Kindle. Book excerpt: