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Book Food Marketing and Selling Healthy Lifestyles with Science

Download or read book Food Marketing and Selling Healthy Lifestyles with Science written by Lauren Alex O'Hagan and published by Taylor & Francis. This book was released on 2024-09-17 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book sets out to historicise our understanding of contemporary trends by studying the long relationship between science, food and drink marketing and the promotion of healthy lifestyles. It aims to bring together contemporary and historical research from a multimodal perspective, considering how scientific discourse and ideas about health and nutrition are channelled through visual and material culture. Using examples of advertisements, commercials and posters, the 16 chapters in this book will foster a cross-disciplinary and cross-temporal dialogue, uncovering links between past and present ways that manufacturers have capitalised upon scientific innovations to create new products or rebrand existing products and employed science to make claims about health and nutrition. They will, thus, demonstrate the continuity of science in food and drink marketing—even if fundamental ideas of nutrition have evolved over time. The book provides crucial new insights into the significance of the late nineteenth and early twentieth centuries as a period of innovation in food and drink marketing and showcasing how many of the marketing strategies employed today, in fact, have a far broader historical trajectory. It will be of great interest to students and scholars of Critical Food Studies, Media and Communication Studies, History of Science and Medicine and Cultural Studies, as well as nutritionists, dieticians, sportspeople, in addition to policymakers and practitioners working in the area of food and drink marketing.

Book Foodist

    Book Details:
  • Author : Darya Pino Rose
  • Publisher : Harper Collins
  • Release : 2013-05-07
  • ISBN : 0062201271
  • Pages : 363 pages

Download or read book Foodist written by Darya Pino Rose and published by Harper Collins. This book was released on 2013-05-07 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Foodist, Darya Pino Rose, a neuroscientist, food writer, and the creator of SummerTomato.com, delivers a savvy, practical guide to ending the diet cycle and discovering lasting weight-loss through the love of food and the fundamentals of science. A foodist simply has a different way of looking at food, and makes decisions with a clear understanding of how to optimize health and happiness. Foodist is a new approach to healthy eating that focuses on what you like to eat, rather than what you should or shouldn’t eat, while teaching you how to make good decisions, backed up by an understanding of what it means to live a healthy lifestyle. Foodist: Using Real Food and Real Science to Lose Weight Without Dieting is filled with tips on food shopping, food prep, cooking, and how to pick the right restaurants and make smart menu choices.

Book Food Marketing to Children and Youth

Download or read book Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2006-05-11 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factorsâ€"their biologic affinities, their culture and values, their economic status, their physical and social environments, and their commercial media environmentsâ€"all of which, apart from their genetic predispositions, have undergone significant transformations during the past three decades. Among these environments, none have more rapidly assumed central socializing roles among children and youth than the media. With the growth in the variety and the penetration of the media have come a parallel growth with their use for marketing, including the marketing of food and beverage products. What impact has food and beverage marketing had on the dietary patterns and health status of American children? The answer to this question has the potential to shape a generation and is the focus of Food Marketing to Children and Youth. This book will be of interest to parents, federal and state government agencies, educators and schools, health care professionals, industry companies, industry trade groups, media, and those involved in community and consumer advocacy.

Book Hooked

    Book Details:
  • Author : Michael Moss
  • Publisher : Random House
  • Release : 2021-03-02
  • ISBN : 0812997301
  • Pages : 278 pages

Download or read book Hooked written by Michael Moss and published by Random House. This book was released on 2021-03-02 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • From the author of Salt Sugar Fat comes a “gripping” (The Wall Street Journal) exposé of how the processed food industry exploits our evolutionary instincts, the emotions we associate with food, and legal loopholes in their pursuit of profit over public health. “The processed food industry has managed to avoid being lumped in with Big Tobacco—which is why Michael Moss’s new book is so important.”—Charles Duhigg, author of The Power of Habit Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In Hooked, Pulitzer Prize–winning investigative reporter Michael Moss sets out to answer these questions—and to find the true peril in our food. Moss uses the latest research on addiction to uncover what the scientific and medical communities—as well as food manufacturers—already know: that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products, creating in us the expectation that everything should be cloying; we’ve evolved to prefer fast, convenient meals, hence our modern-day preference for ready-to-eat foods. Moss goes on to show how the processed food industry—including major companies like Nestlé, Mars, and Kellogg’s—has tried not only to evade this troubling discovery about the addictiveness of food but to actually exploit it. For instance, in response to recent dieting trends, food manufacturers have simply turned junk food into junk diets, filling grocery stores with “diet” foods that are hardly distinguishable from the products that got us into trouble in the first place. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits. A gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, Hooked lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.

Book Food Marketing and Selling Healthy Lifestyles with Science

Download or read book Food Marketing and Selling Healthy Lifestyles with Science written by Lauren Alex O'Hagan and published by . This book was released on 2025 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book sets out to historicise our understanding of contemporary trends by studying the long relationship between science, food and drink marketing and the promotion of healthy lifestyles. It aims to bring together contemporary and historical research from a multimodal perspective, considering how scientific discourse and ideas about health and nutrition are channelled through visual and material culture. Using examples of advertisements, commercials and posters, the 16 chapters in this book will foster a cross-disciplinary and cross-temporal dialogue, uncovering links between past and present ways that manufacturers have capitalised upon scientific innovations to create new products or rebrand existing products and employed science to make claims about health and nutrition. They will, thus, demonstrate the continuity of science in food and drink marketing-even if fundamental ideas of nutrition have evolved over time. The book provides crucial new insights into the significance of the late nineteenth and early twentieth centuries as a period of innovation in food and drink marketing and showcasing how many of the marketing strategies employed today, in fact, have a far broader historical trajectory. It will be of great interest to students and scholars of Critical Food Studies, Media and Communication Studies, History of Science and Medicine and Cultural Studies, as well as nutritionists, dieticians, sportspeople, in addition to policymakers and practitioners working in the area of food and drink marketing"--

Book Chain Reactions

    Book Details:
  • Author : Lucy Jane Santos
  • Publisher : Simon and Schuster
  • Release : 2024-11-05
  • ISBN : 1639367454
  • Pages : 211 pages

Download or read book Chain Reactions written by Lucy Jane Santos and published by Simon and Schuster. This book was released on 2024-11-05 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing uranium's past—and how it intersects with our understanding of other radioactive elements—Chain Reactions aims to enlighten readers and refresh our attitudes about the atomic world. Chain Reactions looks at the fascinating, often-forgotten stories that can be found throughout the history of uranium. From glassworks to penny stocks; from medicines to atomic weapons; from something to be feared to a powerful source of energy, this global history explores the scientific narrative of this unique element, but also shines a light on its cultural and social impact. By understanding our nuclear past, we can move beyond the ideological opposition to technologies and encourage a more nuanced dialogue about whether it is feasible—and desirable—to have a genuinely nuclear-powered future.

Book Food Politics

    Book Details:
  • Author : Marion Nestle
  • Publisher : Univ of California Press
  • Release : 2013-05-14
  • ISBN : 0520955064
  • Pages : 537 pages

Download or read book Food Politics written by Marion Nestle and published by Univ of California Press. This book was released on 2013-05-14 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this engrossing exposé, Marion Nestle goes behind the scenes to reveal how the competition really works and how it affects our health. The abundance of food in the United States--enough calories to meet the needs of every man, woman, and child twice over--has a downside. Our over-efficient food industry must do everything possible to persuade people to eat more--more food, more often, and in larger portions--no matter what it does to waistlines or well-being. Like manufacturing cigarettes or building weapons, making food is big business. Food companies in 2000 generated nearly $900 billion in sales. They have stakeholders to please, shareholders to satisfy, and government regulations to deal with. It is nevertheless shocking to learn precisely how food companies lobby officials, co-opt experts, and expand sales by marketing to children, members of minority groups, and people in developing countries. We learn that the food industry plays politics as well as or better than other industries, not least because so much of its activity takes place outside the public view. Editor of the 1988 Surgeon General's Report on Nutrition and Health, Nestle is uniquely qualified to lead us through the maze of food industry interests and influences. She vividly illustrates food politics in action: watered-down government dietary advice, schools pushing soft drinks, diet supplements promoted as if they were First Amendment rights. When it comes to the mass production and consumption of food, strategic decisions are driven by economics--not science, not common sense, and certainly not health. No wonder most of us are thoroughly confused about what to eat to stay healthy. An accessible and balanced account, Food Politics will forever change the way we respond to food industry marketing practices. By explaining how much the food industry influences government nutrition policies and how cleverly it links its interests to those of nutrition experts, this path-breaking book helps us understand more clearly than ever before what we eat and why.

Book The Public Health Effects of Food Deserts

Download or read book The Public Health Effects of Food Deserts written by National Research Council and published by National Academies Press. This book was released on 2009-07-02 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the United States, people living in low-income neighborhoods frequently do not have access to affordable healthy food venues, such as supermarkets. Instead, those living in "food deserts" must rely on convenience stores and small neighborhood stores that offer few, if any, healthy food choices, such as fruits and vegetables. The Institute of Medicine (IOM) and National Research Council (NRC) convened a two-day workshop on January 26-27, 2009, to provide input into a Congressionally-mandated food deserts study by the U.S. Department of Agriculture's Economic Research Service. The workshop, summarized in this volume, provided a forum in which to discuss the public health effects of food deserts.

Book Manufacturing and Debating Coffee Substitutes in Nineteenth Century Sweden

Download or read book Manufacturing and Debating Coffee Substitutes in Nineteenth Century Sweden written by Michal Salamonik and published by Springer Nature. This book was released on with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Anthropology of Ascendant China

Download or read book Anthropology of Ascendant China written by Mayfair Yang and published by Taylor & Francis. This book was released on 2024-05-06 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume represents the latest research in cultural anthropology on an ascendant and globalizing China, covering the many different dimensions of China’s ascendancy both within China itself and beyond. It focuses not only on the real and perceived successes of China in the past four decades, but also on the difficulties, tensions, and dangers that have emerged as a result of rapid economic development: class polarization, state expansion, psychological distress, and environmental degradation. Including contributions by some of the most well-known cultural anthropologists of China, as well as rising innovative younger scholars, this book documents and analyzes China’s multifaceted transformations in the modern era—both within Chinese society and in Chinese relations with the outside world. It features the unique perspective of anthropology, with its on-the-ground deep cultural immersion through long-term fieldwork, coupled with a macrolevel global perspective, a strong historical perspective, and theoretically engaged analyses to present a balanced account of China’s ascendancy. Anthropology of Ascendant China: Histories, Attainments, and Tribulations is suitable for students and scholars in Anthropology, Sociology, History, Political Science, and East Asian Studies, as well as those working on contemporary Chinese society and culture more broadly.

Book In Defence of Food

Download or read book In Defence of Food written by Michael Pollan and published by Penguin UK. This book was released on 2008-01-31 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'A must-read ... satisfying, rich ... loaded with flavour' Sunday Telegraph This book is a celebration of food. By food, Michael Pollan means real, proper, simple food - not the kind that comes in a packet, or has lists of unpronounceable ingredients, or that makes nutritional claims about how healthy it is. More like the kind of food your great-grandmother would recognize. In Defence of Food is a simple invitation to junk the science, ditch the diet and instead rediscover the joys of eating well. By following a few pieces of advice (Eat at a table - a desk doesn't count. Don't buy food where you'd buy your petrol!), you will enrich your life and your palate, and enlarge your sense of what it means to be healthy and happy. It's time to fall in love with food again. For the past twenty years, Michael Pollan has been writing about the places where the human and natural worlds intersect: food, agriculture, gardens, drugs, and architecture. His most recent book, about the ethics and ecology of eating, is The Omnivore's Dilemma, named one of the ten best books of 2006 by the New York Times and the Washington Post. He is also the author of The Botany of Desire, A Place of My Own and Second Nature.

Book Nutrition Science  Marketing Nutrition  Health Claims  and Public Policy

Download or read book Nutrition Science Marketing Nutrition Health Claims and Public Policy written by Dilip Ghosh and published by Academic Press. This book was released on 2023-04-12 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy explains strategies to guide consumers toward making informed food purchases. The book begins with coverage of nutrition science before moving into nutrition marketing, social marketing and responsibility, consumer perception and insight, public health policy and regulation, case studies, and coverage on how to integrate holistic health into mainstream brand marketing. Intended for food and nutrition scientists who work in marketing, manufacturing, packaging, as well as clinical nutritionists, health care policymakers, and graduate and post graduate students in nutrition and business-related studies, this book will be a welcomed resource. - Includes case studies, points-of-view, literature reviews, recent developments, data and methods - Explores intrinsic and extrinsic motivators for consumer purchasing behaviors - Covers each aspect of "Seed to Patient" pathway

Book Marketing Fruits and Vegetables

Download or read book Marketing Fruits and Vegetables written by American institute of agriculture, Chicago and published by . This book was released on 1923 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Salt Sugar Fat

Download or read book Salt Sugar Fat written by Michael Moss and published by Signal. This book was released on 2013-02-26 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a Pulitzer Prize-winning investigative reporter at The New York Times comes the troubling story of the rise of the processed food industry -- and how it used salt, sugar, and fat to addict us. Salt Sugar Fat is a journey into the highly secretive world of the processed food giants, and the story of how they have deployed these three essential ingredients, over the past five decades, to dominate the North American diet. This is an eye-opening book that demonstrates how the makers of these foods have chosen, time and again, to double down on their efforts to increase consumption and profits, gambling that consumers and regulators would never figure them out. With meticulous original reporting, access to confidential files and memos, and numerous sources from deep inside the industry, it shows how these companies have pushed ahead, despite their own misgivings (never aired publicly). Salt Sugar Fat is the story of how we got here, and it will hold the food giants accountable for the social costs that keep climbing even as some of the industry's own say, "Enough already."

Book Digital Food Cultures

    Book Details:
  • Author : Deborah Lupton
  • Publisher : Routledge
  • Release : 2020-02-25
  • ISBN : 0429688059
  • Pages : 233 pages

Download or read book Digital Food Cultures written by Deborah Lupton and published by Routledge. This book was released on 2020-02-25 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the interrelations between food, technology and knowledge-sharing practices in producing digital food cultures. Digital Food Cultures adopts an innovative approach to examine representations and practices related to food across a variety of digital media: blogs and vlogs (video blogs), Facebook, Instagram, YouTube, technology developers’ promotional media, online discussion forums and self-tracking apps and devices. The book emphasises the diversity of food cultures available on the internet and other digital media, from those celebrating unrestrained indulgence in food to those advocating very specialised diets requiring intense commitment and focus. While most of the digital media and devices discussed in the book are available and used by people across the world, the authors offer valuable insights into how these global technologies are incorporated into everyday lives in very specific geographical contexts. This book offers a novel contribution to the rapidly emerging area of digital food studies and provides a framework for understanding contemporary practices related to food production and consumption internationally.

Book Novel Technologies in Food Science

Download or read book Novel Technologies in Food Science written by Anna McElhatton and published by Springer Science & Business Media. This book was released on 2011-11-17 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book covers novel technologies, including high pressure, antimicrobials, and electromagnetism, and their impact.

Book Fox and Cameron s Food Science  Nutrition   Health

Download or read book Fox and Cameron s Food Science Nutrition Health written by Michael EJ Lean and published by CRC Press. This book was released on 2006-03-31 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: The seventh edition of this classic book has been entirely revised and updated by one of the leading professors of human nutrition in the UK. Written in a clear and easy-to-read style, the book deals with a wide range of topics, from food microbiology and technology to healthy eating and clinical nutrition. It also tackles the more difficult area o