Download or read book Flash Mobile Building Games with Flash for the Mobile Market written by Matthew David and published by Taylor & Francis. This book was released on 2012-10-12 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost a third of all apps developed are games. Learn the basics needed for game development: Understand what you want your game to be Planning Using Flash to do the heavy lifting Developing your game to work on all devices

Download or read book Flash Mobile written by Matthew David and published by CRC Press. This book was released on 2012-10-12 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build rich media applications for the iOS and Android platforms with this primer to Flash mobile development. You get all of the essentials-from setting up your development environment to publishing your apps to the Google Market Place/Apple iTunes App Store. Develop elementary applications without coding; then realize the power of ActionScript 3 to add rich complexity to your applications. Step-by-step instruction is combined with practical tutorial lessons to deliver a working understanding of the development stages including: *Rapid prototyping *Adding interactivity, audio, and video *Employing iOS and Android Interface Calls *Hardware optimization with AIR *Game development; game engines, controlling physics, and 3D *Designing for iPad, Android tablets, and Google TV *Code optimization, testing, and debugging User interfaces are presented in full color to illustrate their nuances. The companion website, www.visualizetheweb/flashmobile, includes all of the AS3 code, project files, and a blog to keep you up to date with related news and developments.

Download or read book Flash Mobile Application Development For Dummies written by Jodie O'Rourke and published by John Wiley & Sons. This book was released on 2011-10-27 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fun-and-easy guide to developing cool Flash apps for mobile devices Flash is installed on 98 percent of browsers and runs on most smartphones, delivering RIA content and videos. With Flash 10.1 for mobile devices, developers have the perfect tool to create a richer experience. This friendly guide covers the tools needed to develop native mobile device apps as well as Web Flash mobile apps, including games, and does it all in the easy-to-follow For Dummies style. Flash is the standard for delivering rich Internet applications on mobile devices Covers how to create iOS and Android apps with Flash and use the development environment for Flash Addresses working with both regular and touch devices; developing a good mobile user interface; creating, testing, and deploying apps; developing fast, fun, and easy mobile games using Flash; and more Flash Mobile Application Development For Dummies makes it easy to enter the fun and exciting field of mobile app development.

Download or read book Mobile Technology Consumption Opportunities and Challenges written by Ciaramitaro, Barbara L. and published by IGI Global. This book was released on 2011-10-31 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether used for communication, entertainment, socio-economic growth, crowd-sourcing social and political events, monitoring vital signs in patients, helping to drive vehicles, or delivering education, mobile technology has been transformed from a mode to a medium. Mobile Technology Consumption: Opportunities and Challenges explores essential questions related to the cost, benefit, individual and social impact, and security risks associated with the rapid consumption of mobile technology. This book presents the current state of mobile technologies and their use in various domains including education, healthcare, government, entertainment, and emerging economic sectors.

Download or read book Foundation Flash Applications for Mobile Devices written by Richard Leggett and published by Apress. This book was released on 2007-05-01 with total page 511 pages. Available in PDF, EPUB and Kindle. Book excerpt: * This is the only up-to-date book on the market that covers Flash mobile application development. * Evidence of demand – large companies such as Nokia and Samsung are Flash-enabling their phones. * The book will support the new FlashLite version available with the next version of Flash, released later on this year.

Download or read book Learning HTML5 Game Programming written by James L. Williams and published by Addison-Wesley Professional. This book was released on 2012 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents practical instrucion and theory for using the features of HTML5 to create a online gaming applications.

Download or read book Beginning Facebook Game Apps Development written by Wayne Graham and published by Apress. This book was released on 2012-06-10 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's Facebook is emerging to become tomorrow's operating system, according to some. Certainly, a WebOS. Web standards-based apps using HTML5, JavaScript, CSS3 and more are now possible on Facebook. Why not get started with developing and selling Facebook game apps on Facebook's App Store? Beginning Facebook Game Apps Development gets you started with building your first game apps that run on Facebook. Become your own "Zynga" and create your own "Civilization" or "Farmville" and more. Build rich Web-based apps that you can sell on Facebook's App Store. Because these apps are built on Web standards, you can build and run on many browsers and—more interestingly—more computers, tablets, smartphones and even other devices and appliances that are Web-connected or enabled.

Download or read book Flash Mobile Deploying Mobile Apps with Flash CS5 written by Matthew David and published by Taylor & Francis. This book was released on 2013-01-17 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get your app online and ready for purchase. Building your app for deployment using iTunes Connect Building your app for deployment on the Android Market Building for iPad devices Building for Android tablets and Google TV Adding advertising to your apps Tracking your app's success Marketing your app

Download or read book MBA in Marketing City of London College of Economics 10 months 100 online self paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 3570 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview An MBA in Marketing (or Master of Business Administration) is a degree that will prepare you for leading positions in marketing such as Chief Marketing Officer. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - Digital Marketing Strategy - Customer Relationship Management - E-Commerce - Fundamentals of Management - And many more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Download or read book Mobile Game Development with Flash CS6 and ActionScript 3 0 written by and published by . This book was released on 2013 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This VTC course on Mobile Game Development with Flash CS6 and ActionScript 3.0 is designed to walk you through the basics and provide the building blocks to create your very own mobile games. Author Chad Troftgruben begins with some ActionScript essentials and then demonstrates how to create touch, accelerometer, and gesture controls for mobile applications. Then he'll show you, step by step, how to design and code a game using Flash CS6 and ActionScript 3.0. By the end of the course, you will have a template that you can build upon to create and market your very own mobile games! ActionScript and Flash work files are included. For work files message our support at [email protected] / [email protected].

Download or read book Mobile Computing Applications and Services written by Joy Zhang and published by Springer. This book was released on 2012-07-16 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed post-conference proceedings of the Third International Conference on Mobile Computing, Applications, and Services (MobiCASE 2011) held in Los Angeles, CA, USA, during October 24-27, 2010. The 18 revised full papers presented together with 12 revised poster papers were carefully reviewed and selected from numerous submissions. The conference papers are organized in seven technical sessions, covering the topics of mobile pervasive applications, system issues, location-aware services, mobile phone based systems, mobile Web and services, tools for mobile environments, and mobile application development issues.

Download or read book Digital Wars written by Charles Arthur and published by Kogan Page Publishers. This book was released on 2012-03-03 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: - Which of Apple, Google and Microsoft had an office with a "drawer of broken dreams" - and what (real) objects lay inside it? - When did Microsoft have the chance to catch Google in making money from search - and who vetoed it? - Why did Google test 40 shades of blue on its users? - How long did outside developers wait before asking to write apps for Apple's iPhone after Steve Jobs announced it? - Who said that Microsoft should have its own music player - and why did it fail? The answers, and much more, can be found in this new book by Charles Arthur, technology editor of The Guardian newspaper of London. Digital Wars starts in 1998, when the internet and computing business was about to be upended - by an antitrust case, a tiny start-up and a former giant rebuilding itself. It looks at what are now the three best-known tech companies, and through the voices of former and current staff examines their different strategies to try to win the battle to control the exploding network connecting the world. Microsoft was a giant - soon to become the highest-valued company in the world, while Apple was a minnow and Google just a startup. By February 10 2012, Apple was worth more ($462bn) than both Microsoft ($258bn) and Google ($198bn) combined. The chance had come from tumultuous battles between the three... To win their battles... Apple used design, the vertical model of controlling the hardware and software, and a relentless focus on the customer to the exclusion of others; Microsoft depended on the high quality of its employees' programming skills and its monopolies in software to try to move into new markets - such as search and music; Google focused on being quick, efficient, and using the power of data analysis - not human "taste" - to make decisions and get ahead of would-be rivals. With exclusive information from interviews with people such as Don Norman, former VP of Apple Computer and Pieter Knook, former SVP of the Mobile Communications Business at Microsoft, and many more current and former staff of the three companies - including one person who has worked for all three - Arthur also addresses: - what the inventors of the hard drive used in the iPod thought it would really be used for - how Apple transformed the smartphone market - which of Android or Apple that forced Microsoft to abandon Windows Mobile - what happened to Microsoft's tablet plans - and much more.

Download or read book The Social Media Bible written by Lon Safko and published by John Wiley & Sons. This book was released on 2010-10-05 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling bible for social media is now completely revised and updated! The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends. Covers all major new software applications, including features and benefits, in detail Lists more than 120 companies integral to the social media industry with updated data, products, services, and links Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan Includes dozens of social media ROI case studies Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.

Download or read book Mobile Services for Toy Computing written by Patrick C. K. Hung and published by Springer. This book was released on 2015-08-24 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: The goal of this book is to crystallize the emerging mobile computing technologies and trends by focusing on the most promising solutions in services computing. The book will provide clear proof that mobile technologies are playing an increasingly important and critical role in supporting toy computing. The goal of this book is to bring together academics and practitioners to describe the use and synergy between the above-mentioned technologies. This book is intended for researchers and students working in computer science and engineering, as well as toy industry technology providers, having particular interests in mobile services.

Download or read book Marketing Communications written by Lynne Eagle and published by Routledge. This book was released on 2014-08-27 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the proliferation of digital and social media, there has never been a more dynamic time to engage with marketing communications - and never has the integration of marketing communications (marcoms) principles into a strategic marketing plan been more challenging. Even the best product in the world won’t sell without the right reach to your potential customers and the right message to engage them. This textbook applies a uniquely practical approach to the topic so that, whilst a structured overview of planning, development, implementation and evaluation of marketing communications is in place, the detailed cases made available by the Institute for Practitioners in Advertising (IPA) show how actual challenges faced by professionals in the field were addressed. This book will help you to develop the skills you need to turn theory into the right integrated communication plan, in order to succeed in an increasingly competitive environment. Aided by a veritable wealth of pedagogical features, Marketing Communications will be essential reading for both students and professionals in marketing, communications and public relations. This textbook also benefits from a companion website which includes a comprehensive instructor’s guide with PowerPoint slides, testbank questions and answer checklists.

Download or read book The Smartphone written by Elizabeth Woyke and published by New Press, The. This book was released on 2011-05-10 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: A technology reporter’s behind-the-scenes history of the device that has taken over our lives. How have smartphones shaped the way we socialize and interact? Who tracks our actions, our preferences, our movements as recorded by our smartphones? These are just some of the questions that Elizabeth Woyke, a journalist who has covered the industry for Bloomberg Businessweek, Forbes, and MIT Technology Review, addresses in this book. Including photos and an in-depth look at the early decades of mobile communication, The Smartphone offers not only a step-by-step account of how smartphones are designed and manufactured but also a bold exploration of the darker side of this massive industry, including the exploitation of labor, the disposal of electronic waste, and the underground networks that hack and smuggle smartphones. Featuring interviews with key figures in the development of the smartphone and expert assessments of the industry’s main players—Apple, Google, Microsoft, and Samsung—The Smartphone is the perfect introduction to this most personal of gadgets. Your smartphone will never look the same again. “The author does a good job explaining the relationships among the makers, carriers and developers, and she delivers an engrossing chapter on design trends.” —Kirkus Reviews

Download or read book Japan Doing Business and Investing in Japan Guide Volume 1 Strategic Practical Information and Contacts written by IBP, Inc. and published by Lulu.com. This book was released on 2012-03-27 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Japan: Doing Business and Investing in ... Guide Volume 1 Strategic, Practical Information, Regulations, Contacts