Download or read book Ferdinand Porsche und der Volkswagen written by and published by . This book was released on 2014-08 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Ferdinand Porsche and the Volkswagen Ferdinand Porsche Und Der Volkswagen written by and published by Dumont. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The development of the Volkswagen Beetle was a central achievement in the early history of the Porsche Company. In January 1934, Ferdinand Porsche wrote an exposé regarding the construction of a German people's car that would have a lasting effect on automotive history. The inexpensive compact automobile would become the symbol and icon of mass motorisation. The Volkswagen, also lovingly known as the VW Beetle, was one of the most popular automobiles in the world. And it was also a leader in terms of production duration and quantity. It was first discontinued in July 2003 when the last Volkswagen left the assembly line in Mexico. With 21.5 million cars, the VW Beetle is by far one of the most-built automobiles in the world. This book is a comprehensive documentation of the history of the VW Beetle's development, containing largely unpublished pictorial and documentary material from the holdings of the Porsche archive. Published as part of the collectible series of books in the Edition Porsche Museum. English and German text.

Download or read book Ferdinand Porsche and the Volkswagen written by Porsche A.G. and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The People s Car written by Bernhard Rieger and published by Harvard University Press. This book was released on 2013-04-16 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the Berlin Auto Show in 1938, Adolf Hitler presented the prototype for a small, oddly shaped, inexpensive family car that all good Aryans could enjoy. Decades later, that automobile—the Volkswagen Beetle—was one of the most beloved in the world. Bernhard Rieger examines culture and technology, politics and economics, and industrial design and advertising genius to reveal how a car commissioned by Hitler and designed by Ferdinand Porsche became an exceptional global commodity on a par with Coca-Cola. Beyond its quality and low cost, the Beetle’s success hinged on its uncanny ability to capture the imaginations of people across nations and cultures. In West Germany, it came to stand for the postwar “economic miracle” and helped propel Europe into the age of mass motorization. In the United States, it was embraced in the suburbs, and then prized by the hippie counterculture as an antidote to suburban conformity. As its popularity waned in the First World, the Beetle crawled across Mexico and Latin America, where it symbolized a sturdy toughness necessary to thrive amid economic instability. Drawing from a wealth of sources in multiple languages, The People’s Car presents an international cast of characters—executives and engineers, journalists and advertisers, assembly line workers and car collectors, and everyday drivers—who made the Beetle into a global icon. The Beetle’s improbable story as a failed prestige project of the Third Reich which became a world-renowned brand illuminates the multiple origins, creative adaptations, and persisting inequalities that characterized twentieth-century globalization.

Download or read book Thinking Small written by Andrea Hiott and published by Random House Digital, Inc.. This book was released on 2012 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published to coincide with the release of the newly redesigned VW Beetle, a history of the iconic car reveals the agendas of famous design contributors including Ferdinand Porsche, Adolf Hitler and Heinrich Nordhoff, describing the 1950s advertising campaign in America that launched its phenomenal success.

Download or read book Getting the Bugs Out written by David Kiley and published by John Wiley & Sons. This book was released on 2002-11-04 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the informative story of the rise, fall, and re-birth of Volkswagen - both the company and the car. It explains how VW lost its focus for decades and then regained it through a better understanding of its core market, marketing, advertising, and solid manufacturing and design.

Download or read book Thinking Small written by Andrea Hiott and published by Ballantine Books. This book was released on 2012-01-17 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car’s story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world. Andrea Hiott’s wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today’s automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford’s Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler’s concept of “the people’s car” would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world’s most huggable automobile. Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler’s monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon. Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility—a triumph not of the will but of the imagination.

Download or read book Ferdinand Porsche Hitler s engineer written by Philip Barlow and published by Goodwell Print House. This book was released on 2019-08-06 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ferdinand Porsche's life is a story of a man who owes his success mainly due to his passion and hard work. Initially, he also had to face the resistance of his own father who did not share his son's passion. He came to live in difficult times. Why was a man who from the beginning had been considered an apolitical idealist so quick to begin working with the Nazi government of Adolf Hitler? What was Porsche's contribution to the development of hybrid and electric models so popular today? What was the birth of the famous ‘hunchback’, produced in the twenty-first century, or nearly 5 decades after the death of its creator?

Download or read book Volkswagen a Car for the People a Success Story 2nd Edition written by Marc Nonnenkamp and published by . This book was released on 2015-02-14 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Professor Porsche s Wars written by Karl E. Ludvigsen and published by Wharncliffe. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Regarded as one of the great automotive engineers of the twentieth century, Ferdinand Porsche is well remembered today for his remarkable automotive designs including the Volkswagen Beetle and Auto Union Grand Prix cars. Yet there is another side to his extraordinary career, for he was an equally inventive designer of military vehicles and machinery. In this field too he excelled. Indeed the sheer versatility of his contribution is astonishing. Karl Ludvigsen's study is the definitive guide. He tells the complete story, focusing on Porsche's relations with the German armed forces and on the stream of advanced designs he was responsible for. Included are Austro Daimler's pioneering aero engines, the Kübelwagen, Schwimmwagen, Type 100 Leopard tank, Ferdinand or Elefant tank destroyer and the astounding Type 205 Maus tank. He also describes Porsche's creative work on aero engines, tank engines and even a turbojet for the V-1 flying bomb. Karl Ludvigsen's account confirms the preeminence of Ferdinand Porsche as a brilliant and prolific engineer, one of the most remarkable of his generation.

Download or read book The Amazing Porsche and Volkswagen Story written by W. Robert Nitske and published by . This book was released on 1958 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Porsche the Man and His Cars written by Richard Alexander Freiherr von Frankenberg and published by . This book was released on 1969 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book NS forced Labor written by Peer Zumbansen and published by Nomos Verlagsgesellschaft. This book was released on 2002 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Juristen und Historiker behandeln die Geschichte und Aufarbeitung von Zwangsarbeit im Dritten Reich, die Formen des Arbeitseinsatzes, die Nachkriegsvölkerrechtspraxis und -gesetzgebung, die Gerichtsverfahren in Deutschland und den USA, die Stiftungsgründung und Entschädigungspraxis seit August 2000.

Download or read book Faster Higher Farther How One of the World s Largest Automakers Committed a Massive and Stunning Fraud written by Jack Ewing and published by W. W. Norton & Company. This book was released on 2017-05-23 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A rich history of a company whose cars, for better and worse, have touched millions of lives, a character study of a brilliant but deeply flawed leader, and a case study in how a corporate culture can turn toxic.” —Bethany McLean, New York Times Book Review Faster, Higher, Farther chronicles a corporate scandal that rivals those at Enron and Lehman Brothers—one that will cost Volkswagen more than $22 billion in fines and settlements. Through meticulous reporting, New York Times correspondent Jack Ewing documents why VW felt compelled to install “defeat devices” in diesel vehicles that unlawfully lowered CO2 levels during emissions testing, and how the fraud was committed, covered up, and finally detected. Faster, Higher, Farther is a briskly written account of unrivaled corporate greed. Updated with the latest information and a new afterword by the author.

Download or read book The Porsche 911 by Ferdinand Porsche written by Ulrich von Mende and published by . This book was released on 1997 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Faster Higher Farther written by Jack Ewing and published by Random House. This book was released on 2017-05-23 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: A shocking exposé of Volkswagen’s fraud by the New York Times reporter who covered the scandal. Updated with a New Afterword by the Author. When news of Volkswagen’s clean diesel fraud first broke in September 2015, it sent shockwaves around the world. Overnight, the company long associated with quality, reliability and trust became a universal symbol of greed and deception. Consumers were outraged, investors panicked, the company embarrassed and facing bankruptcy. As lawsuits and criminal investigations piled up, by August 2016 VW had settled with American regulators and car-owners for $15 billion, with additional fines and claims still looming. In Faster, Higher, Farther, Jack Ewing rips the lid off the scandal. He describes VW’s rise from “the people’s car” during the Nazi era to one of Germany’s most prestigious and important global brands, touted for being “green.” He paints vivid portraits of Volkswagen chairman Ferdinand Piëch and chief executive Martin Winterkorn, arguing that their unremitting ambition drove employees, working feverishly in pursuit of impossible sales targets, to illegal methods. With unprecedented access to key players and a ringside seat during the course of the legal proceedings, Faster, Higher, Farther reveals how the succeed-at-all-costs culture prevalent in modern boardrooms led to one of corporate history’s farthest-reaching cases of fraud—with potentially devastating consequences. As the future of one of the world’s biggest companies remains uncertain, this is the extraordinary story of Volkswagen’s downfall.

Download or read book Forging Global Fordism written by Stefan J. Link and published by Princeton University Press. This book was released on 2020-09-29 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book traces the emergence of mass production and Fordism, its accompanying ideology, first in the United States and then in Nazi Germany and the Soviet Union"--