Download or read book Ethical Issues in Healthcare Marketing written by Catholic Health Association of the United States and published by . This book was released on 1990 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Modern Health Care Marketing written by Gamini Gunawardane and published by World Scientific. This book was released on 2020-06-05 with total page 515 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to comprehensively address several modern concepts and practices in health care marketing not sufficiently addressed by existing literature. This includes the integrated nature of health care marketing, operations management, IT and human resource management; increased use of digital technology and social media; emphasis on enhancing customer-patient experience when strategizing and implementing health care marketing; application of modern services marketing concepts to health care marketing mix, among others.It also addresses recent changes in the U.S. health care industry. Some key issues covered are the increase in federal and state government involvement and oversight of health care delivery; increase in laws and regulations affecting health care management and marketing; growth of specialized health care markets such as Medicare, Medicaid and Affordable Care Act; globalization of health care and greater focus on legal and ethical health care marketing practices.Modern Health Care Marketing is an essential read to understand the integrated nature of health care marketing in the technologically driven, customer/patient-focused and globalized environment. It is also a useful reference for professionals to pick up best practices on addressing challenges faced in the modern health care industry.

Download or read book For Profit Enterprise in Health Care written by Institute of Medicine and published by National Academies Press. This book was released on 1986-01-01 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: "[This book is] the most authoritative assessment of the advantages and disadvantages of recent trends toward the commercialization of health care," says Robert Pear of The New York Times. This major study by the Institute of Medicine examines virtually all aspects of for-profit health care in the United States, including the quality and availability of health care, the cost of medical care, access to financial capital, implications for education and research, and the fiduciary role of the physician. In addition to the report, the book contains 15 papers by experts in the field of for-profit health care covering a broad range of topicsâ€"from trends in the growth of major investor-owned hospital companies to the ethical issues in for-profit health care. "The report makes a lasting contribution to the health policy literature." â€"Journal of Health Politics, Policy and Law.

Download or read book An Examination of Emerging Bioethical Issues in Biomedical Research written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2020-09-10 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: On February 26, 2020, the Board on Health Sciences Policy of the National Academies of Sciences, Engineering, and Medicine hosted a 1-day public workshop in Washington, DC, to examine current and emerging bioethical issues that might arise in the context of biomedical research and to consider research topics in bioethics that could benefit from further attention. The scope of bioethical issues in research is broad, but this workshop focused on issues related to the development and use of digital technologies, artificial intelligence, and machine learning in research and clinical practice; issues emerging as nontraditional approaches to health research become more widespread; the role of bioethics in addressing racial and structural inequalities in health; and enhancing the capacity and diversity of the bioethics workforce. This publication summarizes the presentations and discussions from the workshop.

Download or read book Social Marketing and Public Health written by Jeff French and published by Oxford University Press. This book was released on 2017 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The last ten years have seen tremendous advances in the theoretical and practice base of social marketing globally. This book provides up to date thinking on social marketing theory and practice, introducing new conceptual models and approaches to influencing behaviour to promote health and prevent disease.

Download or read book Ethical and Legal Issues in Healthcare written by David Lemberg and published by . This book was released on 2017-12-31 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ethical and Legal Issues in Healthcare is a definitive resource for healthcare students and professionals in nursing, medicine, and the allied health sciences, providing a comprehensive overview and exploration of today's ethical and legal landscape in healthcare delivery. The textbook presents, discusses, and analyzes the history of healthcare ethics, key concepts and intellectual traditions, the four principles of biomedical ethics, the history of legal systems, tort law and negligence, landmark court decisions and legislation in the context of healthcare ethics, and issues related to HIPAA, informed consent, patient rights and responsibilities, and end-of-life decision-making. Later chapters investigate healthcare issues in contemporary society, including the Medicare and Medicaid systems, health disparities/health inequities, bias in healthcare delivery, corporate governance, electronic health records, and gene editing and genetic technologies. The textbook concludes with an examination of global challenges and the future of healthcare. Each chapter of Ethical and Legal Issues in Healthcare features real-world applications including case studies, discussion questions, "do-it-yourself ethicist" exercises, and "ethics as a doctrine of action" exercises. Overall, Ethical and Legal Issues in Healthcare provides healthcare students and professionals with the critical information needed to navigate the myriad ethical and legal issues that inform and influence modern healthcare. David Lemberg, M.S., D.C., is associate faculty professor in the School of Health and Human Services at National University. He is a bioethicist and serves as a community member on the Biomedical Ethics Committee of a large medical center in the greater San Diego area. Dr. Lemberg received his M.S. degree in bioethics from Albany Medical College and his D.C. degree from New York Chiropractic College. He maintained a private practice in New York City for more than 20 years. Dr. Lemberg has provided expert commentary for articles in The New York Times, The Translational Scientist, and Popular Science.

Download or read book Health Promotion in Health Care Vital Theories and Research written by Gørill Haugan and published by Springer Nature. This book was released on 2021-03-11 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access textbook represents a vital contribution to global health education, offering insights into health promotion as part of patient care for bachelor’s and master’s students in health care (nurses, occupational therapists, physiotherapists, radiotherapists, social care workers etc.) as well as health care professionals, and providing an overview of the field of health science and health promotion for PhD students and researchers. Written by leading experts from seven countries in Europe, America, Africa and Asia, it first discusses the theory of health promotion and vital concepts. It then presents updated evidence-based health promotion approaches in different populations (people with chronic diseases, cancer, heart failure, dementia, mental disorders, long-term ICU patients, elderly individuals, families with newborn babies, palliative care patients) and examines different health promotion approaches integrated into primary care services. This edited scientific anthology provides much-needed knowledge, translating research into guidelines for practice. Today’s medical approaches are highly developed; however, patients are human beings with a wholeness of body-mind-spirit. As such, providing high-quality and effective health care requires a holistic physical-psychological-social-spiritual model of health care is required. A great number of patients, both in hospitals and in primary health care, suffer from the lack of a holistic oriented health approach: Their condition is treated, but they feel scared, helpless and lonely. Health promotion focuses on improving people’s health in spite of illnesses. Accordingly, health care that supports/promotes patients’ health by identifying their health resources will result in better patient outcomes: shorter hospital stays, less re-hospitalization, being better able to cope at home and improved well-being, which in turn lead to lower health-care costs. This scientific anthology is the first of its kind, in that it connects health promotion with the salutogenic theory of health throughout the chapters. the authors here expand the understanding of health promotion beyond health protection and disease prevention. The book focuses on describing and explaining salutogenesis as an umbrella concept, not only as the key concept of sense of coherence.

Download or read book Ethics in Health Services Management written by Kurt Darr and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ethics in Health Services Management provides a decision-making framework that clarifies ethical issues and points the way toward the best course of action for organizations as well as individual healthcare leadersan indispensable resource for healthcare executives as well as those preparing to enter the field. With more material than in any previous edition, the fifth edition of Ethics in Health Services Management addresses such critical contemporary issues as patient autonomy, end-of-life decisions, consent for treatment, appropriate resource allocation, whistle blowing, and confidentiality. An added focus on public health issues expands this new edition's already far-reaching scope. More than 80 incisive case studies and vignettes from a full range of care delivery settings demonstrate how to use various ethical constructs to analyze situations and subsequently make more organized, defensible decisions. Offering a framework for identifying and solving ethical dilemmas, this acclaimed text reveals how to understand and apply ethical principles; approach ethical paradoxes with sound problem-solving methodology; formulate personal and professional codes of ethics; identify, link, and integrate values, vision, and mission statements; develop and use institutional review boards and ethics committees; resolve conflicts of interest and avoid self-dealing; and maximize community benefit while protecting and enhancing organization assets.

Download or read book Care in Healthcare written by Franziska Krause and published by Springer. This book was released on 2017-10-24 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is open access under a CC BY 4.0 license. This book examines the concept of care and care practices in healthcare from the interdisciplinary perspectives of continental philosophy, care ethics, the social sciences, and anthropology. Areas addressed include dementia care, midwifery, diabetes care, psychiatry, and reproductive medicine. Special attention is paid to ambivalences and tensions within both the concept of care and care practices. Contributions in the first section of the book explore phenomenological and hermeneutic approaches to care and reveal historical precursors to care ethics. Empirical case studies and reflections on care in institutionalised and standardised settings form the second section of the book. The concluding chapter, jointly written by many of the contributors, points at recurring challenges of understanding and practicing care that open up the field for further research and discussion. This collection will be of great value to scholars and practitioners of medicine, ethics, philosophy, social science and history.

Download or read book Medical Tourism written by C. Michael Hall and published by Routledge. This book was released on 2012-08-21 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Medical and health tourism is a significant area of growth in the export of medical, health and tourism services. Although spas and improved well-being have long been part of the tourist experience, health tourism now includes travel for medical purposes ranging from cosmetic and dental surgery through to transplants and infertility treatment. Many countries including China, Cuba, Hungary, India, Thailand, Malaysia and Singapore actively promote and compete for the medical tourist dollar, while many developed countries also provide niche private services. However, the field of medical tourism is increasingly being subject to scrutiny and debate, particularly as a result of concerns over regulatory, ethical and wider health issues. Drawing on a range of theoretical and methodological perspectives, this book is one of the first to critically address the substantial political, philosophical and ethical issues that arise out of the transnational practices of medical tourism. Through a series of chapters the book engages with key issues such as the role of regulatory and policy structures in influencing medical and health tourism related mobilities. These issues are investigated by considering range of developing and developed countries, medical systems and health economic perspectives. The book adopts a multi-layered perspective to not only investigate the business and marketing practices of medical and health tourism but places these within a broader framework of contemporary globalisation, policy and practice. By doing so it opens up debate of the ethical space in which medical and health tourism operates as well as reinforce the wide ranging perspectives that exist on the subject in both the public and academic imagination. This significant contribution will be of interest to students, academics in tourism and medical policy, trade and economic development fields.

Download or read book Marketing Ethics Society written by Lynne Eagle and published by SAGE. This book was released on 2015-09-15 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing, while essential to organisational success, is arguably one of the most controversial aspects of business management. Criticisms of marketing’s impact range from fostering materialism and unsustainable consumption patterns through to the use of deception, stifling of innovation and lowering of quality, to name but a few. Taking a holistic and international perspective, this book critically examines the ethical challenges marketing faces and explores strategies marketers can use to respond to those challenges. The book examines specific aspects of marketing activities, such as ethical considerations in relation to young consumers, potentially harmful products and criticism of the societal impact of medical, arts and tourism marketing activities. It then combines these with wider discussions of frameworks that enable marketers to respond to ethical challenges, supplemented by discussions of cross-cultural and international perspectives, consumer responses and ethical consumption movements as well as shifting historical perceptions of marketing ethics. The book is accompanied by a companion website including: PowerPoint slides and teaching notes per chapter, links to free SAGE journal articles and online videos selected per chapter by the authors, quizzes per chapter and links to further reading online.

Download or read book The New Health Care for Profit written by Institute of Medicine and published by National Academies Press. This book was released on 1983-01-01 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to the new health care for profit. Legal differences between investor-owned and nonprofit health care institutions. Wall Street and the for-profit hospital management companies. When investor-owned corporations buy hospitals: some issues and concerns. Physician involvement in hospital decision making. Economic incentives and clinical decisions. Ethical dilemmas of for-profit enterprise in health care. Secondary income from recommended treatment: should fiduciary principles constrain physician behavior?

Download or read book Handbook of Research on Solving Modern Healthcare Challenges With Gamification written by Alexandre Peixoto de Queirós, Ricardo and published by IGI Global. This book was released on 2021-01-22 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: While many fields such as e-learning, business, and marketing have taken advantage of the potential of gamification, the healthcare domain has just started to exploit this emerging trend, still in an ad-hoc fashion. Despite the huge potential of applying gamification on several topics of healthcare, there are scarce theoretical studies regarding methodologies, techniques, specifications, and frameworks. These applications must be examined further as they can be used to solve major healthcare-related challenges such as care plan maintenance, medication adherence, phobias treatment, or patient education. Handbook of Research on Solving Modern Healthcare Challenges With Gamification aims to share new approaches and methodologies to build e-health solutions using gamification and identifies new trends on this topic from pedagogical strategies to technological approaches. This book serves as a collection of knowledge that builds the theoretical foundations that can be helpful in creating sustainable e-health solutions in the future. While covering topics such as augmented and virtual reality, ethical issues in gamification, e-learning, telehealth services, and digital applications, this book is essential for research scholars, healthcare/computer science teachers and students pursuing healthcare/computer science-related subjects, enterprise developers, practitioners, researchers, academicians, and students interested in the latest developments and research solving healthcare challenges with modern e-health solutions using gamification.

Download or read book Public Health Ethics Cases Spanning the Globe written by Drue H. Barrett and published by Springer. This book was released on 2016-04-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Open Access book highlights the ethical issues and dilemmas that arise in the practice of public health. It is also a tool to support instruction, debate, and dialogue regarding public health ethics. Although the practice of public health has always included consideration of ethical issues, the field of public health ethics as a discipline is a relatively new and emerging area. There are few practical training resources for public health practitioners, especially resources which include discussion of realistic cases which are likely to arise in the practice of public health. This work discusses these issues on a case to case basis and helps create awareness and understanding of the ethics of public health care. The main audience for the casebook is public health practitioners, including front-line workers, field epidemiology trainers and trainees, managers, planners, and decision makers who have an interest in learning about how to integrate ethical analysis into their day to day public health practice. The casebook is also useful to schools of public health and public health students as well as to academic ethicists who can use the book to teach public health ethics and distinguish it from clinical and research ethics.

Download or read book Ethical Implications of Reshaping Healthcare With Emerging Technologies written by Musiolik, Thomas Heinrich and published by IGI Global. This book was released on 2021-10-01 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Improving quality of life is one of the main advantages of integrating new innovations into medicine. New technologies are revolutionizing medicine and opening new opportunities for patients, doctors, clinics, and companies. The patient's well-being is monitored autonomously by smartphones, digital medical records simplify everyday clinical work, virtual reality is used for treatment, and robots help in the operating room. The new technological possibilities in healthcare not only change patients’ lives, but also the work of doctors, clinics, and companies. In the fields of healthcare and medicine, new technologies can be used for patient communication, health monitoring, or for the treatment of patients, and modern research is devoted to advancing and understanding these technologies. Ethical Implications of Reshaping Healthcare With Emerging Technologies includes the most up-to-date research in the fields of healthcare and medicine worldwide, provides answers to the forms of treatment that are already possible in medicine, and illuminates the future possibilities that are already being researched. In addition, today's knowledge is translated and shown in how new technologies such as autonomous VR-system can be used for pain reduction as part of a treatment. Finally, this book examines the ethical guidelines in healthcare and medicine that are associated with the rapid development of these technologies. This book will be useful for the healthcare industry, hospital administration, the health insurance industry, doctors, healthcare workers, business professionals, IT specialists, medical software designers, scientists, practitioners, researchers, academicians, and students looking for the latest information on the use of emerging technologies in healthcare settings.

Download or read book Ethical Issues in Women s Healthcare written by Lori d'Agincourt-Canning and published by Oxford University Press, USA. This book was released on 2019 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Numerous issues confront women's healthcare today, among them the medicalization of women's bodies, cosmetic genital surgery, violence against women, HIV, perinatal mental health disorders. This volume uniquely explores such difficult topics and others at the intersection of clinical practice, policy, and bioethics in women's health care through a feminist ethics lens. With in-depth discussions of issues in women's reproductive health, it also broadens scholarship by responding to a wider array of ethical challenges that many women experience in accessing health care. Contributions touch on many themes previously tackled by feminist ethics, but in new, contemporary ways. Some chapters expand into new fields in the bioethics literature, such as the ethical issues related to the care of Indigenous women, uninsured refugees and immigrants, women engaged in sex work, and those with HIV at different life stages and perinatal mental health disorders. Authors seek to connect theory and practice with users of the health system by including women's voices in their research. Bringing to bear their experience in active clinical practice in medicine, nursing, and ethics, the authors contemplate new conceptual approaches to important issues in women's healthcare, and make ethical practice recommendations for those grappling with these issues. Topical and up-to-date, this book provides a valuable resource for physicians, nurses, clinical ethicists, and researchers working in some of the most critical areas of women's health and applied ethics today.

Download or read book Artificial Intelligence in Healthcare written by Adam Bohr and published by Academic Press. This book was released on 2020-06-21 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence (AI) in Healthcare is more than a comprehensive introduction to artificial intelligence as a tool in the generation and analysis of healthcare data. The book is split into two sections where the first section describes the current healthcare challenges and the rise of AI in this arena. The ten following chapters are written by specialists in each area, covering the whole healthcare ecosystem. First, the AI applications in drug design and drug development are presented followed by its applications in the field of cancer diagnostics, treatment and medical imaging. Subsequently, the application of AI in medical devices and surgery are covered as well as remote patient monitoring. Finally, the book dives into the topics of security, privacy, information sharing, health insurances and legal aspects of AI in healthcare. Highlights different data techniques in healthcare data analysis, including machine learning and data mining Illustrates different applications and challenges across the design, implementation and management of intelligent systems and healthcare data networks Includes applications and case studies across all areas of AI in healthcare data