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Book Essential McLuhan

Download or read book Essential McLuhan written by Eric McLuhan and published by House of Anansi. This book was released on 1995 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan's insights are more applicable today than when he first announced them to a startled world in the 1960s. Here, in one concise volume, are McLuhan's key ideas, drawn from his books, articles, correspondence, and published speeches. This book is the essential archive of his constantly surprising vision.

Book Marshall McLuhan

Download or read book Marshall McLuhan written by Douglas Coupland and published by Atlas and Company. This book was released on 2010-11-30 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surveys the life and career of the social theorist best known for the quotation, "The medium is the message, " who helped shape the culture of the 1960s and predicted the future of television and the rise of the Internet.

Book The Medium and the Light

Download or read book The Medium and the Light written by Michael McLuhan and published by Wipf and Stock Publishers. This book was released on 2010-03-01 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Say the name Marshall McLuhan and you think of the great discover's explorations of the media. But throughout his life, McLuhan never stopped reflecting profoundly on the nature of God and worship, and on the traditions of the Church. Often other intellectuals and artists would ask him incredulously, Are you really a Catholic? He would answer, Yes, I am a Catholic, the worst kind -- a convert, leaving them more baffled than before. Here, like a golden thread lining his public utterances on the media, are McLuhan's brilliant probes into the nature of conversion, the church's understanding of media, the shape of tomorrow's church, religion and youth, and the God-making machines of the modern world. This fascinating collection, gathered from his many and scattered remarks, essays, and other writings, shows the deeply Christian side of a man widely considered the most important thinker of our time, a man whose insights into media and culture have revolutionized the field of media study and the way we see the world.

Book The Lost Tetrads of Marshall McLuhan

Download or read book The Lost Tetrads of Marshall McLuhan written by Marshall McLuhan and published by OR Books. This book was released on 2017-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan was the visionary theorist best known for coining the phrase “the medium is the message.” His work prefigures and underlies the themes of writers and artists as disparate and essential as Andy Warhol, Nam June Paik, Neil Postman, Seth Godin, Barbara Kruger, and Douglas Rushkoff, among countless others. Shortly before his death, together with his media scholar son Eric, McLuhan worked on a new literary/visual code–almost a cross between hieroglyphics and poetry–that he called “the tetrads.” This was the ultimate theoretical framework for analyzing any new medium, a koan-like poetics that transcends traditional means of discourse. Some of the tetrads were published, but only a few. Now Eric McLuhan has recovered all the “lost” tetrads that he and his father developed, and accompanies them here with accessible explanations of how they function.

Book Understanding Media

    Book Details:
  • Author : Marshall McLuhan
  • Publisher : Createspace Independent Publishing Platform
  • Release : 2016-09-04
  • ISBN : 9781537430058
  • Pages : 396 pages

Download or read book Understanding Media written by Marshall McLuhan and published by Createspace Independent Publishing Platform. This book was released on 2016-09-04 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.

Book Culture Is Our Business

Download or read book Culture Is Our Business written by Marshall McLuhan and published by Wipf and Stock Publishers. This book was released on 2015-02-12 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culture Is Our Business is Marshall McLuhan's sequel to The Mechanical Bride: Folklore of Industrial Man. Returning to the subject of advertising newly armed with the electric sensibility that informed The Gutenberg Galaxy, Understanding Media, and The Medium Is the Massage, McLuhan takes on the mad men (a play on the ad men of Madison Avenue) of the sixties. Approaching commercial messages as unacknowledged art forms and cultural artifacts, McLuhan delivers a series of probes that pick apart their meanings and underlying values, their paradoxes and paralogisms, and their overt function as persuasion and propaganda. Through humor, satire, and a poetic sensibility, he provides us with a serious exploration of the consumer culture that emerged out of the electronic media environment. In keeping with the participatory ethos of the Internet that McLuhan so clearly anticipated, this is a book that is meant to open the door to further study, reflection, and discussion, and to encourage the development of critical reception on the part of the reader.

Book Media and Formal Cause

    Book Details:
  • Author : Marshall McLuhan
  • Publisher : Neopoiesis Press, LLC
  • Release : 2011
  • ISBN : 9780983274704
  • Pages : 165 pages

Download or read book Media and Formal Cause written by Marshall McLuhan and published by Neopoiesis Press, LLC. This book was released on 2011 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reviews No one understood causality, whether Aristotelian or electric, like Marshall McLuhan. Now, in Media and Formal Cause, no one reveals understanding of formal cause in the digital environment better than McLuhan's protégé son, Eric. In the foreword, Lance Strate writes that M. McLuhan's Understanding Media was one of the most important books of the 20th century. For anyone who wishes to understand how things truly work, Media and Formal Cause is one of the most important books of the 21st. Arguably formal cause has been the least understood but the most intellectually important of all of Aristotle's four agents or processes of causation. This small volume proffers a large understanding of this formative, previously mysterious level of invisible creation. Three essays by Marshall (one with co-author Barry Nevitt) and a powerful new essay by Eric give new meaning to ye olde cliché, "like father, like son". While reading writing that is engaging, encyclopedic, and electric, we discover that formal cause is not what you think... but it is vital to how you think. -Thomas Cooper, Professor of Visual and Media Arts, Emerson College; author of Fast Media/Media Fast In Media and Formal Cause Eric McLuhan updates an important part of his father's work that is often overlooked, the quixotic role of causality in making sense of how new media change the way we construct our environment and our communication. How does novelty cause antiquity? When do effects precede causes? Read on, and you shall find out. -David Rothenberg, Professor of Philosophy and Music, New Jersey Institute of Technology; author of Why Birds Sing and Thousand Mile Song Like his mentor, Gilbert Keith Chesterton, Marshall McLuhan was often accused of indulging in mere paradox. But Media and Formal Cause demonstrates the profound understanding that underlies the work of both Chesterton and McLuhan, the understanding that we live in a paradoxical world. Both McLuhan and Chesterton attempted to jar readers loose from what Cardinal Newman called "paper logic" into a recognition of the total situation in which we find ourselves. This very readable and accessible volume should greatly assist new readers of McLuhan and remind long time students of just how challenging and exhilarating his explorations were. -Philip Marchand, author, Marshall McLuhan: The Medium and the Messenger A sage and perceptive quartet of essays which capture and extend a still quintessentially unique way of thinking about media, via patterns and connections that harken to the ancient world and redound to our present and future. -Paul Levinson, Professor of Communication and Media Studies, Fordham University; author of Digital McLuhan, and of New New Media

Book Essential McLuhan

    Book Details:
  • Author : Marshall MacLuhan
  • Publisher :
  • Release : 1997
  • ISBN :
  • Pages : 407 pages

Download or read book Essential McLuhan written by Marshall MacLuhan and published by . This book was released on 1997 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Essential McLuhan

    Book Details:
  • Author : Marshall McLuhan
  • Publisher :
  • Release : 1997
  • ISBN :
  • Pages : 0 pages

Download or read book Essential McLuhan written by Marshall McLuhan and published by . This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book McLuhan in Space

    Book Details:
  • Author : Richard Cavell
  • Publisher : University of Toronto Press
  • Release : 2002-01-01
  • ISBN : 9780802086587
  • Pages : 348 pages

Download or read book McLuhan in Space written by Richard Cavell and published by University of Toronto Press. This book was released on 2002-01-01 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demonstrates how McLuhan extended insights derived from advances in physics and artistic experimentation into a theory of acoustic space which he then used to challenge the assumptions of visual space that had been produced through print culture.

Book Understanding New Media

Download or read book Understanding New Media written by Robert K. Logan and published by Peter Lang. This book was released on 2010 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «Global Village», making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message». These predictions form the genesis of this new volume by Robert Logan, a friend and colleague who worked with McLuhan. In Understanding New Media Logan expertly updates Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media. Visit the companion website, understandingnewmedia.org, for the latest updates on this book.

Book The Book of Probes

    Book Details:
  • Author : Marshall McLuhan
  • Publisher :
  • Release : 2003
  • ISBN :
  • Pages : 582 pages

Download or read book The Book of Probes written by Marshall McLuhan and published by . This book was released on 2003 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: "'The Book of Probes' is a collection of Marshall McLuhan's finest words culled from his books, his more than 200 speeches, his classes at the University of Toronto ... and from nearly 700 shorter writings he published between 1945 and 1980"--Jacket.

Book Essentials of Mass Communication Theory

Download or read book Essentials of Mass Communication Theory written by Arthur Asa Berger and published by SAGE. This book was released on 1995-07-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Solid and elegantly written introduction to its subject, up to speed with the current movements in the field, this is an excellent textbook for first-year students. The layout is well-conceived, and interspersed with Berger's own whimsical cartoons' - Sight and Sound

Book Understanding Me

    Book Details:
  • Author : Herbert Marshall Mcluhan
  • Publisher : McClelland & Stewart
  • Release : 2010-06-25
  • ISBN : 155199416X
  • Pages : 346 pages

Download or read book Understanding Me written by Herbert Marshall Mcluhan and published by McClelland & Stewart. This book was released on 2010-06-25 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unbuttoned McLuhan! An intimate exploration of Marshall McLuhan’s ideas in his own words In the last twenty years of his life, Marshall McLuhan published – often in collaboration with others – a series of books that established his reputation as the pre-eminent seer of the modern age. It was McLuhan who made the distinction between “hot” and “cool” media. It was he who observed that “the medium is the message” and who tossed off dozens of other equally memorable phrases from “the global village” and “pattern recognition” to “feedback” and “iconic” imagery. McLuhan was far more than a pithy-phrase maker, however. He foresaw – at a time when the personal computer was a teckie fantasy – that the world would be brought together by the internet. He foresaw the transformations that would be wrought by digital technology. He understood, before any of his contemporaries, the consequences of the revolution that television and the computer were bringing about. In many ways, we’re still catching up to him. In Understanding Me, Stephanie McLuhan and David Staines have brought together eighteen previously unpublished lectures and interviews by or involving Marshall McLuhan. They have in common the informality and accessibility of the spoken word. In every case, the text is the transcript taken down from the film, audio, or video tape of the actual encounters – this is not what McLuhan wrote but what he said. The result is a revelation: the seer who often is thought of as aloof and obscure is shown to be funny, spontaneous, and easily understood.

Book Media and the American Mind

Download or read book Media and the American Mind written by Daniel J. Czitrom and published by Univ of North Carolina Press. This book was released on 2010-02-03 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a fascinating and comprehensive intellectual history of modern communication in America, Daniel Czitrom examines the continuing contradictions between the progressive possibilities that new communications technologies offer and their use as instruments of domination and exploitation.

Book Way of the Earth

    Book Details:
  • Author : T.c. Mcluhan
  • Publisher : Simon and Schuster
  • Release : 1995-07
  • ISBN : 0684801574
  • Pages : 584 pages

Download or read book Way of the Earth written by T.c. Mcluhan and published by Simon and Schuster. This book was released on 1995-07 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws upon both ancient and contemporary sources to examine the significance of the earth from the perspective of six different cultures and how these spiritual traditions have valued, perceived, and understood the earth. At first glance the peoples of aboriginal Australia, Japan, Greece, Africa, South America, and Native North America couldn't be more different. But by taking a closer look, the author shows that there are many more similarities than differences- all revere mountains as a source of inspiration and holiness, all feel a spiritual connection to the soil itself, all create art and literature to celebrate their connection to the land, and all see themselves as inextricable from the land they call home. This unique volume explores how human beings across the planet and across time have felt about the earth and nature, and how they have understood it, related to it, and celebrated it in their literature, mythology, religion, and art. It demonstrates that no matter where on the planet we exist, and no matter what time period we live, we all have a profound connection to the earth. -- from Book Jacket.

Book Through the Vanishing Point

Download or read book Through the Vanishing Point written by Marshall McLuhan and published by . This book was released on 1968 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: