Download or read book Fronteras y ferrocarriles G nesis toma de decisi n y construcci n de los carriles transpirenaicos 1844 1929 written by Esther Vidal i Raich and published by Universitat de Lleida. This book was released on 1999 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: El propósito del trabajo de investigación es estudiar el peso de los factores políticos y estratégicos en el desarrollo de los ferrocarriles internacionales españoles a través de los Pirineos. La investigación se enmarcaría, por tanto, en el campo de la geografía política de los transportes.
Download or read book The Corporate Personality written by Wally Olins and published by . This book was released on 1978 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Monograph examining characteristics of design and image maintenance of industrial enterprises and industrial products, with particular reference to publicity techniques - explains the need to project identity through trade marks or symbols, and describes management techniques regarding the development of corporate identity, with particular consideration of the role of consultants in product development, commercialization, etc. Illustrations and references.
Download or read book Routledge Handbook of Political Marketing written by Jennifer Lees-Marshment and published by Routledge. This book was released on 2012-03-12 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the Obama campaign universally acknowledged as the most successfully marketed presidential campaign of all time, the future of political marketing is fiercely contested, provoking a wealth of high quality scholarship from across the globe. This work provides an accessible introduction to the field, international in both content and authorship, which will set the direction of future research. Routledge Handbook of Political Marketing contains cutting edge contributions written by academic experts and informed practitioners but will also have a cohesive structure, containing emerging areas and authors alongside established ones. The handbook addresses the practicalities as well as the broader impact of political marketing on politics including its’ role in the changing relationship between political leaders, parties and voters. With each chapter providing a comparative and carefully structured discussion of a key topic, the handbook examines issues within the following broad themes: Understanding the market, gathering ideas, and debate Product development, branding and strategy Internal Marketing Communicating and connecting with the public Government Marketing - delivery, policy and leadership With each chapter written to a common template presenting new research and contemporary case studies, the handbook combines a succinct presentation of the latest research with an accessible and systematic format that will be of great interest to scholars and practitioners alike.
Download or read book Market Theory and the Price System written by Israel Mayer Kirzner and published by Ludwig von Mises Institute. This book was released on 2007 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Israel Kirzner's outstanding book on price theory is back in print. It is been very difficult to obtain it for decades, even though it is surely the best textbook on Austrian price theory ever written. The prose is crystal clear and the organization exceptional. He takes the reader through the foundations of individual action, exchange, utility, demand and supply, production, and the market process itself. Had it been in print, it would have schooled generations in Austrian price theory, and it is surely useful in the classroom today, or for general reading. Not a collection of essays, it is an integrated presentation from top to bottom, written early in Kirzner's post-doctoral career.
Download or read book When the Past Is Present written by David Richo and published by Shambhala Publications. This book was released on 2008-07-22 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The popular author of How to Be an Adult in Relationships reveals how past trauma can negatively impact our present-day relationships—and offers guidance on what to do about it We all have a tendency to transfer potent feelings, needs, expectations, and beliefs from childhood or from former relationships onto the people in our daily lives, whether they are our intimate partners, friends, or acquaintances. When the Past Is Present helps us to become more aware of the ways we slip into the past so that we can identify our emotional baggage and take steps to unpack it and put it where it belongs. Drawing on decades of experience as a psychotherapist, Richo helps readers to: • Understand how the wounds of childhood become exposed in adult relationships—and why this is a gift • Identify and heal the emotional wounds we carry over from the past so that they won’t sabotage present-day relationships • Recognize how strong attractions and aversions to people in the present can be signals of our own unfinished business • Use mindfulness to stay in the present moment and cultivate authentic intimacy Full of practical guidance, When the Past is Present will teach you how to free yourself from old wounds and destructive behavioral partners so you can foster healthier, happier relationships.
Download or read book Primitive Culture V1 written by Edward B. Tylor and published by Literary Licensing, LLC. This book was released on 2014-03 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Is A New Release Of The Original 1903 Edition.
Download or read book Destination Branding for Small Cities written by Bill Baker and published by Destination Branding Book. This book was released on 2007 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: This primer demystifies branding, demonstrates how to reveal a destination brand, and provides real world examples, as well as affordable, proven tools, templates and checklists to help breathe life into a small city brand.
