Download or read book Effective TV Production written by Gerald Millerson and published by Butterworth-Heinemann. This book was released on 1983 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book shows how, within the often severe limitations of time and money, it is possible to originate interesting and competitive television programmes. It describes the essentials of good camerawork and relates them to considerations of audio, staging, lighting, make-up and wardrobe techniques and the way in which a production is developed in approach and style form the initial stages to the moment of shooting. This edition is substantially revised to reflect developments in technology and contemporary production styles. Gerald Millerson'd books on television have long been acknowledged as among the best ever published. Learn all about the various jobs in television and how they interrelate.Gain a comprehensive overview of the stages through which a television programme must pass before the moment of shooting.Revised to bring you up to date with the latest developments in technology and contemporary production styles.
Download or read book Effective TV Production written by Gerald Millerson and published by CRC Press. This book was released on 1994-04-11 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective TV Production gives a succinct but thorough overview of the production process. Whatever your role in television, this book outlines the main functions of your job, placing them in the context of all other operations and showing how they are interrelated. The book shows how, within the often severe limitations of time and money, it is possible to originate interesting and competitive television programmes. It describes the essentials of good camerawork and relates them to considerations of audio, staging, lighting, make-up and wardrobe techniques and the way in which a production is developed in approach and style form the initial stages to the moment of shooting. This edition is substantially revised to reflect developments in technology and contemporary production styles. Gerald Millerson'd books on television have long been acknowledged as among the best ever published.
Download or read book Effective TV Production 3rd Edition written by Gerald Millerson and published by . This book was released on 1994 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective TV Production gives a succinct but thorough overview of the production process. Whatever your role in television, this book outlines the main functions of your job, placing them in the context of all other operations and showing how they are interrelated. The book shows how, within the often severe limitations of time and money, it is possible to originate interesting and competitive television programmes. It describes the essentials of good camerawork and relates them to considerations of audio, staging, lighting, make-up and wardrobe techniques and the way in which a production is developed in approach and style form the initial stages to the moment of shooting. This edition is substantially revised to reflect developments in technology and contemporary production styles. Gerald Millerson'd books on television have long been acknowledged as among the best ever published.
Download or read book How to Produce Effective TV Commercials written by Hooper White and published by McGraw-Hill Companies. This book was released on 1994 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for "How to Produce Effective TV Commercials" Hooper White is unique in the world of television production. In addition to being a great creative, he understands the business side of production. He has produced some of the all-time great commercials and has helped us through the intricacies of the cost of television commercials." -- John E. Ruhaak, Vice President Advertising and Promotion, United Airlines Hooper White is indeed a rare avis . . . a commercial producer who is neither an agency salesman/an apologist nor a client cost-cutting crusader. His book is excellent for both the novice and the experienced practitioner." -- Rob Klugman, Vice President Corporate Development, Adolph Coors Brewing Company "For many years Hooper White has enhanced the impact and cost-effectiveness of our TV commercials. The latest edition of his book is very comprehensive, readable, up-to-the-minute, and based on years of hands-on experience. It's simply the best reference of its kind." -- Jay Qualman, General Director of Advertising Buick Motor Division, General Motors Corporation
Download or read book Television Production written by Jim Owens and published by Routledge. This book was released on 2019-08-28 with total page 831 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain the skills you need to succeed in the television industry and master the production process, from shooting and producing, to editing and distribution. This new and updated 17th edition of Television Production offers a thorough and practical guide to professional TV production techniques. Learn how to anticipate and quickly overcome commonly encountered problems in television production as author Jim Owens details each role and process, including the secrets of top-grade camerawork, persuasive lighting techniques, and effective sound treatment, as well as the subtle processes of scenic design, directing, and the art of video editing. Updated throughout, containing a range of new figures and diagrams, the 17th edition of this classic text includes: A discussion of the changing definition of "television" and how new technology alters viewing habits; Interviews with professionals in the industry about the challenges they face during the production process and the advice they would give to those trying to break into the production and television industries; A review of production practices and techniques for VR; A description of the latest cameras and equipment, including LED lighting and remote production; Guidance and techniques for low-budget, DIY-style productions; A comprehensive resource page for instructors, containing slides and testing materials to aid in the learning process can be found at www.routledge.com/cw/owens.
Download or read book Television Production written by Jim Owens and published by Taylor & Francis. This book was released on 2012 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television Production offers you a very practical guide to professional TV and video production techniques. Here you will find straightforward descriptions and explanations of the equipment you will use, and discover the best ways to use it. The authors also tell you how to anticipate and quickly overcome commonly-encountered problems in television production. You will explore in detail all the major features of television production, learning the secrets of top-grade camerawork, persuasive lighting techniques, effective sound treatment, as well as the subtle processes of scenic design and the art of video editing. Successful program-making is about communication and persuasion. It is not merely a matter of knowing which buttons to press, but how to influence and persuade your audience, hold their attention, develop their interest, and arouse their emotions. This book tells you how to do all this - and much more. The 15th edition has been completely revamped to include lessons on: * 3D- how to use 3D cameras, field-tested 3D workflows, and more * Shooting with DSLRs * Lighting with LEDs
Download or read book How to Produce an Effective TV Commercial written by Hooper White and published by National Textbook Company. This book was released on 1981 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Technique of Television Production written by Gerald Millerson and published by . This book was released on 1990 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to successful television production techniques, examining the technical operations, the underlying skills of camerawork, sound, lighting etc, associated crafts, and the work of the television director.
Download or read book The Television Commercial How to Create and Produce Effective Tv Advertising written by Harry Wayne McMahan and published by Forgotten Books. This book was released on 2015-06-14 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from The Television Commercial How to Create and Produce, Effective Tv Advertising The first edition of this book expressed a debt to the 200 advertising and film men who had made suggestions and criticisms of a prepublication edition. On this new enlarged edition, the debt is more than doubled, for specific help has come from every phase of this growing industry. More than 100 new production still have been added, bringing the total to 189. The extensive photo credit list appears at the end of the book. To the advertising agencies and advertisers, my debt obviously extends. At McCann-Erickson, Inc., where I supervised TV commercial production during the period their annual electronic billing rose from $20,000,000 to $105,000,000, special seminars and day-to-day production problems forced the creation of much of the new material; especially Chapter 17, which started as a check-list for McCann's London office as Britain went into commercial TV. I am likewise indebted to Television Magazine for the right to reprint from my monthly column, as well as to other trade magazines for permission to reprint earlier articles. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Download or read book Television Production written by Dan Baker and published by Educational Technology. This book was released on 1981 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: The basics of successful television (TV) production are presented for those who have no background in this field. Information is provided on: terminology; broadcasting vs. non-broadcasting; TV production facilities; the 3 principal levels of TV production sophistication relative to equipment, personnel, facilities, and budget; the various video recording formats; color TV; TV pre- and post-production; and the actual "shooting" process. The preparatory requirements associated with TV production costs in terms of physical resources, technical know-how, team management, audience needs, legal aspects, and financial resources are cited. A glossary, a listing of TV equipment manufacturers, and a bibliography on TV production are appended. (wz).
Download or read book Effective TV Production written by Suzanne Cronje and published by . This book was released on 1976 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Television Production written by Alan Wurtzel and published by McGraw-Hill Companies. This book was released on 1983 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Business of Television written by Ken Basin and published by Routledge. This book was released on 2018-07-11 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, esteemed television executive and Harvard lecturer Ken Basin offers a comprehensive overview of the business, financial, and legal structure of the U.S. television industry, as well as its dealmaking norms. Written for working or aspiring creative professionals who want to better understand the entertainment industry — as well as for executives, agents, managers, and lawyers looking for a reference guide — The Business of Television presents a readable, in-depth introduction to rights and talent negotiations, intellectual property, backend deals, licensing, streaming platforms, international production, and much more. The book also includes breakdowns after each chapter summarizing deal points and points of negotiation, a glossary, a list of referenced cases, and a wealth of real-world examples to help readers put the material into context.
Download or read book The Television Commercial written by Harry Wayne McMahan and published by . This book was released on 1957 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book On Television Large Print 16pt written by Pierre Bourdieu and published by ReadHowYouWant.com. This book was released on 2010-11-12 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: On Television exposes the invisible mechanisms of manipulation and censorship that determine what appears on the small screen. Bourdieu shows how the ratings game has transformed journalism - and hence politics - and even such seemingly removed fields as law' science' art' and philosophy. Bourdieu had long been concerned with the role of television in cultural and political life when he bypassed the political and commercial control of the television networks and addressed his country's viewers from the television station of the College de France. On Television' which expands on that lecture' not only describes the limiting and distorting effect of television on journalism and the world of ideas' but offers the blueprint for a counterattack.
Download or read book An Introduction to Film and TV Production written by Joseph Richie and published by Taylor & Francis. This book was released on 2022-07-29 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: This streamlined, step-by-step guide provides students and newcomers in the field of media with an overview of the complete production process, from conceiving of an idea to marketing the final product. Readers will learn what it takes to create a concept, develop it, and then market and sell it. Chapters discuss pitching, producing, marketing visionary concepts, financing, and distributing content. Focused on traditional and non-traditional platforms including social media, websites, and online advertising, this book explores currently evolving media platforms, ideas, and practices and provides examples of how to navigate these unique creative processes. Interviews with business executives offer insider tips and tricks to creating a marketable project. In this book, you will learn how to: Distinguish between a "great idea" and a "marketable idea." Condense your concept into an effective "elevator pitch." Build a basic business plan. Create a marketing strategy, be it traditional, digital, or both. Establish a personal brand and portfolio that will grab the right attention. This book will be of great help to the student, independent filmmaker, and content creator looking to understand the process of getting their work produced, distributed, and marketed.
Download or read book Studio Television Production and Directing written by Andrew Utterback and published by CRC Press. This book was released on 2015-09-25 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the fundamentals of studio production procedure and become an effective leader on set. Gain fluency in essential studio terms and technology and acquire the skills you need to make it in the industry. Elegant, accessible, and to the point, the second edition of Andrew H. Utterback’s Studio Television Production and Directing is your back-to-the-basics guide to studio-based lighting, set design, camera operations, floor direction, technical direction, audio capture, graphics, prompting, and assistant directing. Whether you are an established studio professional or a student looking to enter the field, this book provides you with the technical expertise you need to successfully coordinate live or taped studio television in the digital age. This new edition has been updated to include: A UK/Euro focused appendix, enhancing the book’s accessibility to students and professionals of television production around the world An advanced discussion of the job of the Director and the Command Cue Language Fresh discussion of tapeless protocols in the control room, Media Object Server newsroom control software (iNews), editing systems, switcher embedded image store, and DPM (DVE) Brand new sections on UHDTV (4K), set design, lighting design, microphones, multiviewers, media asset management, clip-servers, and the use of 2D and 3D animation Expanded coverage of clip types used in ENG and video journalism (VO, VO/SOT, and PKG) An all new companion website (www.focalpress.com/cw/utterback) with pre-recorded lectures by the author, sample video clips, an expanded full color image archive, vocabulary flashcards, and more Note: the companion website is still under development, but in the meantime the author's filmed lectures are all freely available on Youtube: https://www.youtube.com/channel/UCRp_aSpO0y8cDqLjFGZ2s9A
