Download or read book Propaganda and the Ethics of Persuasion Second Edition written by Randal Marlin and published by Broadview Press. This book was released on 2013-09-30 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book develops a sophisticated account of propaganda and its intriguing history. It begins with a brief overview of Western propaganda, including Ancient Greek theories of rhetoric, and traces propaganda’s development through the Christian era, the rise of the nation-state, World War I, Nazism, Communism, and the present day. The core of the book examines the ethical implications of various forms of persuasion, not only hate propaganda but also insidious elements of more generally acceptable communication such as advertising, public relations, and government information, setting these in the context of freedom of expression. This new edition is updated throughout, and includes additional revelations about a key atrocity story of World War I.
Download or read book Persuasion Ethics Today written by Margaret Duffy and published by Routledge. This book was released on 2015-12-07 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated marketing communication, and is designed for course use in advertising curricula. Ethical questions have become increasingly important in today’s media landscape, and issues of regulation, privacy, and convenience are the subjects of heated debate among consumers, industry professional, policy makers, and interest groups. With the explosion of social media, mobile devices, tracking technologies, and behavioral targeting, the ethical issues about persuasion continue to increase in importance. This book’s goal is to offer a broad introduction to the ethical standards, challenges, understanding, and decision-making strategies involved in the practice of persuasion. Persuasion Ethics Today links real world persuasive communication activities to fundamental philosophies of ethics. It also offers tools for students and practitioners to engage with ethical dilemmas in a systematic way, and jumpstart debates about the right ethical choices in an increasingly complex media and social environment.
Download or read book The Ethics of Persuasion written by Brooke Rollins and published by . This book was released on 2024-02-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Challenges the traditional thinking that rhetoric is primarily utilitarian by demonstrating how Derrida's philosophy prioritizes ethical imperatives even as one is trying to persuade.
Download or read book Ethics Persuasion and Truth written by J. J. C. Smart and published by Routledge. This book was released on 2020-07-20 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1984, deals with meta-ethics – that is the semantics and pragmatics of ethical language. This book eschews the notions of meaning and analyticity on which meta-ethics normally depends. It discusses questions of free will and responsibility and the relations between ethics on the one hand and science and metaphysics on the other. The author regards ethics as concerned with deciding what to do and with persuading others – not with exploring a supposed realm of ethical fact.
Download or read book Ethics and Professional Persuasion written by Ralph D. Barney and published by Routledge. This book was released on 2003-07-30 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the applied media ethics question of professional persuasion, this special double issue resulted from a colloquium and conference on allowable ethical limits of deception in professional persuasion. Participants were invited to reason their way toward a threshold that would define acceptable deception for a professional persuader in pursuit of favorable market and public opinion conditions for a client. As a whole, this issue covers a broad range of views and expressions of opinion that often come close to defining the threshold between morally acceptable and morally outrageous persuasion.
Download or read book Influence written by Robert B. Cialdini and published by Pearson Scott Foresman. This book was released on 1988 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.
Download or read book Ethics and Persuasion written by Weslen Carvalho and published by Weslen Lucas Eredes Carvalho. This book was released on 2024-07-19 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the complexities and nuances of ethical persuasion in this essential guide that delves deeply into the fundamental principles of integrity and responsible influence. Discover how to apply persuasive techniques ethically and effectively, navigating through inspiring case studies and practical strategies that foster authentic relationships and positive impact. This book provides a clear roadmap for those seeking not only to persuade but also to build trust, respect, and sustainability in all interactions, elevating their power of influence with unwavering integrity.
Download or read book Seductive Interaction Design written by Stephen P. Anderson and published by Pearson Education. This book was released on 2011-06-13 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when you’ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people to act. Topics include: AESTHETICS, BEAUTY, AND BEHAVIOR: Why do striking visuals grab our attention? And how do emotions affect judgment and behavior? PLAYFUL SEDUCTION: How do you create playful engagements during the moment? Why are serendipity, arousal, rewards, and other delights critical to a good experience? THE SUBTLE ART OF SEDUCTION: How do you put people at ease through clear and suggestive language? What are some subtle ways to influence behavior and get people to move from intent to action? THE GAME OF SEDUCTION: How do you continue motivating people long after the first encounter? Are there lessons to be gained from learning theories or game design? Principles from psychology are found throughout the book, along with dozens of examples showing how these techniques have been applied with great success. In addition, each section includes interviews with influential web and interaction designers.
Download or read book Ethics in Human Communication written by Richard L. Johannesen and published by Waveland Press. This book was released on 2008-01-09 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Broad in scope, yet precise in exposition, the Sixth Edition of this highly acclaimed ethics text has been infused with new insights and updated material. Richard Johannesen and new coauthors Kathleen Valde and Karen Whedbee provide a thorough, comprehensive overview of philosophical perspectives and communication contexts, pinpointing and explicating ethical issues unique to human communication. Chief among the authors objectives are to: provide classic and contemporary perspectives for making ethical judgments about human communication; sensitize communication participants to essential ethical issues in the human communication process; illuminate complexities and challenges involved in making evaluations of communication ethics; and offer ideas for becoming more discerning evaluators of others communication. Provocative questions and illustrative case studies stimulate reflexive thinking and aid readers in developing their own approach to communication ethics. A comprehensive list of resources spotlights books, scholarly articles, videos, and Web sites useful for further research or personal exploration.
Download or read book Feminist Narrative Ethics written by Katherine Saunders Nash and published by Theory Interpretation Narrativ. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Establishes a new theory of narrative ethics by analyzing how rhetorical techniques can prompt readers of novels to reconsider their ethical convictions about women's rights.
Download or read book The Ethics of Evangelism written by Elmer J Thiessen and published by Authentic Media Inc. This book was released on 2014-08-08 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a brief and accessible examination of the ethics of evangelism in a post-Christian culture. Thiessen discusses the immoral practices and attitudes that are sometimes associated with evangelism and then turns his insightful attention to a better way of approaching the subject. Should we try to bring people to Christ or not? In a multi-cultural world evangelism is often under attack, with those seeking to evangelise sometimes being branded arrogant, ignorant, hypocritical and meddlesome. Against such a backdrop this unique book asks what sort of evangelism is ethical in a liberal, post-Christian society.
Download or read book Propaganda and the Ethics of Persuasion Second Edition written by Randal Marlin and published by Broadview Press. This book was released on 2013-09-30 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book develops a sophisticated account of propaganda and its intriguing history. It begins with a brief overview of Western propaganda, including Ancient Greek theories of rhetoric, and traces propaganda’s development through the Christian era, the rise of the nation-state, World War I, Nazism, Communism, and the present day. The core of the book examines the ethical implications of various forms of persuasion, not only hate propaganda but also insidious elements of more generally acceptable communication such as advertising, public relations, and government information, setting these in the context of freedom of expression. This new edition is updated throughout, and includes additional revelations about a key atrocity story of World War I.
Download or read book Persuasion in Your Life written by Shawn T. Wahl and published by Routledge. This book was released on 2021-09-27 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their lives and careers. It explores techniques of verbal and visual persuasion for use in business and professional communication, health communication, and everyday life, as well as expanded coverage of persuasion in social movements and social advocacy. It also pays attention throughout to ethical considerations and to the significance of new media. This textbook is a student-friendly introduction suitable for use in undergraduate courses in persuasion, health communication, and business communication. The companion website includes an instructor’s manual with test questions, sample assignments, web links, and other resources, as well as PowerPoint slides. Visit www.routledge.com/wahl
Download or read book Recent Reports written by and published by . This book was released on 1990 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Persuasion written by Charles U. Larson and published by Cengage Learning. This book was released on 1998 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: Larson helps readers become consumers of persuasion. The book presents persuasion through the examination of various aspects of popular culture--politics, mass media, advertising, the information superhighway--as they exemplify and teach critical theories of persuasion. Its multi-chapter focus on language and focus on critical thinking are combined with readability, a conversational engagement with the reader, and current verbal and visual examples of persuasion in action. Woven throughout this framework, Larson provides ample and understandable coverage of persuasion theory, research, and ethics consistently and repeatedly tied back to the theme of the book--the development of critical consumers of all forms of persuasion.
Download or read book With what Persuasion written by Scott Forrest Crider and published by Peter Lang. This book was released on 2009 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although there are a number of book-length studies of rhetoric in Shakespeare's plays, With What Persuasion discerns a distinctly Shakespearean ethics of the art of rhetoric in them. In this interdisciplinary book, Scott F. Crider draws upon the Aristotelian traditions of poetics, rhetoric, and ethics to show how Shakespeare addresses fundamental ethical questions that arise during the public and private rhetorical situations Shakespeare represents in his plays. Informed by the Greek, Roman, and English poetic and rhetorical traditions, With What Persuasion offers close readings of a selection of plays - Hamlet, Julius Caesar, Henry the 5th, All's Well That Ends Well, Othello, Measure for Measure, and The Winter's Tale - to answer universal questions about human speech and association, answers that refute a number of contemporary literary and rhetorical theory's assumptions about language and power. Crider argues that this Shakespearean ethics could assist us in our own historical moment as we in the liberal, multicultural West try to refound, without coercion, ethical principles to bind us to one another.
Download or read book Persuasion Ethics Today written by Margaret Duffy and published by . This book was released on 2014-01-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated marketing communication. Linking real world persuasive communication activities to fundamental philosophies of ethics, the book's goal is to offer a broad introduction to the ethical standards, challenges, understanding, and decision-making strategies involved in the practice of persuasion. This book also offers tools for students and practitioners to engage with ethical dilemmas in a systematic way and jumpstart debates about the right ethical choices in an increasingly complex media and social environment.
