Download or read book Expertise in a Constructive Product choice Process written by Peter J. Boyle and published by Ann Arbor, Mich. : University Microfilms International. This book was released on 1994 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Persuasive Communication written by Richard O. Young and published by Routledge. This book was released on 2016-07-15 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated and expanded edition of Persuasive Communication offers a comprehensive introduction to persuasion and real-world decision making. Drawing on empirical research from social psychology, neuroscience, business communication research, cognitive science, and behavioral economics, Young reveals the thought processes of many different audiences—from investors to CEOs—to help students better understand why audiences make the decisions they make and how to influence them. The book covers a broad range of communication techniques, richly illustrated with compelling examples, including resumes, speeches, and slide presentations, to help students recognize persuasive methods that do, and do not, work. A detailed analysis of the emotions and biases that go into decision making arms students with perceptive insights into human behavior and helps them apply this understanding with various decision-making aids. Students will learn how to impact potential employers, clients, and other audiences essential to their success. This book will prove fascinating to many, and especially useful for students of persuasion, rhetoric, and business communication.

Download or read book Psychological and Technological Methods written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-01-15 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chapter 2⦁constructive consumer choice process Chapter 2.1⦁How constructive consumer choice process measures which attribute factor(s) can influence consumer chooses to buy any product or food in psychological view. ⦁Main Problem Being Addressed The second aspect problem is judged whether constructive consumer choice is an important process to influence any consumer to choose to buy any products. If it is a real essential choice process, how product manufacturers can reduce their negative emotion is caused to choose not buy their products during this constructive process. The second aspect main problem is researched about consumer will choose to make final decision to buy the best choice of product from among brands of products . Hence, the constructive consumer choice process is a real essential choice process to any consumer generally, when individual consumer needs to compare different brands of products to choose to buy any product. How product manufacturers can predict whose choice method to decide to prefer to make final decision to buy any products in the short days or the short time in the constructive consumer process. If manufacturers can know overall consumers' choice method, manufacturers will not design the not suitable style of products to manufacture to sell and who can know what the overall consumers' negative emotion is influenced who decide not to buy their products from their design style in order to manufacture more suitable style of product design . I shall recommend how manufacturers can predict consumer emotion in the constructive consumer choice process in psychological view.My research is concerned knowledge opinion about how to predict consumer emotion whether what attribute factor(s )are the most influence to the consumer to choose to buy the manufacturer's product in whose process of choice. If manufacturer can early know whether what the most attractive attribute factor(s) are the most influence to the consumer to decide to buy whose product, so who can concentrate on manufacturing the different kinds of products to get the most influence attribute factor to attract consumers to choose to buy whose products. Hence, the manufacturer can know what reasons can cause the consumers who do not choose to buy its products during constructive consumer choice process generally , who can know how to improve its product's design method to concentrate on producing the most acceptable satisfactory level to sell to whose consumers in .Also I believe that the manufacturer can raise sale numbers if who know what bad factors to cause whose consumers choose not to buy whose products during the constructive consumer choice process. It can increase chance to change its product innovative strategy to raise confidence to judge what attributed factors are the important influence to cause consumers who either do not choose to buy or choose to buy its innovative products.

Download or read book Handbook of Consumer Psychology written by Curtis P. Haugtvedt and published by Psychology Press. This book was released on 2018-12-07 with total page 1892 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.

Download or read book Knowledge Based Configuration written by Alexander Felfernig and published by Newnes. This book was released on 2014-04-02 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: Knowledge-based Configuration incorporates knowledge representation formalisms to capture complex product models and reasoning methods to provide intelligent interactive behavior with the user. This book represents the first time that corporate and academic worlds collaborate integrating research and commercial benefits of knowledge-based configuration. Foundational interdisciplinary material is provided for composing models from increasingly complex products and services. Case studies, the latest research, and graphical knowledge representations that increase understanding of knowledge-based configuration provide a toolkit to continue to push the boundaries of what configurators can do and how they enable companies and customers to thrive. - Includes detailed discussion of state-of-the art configuration knowledge engineering approaches such as automated testing and debugging, redundancy detection, and conflict management - Provides an overview of the application of knowledge-based configuration technologies in the form of real-world case studies from SAP, Siemens, Kapsch, and more - Explores the commercial benefits of knowledge-based configuration technologies to business sectors from services to industrial equipment - Uses concepts that are based on an example personal computer configuration knowledge base that is represented in an UML-based graphical language

Download or read book Feature Extraction Construction and Selection written by Huan Liu and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is broad interest in feature extraction, construction, and selection among practitioners from statistics, pattern recognition, and data mining to machine learning. Data preprocessing is an essential step in the knowledge discovery process for real-world applications. This book compiles contributions from many leading and active researchers in this growing field and paints a picture of the state-of-art techniques that can boost the capabilities of many existing data mining tools. The objective of this collection is to increase the awareness of the data mining community about the research of feature extraction, construction and selection, which are currently conducted mainly in isolation. This book is part of our endeavor to produce a contemporary overview of modern solutions, to create synergy among these seemingly different branches, and to pave the way for developing meta-systems and novel approaches. Even with today's advanced computer technologies, discovering knowledge from data can still be fiendishly hard due to the characteristics of the computer generated data. Feature extraction, construction and selection are a set of techniques that transform and simplify data so as to make data mining tasks easier. Feature construction and selection can be viewed as two sides of the representation problem.

Download or read book Persuasive Technology written by Harri Oinas-Kukkonen and published by Springer Science & Business Media. This book was released on 2008-05-27 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the Third International Conference on Persuasive Technology, PERSUASIVE 2008, held in Oulu, Finland, in June 2008. The 17 revised full papers and 12 revised short papers presented together with 3 keynote papers were carefully reviewed and selected from 63 submissions. The papers are organized in topical sections on social network systems, knowledge management, applications, conceptual frameworks, perspectives on persuasive technology, peer-to-peer and social networks, self-persuasion and timing, well-being applications, and theoretical considerations.

Download or read book Embarrassment of Product Choices 2 written by Michel Millot and published by John Wiley & Sons. This book was released on 2019-01-03 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product information is excessively commercial and technical. There is no single best product for all, and the price/quality ratio can be deceptive. Word of mouth is growing with opinions shared on the internet. This book calls for the reinvention of a new economy based on real requirements, not only for profit or “technology” but for qualities of use and the environment. A product’s use is its purpose. An innovation must always be an improvement to qualities of use. The emergence of new technologies, such as connected objects and the autonomous car, form a new trap for innovation, and progress has been limited to the perfection of technique. Marketing must no longer confuse the consumer (the customer) and the user. Complete with methodology for the reader to follow, this book describes how the ecology of use can become the main wealth of an economy based on quality of life and well-being.

Download or read book Epistemological Foundations of Mathematical Experience written by Leslie P. Steffe and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: On the 26th, 27th, and 28th of February of 1988, a conference was held on the epistemological foundations of mathematical experience as part of the activities of NSF Grant No. MDR-8550463, Child Generated Multiplying and Dividing Algorithms: A Teaching Experiment. I had just completed work on the book Construction of Arithmetical Meanings and Strategies with Paul Cobb and Ernst von Glasersfeld and felt that substantial progress had been made in understanding the early numerical experiences of the six children who were the subjects of study in that book. While the book was in preparation, I was also engaged in the teaching experiment on mUltiplying and dividing algorithms. My focus in this teaching experiment was on investigating the mathematical experiences of the involved children and on developing a language through which those experiences might be expressed. However, prior to immersing myself in the conceptual analysis of the mathematical experiences of the children, I felt that it was crucial to critically evaluate the progress that we felt we had made in our earlier work. It was toward achieving this goal that I organized the conference. When trying to understand the mathematical experiences of a child, one can do no better than to interact with the child in a mathematical context guided by the intention to specify the child's current knowledge and the progress the child might make.

Download or read book Local Economic and Employment Development LEED Better Use of Skills in the Workplace Why It Matters for Productivity and Local Jobs written by OECD and published by OECD Publishing. This book was released on 2017-11-02 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: This joint OECD-ILO report provides a comparative analysis of case studies focusing on improving skills use in the workplace across eight countries.

Download or read book Analytics and Intuition in the Process of Selecting Talent written by Jürgen Deters and published by Walter de Gruyter GmbH & Co KG. This book was released on 2022-11-07 with total page 606 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human decisions, especially in management and personnel selection, are based on making judgments about people analytically and intuitively. Yet in business and scientific contexts, judgments are expected to be based on a rational analysis rather than intuitions or emotions. Intuition is often seen as something mystical that should not be trusted and thus eliminated from human decision-making. Our empirical and theoretical research shows that this is impossible when people are dealing with people. Instead, intuitions and emotions have significant power in the decision-making process. Neuroscience even shows that humans are incapable of switching off their emotions or intuitions when making decisions. Therefore, intuition and emotions as evolutionary achievements of human beings should be looked at more closely to use the wisdom they offer. This book provides an insight into the current state of research on rational-analytical procedures in personnel selection and complements this with research on intuitions and emotions in personnel diagnostics. By integrating scientifically verifiable rational-analytical decision-making procedures with the inner experiential knowledge of people, this book bridges two complementary ways of recognizing and making good decisions. It demonstrates how intuitions are developed and used in different fields of practice and cultures and how scientific research results from rational-analytical and intuitive-emotional selection procedures are successfully integrated by practitioners.

Download or read book Proceedings of the 1990 Academy of Marketing Science AMS Annual Conference written by B. J. Dunlap and published by Springer. This book was released on 2015-01-02 with total page 581 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, industrial marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Download or read book Marketing Innovations for Sustainable Destinations written by Alan Fyall and published by Goodfellow Publishers Ltd. This book was released on 2009-09-06 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of groundbreaking and stimulating chapters that explore innovative marketing operations, interactions and experiences, illustrating how each contributes to the sustainable development of destinations.

Download or read book Encyclopedia of Communities of Practice in Information and Knowledge Management written by Coakes, Elayne and published by IGI Global. This book was released on 2005-10-31 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This encyclopedia will give readers insight on how other organizations have tackled the necessary means of sharing knowledge across communities and functions" -- Provided by publisher.

Download or read book Information Statistics and Induction in Science written by David L. Dowe and published by World Scientific. This book was released on 1996 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Interpreting As Interaction written by Cecilia Wadensjo and published by Routledge. This book was released on 2014-06-06 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interpreting in Interaction provides an account of interpreter-mediated communication, exploring the responsibilities of the interpreter and the expectations of both the interpreter and of other participants involved in the interaction. The book examines ways of understanding the distribution of responsibility of content and the progression of talk in interpreter-mediated institutional face-to-face encounters in the community interpreting context. Bringing attention to discursive and social practices prominent in modern society but largely unexplored in the existing literature, the book describes and explains real-life interpreter-mediated conversations as documented in various public institutions, such as hospitals and police stations. The data show that the interpreter's prescribed role as a non-participating, non-person does not -and cannot - always hold true. The book convincingly argues that this in one sense exceptional form of communication can be used as a magnifying glass in the grounded study of face-to-face institutional interaction more generally. Cecilia Wadensjö explains and applies a Bakhtinian dialogic theory of language and mind, and offers an alternative understanding of the interpreter's task, as one consisting of translating and co-ordinating, and of the interpreter as an engaged actor solving problems of translatability and problems of mutual understanding in situated social interactions. Teachers and students of translation and interpretation studies, including sign language interpreting, applied linguistics and sociolinguistics will welcome this text. Students and professionals within law, medicine and education will also find the study useful to help them understand the role of the interpreter within these frameworks.

Download or read book Design User Experience and Usability Understanding Users and Contexts written by Aaron Marcus and published by Springer. This book was released on 2017-06-28 with total page 828 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three-volume set LNCS 10288, 10289, and 10290 constitutes the proceedings of the 6th International Conference on Design, User Experience, and Usability, DUXU 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCII 2017, in Vancouver, BC, Canada, in July 2017, jointly with 14 other thematically similar conferences. The total of 1228 papers presented at the HCII 2017 conferences were carefully reviewed and selected from 4340 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The total of 168 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. LNCS 10288: The 56 papers included in this volume are organized in topical sections on design thinking and design philosophy; aesthetics and perception in design; user experience evaluation methods and tools; user centered design in the software development lifecycle; DUXU education and training. LNCS 10289: The 56 papers included in this volume are organized in topical sections on persuasive and emotional design; mobile DUXU; designing the playing experience; designing the virtual, augmented and tangible experience; wearables and fashion technology. LNCS 10290: The 56 papers included in this volume are organized in topical sections on information design; understanding the user; DUXU for children and young users; DUXU for art, culture, tourism and environment; DUXU practice and case studies.