Download or read book Effective Leadership and Organization s Market Success written by Ila Sharma and published by Taylor & Francis. This book was released on 2023-07-31 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective leadership and organizational performance are concepts that continue to receive widespread attention in the business world. This book explores the importance of strategic leadership and the value it adds to organizations. It focuses on strategies to achieve market success and organizational performance as well as the challenges of leading in a fluctuating market. The book looks at recent trends in leadership development and the different styles of leadership. It dispels existing myths about leadership and offers an understanding of principles which will allow leaders to be more adaptable and effective and steer businesses and organizations into a more stable future. This book will be of interest to researchers and students working in the field of business, organizational communication, business management, human resource management and business studies.
Download or read book The Leadership Capital Index written by Dave Ulrich and published by Berrett-Koehler Publishers. This book was released on 2015-10-19 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: When it comes to evaluating a firm, leadership matters. We know that financial outcomes can predict about 50 percent of a firm's market value. Intangibles like strategy, brand, talent, R&D, innovation, risk, and so on account for the rest. But leadership underlies them all. And despite how important we know it is, we've been forced to rely on subjective and unreliable ways to measure its impact—until now. In this landmark book, leadership scholar, author, and consultant Dave Ulrich proposes a “leadership capital index”—a Moody's or Standard and Poor's rating for leadership. Drawing on research from investors and business leaders, and synthesizing the work of dozens of consulting firms and leadership experts, Ulrich analyzes two broad domains, each comprising five factors. The individual domain includes personal qualities, strategic prowess, execution proficiency, interpersonal skills, and fit between the leader's style and the organization's market promises. The organizational domain encompasses a leader's ability to create customer-focused cultures, manage talent, demand accountability, use information to gain competitive advantage, and set up work processes to deal with change. Ulrich details rigorous metrics and methods for evaluating leaders on each of these factors. The result is a groundbreaking book that will be of vital interest not only to equity and debt investors but also to boards of directors, executive teams, human resource and leadership development professionals, government and ratings agencies—and of course to leaders themselves.
Download or read book John P Kotter on what Leaders Really Do written by John P. Kotter and published by Harvard Business Press. This book was released on 1999 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Widely acknowledged as the world's foremost authority on leadership, the author provides a collection of his acclaimed "Harvard Business Review" articles.
Download or read book Unlocking Success The Art of Strategic Marketing in the Digital Age written by Samuel Inbaraja S and published by Samuel Inbaraja S. This book was released on 2023-08-04 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Unlocking Success: The Art of Strategic Marketing in the Digital Age" is not just theory; it incorporates several case studies that illustrate real-world application of strategies in various business contexts. The book also offers a special section on 'Boost Your Stamina with Easyfit's Personalized Fitness Journey,' connecting the concepts of strategic marketing to personal health and wellbeing. This comprehensive guide is a valuable resource for marketers, business owners, entrepreneurs, and students who aspire to understand and succeed in the dynamic world of digital marketing. Its practical insights and case studies bring marketing strategies to life, setting you on the right path towards unlocking success.
Download or read book Effective Leadership written by Ronald H. Humphrey and published by SAGE Publications. This book was released on 2013-05-29 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative book integrates traditional and new leadership theories—including transformational leadership, leader-member exchange, authentic leadership, servant leadership, self-leadership, shared and distributed leadership, identity theory, and the value of emotions and affect—to provide a comprehensive look at the many facets of effective leadership. Practical and fun to read, the book incorporates personal reflections and current business examples to bring the theories of organizational leadership to life. In addition, engaging and relevant "Put it in Practice" features help students see how they can apply the leadership research to their own work lives, while leadership cases throughout demonstrate how real leaders have succeeded by applying the leadership principles discussed in the book. Written in a conversational style, the book is concise enough to be used in a case- or course pack-oriented course or in a modular program.
Download or read book Success by Design Mastering Leadership Strategy Teamwork and Marketing written by Shameem Anas and published by Shameem Anas. This book was released on 2023-09-10 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you tired of the endless struggle to achieve success in your personal and professional life? Do you often find yourself plagued by the pain of unfulfilled dreams, the agitation of missed opportunities, and the constant search for a solution to your challenges? If so, "Success by Design: Mastering Leadership, Strategy, Teamwork, and Marketing" is the eBook you've been waiting for. The Pain of Unfulfilled Dreams Every day, countless individuals dream of achieving greatness. They envision themselves as leaders, successful entrepreneurs, or experts in their fields. Yet, for many, these dreams remain painfully out of reach. The pain of unfulfilled dreams can be overwhelming, leaving you feeling stuck and frustrated. The Agitation of Missed Opportunities Opportunities come and go, and it's easy to feel agitated when you realize you've let valuable chances slip through your fingers. Perhaps you've hesitated when you should have acted, or you've been unsure about the right path to take. This agitation can be paralyzing, preventing you from reaching your full potential. The Constant Search for a Solution In your quest for success, you've likely tried various strategies, read numerous books, and attended countless seminars. Yet, you still find yourself searching for that elusive solution that will lead you to the success you desire. This constant search can be exhausting and disheartening. The Solution: "Success by Design" "Success by Design" is not just another self-help eBook. It's a comprehensive guide that addresses the pain of unfulfilled dreams, the agitation of missed opportunities, and the constant search for a solution. This eBook is your roadmap to mastering leadership, strategy, teamwork, and marketing to achieve the success you've always dreamed of. Benefits of "Success by Design": Unlock Your Leadership Potential: Learn how to become a confident and effective leader in your personal and professional life. Strategize for Success: Discover proven strategies for setting and achieving your goals, no matter how ambitious they may be. Harness the Power of Teamwork: Understand the dynamics of effective teamwork and how to build high-performing teams. Master Marketing for Success: Gain insights into marketing tactics that will elevate your brand and increase your influence. With "Success by Design," you will gain: Clarity: Clear direction and purpose for your personal and professional life. Confidence: The confidence to pursue your dreams and seize opportunities. Skills: Practical skills that will set you apart in your industry. Results: Tangible results and achievements that define success on your terms. Your Call to Action Don't let the pain of unfulfilled dreams, the agitation of missed opportunities, and the constant search for a solution hold you back any longer. "Success by Design" is your ticket to a brighter future. Take action now and invest in your success by clicking the "Buy Now" button. Your journey towards mastery in leadership, strategy, teamwork, and marketing begins here.
Download or read book Digital Learning Platform for the Decision Making Process in the Management Sector written by K. Kaavya and published by Shanlax Publications. This book was released on with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Learning Platform for the Decision-Making Process in the Management Sector explores the role of modern digital learning platforms in empowering managers and decision-makers with the knowledge, skills, and tools necessary to navigate complex business challenges. This book offers a comprehensive analysis of how digital learning technologies, including AI-driven platforms, data analytics, and real-time collaboration tools, are revolutionizing the decision-making process in management. From strategic planning to operational optimization, this resource highlights how digital learning environments enhance the critical thinking, problem-solving, and analytical capabilities of business leaders.
Download or read book Marketing Leadership Concepts and Practices written by and published by Cybellium . This book was released on 2024-10-26 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
Download or read book Global Applications of the Internet of Things in Digital Marketing written by Naim, Arshi and published by IGI Global. This book was released on 2023-05-23 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s modern world, it is essential for businesses to remain competitive and up to date on the latest technology that can support their processes. The use of the internet of things (IoT) in marketing, particularly in digital marketing, is an evolving field that requires further study to better understand its potential. Global Applications of the Internet of Things in Digital Marketing focuses on the applications of IoT in customizing content and developing a data-based marketing framework that helps marketers create different experiences in bridging the digital and physical world, develop a closer connection with the consumers, and provide highly contextual and tailored messages to consumers. Covering key topics such as brand image, social media, and website development, this premier reference source is ideal for business owners, managers, marketers, researchers, scholars, academicians, practitioners, instructors, and students.
Download or read book Leadership Unleashed Inspiring Excellence written by Silviu Ciuta and published by Silviu Ciuta. This book was released on with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership is an age-old concept, one that has guided the destinies of nations, organizations, and individuals alike. It's the beacon that has illuminated the path to progress, the driving force behind great achievements, and the linchpin holding together teams and communities. Effective leadership is the catalyst for growth and innovation, the cornerstone of success. It is the art of inspiring and guiding others towards a common vision, and it's as relevant today as it has ever been. In this introduction, we will embark on a journey to explore the multifaceted world of leadership, uncovering its essence and the fundamental principles that underpin it. We will dive deep into the critical components of effective leadership, drawing from a rich tapestry of real-world examples, case studies, and the wisdom of thought leaders. The Unending Relevance of Leadership Leadership is not a fad that comes and goes with the tides of time. It is an enduring concept, ever-relevant, and ever-necessary. Whether we look at historical figures like Mahatma Gandhi, Abraham Lincoln, or Nelson Mandela, who led nations to freedom and equality, or contemporary business leaders like Elon Musk and Sheryl Sandberg, who drive innovation and change the world, the influence of leadership is omnipresent. In today's rapidly evolving world, leadership is not a static concept; it adapts and transforms with the challenges and opportunities of the times. It is agile, versatile, and indispensable. In an era defined by technological disruption, global interconnectedness, and fast-paced change, the demand for effective leadership has never been greater. We face complex problems and global crises that require astute guidance, creative problem-solving, and a shared sense of purpose. In this context, leadership emerges as a beacon of hope and progress. The Leadership Landscape The leadership landscape is diverse and rich, characterized by a myriad of styles and approaches. From autocratic leadership to servant leadership, from transformational leadership to situational leadership, there is no one-size-fits-all model of leadership. Effective leaders are chameleons, capable of adapting their style to suit the needs and dynamics of their teams and organizations. One prevailing concept that has gained prominence in recent years is the idea of "Radical Candor." Radical Candor advocates for a leadership approach that combines caring personally about your team members with the willingness to challenge them directly. It's a framework that promotes open and honest communication as the foundation for trust and growth. The Leader's Role: Inspire and Motivate A cornerstone of effective leadership is the ability to inspire and motivate. Leaders do not merely manage; they ignite the fires of enthusiasm, vision, and purpose in those they lead. Whether it's a coach rallying a sports team for victory, a CEO charting the course for a multinational corporation, or a teacher nurturing the potential of young minds, the art of inspiration and motivation is universal. To be an effective leader means to be a source of positive influence. It means setting an example, demonstrating commitment, and fostering an environment where others can thrive. A leader is a torchbearer of values and principles, and their actions resonate with those they lead. SMART Goals and Relationship Building Effective leaders are goal-oriented. They understand the importance of setting clear, Specific, Measurable, Achievable, Relevant, and Time-bound (SMART) goals. SMART goals serve as beacons, guiding the way forward, and they provide a metric for measuring progress. Furthermore, these leaders recognize that achieving SMART goals is not a solitary endeavor but a collaborative one. Relationship building is the mortar that holds the bricks of goals together. It's the human connection, trust, and understanding that transforms a group of individuals into a cohesive, high-performing team. Effective leaders recognize the power of interpersonal relationships, and they invest time and energy in building strong bonds with their team members. Leader Qualities: Integrity, Adaptability, Honesty, and Commitment Leadership is not just about the position or title one holds; it's about the qualities one embodies. Leaders who command respect and admiration possess qualities such as integrity, adaptability, honesty, and unwavering commitment. Integrity is the bedrock of trust. Effective leaders follow through on promises and act ethically in all situations. They are consistent in their values and actions, establishing a foundation of trust that their teams can rely on. Adaptability is a mark of a great leader. In a world of uncertainty and change, the ability to pivot, innovate, and thrive in new circumstances is paramount. Great leaders embrace change as an opportunity for growth and lead their teams through transitions with resilience and grace. Honesty is the currency of credibility. Leaders who are candid and transparent earn the trust and respect of their team members. They communicate openly, even in difficult situations, and this honesty fosters a culture of transparency and accountability. Commitment is the driving force behind any significant achievement. Leaders set objectives and demonstrate unwavering dedication to their realization. Their commitment is infectious, motivating their teams to strive for excellence. The Art of Managing Performance Effectively Leadership is not merely about setting a vision; it's about execution and performance management. Effective leaders understand that managing performance is a multifaceted process that begins with dialogue and ends with growth. This is where the concept of Radical Candor comes into play. Leaders who care personally about their team members and challenge them directly set the stage for performance improvement. By asking team members what they believe should be improved, showing them areas of opportunity, explaining the "why" behind improvements, and setting SMART goals while offering support, leaders create a nurturing yet accountable environment where individuals can thrive.
Download or read book Strategic Leadership Navigating Organizational Success written by Dr. Bhumika Achhnani and published by Inkbound Publishers. This book was released on 2021-12-20 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to navigate organizational success with strategic leadership principles. This book provides insights and practical advice for leaders aiming to drive performance and innovation within their teams and organizations.
Download or read book Services Marketing People Technology Strategy Ninth Edition written by Jochen Wirtz and published by World Scientific. This book was released on 2021-10-15 with total page 683 pages. Available in PDF, EPUB and Kindle. Book excerpt: Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media, and case examples.This book takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research. It features cases and examples from all over the world and is suitable for students who want to gain a wider managerial view.Supplementary Material Resources:Resources are available to instructors who adopt this textbook for their courses. These include: (1) Instructor's Manual, (2) Case Teaching Notes, (3) PowerPoint deck, and (4) Test Bank. Please contact [email protected] Features:
Download or read book Successful Marketing Strategies for Nonprofit Organizations written by Barry J. McLeish and published by John Wiley & Sons. This book was released on 2010-11-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a leading expert on nonprofit marketing, the only marketing handbook a nonprofit manager will ever need-now fully revised and updated In Successful Marketing Strategies for Nonprofit Organizations, Second Edition, nonprofit marketing guru Barry J. McLeish shares everything he's learned during more than two decades managing and consulting nonprofits of every shape and size. Skipping all the arcane theory and the business school jargon, he gives you clear, step-by-step advice and guidance and all the tools you need to develop and implement a sophisticated marketing program tailored to your organization's needs and goals. New sections on the new media available to nonprofit marketers Techniques for analyzing your market and developing a comprehensive marketing plan Marketing strategies that will support fund-raising, promote new services, and enhance your organization's reputation and visibility Methods for developing a marketing program that reaches both the consumers of your service and the donors who support your organization Do you need to breathe new life into your existing marketing department? Successful Marketing Strategies for Nonprofit Organizations, Second Edition gives you the tools, the know-how, and the confidence you need to succeed.
Download or read book Leadership in Business Developing Effective Management Skills written by and published by Cybellium . This book was released on with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
Download or read book EBOOK Principles of Services Marketing written by Adrian Palmer and published by McGraw Hill. This book was released on 2013-01-16 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it’s been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation. Key Features •Opening vignettes introduce a chapter’s key themes with short examples that present topics in familiar, everyday scenarios students can relate to •Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding •‘In Practice’ vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers •‘Thinking Around the Subject’ boxes examine the operational challenges of putting theory in to practice •‘Summary & links to other chapters’ reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject •Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice •Reflects the importance of marketing for public services and not-for-profit organizations •Includes new chapters on service systems and the experiential aspects of service consumption.
Download or read book Preparing for Growth and Marketing in Today s Church written by Michael Dixon and published by Covenant Books, Inc.. This book was released on 2022-08-05 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Churches are facing a crisis of epidemic proportions: attendance is dropping, empty pews are not being refilled, and doors are closing! Unfortunately, the leadership in today's churches are not trained, nor equipped, to handle this crisis. Leaders at all levels must know how to be an effective leader and communicate in a 360-degree radius effectively with each person they are in contact with. Knowing and understanding what the objectives of the church are is of paramount importance. Planning for church growth is more than a simple prayer. Church growth starts with prayers, visions of where God wants the church to go, and an evaluation and analysis of where the church is. Unfortunately, not every church is prepared for growth and must take the necessary steps to be prepared for growth. Love sells itself, and love must be shown to all those who not only enter the church's doors, but throughout the community. Love is not shown by being the loud carnival barker who is selling chances to win a stuffed animal, but by actions. Love is a warm smile, a heartfelt welcome, a firm handshake or hug, a short sweet introduction, a sincere inquiry about the person, and most importantly, love is listening. Love does not sell anything, especially denominationalism. The life cycle of the church must be understood, and leadership must know where the church is in the life cycle. In order to extend the church's life cycle, new ideas and services must be continuously developed and initiated in order to stay relevant. This relevancy leads to a strong brand for the church. This book was developed with interviews and conversations with pastors and clergy from all walks of faith and from all areas of the United States. Regardless of the denomination, this book is designed to guide church leaders through the necessary steps in order to grow and market your church.
Download or read book In Praise of Followers written by Robert E. Kelley and published by . This book was released on 1988-01-01 with total page 7 pages. Available in PDF, EPUB and Kindle. Book excerpt: