Download or read book Effects on Audience Opinion of One sided and Two sided Speeches Supporting and Opposing a Proposition Examining Opinions on Speaker s Ethos the Topic and the open Mindedness of Listeners written by Jerry William Koehler and published by . This book was released on 1968 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Effects on audience opinion of one sided and two sided speeches written by Jerry W. Koehler and published by . This book was released on 1971 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Communication Yearbook 22 written by Michael Roloff and published by Routledge. This book was released on 2012-07-23 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Sponsored by the International Communication Association, each volume provides a forum for the exchange of interdisciplinary and internationally diverse scholarship relating to communication in its many forms. This volume re-issues the yearbook from 1999.
Download or read book Understanding Persuasion written by Raymond S. Ross and published by Reston Publishing Company. This book was released on 1994 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Persuasion written by Daniel J. O'Keefe and published by SAGE Publications. This book was released on 2015-02-18 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion: Theory and Research, Third Edition is a comprehensive overview of social-scientific theory and research on persuasion. Written in a clear and accessible style that assumes no special technical background in research methods, the Third Edition has been thoroughly revised to reflect developments in persuasion studies. New discussions of subjects such as reactance and the use of narratives as vehicles for persuasion, revised treatments of the theories of reasoned action and planned behavior, and two new chapters on social judgment theory and stage models provide your students with the most current work on persuasion in a clear, straightforward manner. In this edition, author Daniel J. O'Keefe has given special attention to the importance of adapting (tailoring) messages to audiences to maximize persuasiveness. Each chapter has a set of review questions to guide students through the chapter’s material and quickly master the concepts being introduced.
Download or read book A Study of the Effects of Ethos and One sided Versus Two sided Presentation of Arguments in Persuasive Communication written by Charles Dressler Ertle and published by . This book was released on 1967 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Communication Yearbooks Vols 6 33 Set written by Various and published by Routledge. This book was released on 2021-11-05 with total page 17176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Communication Yearbook annuals originally published between 1977 and 2009 publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Topics dealt with include Communication as Process, Research Methodology in Communication, Communication Effects, Taxonomy of Communication and European Communication Theory, Information Systems Division, Mass Communication Research, Mapping the Domain of Intercultural Communication, Public Relations, Feminist Scholarship, Communication Law and Policy, Visual Communication, Communication and Cross-Sex Friendships Across the Life Cycle, Television Programming and Sex Stereotyping, InterCultural Communication Training, Leadership and Relationships, Media Performance Assessment, Cognitive Approaches to Communication.
Download or read book North Carolina Journal of Speech written by and published by . This book was released on 1970 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes bibliographies on oral communication.
Download or read book The Oxford Handbook of American Public Opinion and the Media written by Robert Y. Shapiro and published by OUP Oxford. This book was released on 2013-05-23 with total page 804 pages. Available in PDF, EPUB and Kindle. Book excerpt: With engaging new contributions from the major figures in the fields of the media and public opinion The Oxford Handbook of American Public Opinion and the Media is a key point of reference for anyone working in American politics today.
Download or read book Dissertation Abstracts International written by and published by . This book was released on 1970 with total page 1180 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Research Principles and Practices in Visual Communication written by Aect and published by IAP. This book was released on 2000-09-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a whole, the book is a working reference manual. Editorial decisions have been based on criteria which emphasized convenience and usefulness. The editors hope that the book will open to the reader the whole range of research pertinent to visual communication, and that the bibliography will direct readers to interesting and fruitful areas of knowledge.
Download or read book Negative Political Advertising written by Karen S. Johnson-Cartee and published by Routledge. This book was released on 2013-12-16 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides a unique synthesis of the relevant literature from academic studies in the fields of political science, marketing, advertising, speech communication, telecommunication, and public relations combined with the practical wisdom of professional consultants. Offering the reader both the theory and practical applications associated with negative political advertising, this is the first book devoted exclusively to the various forms of negative campaigning in the United States. After developing a typology of negative political spots for greater clarity in explaining and evaluating them, the book addresses effectiveness questions such as: What works? When? Why? and How?
Download or read book The Effect of One sided and Two sided Arguments on Change of Opinion written by Peter D. Freel and published by . This book was released on 1962 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Construction And Standardisation Of Listening Comprehension written by D. J. Modi and published by Mittal Publications. This book was released on 1991 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The SAGE Handbook of Political Communication written by Holli A Semetko and published by SAGE. This book was released on 2012-04-03 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative and comprehensive survey of political communication draws together a team of the world′s leading scholars to provide a state-of-the-art review that sets the agenda for future study. It is divided into five sections: Part One: explores the macro-level influences on political communication such as the media industry, new media, technology, and political systems Part Two: takes a grassroots perspective of the influences of social networks - real and online - on political communication Part Three: discusses methodological advances in political communication research Part Four: focuses on power and how it is conceptualized in political communication Part Five: provides an international, regional, and comparative understanding of political communication in its various contexts The SAGE Handbook of Political Communication is an essential benchmark publication for advanced students, researchers and practitioners in the fields of politics, media and communication, sociology and research methods.
Download or read book Social Psychology written by Sharon S. Brehm and published by . This book was released on 1990 with total page 840 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book An Experimental Study of One sided and Two sided Argument with Emphasis on Three Two sided Speeches written by James A. Jaksa and published by . This book was released on 1963 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt:
