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Download or read book E Business and E Commerce with Onekey Webct Access Card written by Dave Chaffey and published by Financial Times/Prentice Hall. This book was released on 2004-08-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This Online Course Pack consists of E-Business and E-Commerce by Dave Chaffey (ISBN: 0273683780), plus access to a Pearson Online Course (ISBN: 0273700588). The second edition of E-Business and E-Commerce Management builds on the excellent coverage and balanced approach of the first edition. Drawing on perspectives and models from disciplines as diverse as information systems, strategy, marketing, operations and human resources management, this new edition also features increased coverage of legal and regulatory issues, not-for-profit organisations and a wider range of international case studies. A comprehensive assessment of the management issues faced in implementing e-business solutions, this book is suitable for students or practitioners of e-business, e-commerce or e-marketing at any level. Each chapter contains management issues, activities and answers, case studies, questions for debate, self-assessment exercises, discussion, essay and exam questions, further reading, web links and more.

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Download or read book Business Information Management written by Dave Chaffey and published by Financial Times/Prentice Hall. This book was released on 2005 with total page 728 pages. Available in PDF, EPUB and Kindle. Book excerpt: This problem-solving text highlights the key issues faced by managers in identifying, capturing and systematising information in order to improve organisational performance.

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