Download or read book Equity Crowdfunding for Investors written by David M. Freedman and published by John Wiley & Sons. This book was released on 2015-05-20 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the ins and outs of equity crowdfunding with this informative guide Equity Crowdfunding for Investors is a comprehensive, objective, and authoritative guide to the social and financial rewards of crowdfunding. Before now, angel investing – and the spectacular returns possible in this asset class – has been off-limits to all but the wealthiest Americans. Now equity crowdfunding portals allow the general public to buy shares in startups and fast-growing private companies for the first time in generations. This book provides the guidance individuals need to invest wisely, tempering the excitement of leading-edge technology, innovative business models, and exciting new brands with thorough, practical know-how – including investor limits and requirements, portfolio strategy, deal terms, and much more. Readers will learn the pros and cons of investing in equity crowdfunding so they can make an informed investment decision, as well as best practices for finding, researching, evaluating, and buying into potentially profitable startups. Digital components include tables, graphs, comparison charts, screen captures, checklists, and other tools that further enable readers to make suitable investment choices. Equity crowdfunding is a new, exciting, and evolving way for growing businesses to raise capital and for average investors to buy equity in those businesses. It has been hailed as a "game changer" in the private capital markets, particularly the angel investment asset class, which includes angel investing. This book shows readers how to take full advantage of this new avenue of investment, without being taken advantage of themselves. Make smarter investment decisions Avoid being ripped off Find the best information available Understand the SEC rules and limits Equity crowdfunding can produce huge returns. It also comes with huge risk. Some companies will succeed, but many will fail. Everyday investors can mitigate some risk and increase their chance of profit with the fundamental insight provided in Equity Crowdfunding for Investors.

Download or read book Strategic Approaches to Successful Crowdfunding written by Assadi, Djamchid and published by IGI Global. This book was released on 2015-12-02 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: The integration of technology into entrepreneurial initiatives has led to the use of online communities to raise funds for projects and ventures. Through the use of social media platforms and the social web, crowdfunding has provided an innovative, large-scale fundraising solution for both personal and professional initiatives. Strategic Approaches to Successful Crowdfunding brings together a collection of research-based chapters relating to the use of the social web to raise funds and provide financial support for start-up companies, individual pursuits, and philanthropic endeavors. Focusing on a diverse set of topics relating to e-commerce, capital investment, peer-to-peer lending, digital philanthropy, and virtual communities, this timely publication is an essential reference source for academicians, researchers, professionals, and graduate students interested in understanding the dynamics, best practices, and managerial solutions for drawing funds and financial support from online communities.

Download or read book Equity Crowdfunding Strategies written by Johnathon McEntegart and published by Independently Published. This book was released on 2021-03-15 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Equity crowdfunding is a new, exciting, and evolving way for growing businesses to raise capital and for average investors to buy equity in those businesses. It has been hailed as a "game-changer" in the private capital markets, particularly the angel investment asset class, which includes angel investing. This Equity Crowdfunding Strategies book shows readers how to take full advantage of this new avenue of investment, without being taken advantage of themselves. In this Equity Crowdfunding Strategies guide, you will learn: ✅ The forces in fintech which have brought equity crowdfunding to where it is today ✅ A comparison with business funding through bootstrapping, family & friends, incubators, Silicon Valley venture capital, and Kickstarter. ✅ The biggest mistakes that can kill an offer before it has even begun ✅ How to build critical momentum - one company raised £1 million in 96 seconds! ✅ How to construct a marketing plan to get people counting down to your launch ✅ How to salvage an offer that is "stuck", and re-ignite the momentum ✅ What past campaigns wished they had known before they had started ✅ The incredible impact equity crowdfunding can have on your business and profile

Download or read book Equity Crowdfunding for Investors written by David M. Freedman and published by John Wiley & Sons. This book was released on 2015-06-15 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the ins and outs of equity crowdfunding with this informative guide Equity Crowdfunding for Investors is a comprehensive, objective, and authoritative guide to the social and financial rewards of crowdfunding. Before now, angel investing – and the spectacular returns possible in this asset class – has been off-limits to all but the wealthiest Americans. Now equity crowdfunding portals allow the general public to buy shares in startups and fast-growing private companies for the first time in generations. This book provides the guidance individuals need to invest wisely, tempering the excitement of leading-edge technology, innovative business models, and exciting new brands with thorough, practical know-how – including investor limits and requirements, portfolio strategy, deal terms, and much more. Readers will learn the pros and cons of investing in equity crowdfunding so they can make an informed investment decision, as well as best practices for finding, researching, evaluating, and buying into potentially profitable startups. Digital components include tables, graphs, comparison charts, screen captures, checklists, and other tools that further enable readers to make suitable investment choices. Equity crowdfunding is a new, exciting, and evolving way for growing businesses to raise capital and for average investors to buy equity in those businesses. It has been hailed as a "game changer" in the private capital markets, particularly the angel investment asset class, which includes angel investing. This book shows readers how to take full advantage of this new avenue of investment, without being taken advantage of themselves. Make smarter investment decisions Avoid being ripped off Find the best information available Understand the SEC rules and limits Equity crowdfunding can produce huge returns. It also comes with huge risk. Some companies will succeed, but many will fail. Everyday investors can mitigate some risk and increase their chance of profit with the fundamental insight provided in Equity Crowdfunding for Investors.

Download or read book Equity Crowdfunding written by Nathan Rose and published by . This book was released on 2016-10-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Raise Money Without a Bank Or a VC, Through The Crowd! For many startups and growing companies, gaining marketing exposure and raising external funding from investors are #1 and #2 on their priority list. But, until recently, they were always separate activities - first you would raise the money, and then you would spend it on marketing. The advent of equity crowdfunding means these two critical tasks can be done at the same time. This is a game-changer. Equity Crowdfunding - A Hybrid of Venture Capital and Kickstarter. Unlike venture capital, the company founders get to set their own offer terms, retain their company culture, and bring on dozens, or even hundreds of shareholders rather than just a tiny handful - and gain all the promotional benefits that come with this. And unlike the crowdfunding offered by sites like Kickstarter and Indiegogo, equity crowdfunding allows a company to offer shares in itself, instead of a pre-ordered product. This means equity crowdfunding can be used by far more types of businesses, and typically attracts a lot more money. Companies regularly raise hundreds of thousands, or even millions of dollars through equity crowdfunding. This Book Will Show You How! Equity crowdfunding offers amazing potential for startups and growing companies, but it is also a very steep learning curve. Many companies begin with no real idea of how to choose a platform, how to craft their pitch, or what they should be doing to drive people to their offer page and invest. In this step-by-step guide, you will learn: The forces which have brought equity crowdfunding to where it is today How to tell whether equity crowdfunding will be a good fit for your company The biggest mistakes that can kill an offer before it has even begun How to build critical momentum - one company raised 1 million in 96 seconds! How to construct a marketing plan to get people literally counting down to your launch How to salvage an offer which is "stuck," and re-ignite the momentum What past campaigns wished they had known before they had started The incredible impact equity crowdfunding can have on your business and profile The World's First Comprehensive Resource Featuring the very best strategies from 20 real companies who have used equity crowdfunding to raise millions of dollars, euros and pounds. And the expert advice from 12 market-leading platforms at the forefront of the equity crowdfunding revolution. This book is truly global in scope, featuring contributions from the United Kingdom, the United States, France, the Netherlands, Germany, Sweden, Finland, Estonia, Canada, the Middle East, Australia and New Zealand. This is THE complete guide, with no prior knowledge assumed, and will teach you equity crowdfunding from the ground up. "

Download or read book Equity Crowdfunding Explained written by Sherman Calo and published by Independently Published. This book was released on 2021-03-15 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Equity crowdfunding is a new, exciting, and evolving way for growing businesses to raise capital and for average investors to buy equity in those businesses. It has been hailed as a "game-changer" in the private capital markets, particularly the angel investment asset class, which includes angel investing. This Equity Crowdfunding Strategies book shows readers how to take full advantage of this new avenue of investment, without being taken advantage of themselves. In this Equity Crowdfunding Strategies guide, you will learn: ✅ The forces in fintech which have brought equity crowdfunding to where it is today ✅ A comparison with business funding through bootstrapping, family & friends, incubators, Silicon Valley venture capital, and Kickstarter. ✅ The biggest mistakes that can kill an offer before it has even begun ✅ How to build critical momentum - one company raised £1 million in 96 seconds! ✅ How to construct a marketing plan to get people counting down to your launch ✅ How to salvage an offer that is "stuck", and re-ignite the momentum ✅ What past campaigns wished they had known before they had started ✅ The incredible impact equity crowdfunding can have on your business and profile

Download or read book Advances in Crowdfunding written by Rotem Shneor and published by Springer Nature. This book was released on 2020 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book presents a comprehensive and up-to-date collection of knowledge on the state of crowdfunding research and practice. It considers crowdfunding models and their different manifestations across a variety of geographies and sectors, and explores the perspectives of fundraisers, backers, platforms, and regulators. Gathering insights from a wide range of influential researchers in the field, the book balances concepts, theory, and case studies. Going beyond previous research on crowdfunding, the contributors also investigate issues of community, sustainability, education, and ethics. A vital resource for anyone researching crowdfunding, this book offers readers a deep understanding of the characteristics, business models, user-relations, and behavioural patterns of crowdfunding.

Download or read book Be Careful what You Ask for written by Thomas Hellmann and published by . This book was released on 2019 with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt: We use equity crowdfunding data to ask how fundraising amounts can be explained by what entrepreneurs ask for, versus what investors want to invest. The analysis exploits unique features of crowdfunding where entrepreneurs not only set investment goals, but also chose when to close their campaigns. More experienced and more educated founder teams ask for more. Their campaigns succeed more often, and they raise more money. Female teams ask for less, are equally successful, yet raise significantly less. They also wait longer before closing campaigns, suggesting they want to raise more than what they originally asked for.

Download or read book 23 Equity Crowdfunding Secrets to Raising Capital written by Craig Huey and published by Bookbaby. This book was released on 2018-06-17 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 23 Equity Crowdfunding Secrets to Raising Capital, marketing guru Craig Huey guides you step-by-step through what you need to know to create a successful equity crowdfunding campaign.Mr. Huey reveals time-tested strategies and proven insights to help you: - Develop a multichannel, integrated marketing campaign -- the only kind of campaign that will be worth your time, effort and cash- Successfully target investors who will respond to your offer and pull out their wallets- Use direct response copy that will get a powerful response...not waste your time on image-based advertising or weak copy- Use social media, email, digital ads, video and a landing page for digital marketing with the lowest cost per lead and cost per sale possible- Create a direct mail campaign to America's most active investors that will supercharge response--and bring in the capital you needThis is your comprehensive guide to effective equity crowdfunding...based on over 30 years of marketing to the investor, 1,000+ campaigns and over $1 billion in assets raised.

Download or read book Crowdfunding for Sustainable Entrepreneurship and Innovation written by Vassallo, Walter and published by IGI Global. This book was released on 2016-07-22 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business systems undergo a number of transitions as the needs and demands of society change. With heightened connectivity driven by the development of the Internet, new opportunities for venture development and creation have become available to business owners and entrepreneurs. Crowdfunding for Sustainable Entrepreneurship and Innovation is a pivotal reference source for the latest scholarly research and business practices on the opportunities and benefits gained from the use of crowdfunding in modern society, discussing its socio-economic impact, in addition to its business implications. Featuring current trends and future directions for crowdfunding initiatives, this book is ideally designed for students, researchers, practitioners, entrepreneurs, and policy makers. New financing models such as crowdfunding are democratizing access to credit, offering individuals and communities the opportunity to support, co-create, contribute and invest in public and private initiatives. This book relates to innovation in its essence to anticipate future needs and in creating new business models without losing revenue. There are tremendous unexplored opportunities in crowdsourcing and crowdfunding; two sides of the same coin that can lead to a revolution of current social and economic models. The reading of this book will provide insight on the changes taking place in crowdfunding, and offer strategic opportunities and advantages.

Download or read book Crowdfunding written by Steven Dresner and published by John Wiley & Sons. This book was released on 2014-03-10 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking book on the growing trend of crowdfunding Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will change how early stage and small business financing transactions are consummated. Author Steven Dresner, Founder and CEO of Dealflow.com, understands the nuances of how crowdfunding can help companies gain much needed access to capital, and now he shares those insights with you. Engaging and informative, this book will serve the needs of a global audience comprising entrepreneurs, financiers, and other professionals. It skillfully addresses the market dynamics that are catapulting crowdfunding into the mainstream and explores essential issues ranging from planning an online campaign, post-transaction management, and business planning to securities law and tax issues. Puts the business of crowdfunding in perspective with a look at the current marketplace, overview of important data, and legitimate concerns Examines effective techniques for communicating with the crowd Details equity-based financing and other sources such as debt instruments Contains contributions from a wide array of individuals involved in the worlds of finance, law and accounting, social media, marketing, as well as DealFlow Media's own staff Crowdfunding affords-start ups and other smaller businesses better access to capital via the Internet/social media. It also allows an investor of any size to back a business of their choosing. This new book will show you what this process entails and how it can benefit everyone involved.

Download or read book Strategies To Make A Business Successful written by Marlyn Meehl and published by . This book was released on 2021-07-15 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an amazing book. If like me, you are right at the beginning stages of working out how to fund a business this is an excellent place to start. Equity crowdfunding is an exciting and innovative area but filled with pitfalls. Methodical, informative, and clear, this book maps out the territory with calm pragmatism and shrewd judgment, cutting out the hyperbole. Every page is well-written, thoughtful, easy-to-understand, and actionable in the real world. This is a guide you can trust, written by someone who evidently knows what they're talking about. In this step-by-step guide, you will learn: -The forces in fintech which have brought equity crowdfunding to where it is today -A comparison with business funding through bootstrapping, family & friends, incubators, Silicon Valley venture capital, and Kickstarter. -The biggest mistakes that can kill an offer before it has even begun -How to build critical momentum - one company raised £1 million in 96 seconds! -How to construct a marketing plan to get people literally counting down to your launch -How to salvage an offer that is "stuck", and re-ignite the momentum -What past campaigns wished they had known before they had started -The incredible impact equity crowdfunding can have on your business and profile

Download or read book Crowdfunding for Entrepreneurs written by Francesca Di Pietro and published by . This book was released on 2020 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extends the current debate to show how crowdfunding can be leveraged as strategic tool to grow new ventures. Utilising original empirical evidence of companies that have raised funds via crowdfunding, it discusses the value-added services that the crowd provides to entrepreneurs, as well as how and under which conditions crowdfunding helps company development by facilitating subsequent access to critical financial and non-financial resources from external stakeholders. The first part introduces the most popular models and tactics for a successful crowdfunding campaign and illustrates the characteristics of the crowdfunding phenomenon and its evolution across the world during the last decade. The second part of the book, demonstrating how crowdfunding can be a starting point to seed financing, illustrates and discusses how entrepreneurs can use crowdfunding as a strategic tool for accessing subsequent resources from external stakeholders - showing the benefits, beyond capital, that entrepreneurs can gain from the crowd, as well as potential risks. Crowdfunding for Entrepreneurs is particularly useful for academics, advanced undergraduate and postgraduate students in entrepreneurship and innovation, entrepreneurial finance, strategic management, as well as professionals interested in how crowdfunding can be utilised as a strategic tool to create competitive advantage"--

Download or read book Equity Crowdfunding in Sports Clubs written by Szczepan Kościółek and published by Taylor & Francis. This book was released on 2023-10-10 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented. Presenting international cases and data, including from European football, the book explains how crowdfunding campaigns have to be fully integrated with strategic marketing plans and require a solid understanding of the needs and motivations of potential investors, consumers, and fans. The book sets out a theoretical framework for applying strategic marketing in the context of crowdfunding in sports clubs, introduces the key characteristics of the sports crowdfunding market and funders’ behaviours in the crowdfunding campaigns of sports clubs, examines the market segments of the campaigns’ funders, and presents recommendations for developing marketing-mix programs to target them. This is important reading for any researcher, advanced student, or practitioner with an interest in sport business, sport marketing, sport finance, consumer behaviour in sport, or entrepreneurship, innovation, or technology in sport.

Download or read book Crowdfunding for Entrepreneurs written by Francesca Di Pietro and published by Routledge. This book was released on 2020-01-27 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extend the current debate to show how crowdfunding can be leveraged as a strategic tool to grow new ventures. Utilising original empirical evidence of companies that have raised funds via crowdfunding, it discusses the value-added services that the crowd provides to entrepreneurs, as well as how and under which conditions crowdfunding helps company development by facilitating subsequent access to critical financial and non-financial resources from external stakeholders. The first part introduces the most popular models and tactics for a successful crowdfunding campaign and illustrates the characteristics of the crowdfunding phenomenon and its evolution across the world during the last decade. The second part of the book, demonstrating how crowdfunding can be a starting point to seed financing, illustrates and discusses how entrepreneurs can use crowdfunding as a strategic tool for accessing subsequent resources from external stakeholders – showing the benefits, beyond capital, that entrepreneurs can gain from the crowd, as well as potential risks. Crowdfunding for Entrepreneurs is particularly useful for academics, advanced undergraduate and postgraduate students in entrepreneurship and innovation, entrepreneurial finance, strategic management, as well as professionals interested in how crowdfunding can be utilised as a strategic tool to create competitive advantage.

Download or read book Crowdfund Investing For Dummies written by Sherwood Neiss and published by John Wiley & Sons. This book was released on 2013-01-29 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: The easy way to get started in crowdfund investing Crowdfund investing (CFI) is going to be the next big thing on Wall Street. U.S. investment banks, brokerage houses, and law firms are gearing up for the creation and regulation of new financial products that will be available to the general public starting in early 2013. The introduction of these products will revolutionize the financing of small businesses and startups for these key reasons: Entrepreneurs and small business owners, who have had difficulty obtaining capital through traditional means (such as bank loans and angel investors) in recent years, will have access to investors around the world through social media. For the first time, investors (so-called unqualified investors) will be able to purchase an equity stake in a business or new investment vehicle. The Securities and Exchange Commission (SEC) is overseeing the creation of online portals that will allow entrepreneurs and small investors to connect. When these portals go live in 2013, Crowdfund Investing For Dummies will be on the front line to educate business owners, other entrepreneurs, and investors alike. Crowdfund Investing For Dummies will walk entrepreneurs and investors, like yourself, through this new investing experience, beginning with explaining how and why CFI developed and what the 2012 JOBS says about CFI. Entrepreneurs will find out how much funding they can realistically raise through CFI; how to plan and launch a CFI campaign; how to manage the crowd after a campaign is successful; and how to work within the SEC’s regulations at every stage. Investors will discover: the benefits and risks of CFI ;how much they can invest; how a CFI investment may fit into a broader investment portfolio; how to provide value to the business or project being funded; and how to bow out of an investment when the time is right. Crowdfund Investing For Dummies is an indispensable resource for long time investors and novice investors alike.

Download or read book The Fundraising Strategy Playbook written by Arooj Sheikh and published by Arooj Sheikh. This book was released on 2021-12-14 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you raise startup capital to bring your vision to life? The Fundraising Strategy Playbook teaches you how to deliver a compelling pitch, generate investor demand, negotiate your terms, and determine your founder/funder fit. You’ll learn how to build your funding stack and get creative with how you source capital to achieve different milestones in your company’s journey. Written by a founder for founders, this book empowers entrepreneurs to know their options and take charge of their company’s financial future whether it’s by supercharging early revenue generation, sourcing non-dilutive financing (equity free money!), or raising venture capital. Packed with insights from entrepreneurs with $600M+ exits, legendary VCs (Kleiner Perkins, Accel, Techstars, 500 Startups, and more), and innovation enthusiasts like Jason Feifer (Entrepreneur Magazine), this book is filled with answers to the questions you wish you could ask the most accomplished entrepreneurial minds. This is the smart entrepreneur’s playbook on how to intelligently raise capital for the long haul success of a startup. The contents of this book include: • Part 1) Fundraising Fundamentals (sources of capital, venture capital fundraising process, and more) • Part 2) Elements + Design Principles of a Pitch Deck • Part 3) The Art of Persuasive Pitching • Part 4) Fundraising Strategy (how to plan a raise, types of investments, designing your funding stack, evaluating founder/funder fit, and more) • Part 5) Fundraising Strategy for Female Founders • Part 6) Fundraising Strategy for International Companies