Download or read book Digital Media Tools written by Nigel Chapman and published by John Wiley & Sons. This book was released on 2007-12-10 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Media Tools is a clearly focussed introduction to the major software tools used for creating digital graphics, multimedia and Web pages. There are substantial chapters on each of the industry-leading applications such as Photoshop or Flash, plus an introductory chapter on the common interface elements. Readers will acquire a basic fluency with these important tools, learn what they do best and what their limitations are. The book is lavishly illustrated throughout, and files are provided on the supporting web site for students to work through all the major examples themselves. The approach is highly practical and founded in the authors’ extensive experience with these tools, but also supported by a thorough understanding and explanation of the technical and theoretical issues underpinning their use. Digital Media Tools is designed to be the perfect practical companion text to the authors’ latest course Web Design: A Complete Introduction. This edition brings this very successful book up to date and provides information on the latest versions of Photoshop, Flash, Illustrator and Dreamweaver, along with new coverage of Bridge. This 3rd edition introduces a wide range of new teaching and learning features both in the book itself and on the new supporting Web site www.digitalmediatools.org

Download or read book Digital Tools in Media Studies written by Michael Ross and published by Transcript Publishing. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital tools are increasingly used in media studies, opening up new perspectives for research and analysis, while creating new problems at the same time. In this volume, international media scholars and computer scientists present their projects, varying from powerful film-historical databases to automatic video analysis software, discussing their application of digital tools and reporting on their results. This book is the first publication of its kind and a helpful guide to both media scholars and computer scientists who intend to use digital tools in their research, providing information on applications, standards, and problems.

Download or read book Technology and Digital Media in the Early Years written by Chip Donohue and published by Routledge. This book was released on 2014-08-07 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Co-Publication of Routledge and NAEYC Technology and Digital Media in the Early Years offers early childhood teacher educators, professional development providers, and early childhood educators in pre-service, in-service, and continuing education settings a thought-provoking guide to effective, appropriate, and intentional use of technology with young children. This book provides strategies, theoretical frameworks, links to research evidence, descriptions of best practice, and resources to develop essential digital literacy knowledge, skills and experiences for early childhood educators in the digital age. Technology and Digital Media in the Early Years puts educators right at the intersections of child development, early learning, developmentally appropriate practice, early childhood teaching practices, children’s media research, teacher education, and professional development practices. The book is based on current research, promising programs and practices, and a set of best practices for teaching with technology in early childhood education that are based on the NAEYC/FRC Position Statement on Technology and Interactive Media and the Fred Rogers Center Framework for Quality in Children’s Digital Media. Pedagogical principles, classroom practices, and teaching strategies are presented in a practical, straightforward way informed by child development theory, developmentally appropriate practice, and research on effective, appropriate, and intentional use of technology in early childhood settings. A companion website (http://teccenter.erikson.edu/tech-in-the-early-years/) provides additional resources and links to further illustrate principles and best practices for teaching and learning in the digital age.

Download or read book Developer s Digital Media Reference written by Curtis Poole and published by Taylor & Francis. This book was released on 2013-04-26 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for media professionals working across a broad range of formats, Developer's Digital Media Reference is an excellent reference guide for those keeping pace with this dynamic industry. As "convergence" between the World Wide Web, multimedia, and television production communities continues, there is an increased demand for professionals to familiarize themselves with the many new delivery contexts, including hybrid DVD (where digital video content and computer data live on the same disc), interactive TV, and streaming media. Developer's Digital Media Reference covers essential technologies such as SVG (scalable vector graphics), SMIL (Synchronized Multimedia Integration Language, a markup language for creating animations on the web), MPEG-4 (compression standard for streaming audio/video), and Dynamic Web Applications. In addition to serving as a quick-look-up guide, this text is organized to explain today's major media: server-based architectures, disc-based architectures, distribution architectures, and merging/shared architectures. Each topic is discussed in terms of the technological background-evolution, current tools, and production tips and techniques.

Download or read book Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer written by Dadwal, Sumesh Singh and published by IGI Global. This book was released on 2019-11-15 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: Connected customers, using a wide range of devices such as smart phones, tablets, and laptops have ushered in a new era of consumerism. Now more than ever, this change has prodded marketing departments to work with their various IT departments and technologists to expand consumers’ access to content. In order to remain competitive, marketers must integrate marketing campaigns across these different devices and become proficient in using technology. The Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer is a pivotal reference source that develops new insights into applications of technology in marketing and explores effective ways to reach consumers through a wide range of devices. While highlighting topics such as cognitive computing, artificial intelligence, and virtual reality, this publication explores practices of technology-empowered digital marketing as well as the methods of applying practices to less developed countries. This book is ideally designed for marketers, managers, advertisers, branding teams, application developers, IT specialists, academicians, researchers, and students.

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Download or read book Digital Marketing written by Dave Chaffey and published by Pearson Higher Ed. This book was released on 2012-10-12 with total page 727 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world.

Download or read book Digital Media Tools written by Nigel P. Chapman and published by John Wiley & Sons. This book was released on 2002-01-22 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to the industry-leading multi-media authoring tools Creating multimedia presentations requires an understanding of how to manipulate media such as graphics, video, or text, and how to bring them together using a variety of complex software tools. This book offers a clearly focused introduction to the most popular applications used for multimedia authoring, including Photoshop, Premier, and Flash. With an emphasis on multimedia authoring for the Web, the authors provide step-by-step tutorials on how to use these software tools to prepare illustrations, still images, video animation, and sound. Readers will acquire a basic fluency with these tools, discover what they do best and what are their limitations, and learn how they compare with other commonly used software tools.

Download or read book Tools for Social Media Marketing written by Jefferly Helianthusonfri and published by Elex Media Komputindo. This book was released on 2018-09-10 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Untuk mendukung pemasaran di media sosial, kita butuh berbagai tools pendukung. Buku ini mengulas berbagai tools terbaik dan praktis yang bisa kamu gunakan untuk pemasaran di media sosial. Dengan memakai berbagai tools terbaik, kegiatan pemasaranmu bisa semakin ampuh dan efektif. Lantas, apa saja tools menarik yang dibahas dalam buku ini? Inilah pembahasan menarik dalam buku ini. ? Penggunaan tools keren untuk membantumu mendapatkan ide konten akun media sosial. Contoh tools tersebut misalnya: Google Trends, Buzzsumo, Statfire, dan banyak lagi. Dengan memakai tools ini kamu akan punya banyak inspirasi konten. ? Panduan melakukan survei audiens untuk mendukung pemasaran di media sosial. ? Penggunaan tools keren untuk membantumu membuat konten akun media sosial. Dengan memakai tools ini, kamu bisa membuat posting yang keren dan menarik di media sosial. Kamu juga bisa membuat video-video menarik untuk dipakai di media sosialmu. Tools ini keren dan gampang banget untuk kamu gunakan. ? Cara mudah dan cepat membuat halaman web menarik untuk kamu pakai. ? Penggunaan tools untuk pengelolaan akun media sosial. Tool yang dibahas antara lain Buffer dan Hootsuite. Dengan memakai tools ini kamu bisa menghemat waktu dalam mengelola akun media sosial. ? Tools untuk membantu kontenmu viral di internet. ? Penggunaan tools analitika untuk mendukung pemasaran. Tools yang akan kita bahas antara lain: Twitter Analytics, Facebook Insights, YouTube Analytics, Instagram Insights, dan juga Google Analytics. Selain itu, dengan membaca buku ini kamu juga bisa mengakses berbagai video dan bonus tutorial. Semua bonus dan tutorial tersebut bisa kamu unduh. Tunggu apalagi, yuk baca buku ini, gunakan tools kerennya, dan tingkatkan keberhasilan pemasaranmu di media sosial.

Download or read book Digital Tools for Seamless Learning written by ?ad, Süleyman Nihat and published by IGI Global. This book was released on 2016-11-30 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, the use of technology has become increasingly integrated into classroom settings. By utilizing new innovations, students can be provided with a deeper learning experience. Digital Tools for Seamless Learning is a pivotal reference source for the latest scholarly material on the implementation of technology in modern classrooms and provides a thorough overview of how such applications assist in the learning process. Highlighting pedagogical approaches, theoretical foundations, and curriculum development strategies, this book is ideally designed for teachers, researchers, professionals, upper-level students, and practitioners actively involved in the education field.

Download or read book Digital Tools for Qualitative Research written by Trena Paulus and published by SAGE. This book was released on 2013-12-30 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Tools for Qualitative Research shows how the research process in its entirety can be supported by technology tools in ways that can save time and add robustness and depth to qualitative work. It addresses the use of a variety of tools (many of which may already be familiar to you) to support every phase of the research process, providing practical case studies taken from real world research. The text shows you how to select and use technology tools to: engage in reflexivity collaborate with other researchers and stakeholders manage your project do your literature review generate and manage your data transcribe and analyse textual, audio and visual data and represent and share your findings. The book also considers important ethical issues surrounding the use of various technologies in each chapter. On the companion website, you′ll find lots of additional resources including video tutorials and activities. Whether you′re a novice or expert social researcher, this book will inspire you to think creatively about how to approach your research project and get the most out of the huge range of tools available to you.

Download or read book Digital Multimedia Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-09-13 with total page 1797 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary society resides in an age of ubiquitous technology. With the consistent creation and wide availability of multimedia content, it has become imperative to remain updated on the latest trends and applications in this field. Digital Multimedia: Concepts, Methodologies, Tools, and Applications is an innovative source of scholarly content on the latest trends, perspectives, techniques, and implementations of multimedia technologies. Including a comprehensive range of topics such as interactive media, mobile technology, and data management, this multi-volume book is an ideal reference source for engineers, professionals, students, academics, and researchers seeking emerging information on digital multimedia.

Download or read book Digital Tools for Teachers Trainers Edition V 2 written by Nik Peachey and published by PeacheyPublications Ltd. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In this second version of the Trainers’ Edition of Digital Tools for Teachers, I have built on the original volume of Digital Tools for Teachers by updating and extending many of the original chapters and also by adding seven additional new chapters. In this book, the first four chapters are provided as a guide for teachers who want to use the book for teacher training and development. Contents 1. - Introduction ........................................................ 1 2. - Conceptual Models ...........................................11 3. - Training Tips ..................................................... 25 4. - Training Activities ............................................ 31 5. - Training Tools .................................................. 52 6. - Reading Tools .................................................. 60 7. - Writing Tools ................................................... 73 8. - Listening Tools ................................................ 94 9. - Speaking Tools .............................................. 102 10. - Grammar Tools ............................................ 114 11. - Presentation Tools ...................................... 122 12. - Poll & Survey Tools ..................................... 130 13. - Infographic Tools ........................................ 137 14. - Course Creation Tools ................................ 148 15. - Games & Gamification ................................ 163 16. - Virtual Reality Tools ................................... 172 17. - e-Safety ........................................................ 179 Using the tools, tips and activities provided in these first chapters a teacher with some basic experience of using technology in the classroom should be able to create motivating hands-on edtech training for their peers or for pre-service trainee teachers. The fifth additional chapter is dedicated to providing a range of links to ready-made computer games that can be used for language acquisition and development. The sixth additional chapter focuses on virtual reality and provides links to a range of tools and resources that can enable teachers to exploit this area of technology within their classroom practice. The seventh additional chapter looks at the area of e-safety and the things that we can do to protect our students, ourselves and our computers from some of the potential threats that we can encounter online. The remainder of the book, like the first edition, is a collection of more than 100 links to tools and resources that have been chosen and organised to enable teachers to easily find ways of applying technology to the activities they do with their students. I sincerely hope you find this book useful and that it helps you to enhance your teaching and training and helps to make your students’ learning experience richer and more engaging.

Download or read book Digital Marketers Sound Off written by Matt Chiera and published by . This book was released on 2018-05-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketers Sound Off is a compilation of first-hand insights from 101 digital marketing specialists who are "in the trenches" executing campaigns.

Download or read book Social Media Analytics Effective Tools for Building Interpreting and Using Metrics written by Marshall Sponder and published by McGraw Hill Professional. This book was released on 2011-09-02 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Align Strategy With Metrics Using Social Monitoring Best Practices “Two or three years from now, every public relations firm that wants to be taken seriously in the C-suite and/or a lead marketing role will have someone like Marshall in its senior leadership ranks, a chief analytics officer responsible for ensuring that account leaders think more deeply about analytics and that thfirm works with the best available outside suppliers to integrate analytics appropriately.” —Paul Holmes, The Holmes Report “Marshall has provided much-needed discipline to our newest marketing frontier—a territory full of outlaws, medicine men, dot com tumbleweeds, and snake oil.” —Ryan Rasmussen, VP Research, Zócalo Group “Marshall Sponder stands apart from the crowd with this work. His case study approach, borne of real-world experience, provides the expert and the amateur alike with bibliography, tools, links, and examples to shortcut the path to bedrock successes. This is a reference work for anyone who wants to explore the potential of social networks.” —W. Reid Cornwell, Ph.D., Chief Scientist, The Center for Internet Research “Marshall is a solutions design genius of unparalleled knowledge and acumen, and when he applies himself to the business of social media, the result is a timely and important commentary on the state of research capabilities for social media.” —Barry Fleming, Director, Analytics & Insights, WCG, and Principal, DharmaBuilt.com About the Book Practically overnight, social media has become a critical tool for every marketing objective—from outreach and customer relations to branding and crisis management. For the most part, however, the data collected through social media is just that: data. It usually seems to hold little or no meaning on which to base business decisions. But the meaning is there . . . if you’re applying the right systems and know how to use them. With Social Media Analytics, you’ll learn how to get supremely valuable information from this revolutionary new marketing tool. One of the most respected leaders in his field and a pioneer in Web analytics, Marshall Sponder shows how to: Choose the best social media platforms for your needs Set up the right processes to achieve your goals Extract the hidden meaning from all the data you collect Quantify your results and determine ROI Filled with in-depth case studies from a range of industries, along with detailed reviews of several social-monitoring platforms, Social Media Analytics takes you beyond “up-to-date” and leads you well into the future—and far ahead of your competition. You will learn how to use the most sophisticated methods yet known to find customers, create relevant content (and track it), mash up data from disparate sources, and much more. Sponder concludes with an insightful look at where the field will likely be going during the next few years. Whether your social media marketing efforts are directed at B2B, B2C, C2C, nonprofit, corporate, or public sector aims, take them to the next step with the techniques, strategies, and methods in Social Media Analytics—the most in-depth, forward-looking book on the subject.

Download or read book Digital Literacy Tools and Methodologies for Information Society written by Rivoltella, Pier Cesare and published by IGI Global. This book was released on 2008-01-31 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Currently in a state of cultural transition, global society is moving from a literary society to digital one, adopting widespread use of advanced technologies such as the Internet and mobile devices. Digital media has an extraordinary impact on society's formative processes, forcing a pragmatic shift in their management and organization. Digital Literacy: Tools and Methodologies for Information Society strives to define a conceptual framework for understanding social changes produced by digital media and creates a framework within which digital literacy acts as a tool to assist younger generations to interact critically with digital media and their culture, providing scholars, educators, researchers, and practitioners a technological and sociological approach to this cutting-edge topic from an educational perspective.

Download or read book Digital Media and Society written by Simon Lindgren and published by SAGE. This book was released on 2021-11-24 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does it mean to live in a digital society? Does social media empower political activism? How do we form and express our identity in a digital age? Do algorithms and search engine results have a social role? How have software and hardware transformed how we interact with each other? In the early 21st century, digital media and the social have become irreversibly intertwined. In this cutting-edge introduction, Simon Lindgren explores what it means to live in a digital society. With succinct explanations of the key concepts, debates and theories you need to know, this is a must-have resource for students exploring digital media, social media, media and society, data and society, and the internet. “An engaging story of the meaning digital media have in societies. The writing is relatable, with diverse and comprehensive references to theories. Above all, this is a fun book on what a contemporary digital society looks like!” - Professor Zizi Papacharissi, University of Illinois at Chicago Simon Lindgren is Professor of Sociology at Umeå University in Sweden. He is also the director of DIGSUM, an interdisciplinary academic research centre studying the social dimensions of digital technology.