Download or read book The Language of Global Success written by Tsedal Neeley and published by Princeton University Press. This book was released on 2019-11-19 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.

Download or read book Englishnization Lingua Franca for Global Business written by Ricky Dartez and published by . This book was released on 2013-06 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper from the year 2013 in the subject Business economics - Trade and Distribution, grade: 98.82, - (University of Wisconsin-Platteville), course: ISCM 7100, language: English, abstract: In the last decade, as the nature global economics compels more organizations to expand internationally, the importance of communication, in terms of cultural intelligence, has emerged as a main driver of effective supply chain relationships which increase the efficiency of operations by facilitating collaboration and trust. However, as international trade becomes more complex and the cost of conducting transactions increases, the importance of communication is being reframed in terms of the power of language. Studies show that "time spent communicating equals money, and time ill-spent increases transaction costs" (Selmier & Oh, 2012). As organizational members increasing are forced to interact across linguistic boundaries, the establishment of a lingua franca for global business as a means of counteracting complexities through the creation of group cohesiveness is being embraced by a growing number of multinational corporations. Studies show that mandating English as a corporate lingua franca contributes to the efficiency of business transactions in similar fashion to EDI (electronic data interchange) systems. English is the most widely used and recognizable language in the world. It is spoken at a useful level by more than 1.75 billion people worldwide (Neely, 2012). The use of a common language when conducting business transactions has been shown to promote trust and facilitate process efficiencies that lead to reductions in transaction costs.

Download or read book The Rise of English written by Rosemary C. Salomone and published by Oxford University Press. This book was released on 2022 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sweeping account of the global rise of English and the high-stakes politics of languageSpoken by a quarter of the world's population, English is today's lingua franca- - its common tongue. The language of business, popular media, and international politics, English has become commodified for its economic value and increasingly detached from any particular nation. This meteoric "riseof English" has many obvious benefits to communication. Tourists can travel abroad with greater ease. Political leaders can directly engage their counterparts. Researchers can collaborate with foreign colleagues. Business interests can flourish in the global economy.But the rise of English has very real downsides as well. In Europe, imperatives of political integration and job mobility compete with pride in national language and heritage. In the United States and England, English isolates us from the cultural and economic benefits of speaking other languages.And in countries like India, South Africa, Morocco, and Rwanda, it has stratified society along lines of English proficiency.In The Rise of English, Rosemary Salomone offers a commanding view of the unprecedented spread of English and the far-reaching effects it has on global and local politics, economics, media, education, and business. From the inner workings of the European Union to linguistic battles over influence inAfrica, Salomone draws on a wealth of research to tell the complex story of English - and, ultimately, to argue for English not as a force for domination but as a core component of multilingualism and the transcendence of linguistic and cultural borders.

Download or read book Language in International Business written by Rebecca Piekkari and published by Edward Elgar Publishing. This book was released on 2014-11-28 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to the growing interest in the role of language in international business, this book presents language as a critical management challenge for the internationalizing firm. Several perspectives are explored, including the individual, the firm

Download or read book The Handbook of Asian Englishes written by Kingsley Bolton and published by John Wiley & Sons. This book was released on 2020-09-14 with total page 928 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first volume of its kind, focusing on the sociolinguistic and socio-political issues surrounding Asian Englishes The Handbook of Asian Englishes provides wide-ranging coverage of the historical and cultural context, contemporary dynamics, and linguistic features of English in use throughout the Asian region. This first-of-its-kind volume offers a wide-ranging exploration of the English language throughout nations in South Asia, Southeast Asia, and East Asia. Contributions by a team of internationally-recognized linguists and scholars of Asian Englishes and Asian languages survey existing works and review new and emerging areas of research in the field. Edited by internationally renowned scholars in the field and structured in four parts, this Handbook explores the status and functions of English in the educational institutions, legal systems, media, popular cultures, and religions of diverse Asian societies. In addition to examining nation-specific topics, this comprehensive volume presents articles exploring pan-Asian issues such as English in Asian schools and universities, English and language policies in the Asian region, and the statistics of English across Asia. Up-to-date research addresses the impact of English as an Asian lingua franca, globalization and Asian Englishes, the dynamics of multilingualism, and more. Examines linguistic history, contemporary linguistic issues, and English in the Outer and Expanding Circles of Asia Focuses on the rapidly-growing complexities of English throughout Asia Includes reviews of the new frontiers of research in Asian Englishes, including the impact of globalization and popular culture Presents an innovative survey of Asian Englishes in one comprehensive volume Serving as an important contribution to fields such as contact linguistics, World Englishes, sociolinguistics, and Asian language studies, The Handbook of Asian Englishes is an invaluable reference resource for undergraduate and graduate students, researchers, and instructors across these areas. Winner of the 2021 PROSE Humanities Category for Language & Linguistics

Download or read book Language in International Business written by Mary Yoko Brannen and published by Springer. This book was released on 2016-11-07 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today’s increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced. Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License. The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net. The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu

Download or read book Remote Work Revolution written by Tsedal Neeley and published by HarperCollins. This book was released on 2021-03-30 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: LONGLISTED FOR THE FINANCIAL TIMES & MCKINSEY BUSINESS BOOK OF THE YEAR “I often talk about the importance of trust when it comes to work: the trust of your employees and building trust with your customers. This book provides a blueprint for how to build and maintain that trust and connection in a digital environment.” —Eric S. Yuan, founder and CEO of Zoom A Harvard Business School professor and leading expert in virtual and global work provides remote workers and leaders with the best practices necessary to perform at the highest levels in their organizations. The rapid and unprecedented changes brought on by Covid-19 have accelerated the transition to remote working, requiring the wholesale migration of nearly entire companies to virtual work in just weeks, leaving managers and employees scrambling to adjust. This massive transition has forced companies to rapidly advance their digital footprint, using cloud, storage, cybersecurity, and device tools to accommodate their new remote workforce. Experiencing the benefits of remote working—including nonexistent commute times, lower operational costs, and a larger pool of global job applicants—many companies, including Twitter and Google, plan to permanently incorporate remote days or give employees the option to work from home full-time. But virtual work has it challenges. Employees feel lost, isolated, out of sync, and out of sight. They want to know how to build trust, maintain connections without in-person interactions, and a proper work/life balance. Managers want to know how to lead virtually, how to keep their teams motivated, what digital tools they’ll need, and how to keep employees productive. Providing compelling, evidence-based answers to these and other pressing issues, Remote Work Revolution is essential for navigating the enduring challenges teams and managers face. Filled with specific actionable steps and interactive tools, this timely book will help team members deliver results previously out of reach. Following Neeley’s advice, employees will be able to break through routine norms to successfully use remote work to benefit themselves, their groups, and ultimately their organizations.

Download or read book English in Business and Commerce written by Tamah Sherman and published by Walter de Gruyter GmbH & Co KG. This book was released on 2018-05-07 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume fills an important gap in exploring English in the domains of business and commerce through the prism of sociolinguistics and the sociology of language, as opposed to analyzing business genres or taking a linguodidactic approach. It expands the regional coverage of English in Europe, with several studies based in Central Europe, and also considers contexts which interact with Europe even though they are physically outside of it (Asia, Africa). It addresses English as just one of several languages at play in the ecology of the countries. It focuses not only on the position of languages as declared in documents of various organizations, that is, language policy, but also everyday linguistic practices as observed in business contexts, that is, interactions. The studies are divided into three thematic areas: ideologies and discourses on English in the business sphere, the management of English in business and organizational contexts, and English and other languages on local and international labor markets. It will be of interest to readers concerned with multilingualism in the economic sphere and the workplace and the interplay between macro and micro levels during the management of communication in organizations.

Download or read book The Power to Compete written by Hiroshi Mikitani and published by John Wiley & Sons. This book was released on 2014-11-10 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: "If you're as interested in Japan as I am, I think you'll find that The Power to Compete is a smart and thought-provoking look at the future of a fascinating country." - Bill Gates, "5 Books to Read This Summer" Father and son – entrepreneur and economist – search for Japan's economic cure The Power to Compete tackles the issues central to the prosperity of Japan – and the world – in search of a cure for the "Japan Disease." As founder and CEO of Rakuten, one of the world's largest Internet companies, author Hiroshi Mikitani brings an entrepreneur's perspective to bear on the country's economic stagnation. Through a freewheeling and candid conversation with his economist father, Ryoichi Mikitani, the two examine the issues facing Japan, and explore possible roadmaps to revitalization. How can Japan overhaul its economy, education system, immigration, public infrastructure, and hold its own with China? Their ideas include applying business techniques like Key Performance Indicators to fix the economy, using information technology to cut government bureaucracy, and increasing the number of foreign firms with a head office in Japan. Readers gain rare insight into Japan's future, from both academic and practical perspectives on the inside. Mikitani argues that Japan's tendency to shun international frameworks and hide from global realities is the root of the problem, while Mikitani Sr.'s background as an international economist puts the issue in perspective for a well-rounded look at today's Japan. Examine the causes of Japan's endless economic stagnation Discover the current efforts underway to enhance Japan's competitiveness Learn how free market "Abenomics" affected Japan's economy long-term See Japan's issues from the perspective of an entrepreneur and an economist Japan's malaise is seated in a number of economic, business, political, and cultural issues, and this book doesn't shy away from hot topics. More than a discussion of economics, this book is a conversation between father and son as they work through opposing perspectives to help their country find The Power to Compete.

Download or read book Research Anthology on Business and Technical Education in the Information Era written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-01-08 with total page 1448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fourth Industrial Revolution has disrupted businesses worldwide through the introduction of highly automated processes. This disruption has affected the way in which companies conduct business, impacting everything from managerial styles to resource allocations to necessary new skillsets. As the business world continues to change and evolve, it is imperative that business education strategies are continuously revised and updated in order to adequately prepare students who will be entering the workforce as future entrepreneurs, executives, and marketers, among other careers. The Research Anthology on Business and Technical Education in the Information Era is a vital reference source that examines the latest scholarly material on pedagogical approaches in finance, management, marketing, international business, and other fields. It also explores the implementation of curriculum development and instructional design strategies for technical education. Highlighting a range of topics such as business process management, skill development, and educational models, this multi-volume book is ideally designed for business managers, business and technical educators, entrepreneurs, academicians, upper-level students, and researchers.

Download or read book English as a Lingua Franca in Japan written by Mayu Konakahara and published by Springer Nature. This book was released on 2019-12-27 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited book examines the phenomenon of English as a Lingua Franca (ELF) in the Japanese context, using multilingualism as a lens through which to explore language practices and attitudes in what is traditionally viewed as a monolingual, monocultural setting. The authors cover a broad spectrum of topics within this theme, including language education policies, the nature of ELF communication in both academic and business settings, users’ and learners’ perceptions of ELF, and the pedagogy to foster ELF-oriented attitudes. Teaching and learning practices are reconsidered from ELF and multilingual perspectives, shifting the focus from the conformity to native-speaker norms to ELF users’ creative use of multilingual resources. This book is a key resource for advancing ELF study and research in Japan, and it will also be of interest to students and scholars studying multilingualism and World Englishes in other global contexts.

Download or read book Managing Language written by Francesca Bargiela-Chiappini and published by John Benjamins Publishing. This book was released on 1997-01-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book attempts to answer the question: what do managers in multinational companies really do during meetings? Following fieldwork in three corporations in Britain and Italy, the picture that emerges is one that challenges the widespread understanding of meetings as boring, routine events in the life of an organisation. As the recordings analysed in the book show, organisational meanings and relations come into existence through verbal interaction; these are challenged and manipulated in a constant process of sense-making in search of coherence which engages managers in their daily work life. The pragmatics of pronominalisation, metaphors and discourse markers, as well as thematic development, reveal the dynamics of sense-making in both English and Italian. The 'native' perspective adopted in Part One of the book is complemented , in Part Two, by a contrastive study of the structural and pragmatic properties of meetings in the corporate and cultural contexts of the British and Italian multinationals, respectively. Finally, the intercultural dimension of corporate communication is vividly portrayed in the experience of managers of an Anglo-Italian joint venture examined in the concluding chapter.

Download or read book English as a Lingua Franca in Japan written by Mayu Konakahara and published by Palgrave Macmillan. This book was released on 2019-12-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited book examines the phenomenon of English as a Lingua Franca (ELF) in the Japanese context, using multilingualism as a lens through which to explore language practices and attitudes in what is traditionally viewed as a monolingual, monocultural setting. The authors cover a broad spectrum of topics within this theme, including language education policies, the nature of ELF communication in both academic and business settings, users’ and learners’ perceptions of ELF, and the pedagogy to foster ELF-oriented attitudes. Teaching and learning practices are reconsidered from ELF and multilingual perspectives, shifting the focus from the conformity to native-speaker norms to ELF users’ creative use of multilingual resources. This book is a key resource for advancing ELF study and research in Japan, and it will also be of interest to students and scholars studying multilingualism and World Englishes in other global contexts.

Download or read book English in Nordic Universities written by Anna Kristina Hultgren and published by John Benjamins Publishing Company. This book was released on 2014-10-15 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume brings together theoretical perspectives and empirical studies on the ongoing Englishization of Nordic universities. A core objective is to contrast and address the gap between ideological representations of this phenomenon and the ways in which it unfolds in the practices on the ground. The book provides perspectives from five Nordic countries: Iceland, Norway, Denmark, Sweden and Finland, with one chapter from each country focusing on ideologies and another on practices. The book is intended to provide an up-to-date resource on the internationalization and Englishization of Nordic universities for scholars, policy makers and anyone wishing to gain an overview of current issues in the field.

Download or read book Cultural Political Economy written by Jacqueline Best and published by Routledge. This book was released on 2010-01-21 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global political economy is inescapably cultural. Whether we talk about the economic dimensions of the "war on terror", the sub-prime crisis and its aftermath, or the ways in which new information technology has altered practices of production and consumption, it has become increasingly clear that these processes cannot be fully captured by the hyper-rational analysis of economists or the slogans of class conflict. This book argues that culture is a concept that can be used to develop more subtle and fruitful analyses of the dynamics and problems of the global political economy. Rediscovering the unacknowledged role of culture in the writings of classical political economists, the contributors to this volume reveal its central place in the historical evolution of post-war capitalism, exploring its continued role in contemporary economic processes that range from the commercialization of security practices to the development of ethical tourism. The book shows that culture plays a role in both constituting different forms of economic life and in shaping the diverse ways that capitalism has developed historically – from its earliest moments to its most recent challenges. Providing valuable insights to a wide range of disciplines, this volume will be of vital interest to students and scholars of International Political Economy, Cultural and Economic Geography and Sociology, and International Relations.

Download or read book How and why did English come to be a global language written by Cornelia Richter and published by GRIN Verlag. This book was released on 2008-09-02 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2007 in the subject English Language and Literature Studies - Culture and Applied Geography, grade: 2,0, Martin Luther University (Institut für Anglistik und Amerikanistik), course: English Rules the World? The Globalisation of English, language: English, abstract: The role of the English language among all other languages is constantly examined, researched and written about. It appears that no other language has ever had such an amazing and massive impact on other cultures, languages and world history. Statements like “English is today a truly global language” (Rubdy 2006: 5) and “World English exists as a political and cultural reality” (Crystal 2003b: xii) underpin the notion of the possibility of a language that connects all people, a notion and perhaps also a wish that is almost as old as mankind. This paper will investigate the question of what defines a language as a global one and what factors are convincing or definite. David Crystal’s explanation makes it quite obvious: “A language achieves a genuinely global status when it develops a special role that is recognized in every country” (Crystal 2003b: 3). However, he himself admits that this is not precise enough; a ‘special role’ can mean many things. The concept usually refers to political aspects, like, for example, the status of the language of the state defined by law, or the language being the only one in some states for historical reasons (cf. Crystal 2003b: 66). But in all cases, it can be argued, the population is living in an environment in which the English language is routinely in evidence, publicly accessible in varying degrees, and part of the nation’s recent or present identity (Crystal 2003b: 66). It also has to be clarified what processes can lead to a global status of a language, and if so-called “naïve” theories hold true. For the purpose of examining this question further, the concept of the lingua franca and the role of English as such will also be looked at. Talking about English and its world influence, it is inevitable to consider the roles and history of Britain and the United States. In order to make the attempt of getting more precise, numbers of speakers will be shown and it will be explained how these numbers came about and what they mean. ... As obvious as it may seem, English is dominant is so many spheres that it appears impossible to account for all of them thoroughly. However, the most significant domains will be explained as such in order to draw a connection between history, present and future.

Download or read book Discursive Strategies in Multicultural Business Meetings written by Gina Poncini and published by Peter Lang. This book was released on 2007 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Association for Business Communication Award for Distinguished Publication on Business Communication. This book explores multiparty, multicultural interaction at international business meetings. It investigates discourse at an Italian company's meetings of its international distributors, conducted mainly in English and attended by participants from different countries in Europe, Asia and North America. Data come from audio recordings of the meetings, normally lasting two to three days, and are supplemented by the author's observations of the meetings. The study uses a series of approaches to analyze selected linguistic and interactional features, presenting an in-depth analysis and discussion of data extracts that draws on both qualitative and quantitative approaches. It highlights the way the main company speaker and some of the multilingual participants use discursive strategies to build common ground, to construct a cooperative business relationship or to negotiate or avert conflict. The study questions the role of cultural differences in approaching multicultural, multilingual meetings and argues that organizational roles, the business context and individual differences must also be considered.