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Book Dream of Santa

    Book Details:
  • Author : Haddon Sundblom
  • Publisher : Staples & Charles Limited
  • Release : 1992
  • ISBN : 9780963490704
  • Pages : 83 pages

Download or read book Dream of Santa written by Haddon Sundblom and published by Staples & Charles Limited. This book was released on 1992 with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Dream of Santa

    Book Details:
  • Author : Haddon Sundblom
  • Publisher : Staples & Charles Limited
  • Release : 1992
  • ISBN : 9780963490704
  • Pages : 83 pages

Download or read book Dream of Santa written by Haddon Sundblom and published by Staples & Charles Limited. This book was released on 1992 with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Legends of Santa Claus

Download or read book Legends of Santa Claus written by Harry Paul Jeffers and published by Twenty-First Century Books. This book was released on 2000-08-01 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Relates the story of Santa Claus from his historic origins to his current incarnation, discussing Saint Nicholas, the Americanizing of Santa, his commercialization, and his treatment in songs and movies.

Book We Are What We Sell

    Book Details:
  • Author : Danielle Sarver Coombs
  • Publisher : Bloomsbury Publishing USA
  • Release : 2014-01-15
  • ISBN :
  • Pages : 970 pages

Download or read book We Are What We Sell written by Danielle Sarver Coombs and published by Bloomsbury Publishing USA. This book was released on 2014-01-15 with total page 970 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the last 150 years, advertising has created a consumer culture in the United States, shaping every facet of American life—from what we eat and drink to the clothes we wear and the cars we drive. In the United States, advertising has carved out an essential place in American culture, and advertising messages undoubtedly play a significant role in determining how people interpret the world around them. This three-volume set examines the myriad ways that advertising has influenced many aspects of 20th-century American society, such as popular culture, politics, and the economy. Advertising not only played a critical role in selling goods to an eager public, but it also served to establish the now world-renowned consumer culture of our country and fuel the notion of "the American dream." The collection spotlights the most important advertising campaigns, brands, and companies in American history, from the late 1800s to modern day. Each fact-driven essay provides insight and in-depth analysis that general readers will find fascinating as well as historical details and contextual nuance students and researchers will greatly appreciate. These volumes demonstrate why advertising is absolutely necessary, not only for companies behind the messaging, but also in defining what it means to be an American.

Book The Coke Machine

    Book Details:
  • Author : Michael Blanding
  • Publisher : Penguin
  • Release : 2011-09-06
  • ISBN : 1101551062
  • Pages : 413 pages

Download or read book The Coke Machine written by Michael Blanding and published by Penguin. This book was released on 2011-09-06 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Coke Machine takes readers deep inside the Coca-Cola Company and its international franchisees to reveal how they became the number one brand in the world, and just how far they'll go to stay there. Ever since its "I'd like to teach the world to sing" commercials from the 1970s, Coca-Cola has billed itself as the world's beverage, uniting all colors and cultures in a mutual love of its caramel-sweet sugar water. The formula has worked incredibly well-making it one of the most profitable companies on the planet and "Coca-Cola" the world's second- most recognized word after "hello." However, as the company expands its reach into both domestic and foreign markets, an increasing number of the world's citizens are finding the taste of Coke more bitter than sweet. Journalist Michael Blanding's The Coke Machine probes shocking accusations about the company's global impact, including: ? Coca-Cola's history of winning at any cost, even if it meant that its franchisees were making deals with the Nazis and Guatemalan paramilitary squads ? How Coke has harmed children's health and contributed to an obesity epidemic through exclusive soda contracts in schools ? The horrific environmental impact of Coke bottling plants in India and Mexico, where water supplies have been decimated while toxic pollution has escalated ? That Coke bottlers stand accused of conspiring with paramilitaries to threaten, kidnap, and murder union leaders in their bottling plants in Colombia A disturbing portrait drawn from an award-winning journalist's daring, in-depth research, The Coke Machine is the first comprehensive probe of the company and its secret formula for greed. COKE is a registered trademark of The Coca-Cola Company. This book is not authorized by or endorsed by The Coca-Cola Company.

Book Selling Modernity

    Book Details:
  • Author : Pamela Swett Leighninger
  • Publisher : Duke University Press
  • Release : 2007-08-29
  • ISBN : 0822390353
  • Pages : 387 pages

Download or read book Selling Modernity written by Pamela Swett Leighninger and published by Duke University Press. This book was released on 2007-08-29 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sheer intensity and violence of Germany’s twentieth century—through the end of an empire, two world wars, two democracies, and two dictatorships—provide a unique opportunity to assess the power and endurance of commercial imagery in the most extreme circumstances. Selling Modernity places advertising and advertisements in this tumultuous historical setting, exploring such themes as the relationship between advertising and propaganda in Nazi Germany, the influence of the United States on German advertising, the use of advertising to promote mass consumption in West Germany, and the ideological uses and eventual prohibition of advertising in East Germany. While the essays are informed by the burgeoning literature on consumer society, Selling Modernity focuses on the actors who had the greatest stake in successful merchandising: company managers, advertising executives, copywriters, graphic artists, market researchers, and salespeople, all of whom helped shape the depiction of a company’s products, reputation, and visions of modern life. The contributors consider topics ranging from critiques of capitalism triggered by the growth of advertising in the 1890s to the racial politics of Coca-Cola’s marketing strategies during the Nazi era, and from the post-1945 career of an erotica entrepreneur to a federal anti-drug campaign in West Germany. Whether analyzing the growing fascination with racialized discourse reflected in early-twentieth-century professional advertising journals or the postwar efforts of Lufthansa to lure holiday and business travelers back to a country associated with mass murder, the contributors reveal advertising’s central role in debates about German culture, business, politics, and society. Contributors. Shelley Baranowski, Greg Castillo, Victoria de Grazia, Guillaume de Syon, Holm Friebe, Rainer Gries, Elizabeth Heineman, Michael Imort, Anne Kaminsky, Kevin Repp , Corey Ross, Jeff Schutts, Robert P. Stephens, Pamela E. Swett, S. Jonathan Wiesen, Jonathan R. Zatlin

Book Twenty Ads That Shook the World

Download or read book Twenty Ads That Shook the World written by James Twitchell and published by Crown. This book was released on 2001-12-26 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: James Twitchell takes an in-depth look at the ads and ad campaigns—and their creators—that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum’s creation of buzz, Pepsodent and the magic of the preemptive claim, Listerine introducing America to the scourge of halitosis, Nike’s “Just Do It,” Clairol’s “Does She or Doesn’t She?,” Leo Burnett’s invention of the Marlboro Man, Revlon’s Charlie Girl, Coke’s re-creation of Santa Claus, Absolut and the art world—these campaigns are the signposts of a century of consumerism, our modern canon understood, accepted, beloved, and hated the world over.

Book Organizing Christmas

Download or read book Organizing Christmas written by Philip Hancock and published by Routledge. This book was released on 2023-08-11 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizing Christmas is an exploration of the organizational character of Christmas. Taking as its starting point the view that Christmas initially achieved popularity due to its potential to promote social cohesion and political stability, this book both charts and scrutinizes its global emergence as the year's preeminent economic and organizational event. Combining historical narrative, original interviews, and social scientific research and theories, it tells the story of how Christmas has come to dominate the festival landscape and how it emerged as an integral component of the global evolution of contemporary social and economic relations. From the pre-Christian celebrations and politics of the turning of the calendar year, through the power games of Elizabethan England and the wily reinvention of the season by industrious Victorians, to today’s huge economic and logistical exercise that relies on everything from global supply chains to the domestic division of labour, Organizing Christmas demonstrates how the season exemplifies the spirit and practices of industrial, and now post-industrial, modernity. As well as documenting this fact, however, Organizing Christmas also critically interrogates what has become a vast festive-industrial complex. From low-paid factory workers in Yiwu to Santa Claus performers in Kingston, readers are given a chance to consider what the cost of this global festival might be and whether it is a price worth paying. Drawing on intellectual resources ranging from Adorno and Horkheimer’s classic critique of the culture industry, thorough Böhme’s analysis of the sociomaterial production of atmospheres, to Bloch’s ‘principle of hope’, it paints a picture of Christmas as a profoundly important, if deeply contested historical, cultural and, most significantly, organizational phenomenon. Aimed at students and academics in Organization Studies, Cultural Studies, and the Sociology of Work and Employment, as well as the general reader interested in the festive season, Organizing Christmas offers a differing perspective on a subject so familiar and yet so often overlooked.

Book Merry Christmas  Celebrating America  s Greatest Holiday

Download or read book Merry Christmas Celebrating America s Greatest Holiday written by Karal Ann Marling and published by Harvard University Press. This book was released on 2009-06-30 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: It wouldn't be Christmas without the "things." How they came to mean so much, and to play such a prominent role in America's central holiday, is the tale told in this delightful and edifying book. In a style characteristically engaging and erudite, Karal Ann Marling, one of our most trenchant observers of American culture, describes the outsize spectacle that Christmas has become.

Book Rudolph the Red Nosed Reindeer

Download or read book Rudolph the Red Nosed Reindeer written by Ronald D. Lankford, Jr. and published by University Press of New England. This book was released on 2016-10-04 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ronald D. Lankford has written the definitive history of this iconic and much-loved Christmas character. Rudolph the Red-Nosed Reindeer was the creation of Robert May, a staff copywriter who wrote the original poem as a Montgomery Ward Christmas giveaway in 1939. More than 2.4 million copies were printed and given away that holiday season. Thus the legend began. Johnny Marks adapted the poem into what would become the Gene Autry hit "Rudolph the Red-Nosed Reindeer," which instantly became - and still remains - one of the most popular Christmas songs of all time. The legend of Rudolph soared even higher with the Rankin/Bass stop-motion television special in 1964, which has gone on to inspire a cottage industry of toys and decorative items. In this festive and informed look at the most famous reindeer of all, Lankford discusses all of Rudolph's iterations, including comic books, sequels, advertising tie-ins, movies, and much more. Lankford has produced the first complete history of Rudolph that both celebrates and explains the undying popularity of Rudolph and his friends. The result is both a glowing tribute and a rigorously researched biography that will appeal to fans and lovers of classic American holiday culture.

Book Christmas  Ideology and Popular Culture

Download or read book Christmas Ideology and Popular Culture written by Sheila Whiteley and published by Edinburgh University Press. This book was released on 2008-04-26 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do we understand Christmas? What does it mean? This book is a lively introduction to the study of popular culture through one central case study. It explores the cultural, social and historical contexts of Christmas in the UK, USA and Australia, covering such topics as fiction, film, television, art, newspapers and magazines, war, popular music and carols. Chapters explore the ways in which the production of meaning is mediated by the social and cultural activities surrounding Christmas (watching Christmas films, television, listening or engaging with popular music and carols), its relationship to a set of basic values (the idealised construct of the family), social relationships (community), and the ways in which ideological discourses are used and mobilised, not least in times of conflict, terrorism and war.

Book Sleigh Rides  Jingle Bells  and Silent Nights

Download or read book Sleigh Rides Jingle Bells and Silent Nights written by Ronald D. Lankford and published by University Press of Florida. This book was released on 2013-10-01 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Bing Crosby’s "White Christmas" debuted in 1942, no one imagined that a holiday song would top the charts year after year. One of the best-selling singles ever released, it remains on rotation at tree lighting ceremonies across the country, in crowded shopping malls on Black Friday, and at warm diners on lonely Christmas Eve nights. Over the years, other favorites have been added to America’s annual playlist, including Elvis Presley’s "Blue Christmas," the King Cole Trio’s "The Christmas Song," Gene Autry’s "Rudolph the Red-Nosed Reindeer," Willie Nelson’s "Pretty Paper," and, of course, Elmo & Patsy’s "Grandma Got Run Over by a Reindeer." Viewing American holiday values through the filter of familiar Christmas songs, Ronald Lankford examines popular culture, consumerism, and the dynamics of the traditional American family. He surveys more than seventy-five years of songs and reveals that the “modern American Christmas” has carried a complex and sometimes contradictory set of meanings. Interpreting tunes against the backdrop of the eras in which they were first released, he identifies the repeated themes of nostalgia, commerce, holiday blues, carnival, and travesty that underscore so much beloved music. This first full-length analysis of the lyrics, images, and commercial forces inextricably linked to Yuletide music hits the heart of what many Americans think Christmas is--or should be.

Book Bulletin

    Book Details:
  • Author :
  • Publisher :
  • Release : 2007
  • ISBN :
  • Pages : 624 pages

Download or read book Bulletin written by and published by . This book was released on 2007 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Dream of Santa

    Book Details:
  • Author : Barbara Fahs Charles
  • Publisher : Gramercy
  • Release : 1997-08-19
  • ISBN : 9780517186558
  • Pages : 0 pages

Download or read book Dream of Santa written by Barbara Fahs Charles and published by Gramercy. This book was released on 1997-08-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1931 Haddon Sundblom created his first Santa Claus painting for The Coca-Cola Company. During the next three decades this American illustrator's Christmas ads became a tradition. These memorable Santa images have been embraced worldwide as icons of American popular culture. This book presents in full color, a collection of Sundblom's original paintings for the Coca-Cola Company's holiday ads. Each plate is accompanied by a brief but comprehensive explanatory caption that provides an artistic and historical context.

Book The 1930s

    Book Details:
  • Author : William H. Young
  • Publisher : Bloomsbury Publishing USA
  • Release : 2002-10-30
  • ISBN : 0313077479
  • Pages : 366 pages

Download or read book The 1930s written by William H. Young and published by Bloomsbury Publishing USA. This book was released on 2002-10-30 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most historical studies bury us in wars and politics, paying scant attention to the everyday effects of pop culture. Welcome to America's other history—the arts, activities, common items, and popular opinions that profoundly impacted our national way of life. The twelve narrative chapters in this volume provide a textured look at everyday life, youth, and the many different sides of American culture during the 1930s. Additional resources include a cost comparison of common goods and services, a timeline of important events, notes arranged by chapter, an extensive bibliography for further reading, and a subject index. The dark cloud of the Depression shadowed most Americans' lives during the 1930s. Books, movies, songs, and stories of the 1930s gave Americans something to hope for by depicting a world of luxury and money. Major figures of the age included Fred Astaire and Ginger Rogers, Irving Berlin, Amelia Earhart, Duke Ellington, the Marx Brothers, Margaret Mitchell, Cole Porter, Joe Louis, Babe Ruth, Shirley Temple, and Frank Lloyd Wright. Innovations in technology and travel hinted at a Utopian society just off the horizon, group sports and activities gave the unemployed masses ways to spend their days, and a powerful new demographic—the American teenager—suddenly found itself courted by advertisers and entertainers.

Book Re imagining Change

Download or read book Re imagining Change written by Patrick Reinsborough and published by PM Press. This book was released on 2017-10-01 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Re:Imagining Change provides resources, theory, hands-on tools, and illuminating case studies for the next generation of innovative change-makers. This unique book explores how culture, media, memes, and narrative intertwine with social change strategies, and offers practical methods to amplify progressive causes in the popular culture. Re:Imagining Change is an inspirational inside look at the trailblazing methodology developed by the Center for Story-based Strategy over fifteen years of their movement building partnerships. This practitioner’s guide is an impassioned call to innovate our strategies for confronting the escalating social and ecological crises of the twenty-first century. This new, expanded second edition includes updated examples from the frontlines of social movements and provides the reader with easy-to-use tools to change the stories they care about most.

Book The Adventures of Little Red Bear

Download or read book The Adventures of Little Red Bear written by James Milson and published by CreateSpace. This book was released on 2015-06-02 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Family-friendly, Old-fashioned Short Stories for All Ages! A fun and captivating blend of humor and action/adventure stories featuring a new kind of "Action Hero." This collection of six short stories, the first in a series, features Little Red Bear, an uncommonly special bear living in the scenic Ozarks Mountain Country just a little south of the Sweet Tea Line, with a great number of friends-woodland critters, barnyard animals and human folk alike. Exciting and heartwarming stories feature colorful, fun and loveable characters with positive themes of friendship, helping others, kindness and overcoming challenges in life; blended with educational information on the ways of nature, the environment, conservation and a love of the outdoors. Family-friendly reading entertainment told in an old-fashioned, story-telling tradition in a style and pace described by the author as "Country Comfortable", the stories are suitable and fun for all age groups. Join Little Red Bear and his friends on a series of thrilling and sometimes offbeat adventures in the scenic Ozarks Mountain Country. You never know who (or what) you may encounter while searching for honey or in an afternoon of fishing!