Download or read book Electronic Commerce written by Ronald J. Mann and published by Aspen Publishing. This book was released on 2014-11-12 with total page 924 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only casebook dealing with e-commerce, Electronic Commerce, Fourth Edition, utilizes problems to expound a transactional approach to electronic commerce. Written by Ronald J. Mann, a preeminent and prolific Commercial Law scholar, this system-oriented text is structured around the hypothetical representation of a technology company. The new edition has been meticulously updated with the latest cases and problems that reflect those cases and current issues. This concise casebook offers: Distinguished authorship: Ronald Mann is a leading scholar in Commercial Law and recently served as Reporter for revisions to UCC Articles 3, 4, and 4A. Lucid and concise reading assignments that use non-technical language whenever possible. Need-to-know technology is explained clearly and accessibly. Exercises that clearly illustrate current issues in e-commerce practice. Dozens of separate assignments so that professors can easily concentrate on their own areas of interest. Coverage of important commercial law topics, including: Click-through contracts Cybersquatting Web site development Software licensing Electronic payments New to the Fourth Edition: Updated problems based on recent case law and current issues. New cases, including: Rescuecom Corp. v. Google & Second Circuit decision permitting lawsuit against Google for selling ads based on trademarked name Jacobsen v. Katzer & First appellate decision validating licenses for open-source software Jaynes v. Commonwealth of Virginia & Virginia Supreme Court case invalidating Virginia anti-spam law under First Amendment Fair Housing Council v. Roommates.com & Ninth Circuit en banc decision on liability of Web site for discriminatory postings seeking roommates Chicago Lawyers & Committee for Civil Rights Under Law, Inc. v. CraigsList, Inc. & Easterbrook decision exonerating CraigsList for behavior similar to Roommates behavior condemned by Ninth Circuit Conwell v. Gray Loon Outdoor Marketing Group, Inc. & Indiana Supreme Court case interpreting contract for design of Web site

Download or read book COMPLETE ESP32 PROJECTS GUIDE written by DOGAN. IBRAHIM and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Digital Hand written by James W. Cortada and published by Oxford University Press. This book was released on 2005-11-03 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Digital Hand, Volume 2, is a historical survey of how computers and telecommunications have been deployed in over a dozen industries in the financial, telecommunications, media and entertainment sectors over the past half century. It is past of a sweeping three-volume description of how management in some forty industries embraced the computer and changed the American economy. Computers have fundamentally changed the nature of work in America. However it is difficult to grasp the full extent of these changes and their implications for the future of business. To begin the long process of understanding the effects of computing in American business, we need to know the history of how computers were first used, by whom and why. In this, the second volume of The Digital Hand, James W. Cortada combines detailed analysis with narrative history to provide a broad overview of computing's and telecomunications' role in over a dozen industries, ranging from Old Economy sectors like finance and publishing to New Economy sectors like digital photography and video games. He also devotes considerable attention to the rapidly changing media and entertainment industries which are now some of the most technologically advanced in the American economy. Beginning in 1950, when commercial applications of digital technology began to appear, Cortada examines the ways different industries adopted new technologies, as well as the ways their innovative applications influenced other industries and the US economy as a whole. He builds on the surveys presented in the first volume of the series, which examined sixteen manufacturing, process, transportation, wholesale and retail industries. In addition to this account, of computers' impact on industries, Cortada also demonstrates how industries themselves influenced the nature of digital technology. Managers, historians and others interested in the history of modern business will appreciate this historical analysis of digital technology's many roles and future possibilities in an wide array of industries. The Digital Hand provides a detailed picture of what the infrastructure of the Information Age really looks like and how we got there.

Download or read book Magazines written by David E. Sumner and published by Peter Lang. This book was released on 2006 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the «micro» view - individual magazines - to the «macro» view - industry trends, history, and issues - this book contains chapters on how to launch a new magazine and write a business plan. Magazines: A Complete Guide to the Industry is ideal for students in magazine editing, management, and publishing courses; entrepreneurs who want to launch a new magazine; or magazine staff members who are new to the industry.

Download or read book ACEIVE 2022 written by S Sriadhi and published by European Alliance for Innovation. This book was released on 2023-05-03 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 4th Annual Conference of Engineering and Implementation on Vocational Education (ACEIVE-2022) is a scientific forum for scholars to disseminate their research and share ideas. This conference was held virtually on October 20, 2022, conducted by the Faculty of Engineering of Universitas Negeri Medan, North Sumatra, Indonesia. The 4th ACEIVE’s 2022 theme is Development of Vocational Talent for Educational and Society IR 4.0. Consist of sub-themes, Teaching Learning and Vocational Education, Engineering, ICT, Food Nutrition, and Social Science. The conference was attended by researchers, experts, practitioners, and observers from around the globe to explore various issues and debates on research and experiences and discuss ideas of empowering technology in education to develop talent through vocational education for society IR 4.0.

Download or read book Magazine Editing written by John Morrish and published by Psychology Press. This book was released on 2003 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Magazine Editingexamines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed during the research for this book. Approaching the editorial role from a practical perspective, this book provides advice on such areas as: * Becoming an editor * Working with publishers * Creating a successful editorial strategy * Managing the editorial team * Design and Production issues * Drawing up an editorial budget * The Legal Framework * New Technology and on-line publishing John Morrish's book will serve as an introduction to aspiring, newly-appointed and experienced editors.

Download or read book Library of Congress Subject Headings written by Library of Congress and published by . This book was released on 2013 with total page 1708 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Complete Idiot s Guide to Publishing Magazine Articles written by Jennifer Basye Sander and published by Penguin. This book was released on 2000-06-14 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're no idiot, of course. You have a reporter's eye, a poet's touch, and you absolutely love to write. Stories, journal entries, letters to the editor - you name it, you know you can write it. But when it comes to selling your ideas to magazines, newspapers and web sites, you feel like the less said, the better. Seeing your words and wisdom printed in black and white seems like a lot more trouble than it's worth. Don't write yourself off just yet! 'The Complete Idiot's Guide to Publishing Magazine Articles' will help you get where you belong: In Print. In this 'Complete Idiot's Guide', you get answers to all your questions. Who hires writers? What newspaper, magazine, and online editors want from freelancers and how much they might pay for it! How to write effective query and pitch letters. How the internet can help your writing career take off.

Download or read book The Handbook of Magazine Studies written by Miglena Sternadori and published by John Wiley & Sons. This book was released on 2020-02-28 with total page 499 pages. Available in PDF, EPUB and Kindle. Book excerpt: A scholarly work examining the continuing evolution of the magazine—part of the popular Handbooks in Media and Communication series The Handbook of Magazine Studies is a wide-ranging study of the ways in which the political economy of magazines has dramatically shifted in recent years—and continues to do so at a rapid pace. Essays from emerging and established scholars explore the cultural function of magazine media in light of significant changes in content delivery, format, and audience. This volume integrates academic examination with pragmatic discussion to explore contemporary organizational practices, content, and cultural impact. Offering original research and fresh insights, thirty-six chapters provide a truly global perspective on the conceptual and historical foundations of magazines, their organizational cultures and narrative strategies, and their influences on society, identities, and lifestyle. The text addresses topics such as the role of advocacy in shaping and changing magazine identities, magazines and advertising in the digital age, gender and sexuality in magazines, and global magazine markets. Useful to scholars and educators alike, this book: Discusses media theory, academic research, and real-world organizational dynamics Presents essays from both emerging and established scholars in disciplines such as art, geography, and women’s studies Features in-depth case studies of magazines in international, national, and regional contexts Explores issues surrounding race, ethnicity, activism, and resistance Whether used as a reference, a supplementary text, or as a catalyst to spark new research, The Handbook of Magazine Studies is a valuable resource for students, educators, and scholars in fields of mass media, communication, and journalism.

Download or read book Your Guide To Entertainment Marketing and Performance Collection written by Al Lieberman and published by FT Press. This book was released on 2013-08-08 with total page 774 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow…in The Definitive Guidce to Entertainment Marketing . ¿ Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition , is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.

Download or read book Handbook of Media and Communication Economics written by Jan Krone and published by Springer Nature. This book was released on 2024-12-22 with total page 1497 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook maps the media economy in its entirety against the background of the advancing digitalization of communication, media production, media distribution and the adaptation of regulatory framework conditions from different disciplinary approaches. It provides an integrated view on digitally induced economic transformations of the European media sector, and gives an explicitly European perspective on media economics – challenging the dominant US-American view. Topics covered include, but are not limited to: Theoretical approaches to media economics; media technologies and data management in media economics; building blocks of the media industry; media types and core distribution markets; system aspects and communication culture; media systems and regulatory policy; as well as methods of media economics. The handbook is a must-read for students, teachers and researchers in media and communication economics and science,as well as practicioners and policy-makers at the nexus of media, business and politics.

Download or read book Globalisation Trends in the Media written by Marta Žilkova and published by Cambridge Scholars Publishing. This book was released on 2021-04-16 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book of studies named Globalisation Trends in the Media contains an evaluation of the media culture in Slovakia. It deals with problems caused by globalisation and by the specific circumstances of media production. Whilst the post socialist states are, in many respects, in a similar situation, they each have their own specific attributes too. As this book features not only Slovak, but also Czech and Polish authors, the English reader will be able to gain an idea of the state of media production, and especially of the media culture, in Central Europe. The nature of media culture in Central Europe, when compared to that of countries situated further east, differs mainly in its inclination towards western Europe and, unfortunately, towards America too. The book contains theoretical and glozing articles dealing with radio and television production, as well as the Internet. Overall the book aims to introduce the reader to the state of the Slovak media culture, to its audience and also to its problems and successes since the year 1989. The book will probably attract the attention of experts in media production, academics of media culture and young people interested in radio and television production who would like to learn something about the culture of a small Central European country. They might have come across a similar phenomena in England. The book will help them find out how European culture influences Slovakia.

Download or read book Electronics Projects Vol 20 written by and published by EFY Enterprises Pvt Ltd. This book was released on 2009-11 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Routledge Handbook of Magazine Research written by David Abrahamson and published by Routledge. This book was released on 2015-06-05 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scholarly engagement with the magazine form has, in the last two decades, produced a substantial amount of valuable research. Authored by leading academic authorities in the study of magazines, the chapters in The Routledge Handbook of Magazine Research not only create an architecture to organize and archive the developing field of magazine research, but also suggest new avenues of future investigation. Each of 33 chapters surveys the last 20 years of scholarship in its subject area, identifying the major research themes, theoretical developments and interpretive breakthroughs. Exploration of the digital challenges and opportunities which currently face the magazine world are woven throughout, offering readers a deeper understanding of the magazine form, as well as of the sociocultural realities it both mirrors and influences. The book includes six sections: -Methodologies and structures presents theories and models for magazine research in an evolving, global context. -Magazine publishing: the people and the work introduces the roles and practices of those involved in the editorial and business sides of magazine publishing. -Magazines as textual communication surveys the field of contemporary magazines across a range of theoretical perspectives, subjects, genre and format questions. -Magazines as visual communication explores cover design, photography, illustrations and interactivity. -Pedagogical and curricular perspectives offers insights on undergraduate and graduate teaching topics in magazine research. -The future of the magazine form speculates on the changing nature of magazine research via its environmental effects, audience, and transforming platforms.

Download or read book The Definitive Guide to Entertainment Marketing written by Al Lieberman and published by FT Press. This book was released on 2013-07-02 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You’ll master innovative new ways to grab consumers’ attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment.

Download or read book The Multi boot Configuration Handbook written by Roderick W. Smith and published by Que Publishing. This book was released on 2000 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: CD-ROM includes: Demonstration version of PowerQuest's PartitionMagic software -- Version of LaTeX for multiple OSs -- Filesystem drivers for many OSs -- GNU utilities and tools -- GUI utilities for Windows and OS/2 -- XFree86 for OS/2 -- VNC for Windows, Linux, and OS/2 -- VMware for Linux and Windows NT.

Download or read book Media Economics written by Alison Alexander and published by Routledge. This book was released on 2003-12-08 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This text examines the process of media economics decision making through an exploration of key topics, such as industrial restructuring, regulatory constraints upon media operations, and changing economic value, providing key insights into media business activities. With the structure and value of media industries changing rapidly and sometimes dramatically, this text moves beyond a basic documentation of historical patterns to help readers understand the mechanics of change, offering insight into the processes reproducing contemporary trends in media economics. Thoroughly updated in this third edition, Media Economics focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within specific media industries, including newspaper, magazine, television, cable, movie, radio advertising, music, and online industries. New for this edition are chapters on the advertising, book publishing, and magazine publishing industries. Chapters contributed by expert scholars and researchers provide substantial discussions of the crucial topics and issues in the media industry sectors, and emphasize both domestic and international businesses. Offering a thorough examination of the economic factors and forces concerning the media industries, Media Economics is appropriate for use as a course text for advanced media management and economics students. It also serves as an indispensable reference for scholars and researchers in media business arenas.