Download or read book Digital Cultures Lived Stories and Virtual Reality written by Thomas Maschio and published by Routledge. This book was released on 2021-11-29 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the meaning and experience of digital practice, emerging from work in the world of business and drawing on recent anthropological thinking on digital culture. Tom Maschio suggests that the digital is a space of a new "story culture" and considers the lived experience of new technologies. The chapters cover: storytelling in journalism and business with the new technology of virtual reality, the emerging meanings of social media and community building in the digital space, the uses and meanings of visual imagery online, and the cultural meanings of smartphone technology use and the "mobile life." The book incorporates ideas from humanistic anthropology and phenomenology in order to bring business problems into alignment with human concerns and desires, and to show the application of anthropological ideas to real-world issues. As well as anthropologists, the book will be valuable to business students and professionals interested in the digital realm.

Download or read book Virtual Identities and Digital Culture written by Victoria Kannen and published by Taylor & Francis. This book was released on 2023-02-28 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual Identities and Digital Culture investigates how our online identities and cultures are embedded within the digital practices of our lives, exploring how we form community, how we play, and how we re-imagine traditional media in a digital world. The collection explores a wide range of digital topics – from dating apps, microcelebrity, and hackers to auditory experiences, Netflix algorithms, and live theatre online – and builds on existing work in digital culture and identity by bringing new voices, contemporary examples, and highlighting platforms that are emerging in the field. The book speaks to the modern reality of how our digital lives have been forever altered by our transnational experiences – one of those key experiences is the pandemic, but so too is systemic inequality, questions of digital privacy, and the role of joy in our online lives. A vital contribution at a time of significant social and cultural flux, this book will be highly relevant to those studying digital culture within media, communication, cultural studies, digital humanities, and sociology departments.

Download or read book Virtual Reality written by Marc Bodmer and published by Christoph Merian Verlag. This book was released on 2019-05-13 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual Reality Über das Eintauchen in neue, von Menschen geschaffene Wirklichkeiten. Mit Beiträgen von Marc Bodmer, Jennifer Beck, Neal Hartman, Tina Sauerländer, Peggy Schoenegge, Maike Thies, Wolfgang Ullrich, Matthias Zehnder und Annina Zwettler. Sechster Band der erfolgreichen Reihe "Edition Digital Culture". Virtual Reality war schon früh auf der Wunschliste der Computerentwickler. Der Traum von der Überwindung der flachen Bilderwelt ist alt und taucht bereits in barocken Kirchenkuppeln auf. Das Zauberwort heisst Immersion, das Eintauchen in eine künstliche Umgebung. Die Digitalisierung hat diesen Traum für Wissenschaft und Wirtschaft nun in greifbare Nähe gebracht.Die zweisprachige Publikation beleuchtet das Potenzial der neuen Formen von Immersion im Bereich der Kultur mit Beispielen aus Film, Fernsehen, Museen, Kunst, Bildung, Unterhaltung und Gaming. Projekte wie Birdly, Desktop Jacob Burckhardt Digital oder das Werk von Mélodie Mousset werden vorgestellt. Seitenblicke auf die Industrie (Medizin, Architektur) ergänzen die Darstellung. Ein umfangreiches Glossar im Anhang erklärt die wichtigsten Begriffe.

Download or read book Digital Reality written by Melanie Chan and published by Bloomsbury Publishing USA. This book was released on 2020-09-17 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: As contemporary scholars, journalists, and commentators have indicated, mobile digital devices promote a constant shift of attention between the world around us and the stimulations afforded by screen-based interfaces. Investigating these uniquely contemporary hybrid interactions, Melanie Chan posits that while digital technologies are part of a long and historic trajectory, they nonetheless may instigate new forms of corporeal practices and experiences. How might continuous engagement with mobile devices and associated software impact our perception of sensory embodied experience? Drawing upon existing scholarship around mobile media and new media, Digital Reality explores digital technologies as phenomena (observable items such as such as smart-phones, handsets, consoles, head-mounted displays and goggles) in the light of theories of reality and corporeality. In so doing, the book highlights the qualitative dimensions of our sense of aliveness, movement, and interaction within a range of environments (virtual, real, or hybrid). Ultimately, the book illuminates how our sense of shared, objective reality changes due to hybrid forms of reality.

Download or read book The Cultural Dimension of Global Business written by Gary P. Ferraro and published by Taylor & Francis. This book was released on 2023-07-17 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its ninth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural anthropology can positively influence the conduct of global business, examining a range of issues that individuals, teams, and organizations face as they work globally and across cultures. The cross-cultural scenarios presented at the end of each chapter allow students of business, management, and anthropology alike to explore cultural differences while gaining valuable practice in thinking through a variety of complex and thorny cultural issues. The fully updated ninth edition offers: • An expanded focus on international perspectives, and greater insight into China and its emergence as a global economic power • Consideration of team interactions in complex global environments, including virtually, while recognizing that individuals have critical influence on business processes and outcomes • New methodological tools with reflections and exercises to inspire readers to begin thinking and acting globally, offering guidance on identifying salient features of an international business or partnership, adjusting to novel or unexpected circumstances, and capturing the perceptions and behaviors of global businesspeople • New chapters on understanding one’s own organizational culture as a precursor to conducting business globally, additional material to enhance business partnership interactions, and strategies for integrating the global into local operations • Discussion of the wide-ranging disruptions facing people and business around the world and the ways in which the global pandemic affected business processes and practices • Further resources via the Instructor & Student Resource, www.routledge.com/cw/ferraro2, including links, blogs, and videos, an instructor’s resource manual, and a section on relevant cultural sources.

Download or read book Ethnographic Thinking written by Jay Hasbrouck and published by Taylor & Francis. This book was released on 2024-04-12 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of Ethnographic Thinking: From Method to Mindset serves as a primer for practitioners who want to apply ethnography to real-world challenges and commercial ventures. Building on the first edition, each chapter now includes a section focusing on practical advice to help readers activate key insights in their work. The book’s premise — that the thought processes and patterns ethnographers develop through their practice have strategic value beyond consumer insights — remains the same. Using real-world examples, Hasbrouck demonstrates how a more holistic view of an organization can help it benefit from a deeper understanding of its offerings within dynamic cultural contexts. In doing so, he argues that ethnographic thinking helps organizations increase appreciation for openness and exploration, hone interpretive skills, and cultivate holistic thinking; allowing them to broaden perspectives, challenge assumptions, and cross-pollinate ideas between differing viewpoints. Ethnographic Thinking: From Method to Mindset is essential reading for managers and strategists who want to tap into the full potential that an ethnographic perspective offers, as well as those searching more broadly for new ways to innovate. It will also be of value to students and practitioners of applied ethnography, as well as professionals who would like to optimize the value of ethnographic thinking in their organizations.

Download or read book EmTech Anthropology written by Matt Artz and published by Taylor & Francis. This book was released on 2024-08-05 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: EmTech Anthropology: Careers at the Frontier emphasizes anthropology’s critical role at the frontier of emerging technologies (EmTech). The book explores the opportunities and challenges that arise as anthropologists venture into the territory of EmTech, pushing the boundaries of traditional academic approaches and methodologies. By sharing the stories and insights of early to mid-career anthropologists working in AI, robotics, Web3, cybersecurity, and other cutting-edge fields, the book provides a possible roadmap for future practitioners seeking to make an impact in the world of EmTech. These anthropologists demonstrate how the discipline's unique perspective and skills can be applied to address the complex ethical, social, and cultural implications of emerging technologies. The volume showcases how anthropologists can act as visionaries, innovators, and early adopters, shaping the trajectory of EmTech towards more ethical, equitable, inclusive, and sustainable futures. It highlights the importance of interdisciplinary collaboration, practical impact, and intervention in EmTech contexts while also acknowledging the need for anthropologists to challenge existing narratives and push the boundaries of the discipline itself. EmTech Anthropology: Stories from the Frontier serves as an essential resource for anthropologists, students, and professionals from related disciplines who are interested in exploring the frontiers of anthropology and emerging technologies. By offering a glimpse into the exciting possibilities and compelling insights that emerge when anthropology meets EmTech, the book inspires and guides the next generation of anthropological innovators.

Download or read book Advertising and Consumption written by Everardo Rocha and published by Routledge. This book was released on 2021-11-22 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues for the study of consumption and its relationship with media images, particularly advertising, from a cultural perspective. Focused on Brazil, it draws on decades of research by the author and engages with theory and concepts from a range of classic anthropological works. The chapters examine how advertising professionals view their craft, the resistance to capitalism amongst native Brazilians, images of women and their bodies in magazines, and the case of the first soccer player to become a national media celebrity. Rocha supports the study of consumption as a classification system that materializes culture and creates relations between people and goods. The book presents advertising as a mode of magical thinking that mediates the passage from the machine-driven sphere of production to the humanized sphere of consumption, converting meaningless impersonal things into goods that have name, origin, identity and purpose. It will be of interest to anthropologists, sociologists and others working on advertising, marketing, communications, and consumer research.

Download or read book Digital Culture Play and Identity written by Hilde Corneliussen and published by MIT Press. This book was released on 2008 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book examines the complexity of World of Warcraft from a variety of perspectives, exploring the cultural and social implications of the proliferation of ever more complex digital gameworlds.The contributors have immersed themselves in the World of Warcraft universe, spending hundreds of hours as players (leading guilds and raids, exploring moneymaking possibilities in the in-game auction house, playing different factions, races, and classes), conducting interviews, and studying the game design - as created by Blizzard Entertainment, the game's developer, and as modified by player-created user interfaces. The analyses they offer are based on both the firsthand experience of being a resident of Azeroth and the data they have gathered and interpreted.The contributors examine the ways that gameworlds reflect the real world - exploring such topics as World of Warcraft as a "capitalist fairytale" and the game's construction of gender; the cohesiveness of the gameworld in terms of geography, mythology, narrative, and the treatment of death as a temporary state; aspects of play, including "deviant strategies" perhaps not in line with the intentions of the designers; and character - both players' identification with their characters and the game's culture of naming characters." -- BOOK JACKET.

Download or read book Living and Dying in a Virtual World written by Margaret Gibson and published by Springer. This book was released on 2018-08-13 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes readers into stories of love, loss, grief and mourning and reveals the emotional attachments and digital kinships of the virtual 3D social world of Second Life. At fourteen years old, Second Life can no longer be perceived as the young, cutting-edge environment it once was, and yet it endures as a place of belonging, fun, role-play and social experimentation. In this volume, the authors argue that far from facing an impending death, Second Life has undergone a transition to maturity and holds a new type of significance. As people increasingly explore and co-create a sense of self and ways of belonging through avatars and computer screens, the question of where and how people live and die becomes increasingly more important to understand. This book shows how a virtual world can change lives and create forms of memory, nostalgia and mourning for both real and avatar based lives.

Download or read book Decoding Digital Culture with Science Fiction written by Alan N. Shapiro and published by transcript Verlag. This book was released on 2024-06-30 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do digital media technologies affect society and our lives? Through the cultural theory hypotheses of hyper-modernism, hyperreality, and posthumanism, Alan N. Shapiro investigates the social impact of Virtual/Augmented Reality, AI, social media platforms, robots, and the Brain-Computer Interface. His examination of concepts of Jean Baudrillard and Katherine Hayles, as well as films such as Blade Runner 2049, Ghost in the Shell, Ex Machina, and the TV series Black Mirror, suggests that the boundary between science fiction narratives and the »real world« has become indistinct. Science-fictional thinking should be advanced as a principal mode of knowledge for grasping the world and digitalization.

Download or read book Museums and Digital Culture written by Tula Giannini and published by Springer. This book was released on 2019-05-06 with total page 590 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how digital culture is transforming museums in the 21st century. Offering a corpus of new evidence for readers to explore, the authors trace the digital evolution of the museum and that of their audiences, now fully immersed in digital life, from the Internet to home and work. In a world where life in code and digits has redefined human information behavior and dominates daily activity and communication, ubiquitous use of digital tools and technology is radically changing the social contexts and purposes of museum exhibitions and collections, the work of museum professionals and the expectations of visitors, real and virtual. Moving beyond their walls, with local and global communities, museums are evolving into highly dynamic, socially aware and relevant institutions as their connections to the global digital ecosystem are strengthened. As they adopt a visitor-centered model and design visitor experiences, their priorities shift to engage audiences, convey digital collections, and tell stories through exhibitions. This is all part of crafting a dynamic and innovative museum identity of the future, made whole by seamless integration with digital culture, digital thinking, aesthetics, seeing and hearing, where visitors are welcomed participants. The international and interdisciplinary chapter contributors include digital artists, academics, and museum professionals. In themed parts the chapters present varied evidence-based research and case studies on museum theory, philosophy, collections, exhibitions, libraries, digital art and digital future, to bring new insights and perspectives, designed to inspire readers. Enjoy the journey!

Download or read book Transmedia Genre written by Matthew Freeman and published by Springer Nature. This book was released on 2023-02-05 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings genre back to the forefront of the current transmedia trend. Genres are perhaps the most innately transmedial of media constructs, formed as they are from all kinds of industrial, technological and discursive phenomena. Yet, few have considered how genre works in a multiplatform context. This book does precisely that, making a uniquely transmedial contribution to the study of genre in the age of media convergence. The book interrogates how industrial, technological and participatory transformations of digital platforms and emerging technologies reshape workings of genre. The authors consider franchises such as Star Wars, streaming platforms such as Netflix, catch-up services such as ITV Hub, creative technologies such as virtual reality, and beyond. In setting the stage for the revival of genre theory in contemporary transmedia scholarship, this book pushes forward understandings of multiplatform media and the emerging form and function of genre across contemporary culture.

Download or read book The Age of Virtual Reality written by Thomas Hohstadt and published by Lulu.com. This book was released on 2011-07-18 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Something big is happening. Virtual Reality is not only becoming the driving wheel of the new world economy, it is building a new cultural order. The "Age of Virtual Reality" is in its infancy, yet we already live in a virtual world. Through video games, iPods, iPhones, online social networking, and movies, we are migrating toward ""virtual space."" We must understand this moment in history. Through provoked discoveries, engaging artistic journeys, and creative dialogues with the "language" of virtual reality, this book explores both the pre-digital history of VR and its sobering-yet inspiring-future. Readers will learn to test, discern, and ground the ""evidence"" of their experience. In "The Age of Virtual Reality," they will discover where we're going by confronting where VR is going. More important, they will engage the skills necessary to participate constructively and creatively in an increasingly ""virtual"" world-a world that demands their participation. They will be stunned beyond disbelief.

Download or read book Digital Sensations written by Ken Hillis and published by U of Minnesota Press. This book was released on 1999 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Virtual reality is a technological reproduction of the process of perceiving the real, yet that process is filtered through the social realities and embedded cultural assumptions about human bodies and space held by the technology's creators. Digital Sensations looks closely at how the lived world is affected by representational forms generated by communication technologies, especially digital and optical virtual technologies. Through critical histories of the technologies of vision, light, space, and embodiment, Ken Hillis traces the often contradictory intellectual and metaphysical impulses behind the Western transcendental wish to achieve an ever more perfect copy of the real. He advocates that current and proposed virtual technologies reflect a Western desire to escape the body. Because virtual technologies are new, these histories also address unintended and underconsidered consequences flowing from their rapid dissemination, such as commodification and the alienation of new forms of surveillance." -- Book cover.

Download or read book Virtual Natives written by Catherine D. Henry and published by John Wiley & Sons. This book was released on 2023-09-06 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: The eclipse of Digital Natives and the dawn of virtual culture—how Gen A, Z are radically redefining the future of work, play, economics, and social life. We’re living through what is arguably one of the most exciting, confusing, and powerful social moments in the history of humanity, the shift from the Digital Age to the Virtual Age. This shift is being driven by technology, and the people who are leading it are the ones who know it best: the Virtual Natives. This book will introduce you to the Virtual Native cohort and mindset, decipher their socio-cultural and economic experiences, and unpack their expectations of companies looking to engage, market, or employ them. In this book, we explore: How Virtual Natives are deploying the new technologies driving the virtualized world How relationships and work habits are being virtualized Identify ten main Virtual Native-led behaviors that are upending work and culture How Virtual Natives are evolving their expertise into a full-blown economy This is nothing short of a cultural revolution. Virtual Natives are the driving force behind a seismic change that is redefining the world through technology and virtual worlds: this book tells you how they are navigating everything from AI to Augmented and virtual reality, gaming, blockchain and Web3 in easy, accessible language. To understand the future, read Virtual Natives.

Download or read book The Virtual written by Rob Shields and published by Routledge. This book was released on 2005-06-27 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book looks at the origins and the many contemporary meanings of the virtual. Rob Shields shows how the construction of virtual worlds has a long history. He examines the many forms of faith and hysteria that have surrounded computer technologies in recent years. Moving beyond the technologies themselves he shows how the virtual plays a role in our daily lives at every level. The virtual is also an essential concept needed to manage innovation and risk. It is real but not actual, ideal but not abstract. The virtual, he argues, has become one of the key organizing principles of contemporary society in the public realms of politics, business and consumption as well as in our private lives.