Download or read book Disaster in Dearborn written by Thomas E. Bonsall and published by Stanford University Press. This book was released on 2002 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tells the disastrous story of the design and development of the Edsel, with insights into this spectacular failure of the automobile industry to sell a car that it had marketed extensively.

Download or read book Edsel Disaster in Dearborn The Story of the Edsel written by Thomas E. Bonsall and published by . This book was released on 2002 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book World Disasters written by Keith Eastlake and published by Routledge. This book was released on 2001-05 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating book looks at some of the most horrifying and noteworthy disasters to have occurred around the world. More than 200 disasters involving aircraft, ships and trains as well as fires are analysed in detail, accompanied by 500 photographs. The entries, which are arranged chronologically, explain the background to each incident, the event itself, and the search for causes and culprits. The volume also contains a wide-ranging introduction, a bibliography, and a comprehensive index.

Download or read book Blueprint for Disaster written by D. Bradford Hunt and published by University of Chicago Press. This book was released on 2009-08-01 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now considered a dysfunctional mess, Chicago’s public housing projects once had long waiting lists of would-be residents hoping to leave the slums behind. So what went wrong? To answer this complicated question, D. Bradford Hunt traces public housing’s history in Chicago from its New Deal roots through current mayor Richard M. Daley’s Plan for Transformation. In the process, he chronicles the Chicago Housing Authority’s own transformation from the city’s most progressive government agency to its largest slumlord. Challenging explanations that attribute the projects’ decline primarily to racial discrimination and real estate interests, Hunt argues that well-intentioned but misguided policy decisions—ranging from design choices to maintenance contracts—also paved the road to failure. Moreover, administrators who fully understood the potential drawbacks did not try to halt such deeply flawed projects as Cabrini-Green and the Robert Taylor Homes. These massive high-rise complexes housed unprecedented numbers of children but relatively few adults, engendering disorder that pushed out the working class and, consequently, the rents needed to maintain the buildings. The resulting combination of fiscal crisis, managerial incompetence, and social unrest plunged the CHA into a quagmire from which it is still struggling to emerge. Blueprint for Disaster, then,is an urgent reminder of the havoc poorly conceived policy can wreak on our most vulnerable citizens.

Download or read book Freud on Madison Avenue written by Lawrence R. Samuel and published by University of Pennsylvania Press. This book was released on 2011-06-06 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do consumers really want? In the mid-twentieth century, many marketing executives sought to answer this question by looking to the theories of Sigmund Freud and his followers. By the 1950s, Freudian psychology had become the adman's most powerful new tool, promising to plumb the depths of shoppers' subconscious minds to access the irrational desires beneath their buying decisions. That the unconscious was the key to consumer behavior was a new idea in the field of advertising, and its impact was felt beyond the commercial realm. Centered on the fascinating lives of the brilliant men and women who brought psychoanalytic theories and practices from Europe to Madison Avenue and, ultimately, to Main Street, Freud on Madison Avenue tells the story of how midcentury advertisers changed American culture. Paul Lazarsfeld, Herta Herzog, James Vicary, Alfred Politz, Pierre Martineau, and the father of motivation research, Viennese-trained psychologist Ernest Dichter, adapted techniques from sociology, anthropology, and psychology to help their clients market consumer goods. Many of these researchers had fled the Nazis in the 1930s, and their decidedly Continental and intellectual perspectives on secret desires and inner urges sent shockwaves through WASP-dominated postwar American culture and commerce. Though popular, these qualitative research and persuasion tactics were not without critics in their time. Some of the tools the motivation researchers introduced, such as the focus group, are still in use, with "consumer insights" and "account planning" direct descendants of Freudian psychological techniques. Looking back, author Lawrence R. Samuel implicates Dichter's positive spin on the pleasure principle in the hedonism of the Baby Boomer generation, and he connects the acceptance of psychoanalysis in marketing culture to the rise of therapeutic culture in the United States.

Download or read book Natural Disaster Survey Report written by and published by . This book was released on 1977 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Great Chicago Theater Disaster written by Marshall Everett and published by . This book was released on 1904 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Disaster Information written by and published by . This book was released on 1980 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Hoofs and Guns of the Storm written by Arnie Bernstein and published by Lake Claremont Press. This book was released on 2003 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Partnerships in Preparedness written by Leonard Oberlander and published by DIANE Publishing. This book was released on 1998-07 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes public & private sector emergency management (EM) practices that include unique coordination among organizations, volunteer projects, resource sharing, & other innovative approaches to EM. Organized by state, the programs are listed alphabetically by the name of the contact person. Each listing provides the name of the program; contact person's name, address, & phone & fax numbers; program type; population targeted for the program; program setting; startup date; description of the program; evaluation info.; annual budget; sources of funding; & in some cases, additional sources for info. Multiple indices.

Download or read book Partnerships in Preparedness written by and published by . This book was released on 1995 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Emergency Health Series written by and published by . This book was released on 1969 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Selected Water Resources Abstracts written by and published by . This book was released on 1977 with total page 802 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book We Almost Lost Detroit written by John G. Fuller and published by . This book was released on 1976 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Federal Register written by and published by . This book was released on 2013-07 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Storm Data written by and published by . This book was released on 1971 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Emergency Health Preparedness Publications Catalog written by United States. Public Health Service. Division of Health Mobilization and published by . This book was released on 1966 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: