Download or read book Genre Variation in Business Letters written by Maurizio Gotti and published by Peter Lang. This book was released on 2008 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of this volume is on the business letter genre, a seminal and widely used genre in business communication. Since the introduction of the Internet, interest in this genre has increased once again, because of the digital format of the letter. E-mail has partially taken over the multiple functions of the traditional business letter and bypassed, again partially, the fax. However, the letter has also survived in its written form. Since the 1990s, genre theory has been receiving a lot of attention, both in academic and pedagogical circles. Discourse analysts have increasingly discovered the importance of the genre concept for the understanding of discourse. Not only do we get a better understanding of the linguistic characteristics (register, lexico-grammatical features) of texts, but we also become aware of their macrostructures which appear to be organised according to genre expectations and conventions rooted in the socio-cultural context. This evolution is also reflected in the different research approaches to the business letter, as shown by the various chapters of this volume.
Download or read book From Business Correspondence to Message Exchange written by Leena Louhiala-Salminen and published by . This book was released on 1999 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Handbook of Business Discourse written by Francesca Bargiela-Chiappini and published by Edinburgh University Press. This book was released on 2009-05-12 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Business Discourse is the most comprehensive overview of the field to date. It offers an accessible and authoritative introduction to a range of historical, disciplinary, methodological and cultural perspectives on business discourse and addresses many of the pressing issues facing a growing, varied and increasingly international field of research. The collection also illustrates some of the challenges of defining and delimiting a relatively recent and eclectic field of studies, including debates on the very definition of 'business discourse'. Part One includes chapters on the origins, advances and features of business discourse in Europe, North America, Australia and New Zealand. Part Two covers methodological approaches such as mediated communication, corpus linguistics, organisational discourse, multimodality, race and management communication, and rhetorical analysis. Part Three moves on to look at disciplinary perspectives such as sociology, pragmatics, gender studies, intercultural communication, linguistic anthropology and business communication. Part Four looks at cultural perspectives across a range of geographical areas including Spain, Brazil, Japan, Korea, China and Vietnam. The concluding section reflects on future developments in Europe, North America and Asia.
Download or read book Playing the Corporate Language Game written by Catherine Nickerson and published by Rodopi. This book was released on 2000 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores the relationship between context and text and presents a comprehensive framework for the investigation of the communication practices that are currently in use in international business. It includes and extensive survey of multinational corporations in the Netherlands, and it goes on to present a detailed analysis of the genres and discourse strategies that could be identified in a large corpus of authentic documents written by Dutch and British writers, consisting of letter, reports and e-mails messages.
Download or read book Modern Commercial Correspondence written by R S N Pillai and published by S. Chand Publishing. This book was released on 2008 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Graduation Courses, Competitive Examinations & Business Executives The book has been revised in accordance with the latest syllabi of different Indian Universities and as per the latest needs. The Whole book has been throughly revised and enlarged: many vital pints have been added. Five new chapters are added to the existing textbook. The whole book is in the form of capsule model and unneccesary explanations have been removed. The special feature of this book is that it explains the principles as well as the practice of business correspondence. The book contains 300 illustrations, 280 theortical questions and 40 Boxs.This book trains a student to articulate verbal qualification which would serve in qualitative performance along new genre of employees
Download or read book International Business Correspondence written by Sinee Sankrusme and published by Anchor Academic Publishing. This book was released on 2017-04 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: International business correspondence is not simply writing or information exchange. It is something that you want others to know about you – to know about your business and the way you deal with business transactions. It is by the way you create your letter that your reader can identify whether you are friendly, rude, or you just simply want to do business. Your letter shows your attitude. This is one reason why it is important to consider your way of writing, write professionally and with courtesy. Success of business transactions is not only dependent on your ability to talk and communicate verbally, but also the way you communicate in letters. How important is learning the proper way of writing business letters? This book will help you to improve your written communication by guiding you through the steps and guidelines of making an effective letter. Aside from that, you will learn to see that planning is important. Gathering information and doing some research will help you. As you go through answer complaints, it will save you to make adjustments, it is important and friendly to reply to inquiries, it is good to be precise in your quotations, it is proper to acknowledge placed orders or acknowledge payment, it is worth to check all outgoing orders for shipment and delivery, it is important to have an insurance policy, it is tedious to deal internationally without bank transactions, and it is by connection that you can increase your sales. You need to connect to your customers and readers in order to build a good working relationship. If you are able to establish a good relationship, they will value you as their business partners. Skills in creating business letters are important for the success of your business. Business letter writing skills will also boost your confidence as a businessman and will help boosting your business as well. This book aims to help students to develop their skills and confidence in writing international busi-ness letters. It can also serve as a reference for students at college and university levels.
Download or read book Intercultural and International Business Communications written by Juan Carlos Palmer and published by Peter Lang. This book was released on 2006 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume originates from the editors' interest in one of the most relevant fields of research these days: Intercultural and International Business Communication. The needs of the business world to communicate effectively at an international level in order to overcome language differences have proved to be a fascinating topic for many scholars. International business discourse is culturally-situated and therefore context-dependent, and all three - discourse, culture and context - play a key role in the communication process. The present contributions analyse this topic under the perspective of theory, research and teaching. Different scholars have offered their views on the subject, presenting contributions on different areas related to business communication all over the world.
Download or read book The Encyclopedia of Business Letters Faxes and E mail written by Robert W. Bly and published by Red Wheel/Weiser. This book was released on 2009-01-01 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to drafting time-saving and effective e-mails, faxes, and memos for every occasion comes complete with three hundred model letters and instructions for adapting each one to fit a particular need. Original.
Download or read book Specialised Languages in the Global Village written by Carmen Pérez-Llantada and published by Cambridge Scholars Publishing. This book was released on 2011-05-25 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The status of LSP (Languages for Specialised Purposes) in the contemporary socio-cultural context is an ongoing central issue of scholarly debate. Specialised Languages in the Global Village examines the impact of globalisation on intercultural communication within specialised communities of practice. The contributions to the volume provide linguistically and pedagogically-informed discussion on modes of communication practice in professional and institutional domains, frames of social action and the construction of professional identities. The contributors also address issues of languages and social entrepreneurship, and the acquisition and development of linguistic/cultural competence in foreign languages for specialised purposes. The edition is a valuable resource for researchers in LSP, specialists in the fields of discourse analysis, sociolinguistics and scholars in the area of rhetoric and composition. It will also be of interest to professional translators, language editors and language advisors in the fields of specialised academic/professional communication. LSP instructors and foreign language teachers will also find informed guidelines and useful pedagogical proposals for classroom implementation.
Download or read book Business Communication Skills Common to All written by Ankita Gaur and published by Thakur Publication Private Limited. This book was released on 2023-10-20 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: e-Books for the first semester of all undergraduate courses in the University of Rajasthan, Jaipur, following the syllabus in accordance with the National Education Policy (NEP) 2020, including skill enhancement courses, have been published by Thakur Publication Pvt. Ltd.
Download or read book Pragmatics across Languages and Cultures written by Anna Trosborg and published by Walter de Gruyter. This book was released on 2010-08-31 with total page 658 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive overview, as well as breaking new ground, in a versatile and fast growing field. It contains four sections: Contrastive, Cross-cultural and Intercultural Pragmatics, Interlanguage Pragmatics, Teaching and Testing of Second/Foreign Language Pragmatics, and Pragmatics in Corporate Culture Communication, covering a wide range of topics, from speech acts and politeness issues to Lingua Franca and Corporate Crises Communication. The approach is theoretical, methodological as well as applied, with a focus on authentic, interactional data. All articles are written by renowned leading specialists, who provide in-depth, up-to-date overviews, and view new directions and visions for future research.
Download or read book Written Communication across Cultures written by Yunxia Zhu and published by John Benjamins Publishing. This book was released on 2005-11-02 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of ABC's award for Distinguished Publication for 2006 This book explores effective written communication across cultures both theoretically and practically. Specifically it conceptualizes cross-cultural genre study and compares English and Chinese business writing collected from Australia, New Zealand and China. It is also one of those inspired by contrastive rhetoric but has contributed innovatively and uniquely by incorporating research findings from genre analysis, in particular, the sociocognitive genre perspective into this cross-cultural study. On the one hand, the endeavor represents an in-depth theoretical exploration by considering not only discourse community and cognitive structuring, but also the deep semantics of genre and intertextuality, while broadening genre study by integrating insights from cross-cultural communication as well as the Chinese perspectives. On the other hand, the book also addresses pragmatic issues. As a particular feature, it solicits professional members’ intercultural viewpoints; thus confirming the shared social "stock of knowledge" employed in the culturally defined writing conventions. Last but not least, this book explores the implications for genre education and training, and develops an appropriate model for cross-cultural genre learning, which encourages learning through legitimate peripheral participation and intercultural learning in business organizations.
Download or read book Communicating in English written by Daniel Allington and published by Taylor & Francis. This book was released on 2022-10-30 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicating in English: Talk, Text, Technology looks at how people use spoken and written English to communicate in their everyday lives. Exploring the complex relationship between communication, technology and the English language, this book offers the reader practical insights into the analysis of speech and writing. A wide range of examples is provided, ranging from text messages and domestic quarrels to the works of Shakespeare and the words of Martin Luther King. This book takes a fresh look at established topics such as rhetoric, language acquisition, and professional communication, as well as covering exciting new fields such as everyday creativity, digital media, and the history of the book. Key theoretical concepts are introduced in an accessible manner, and the reader is given an in-depth understanding of English-language communication in its social and historical contexts. Drawing on the latest research and on the Open University’s experience of producing accessible and innovative texts, this book: • explains basic concepts and assumes no previous study of English studies, communication studies or linguistics • features a range of source material and commissioned readings to supplement chapters • includes contributions from leading experts in their fields, including Naomi Baron, Deborah Cameron, Guy Cook, Janet Holmes and Almut Koester • has a truly international scope, encompassing examples and case studies from Europe, North America, Africa, Asia, and Australasia • is illustrated in full colour and includes a comprehensive index. Communicating in English: Talk, Text, Technology is essential reading for all students of English language studies or communication studies.
Download or read book Intercultural Aspects of Specialized Communication written by Christopher Candlin and published by Peter Lang. This book was released on 2007 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores intercultural communication in specialist fields and its realisations in language for specific purposes. Special attention is given to legal, commercial, political and institutional discourse used in particular workplaces, analysed from an intercultural perspective. The contributions explore to what extent intercultural pressure leads to particular discourse patternings and lexico-grammatical / phonological realisations, and also the extent to which textual re-encoding and recontextualisation alter the pragmatic value of the texts taken into consideration.
Download or read book The Ins and Outs of Business and Professional Discourse Research written by Glen Alessi and published by Springer. This book was released on 2015-12-29 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Association for Business Communication’s Distinguished Publication on Business Communication Award 2016 This edited volume offers a collection of original chapters focusing on the Ins and Outs of professional discourse research. Drawing on insights from LSP, ethnography and discourse analysis, it covers a wide range of issues, ranging from gaining access and collecting data to feeding results back in the form of recommendations to practitioners.
Download or read book Risk Communication and Miscommunication written by Carolyn Boiarsky and published by University Press of Colorado. This book was released on 2016-09-01 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective communication can help prevent or minimize damage from environmental disasters. In Risk Communication and Miscommunication, Carolyn Boiarsky teaches students, technical writers, public affairs officers, engineers, scientists, and governmental officials the writing and communication skills necessary for dealing with environmental and technological problems that could lead to major crises. Drawing from research in rhetoric, linguistics, technical communication, educational psychology, and web design, Boiarsky provides a new way to look at risk communication. She shows how failing to consider the readers’ needs or the rhetorical context in which one writes can be catastrophic and how anticipating those needs can enhance effectiveness and prevent disaster. She examines the communications and miscommunications of original e-mails, memos, and presentations about various environmental disasters, including the Columbia space shuttle explosion and the BP/Deepwater Horizon oil rig explosion, and successes, such as the Enbridge pipeline expansion and the opening of the Mississippi Spillway, and offers recommendations for effective communication. Taking into account the growing need to communicate complex and often controversial issues across vast geographic and cultural spaces with an ever-expanding array of electronic media, Risk Communication and Miscommunication provides strategies for clear communication of data, ideas, and procedures to varied audiences to prevent or minimize damage from environmental incidents.
Download or read book Handbook of Research on Discourse Behavior and Digital Communication Language Structures and Social Interaction written by Taiwo, Rotimi and published by IGI Global. This book was released on 2010-05-31 with total page 889 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compendium of over 50 scholarly works on discourse behavior in digital communication.
