Download or read book Media Technologies written by Tarleton Gillespie and published by MIT Press. This book was released on 2014-01-24 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scholars from communication and media studies join those from science and technology studies to examine media technologies as complex, sociomaterial phenomena. In recent years, scholarship around media technologies has finally shed the assumption that these technologies are separate from and powerfully determining of social life, looking at them instead as produced by and embedded in distinct social, cultural, and political practices. Communication and media scholars have increasingly taken theoretical perspectives originating in science and technology studies (STS), while some STS scholars interested in information technologies have linked their research to media studies inquiries into the symbolic dimensions of these tools. In this volume, scholars from both fields come together to advance this view of media technologies as complex sociomaterial phenomena. The contributors first address the relationship between materiality and mediation, considering such topics as the lived realities of network infrastructure. The contributors then highlight media technologies as always in motion, held together through the minute, unobserved work of many, including efforts to keep these technologies alive. Contributors Pablo J. Boczkowski, Geoffrey C. Bowker, Finn Brunton, Gabriella Coleman, Gregory J. Downey, Kirsten A. Foot, Tarleton Gillespie, Steven J. Jackson, Christopher M. Kelty, Leah A. Lievrouw, Sonia Livingstone, Ignacio Siles, Jonathan Sterne, Lucy Suchman, Fred Turner
Download or read book The Next Digital Decade written by Berin Szoka and published by TechFreedom. This book was released on 2011-06-10 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Congruency Expectations and Consumer Behavior in Digital Environments written by Frederic Nimmermann and published by Springer Nature. This book was released on 2019-10-23 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: A progress in technologies, the increasing expansion and use of digital environments lead to remarkable shifts of business activities. These transformations not only impact business but also affect consumers’ attitudes, beliefs, and practices. Thus, Frederic Nimmermann sheds light on consumer behavior in central subareas in digital environments such as advertising. Six essays address specific phenomena in these central subareas for a more profound understanding of consumers and their related behavior. Both academia and practitioners profit from the results and implications of this study. About the Author: Frederic Nimmermann works as a research assistant at the Chair of Marketing and Retailing at the University of Siegen. His research focuses on consumer behavior in digital environments.
Download or read book From Digital Natives to Digital Wisdom written by Marc R. Prensky and published by Corwin Press. This book was released on 2012-01-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: An expert perspective on 21st century education What can you learn on a cell phone? Almost anything! How does that concept fit with our traditional system of education? It doesn′t. Best-selling author and futurist Marc Prensky′s book of essays challenges educators to "reboot" and make the changes necessary to prepare students for 21st century careers. His "bottom-up" vision is based on interviews with young people and includes their ideas about what they need from teachers, schools, and education. Also featured are easy-to-do, high-impact classroom strategies that help what he calls "digital natives" acquire "digital wisdom." This thought-provoking text is organized into two sections that address: • Rethinking education • 21st century learning and technology in the classroom (including games, YouTube, and more) In addition to valuable knowledge, this compelling collection offers inspiration, new perspectives, and ideas that work. Our educational context has changed, and a new context demands new thinking. This book will broaden your mind, spark new insights regarding how and what you teach, and reshape your vision of 21st century education.
Download or read book Unpacking My Library written by Walter Benjamin and published by Eris. This book was released on 2022-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I fully realize that my discussion of the mental climate of collecting will confirm many of you in your conviction that this passion is behind the times, in your distrust of the collector type. Nothing is further from my mind than to shake either your conviction or your distrust." Walter Benjamin was one of the great cultural critics of the twentieth century. In Unpacking My Library he offers a strikingly personal meditation on his career as a book collector and on the strange relations that spring up between objects and their owners. Witty, erudite and often moving, this book will resonate with bibliophiles of all kinds. Eris Gems make available in the form of beautifully produced saddle-stitched booklets a series of outstanding short works of fiction and non-fiction.
Download or read book Writing and the Digital Generation written by Heather Urbanski and published by McFarland. This book was released on 2010-03-08 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is it true that, in this era of digitization and mass media, reading and writing are on the decline? In a thought-provoking collection of essays and profiles, 30 contributors explore what may instead be a rise in rhetorical activity, an upsurge due in part to the sudden blurring of the traditional roles of creator and audience in participatory media. This collection explores topics too often overlooked by traditional academic scholarship, though critical to an exploration of rhetoric and popular culture, including fan fiction, reality television, blogging, online role-playing games, and Fantasy Football. Both scholarly and engaging, this text draws rhetorical studies into the digital age.
Download or read book Towards Digital Enlightenment written by Dirk Helbing and published by Springer. This book was released on 2018-09-05 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new collection of essays follows in the footsteps of the successful volume Thinking Ahead - Essays on Big Data, Digital Revolution, and Participatory Market Society, published at a time when our societies were on a path to technological totalitarianism, as exemplified by mass surveillance reported by Edward Snowden and others. Meanwhile the threats have diversified and tech companies have gathered enough data to create detailed profiles about almost everyone living in the modern world - profiles that can predict our behavior better than our friends, families, or even partners. This is not only used to manipulate peoples’ opinions and voting behaviors, but more generally to influence consumer behavior at all levels. It is becoming increasingly clear that we are rapidly heading towards a cybernetic society, in which algorithms and social bots aim to control both the societal dynamics and individual behaviors. span lang="EN-US" style="font-family: However there are also silver linings: most of the threats that have accumulated over the past years have been identified and regulations are on the way to being introduced. Furthermore, entirely novel approaches based on blockchain technology and other developments derived from complexity science offer the possibility of entirely redefining collective trust and building platforms to support our core societal values. span lang="EN-US" style="font-family: This book conveys an encouraging vision of the future and provides a sketch of how it may look: The road to digital enlightenment is still open, but it needs to be taken now./pbrp
Download or read book Online Consumer Behavior written by Angeline Close and published by Routledge. This book was released on 2012 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book Essays in Memory of Professor Jill Poole written by Robert Merkin and published by Taylor & Francis. This book was released on 2018-07-06 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a collection of original, thought-provoking essays on critical issues in contract, commercial and corporate law. It is dedicated to the memory of the late Professor Jill Poole, who inspired so many and made such important contributions to these fields of law. The essays are written by leading practitioners and academics in the field, building on Jill’s work. As such this collection will be of interest and importance to professionals, academics and students in these fields of law. The Professor Jill Poole Educational Fund has been established in memory of Jill. It will be used to support undergraduate students in obtaining 'excellence scholarships' at Aston Law School and to reward 'excellence' at the annual law graduation ceremony. All contributions are welcome, and the royalties from this collection of essays have been donated to it.
Download or read book Marketing in a Digital World written by Aric Rindfleisch and published by Emerald Group Publishing. This book was released on 2019-09-19 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing in a Digital World consists of nine essays on how the digital revolution has affected marketing theory and practice. Leading marketing scholars, including several editors of premier academic journals, provide fresh insights for both scholars and managers seeking to enhance their understanding of marketing in a digital world.
Download or read book The New Consumer Online written by Edward F. McQuarrie and published by Edward Elgar Publishing. This book was released on 2015-12-18 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s a new world online, where consumers can publish their writing and gain a public presence, even a mass audience. This book links together blogging, writing reviews for Yelp, and creating pinboards for Pinterest, all of which provide ordinary people the opportunity to display their tastes to strangers. Edward McQuarrie expertly analyzes how the operation of taste in consumption has been changed by the Internet and offers a fresh perspective on why websites like Yelp and Pinterest have become so successful.
Download or read book The Routledge Companion to Digital Consumption written by Rosa Llamas and published by Routledge. This book was released on 2013-05-07 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first generation that has grown up in a digital world is now in our university classrooms. They, their teachers and their parents have been fundamentally affected by the digitization of text, images, sound, objects and signals. They interact socially, play games, shop, read, write, work, listen to music, collaborate, produce and co-produce, search and browse very differently than in the pre-digital age. Adopting emerging technologies easily, spending a large proportion of time online and multitasking are signs of the increasingly digital nature of our everyday lives. Yet consumer research is just beginning to emerge on how this affects basic human and consumer behaviours such as attention, learning, communications, relationships, entertainment and knowledge. The Routledge Companion to Digital Consumption offers an introduction to the perspectives needed to rethink consumer behaviour in a digital age that we are coming to take for granted and which therefore often escapes careful research and reflective critical appraisal.
Download or read book Essays on congruence theory in marketing written by Robér Rollin and published by Springer Nature. This book was released on 2022-09-30 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital products are intangible goods, mainly presented visually and acoustically to consumers in the form of videos, images, texts, and music that can be bought, downloaded, or streamed via various web stores. Their consumption primarily fulfills hedonic needs. Before purchasing, a consumer's interaction with a digital product is always mediated by technology. Therefore, consumers cannot directly judge the quality through "touch and feel" experiences. This book diminishes the ability to evaluate digital products. Therefore his thesis seeks to answer which product attributes have an impact on consumers' product evaluation, and purchase intention.
Download or read book A Study On Consumers Perception About Online Shopping In India written by Seema Gopichand Hariramani and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Digital Critic written by Robert Barry and published by OR Books. This book was released on 2017-11-30 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do we think of when we think of literary critics? Enlightenment snobs in powdered wigs? Professional experts? Cloistered academics? Through the end of the 20th century, book review columns and literary magazines held onto an evolving but stable critical paradigm, premised on expertise, objectivity, and carefully measured response. And then the Internet happened. From the editors of Review 31 and 3:AM Magazine, The Digital Critic brings together a diverse group of perspectives—early-adopters, Internet skeptics, bloggers, novelists, editors, and others—to address the future of literature and scholarship in a world of Facebook likes, Twitter wars, and Amazon book reviews. It takes stock of the so-called Literary Internet up to the present moment, and considers the future of criticism: its promise, its threats of decline, and its mutation, perhaps, into something else entirely. With contributions from Robert Barry, Russell Bennetts, Michael Bhaskar, Louis Bury, Lauren Elkin, Scott Esposito, Marc Farrant, Orit Gat, Thea Hawlin, Ellen Jones, Anna Kiernan, Luke Neima, Will Self, Jonathon Sturgeon, Sara Veale, Laura Waddell, and Joanna Walsh.
Download or read book Business in Africa in the Era of Digital Technology written by James Baba Abugre and published by Springer Nature. This book was released on 2021-06-28 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers various aspects of business such as Entrepreneurship, HR management, Supply chain management, Marketing, Finance, and Globalization within the Africa Context, especially as digital technology changes the African society. Private and NGOs are emerging with greater capabilities and affecting the development of Africa, and this volume explores the impact of such change. This edited volume honours the exemplary contribution of Professor William Darley to the creation and development of the Academy of African Business and Development (AABD). The book is intended for graduate students and researchers interested in business development and practices in Africa.
Download or read book The Routledge Handbook of Digital Consumption written by Rosa Llamas and published by Taylor & Francis. This book was released on 2022-09-26 with total page 795 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the publication of the ground-breaking first edition, there has been an exponential growth in research and literature about the digital world and its enormous potential benefits and threats. Fully revised and updated, this new edition brings together an expertly curated and authoritative overview of the impact and emerging horizons of digital consumption. Divided into sections, it addresses key topics including digital entertainment, self-representation, communication, Big Data, digital spirituality, online surveillance, and algorithmic advertising. It explores developments such as consumer data collection techniques, peer-to-peer payment systems, augmented reality, and AI-enhanced consumer well-being, as well as digital transgression, secrecy, crypto-currencies, NFTs, and cultural concerns such as the spread of conspiracy theories and fake news. From digital influencers, digital nomads, and digital neo-tribalism to robots and cyborgs, it explores existences that blur boundaries between humans and machines, reality and the metaverse, and the emerging "technoculture" – a state of all-encompassing digital being. This unique volume is an essential resource for scholars, practitioners, and policy makers, and will continue to provide a new generation of readers with a deep understanding of the universe of digital consumption.