Download or read book Green Marketing as a Positive Driver Toward Business Sustainability written by Naidoo, Vannie and published by IGI Global. This book was released on 2019-07-26 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: As corporations increasingly recognize the benefits of green marketing, the number of projects with important local environmental, economic, and quality-of-life benefits shall increase. Encouraging the holistic nature of green, moreover, inspires other retailers to push the movement. Green Marketing as a Positive Driver Toward Business Sustainability is a collection of innovative research on the methods and applications of integrating environmental considerations into all aspects of marketing. While highlighting topics including green consumerism, electronic banking, and sustainability, this book is ideally designed for industrialists, marketers, professionals, engineers, educators, researchers, and scholars seeking current research on green development in regular movement.

Download or read book The Future of Eco labelling written by Frieder Rubik and published by Routledge. This book was released on 2017-09-29 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eco-labelling is one of the key tools used by policy-makers in many parts of the world to encourage more sustainable production and consumption. By providing environmental information on products and services, eco-labels address both business users and consumers and range from mandatory approaches, such as required product declarations, to voluntary approaches, such as national eco-labels. Eco-labels can play an important role in environmental policy. They reward and promote environmentally superior goods and services and offer information on quality and performance with respect to issues such as health and energy consumption. Eco-labels fit well into a multi-stakeholder policy framework – as promulgated recently by the EU's integrated product policy (IPP) – since the development of criteria for labels and the acceptance in the market requires the involvement of a wide range of different parties, from government and business, to consumers and environmental organisations. However, many eco-labelling schemes have had troubled histories, and questions have been raised about their effectiveness. So, are eco-labels an effective tool to foster the development, production, sale and use of products and to provide consumers with good information about the environmental impacts of those products? Is eco-labelling useful to business as a marketing tool? What factors contribute to the development of successful schemes? More than ten years after its establishment, can the EU Flower be considered a success? Are national eco-labels such as the German Blue Angel and the Norwegian White Swan more effective? Should eco-labels be harmonised? Are eco-labels achieving their original aim of fostering sustainable production and consumption? For which product groups are ISO type I eco-labels appropriate and inappropriate? Are other labels, such as mandatory, ISO type II and ISO type III labels more effective in some cases? Are eco-labels focusing on the main environmental policy targets or just on "low-hanging fruit"? Are eco-labels really linked to other tools of IPP? The Future of Eco-labelling provides answers to all of these questions. Based on a major EU research exercise, the book plots a course for policy-makers to address some of the historic problems with eco-labelling, to learn what works and what doesn't and to move forward with schemes that can make a real difference to sustainable production and consumption.The book analyses the conditions under which eco-labelling schemes-both mandatory and voluntary-are or can become an efficient and effective tool to achieve given objectives; assesses previous experiences with eco-labels in different European countries and the relationship of these schemes with business strategies, IPP and market conditions; defines strategies aimed at linking eco-labels with other IPP measures; explores how eco-labels can be used to encourage sustainable consumption patterns, create green markets, foster innovation and development of green products and services, and implement multi-stakeholder initiatives; and sets out detailed recommendations for the future of eco-labelling.The book will be required reading for policy-makers, businesses involved with eco-labelling schemes and researchers interested in the development of sustainable production and consumption and IPP worldwide.

Download or read book Politics Products and Markets written by Michele Micheletti and published by Transaction Publishers. This book was released on 2011-12-31 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: In contemporary life, the marketplace has emerged as an important arena for the practice of politics. Concerns about personal and family well-being as well as ethical or political assessment of favorable and unfavorable business and government practices become part and parcel of the marketplace of politics. This volume describes this phenomenon as political consumerism, reflecting an understanding of politics as a product embedded in a complex social and normative context. Politics, Products, and Markets is the first general study of political consumerism. It asks fundamental questions, including what is new and what is old about the phenomenon. The authors discuss the mediating role of political consumerism in the problematic relationship between markets and morality. They explore whether institutional arrangements have been developed to permit consumers and producers to assume ethical responsibility for their choices and behavior. They ask why political consumerism is presently on the rise. And they investigate the relationship between globalization and political consumerism. Part 1, "Making Money Morally," discusses how political consumerism challenges the perceived division between private interests pursued by private actors in the market and public interests pursued through political means. Part 2, "Consumer Choices and Setting of the Agenda of Politics," contains examples of how political consumerism sets the agenda of politics and discusses its democratic quality. Part 3, "Building Responsible Institutions in Multi-Risk Society," has as its central theme the development of new political consumer institutions. Part 4, "Politicizing Consumers and Change in Politics," studies the characteristics of political consumers and raises the question of whether political consumerism really is politics. This volume will be of interest to social scientists, social activists, and policy institutes.

Download or read book New Frontiers in Environmental and Social Labeling written by Ulrike Grote and published by Springer Science & Business Media. This book was released on 2007-02-17 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides an in depth look at labeling and its relation to the governance of global trade. The book aims at bridging the research gaps related to the link between consumers’ perception of a label with their willingness to pay, the impact and the limitations of labeling in the event of food safety hazards, and the trade and development dimensions of labeling. As such, this volume opens a new frontier on issues related to the economics of labeling.

Download or read book The New Rules of Green Marketing written by Jacquelyn A. Ottman and published by ReadHowYouWant. This book was released on 2011 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Green products have been around since the 1970s, but it's only in recent years that they've become ubiquitous. It's not because consumers suddenly prize sustainability above all. It's because savvy green marketers are no longer trying to ''sell the earth'' - instead they're promoting the value their products provide: better health, superior performance, good taste, cost - effectiveness, or simply convenience. This central emphasis on primary benefits - the new rules - is critical to winning over the mainstream consumer. The New Rules of Green Marketing helps readers understand why value - based sustainability marketing has become a critical organizational capacity and how they themselves can adopt this approach. Drawing on the latest data from leading researchers and reflecting on learnings from her corporate clients and other pioneers - including GE, Nike, Method, Starbucks, Timberland, HP, NatureWorks, Procter & Gamble, Stonyfield Farm, and Wal - Mart - Ottman provides practical strategies, tools, and inspiration for building every aspect of a credible value - based green marketing strategy. She covers using a proactive approach to sustainability to spur innovation, developing products that are green throughout their life cycle, communicating credibly to avoid accusations of ''greenwashing, '' teaming up with stakeholders to maximize outreach to consumers, taking advantage of social media, and much more. This book takes the best of Ottman's previous groundbreaking work it into the 21st century. Her new rules relegate traditional ''green guilt'' approaches to the recycling bin of history, break green products out of their niche and, ultimately do a far better job of advancing the triple bottom line of people, profits, and planet.

Download or read book Multilateral and Regional Trade Issues for Developing Countries written by Roman Grynberg and published by Commonwealth Secretariat. This book was released on 2003 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first in a set of volumes of compilations of Trade Briefs, intended to serve as sources of information and training, and as reference tools for officials, policy makers and other persons responsible for following negotiations on behalf of Commonwealth developing countries. This volume focuses on the various multilateral and regional negotiations and in particular, the Doha Development Round and ACP-EU Economic Partnership Agreements (EPAs). The Papers are presented in a manner which allows for flexibility and accessibility of use. The volume is divided into clear sections according to topics making it easier for trade officials, trade negotiators and researchers to find their subject area of interest. Equally, the volume offers a wide enough selection of trade topics, for individuals with little or no expertise in trade negotiations to obtain a more comprehensive understanding of the current state of international negotiations. Book jacket.

Download or read book Evaluation of the Environmental Effects of the Swan Eco label written by and published by Nordic Council of Ministers. This book was released on 2001 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Labelling Strategies in Environmental Policy written by Mario Teisl and published by Routledge. This book was released on 2017-11-30 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eco-labelling programmes have been in existence for many years but their recent growth now extends to many products and services. The academic literature has grown in response and there have been several theoretical and empirical advances. This volume presents the best of previously published research on the design and effects of eco-labelling programmes. Whilst concentrating on the economic literature, the articles also approach the topic from a psychological, sociological and political point of view. Part One focuses on a range of theoretical developments, Part Two on empirical measurements of the effectiveness of eco-labelling, Part Three on the factors that influence the success and design of eco-labelling programmes and Part Four on the effects of eco-labelling on international trade and development.

Download or read book Competing on Quality and Environment written by Christian Ndubisi Madu and published by Chi Publishers Inc. This book was released on 2003 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work integrates two important issues that are shaping the future of businesses: total quality management (TQM) and environmental management. It presents the practice of quality and sustainable environmental management from a competitive posture. It develops a position to suggest that business firms can achieve competitiveness by developing strategies that focus on quality and environmental management practices. It demonstrates that quality and environmental management are not distinct topics but are inter-related, and adopting strategies to concurrently achieve them may lead to higher customer satisfaction. areas. In the TQM field, topics covered include the evolution of TQM, management philosophies, quality function deployment, strategic quality planning and statistical quality control. In the environmental management field, topics covered include environmentally conscious manufacturing, sustainable strategies (that is, recycling, inverse manufacturing, remanufacturing), lean and agile manufacturing, and life cycle assessment. It book also discusses the role of new technologies such as the Internet in achieving both high quality and sustainable practices. An integrative chapter is presented to tie both quality and environmental management practices together in achieving business competitiveness. study of quality management and sustainable practices. Its content has implications for organizational competitiveness. Consultants, managers, practitioners and engineers in both public or private sectors, and non-governmental institutions interested in quality and environmental management practices should find the text to be resourceful.

Download or read book Beyond Greenwash written by Hamish van der Ven and published by Oxford University Press. This book was released on 2019-03-21 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: From green frogs and blue angels to white bunnies, modern consumers are confronted by a growing array of colorful eco-labels on everything from coffee to computers. When eco-labels are credible, they can lead to dramatic change in environmental practices broadly and quickly by leveraging the purchasing power of corporate clients (e.g., Walmart and McDonalds) to influence global supply chains. But the credibility of such labels is highly variable; and despite the existence of established practices for eco-labeling, many labels remain little more than superficial exercises in "greenwash." How can consumers separate greenwash from genuine attempts to address environmental challenges? Beyond Greenwash addresses this question by systematically investigating the credibility of transnational eco-labeling organizations across countries and commercial sectors. Using an innovative proxy measure for credibility that examines adherence to established best practices, Hamish van der Ven proposes a novel theory of rigor and credibility in transnational eco-labeling that upends conventional wisdom. He argues that the credibility of an eco-label does not depend on who creates or manages it-whether a government, industry association, professional standard setter, or environmental NGO. Rather, it depends on which types of businesses use the label. More specifically, eco-labeling organizations that target bigger, consumer-facing retailers tend to create credible eco-labels out of a desire to insulate their clients from critical scrutiny and gain acceptance in new markets. This theory challenges the conventional wisdom that only governments or environmental NGOs can create meaningful environmental governance and suggests that who is being governed matters as much, if not more, than who is doing the governing.

Download or read book Legal Issues on Climate Change and International Trade Law written by Deok-Young Park and published by Springer. This book was released on 2016-04-29 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an excellent overview of the legal issues surrounding climate change mitigation and international trade law. It surveys key observed and potential challenges posed by responses to climate change in terms of international trade law. By examining the controversial issues seen in legal cases in which domestic climate change or renewable energy measures conflicted with international trade regimes, this volume promotes and broadens the understanding and debate of the issues. Beyond the recognized challenges, this book uncovers potential areas of conflict between climate change responses and international trade promotion by exploring previous cases and current efforts to prevent climate change. Furthermore, this volume sheds light on the future direction of international trade law and climate change responses, pointing out that the development of climate change or renewable energy laws and policies must also consider international trade regimes in order to ensure the smooth implementation of said laws and policies and guarantee that international trade laws do not restrict environmental policy space.

Download or read book Forest Law and Sustainable Development written by and published by World Bank Publications. This book was released on 2007 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the wide range of issues that should be taken into account in forest-related legislation. It stresses that forest law must be understood in the context of the broader legal framework governing land use and land tenure, as well as international obligations related to trade, environmental protection, and human rights. The book also pays significant attention to institutional arrangements and governance practices relevant to forests, including decentralization, transparency, and law enforcement. The authors draw extensively on experience from around the world to provide tools for dealing with various forest management challlenges. The authors are experts in the field of forest law. Lawrence C. Christy is a Former Chief, Development Law Service, Legal Office, Food and Agricultre Organization of the United Nations (FAO). Charles E. Di Leva is Chief Counsel, Environmentally and Socially Sustainable Development and International Law Unit (LEGEN), Legal Vice-Presidency, World Bank. Jonathan M. Lindsay is Senior Counsel with LEGEN, Legal Vice-Presidency, World Bank. Patrice Talla Takoukam is Counsel with LEGEN, Legal Vice-Presidency, World Bank.

Download or read book Labelling Strategies in Environmental Policy written by Mario Teisl and published by Routledge. This book was released on 2017-11-30 with total page 571 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eco-labelling programmes have been in existence for many years but their recent growth now extends to many products and services. The academic literature has grown in response and there have been several theoretical and empirical advances. This volume presents the best of previously published research on the design and effects of eco-labelling programmes. Whilst concentrating on the economic literature, the articles also approach the topic from a psychological, sociological and political point of view. Part One focuses on a range of theoretical developments, Part Two on empirical measurements of the effectiveness of eco-labelling, Part Three on the factors that influence the success and design of eco-labelling programmes and Part Four on the effects of eco-labelling on international trade and development.

Download or read book New Tools for Environmental Protection written by National Research Council and published by National Academies Press. This book was released on 2002-06-13 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many people believe that environmental regulation has passed a point of diminishing returns: the quick fixes have been achieved and the main sources of pollution are shifting from large "point sources" to more diffuse sources that are more difficult and expensive to regulate. The political climate has also changed in the United States since the 1970s in ways that provide impetus to seek alternatives to regulation. This book examines the potential of some of these "new tools" that emphasize education, information, and voluntary measures. Contributors summarize what we know about the effectiveness of these tools, both individually and in combination with regulatory and economic policy instruments. They also extract practical lessons from this knowledge and consider what is needed to make these tools more effective. The book will be of interest to environmental policy practitioners and to researchers and students concerned with applying social and behavioral sciences knowledge to improve environmental quality.

Download or read book Environmental Planning And Management Second Edition written by Christian N Madu and published by World Scientific. This book was released on 2023-11-28 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competing in today's marketplace requires a holistic view of both products and processes. It requires that companies pay attention to their stakeholders in addition to their customers. Environmental planning lays the foundation to adapt to the needs of the changing world and avoid the hazards, risks and high costs associated with poor environmental practices.Written by an expert in chemical safety, security management, sustainability management, disaster risk reduction, process change and quality control in environmental planning, this book identifies good environmental practices, and lays down effective strategies and practical models. The book focuses mostly on designing for the environment, using sustainable practices to achieve competitiveness. Following the successful publication of the 1st edition, this edition brings existing chapters up to date as well as introduces new chapters on current topics of concern such as global environmental challenges, a circular economy, environmental impact assessment, climate change, and disaster risk reduction and management. The case studies presented point to companies that have increased profitability because of their environmental programs.This book is intended as an introduction to corporate environmental management and is suitable for basic courses in sustainability management, and environmental management and planning. Practitioners would also find it helpful as it explains some of the basic concepts and environmental strategies that are in practice today.

Download or read book Product and Raw Material Eco labeling written by Jim Salzman and published by . This book was released on 1998 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Making Profits Protecting Our Planet written by and published by Asian Development Bank. This book was released on 2005 with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book (i) identifies a range of market and social forces driving the private sector toward more responsible environmental stewardship; (ii) shows the need for governments, the private sector, and communities to adjust their relations; (iii) and argues for enhanced enforcement of environmental regulations by governments even as they reach out to the private sector for stronger collaboration in environmental protection.