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EBookClubs

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Book Development of a marketing plan for the South African solar energy market

Download or read book Development of a marketing plan for the South African solar energy market written by Christian Biewald and published by GRIN Verlag. This book was released on 2013-08-14 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2013 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of Cape Town, language: English, abstract: One of the current megatrends that developed during the last years was the increasing global demand for energy due to a continuous economic growth in the emerging markets. As a consequence, the availability of natural resources declines steadily. Therefore renewable and sustainable energies like solar, wind or water technologies become more and more important, both in industrialized and emerging markets. As a specialized manufacturer for renewable energy systems, Diehl Controls is established in the European market for building up energy-efficient solar energy plants. With regards to the company’s growth strategy, emerging markets have become increasingly important, as high market potentials are estimated for countries like South Africa. Therefore, the following term paper describes the development of a marketing plan for Diehl Controls in order to enter the South African solar energy market. Based on an environmental and strategic analysis, the marketing plan concentrates on the SAVE model to describe the strategic implications for the company.

Book Green Marketing in Emerging Markets

Download or read book Green Marketing in Emerging Markets written by Chipo Mukonza and published by Springer Nature. This book was released on 2021-08-17 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Green marketing has risen in prominence over recent years as corporations face calls to lower their carbon footprint, engage in socially responsible practices, and promote sustainable ways of conducting business. In emerging economies, social, economic, and environmental problems resulting from rapid industrialisation requires urgent attention. Promoting environmentally responsible practices through green marketing has been identified as a key solution. This book provides theoretical and practical insights into how businesses in emerging economies can integrate green objectives into their marketing activities to achieve sustainable outcomes and attain green-focused goals. It discusses green marketing from strategic and operational perspectives, which considers target consumers, products, processes, promotion and sustainability of resources and presents the institutional logic of embedding greenness across organisational marketing activities. Issues concomitant to green marketing such as consumer buying behaviour of green products, green integrated marketing communication, green product management, green initiatives in logistics social responsibility, greenwashing and the need for transparency, and green marketing orientations and firm performance, are covered in the book. Ultimately, this collection contributes to and extends theoretical conversations on green marketing while also providing actionable recommendations for organisations and the larger society in emerging economies. Chipo Mukonza is a Lecturer at the Tshwane University of Technology in Polokwane, South Africa. Ogechi Adeola is an Associate Professor of Marketing at the Lagos Business School, Pan-Atlantic University, Nigeria. Isaiah Adisa is a management researcher and consultant based in Nigeria. Robert E. Hinson is a Professor and Head of the Department of Marketing and Entrepreneurship at the University of Ghana Business School. Emmanuel Mogaji is a Senior Lecturer in Advertising and Marketing Communications at the University of Greenwich, United Kingdom.

Book Energy Research Abstracts

Download or read book Energy Research Abstracts written by and published by . This book was released on 1986 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Plunkett s Energy Industry Almanac 2008

Download or read book Plunkett s Energy Industry Almanac 2008 written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2007-12 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers things from major oil companies to electric and gas utilities, plus pipelines, refiners, retailers, oil field services and engineering. This title includes topics such as coal, natural gas and LNG. It includes statistical tables that cover topics ranging from energy consumption, production and reserves to imports, exports and prices.

Book South Africa Mineral  Mining Sector Investment and Business Guide Volume 1 Strategic Information and Regulations

Download or read book South Africa Mineral Mining Sector Investment and Business Guide Volume 1 Strategic Information and Regulations written by IBP USA and published by Lulu.com. This book was released on 2007-02-07 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: South Africa Mineral & Mining Sector Investment and Business Guide - Strategic and Practical Information

Book Plunkett s Energy Industry Almanac 2006

Download or read book Plunkett s Energy Industry Almanac 2006 written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2005 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: The energy industry is boiling over with changes. Deregulation, new opportunities in foreign fields and markets and environmental challenges are rushing together head-on to shape the energy and utilities business of the future. Extremely deep offshore wells in the Gulf of Mexico and offshore of West Africa are being drilled at immense cost. Meanwhile China has become a major energy importer and Russia has become a major exporter. In the U.S., Europe and Japan, renewable and alternative energy sources are developing quickly, including big breakthroughs in wind power and fuel cells. This exciting new reference book covers everything from major oil companies to electric and gas utilities, plus pipelines, refiners, retailers, oil field services and engineering. Petroleum topics include upstream and downstream. Additional topics include coal, natural gas and LNG. More than a dozen statistical tables cover everything from energy consumption, production and reserves to imports, exports and prices. Next, our unique profiles of the Energy 500 Firms are also included, with such vital details as executive contacts by title, revenues, profits, types of business, web sites, competitive advantage, growth plans and more. Purchasers of either the book or PDF version can receive a free copy of the company profiles database on CD-ROM, enabling key word search and export of key information, addresses, phone numbers and executive names with titles for every company profiled.

Book DOE this Month

Download or read book DOE this Month written by and published by . This book was released on 1994 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Sixteenth European Photovoltaic Solar Energy Conference

Download or read book Sixteenth European Photovoltaic Solar Energy Conference written by H. Scheer and published by Routledge. This book was released on 2020-11-25 with total page 3235 pages. Available in PDF, EPUB and Kindle. Book excerpt: The European Photovoltaic Solar Energy Conferences are dedicated to accelerating the impetus towards sustainable development of global PV markets. The 16th in the series, held in Glasgow UK, brought together more than 1500 delegates from 72 countries, and provided an important and vital forum for information exchange in the field. The Conference Proceedings place on record a new phase of market development and scientific endeavour in the PV industry, representing current and innovative thinking in all aspects of the science, technology, markets and business of photovoltaics. In three volumes, the Proceedings present some 790 papers selected for presentation by the scientific review committee of the 16th European Photovoltaic Solar Energy Conference. The comprehensive range of topics covered comprise: * Fundamentals, Novel Devices and New Materials * Thin Film Cells and Technologies * Space Cells and Systems * Crystalline Silicon Solar Cells and Technologies * PV Integration in Buildings * PV Modules and Components of PV Systems * Implementation, Strategies, National Programs and Financing Schemes * Market Deployment in Developing Countries These proceedings are an essential reference for all involved in the global PV industry- scientists, researchers, technologists and those with an interest in global market trends. The conference was organised by WIP-Renewable Energies, Munich, Germany.

Book Plunkett s Energy Industry Almanac 2007

Download or read book Plunkett s Energy Industry Almanac 2007 written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2006-12-09 with total page 703 pages. Available in PDF, EPUB and Kindle. Book excerpt: One CD-ROM disc in pocket.

Book South Africa Mining Laws and Regulations Handbook Volume 1 Strategic Information and Basic Laws

Download or read book South Africa Mining Laws and Regulations Handbook Volume 1 Strategic Information and Basic Laws written by IBP, Inc. and published by Lulu.com. This book was released on 2008-03-03 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: South Africa Mining Laws and Regulations Handbook

Book INTERNATIONAL BUSINESS MANAGEMENT

Download or read book INTERNATIONAL BUSINESS MANAGEMENT written by Tripti Singh Chowdhury and published by Thakur Publication Private Limited. This book was released on 2024-01-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buy E-Book of INTERNATIONAL BUSINESS MANAGEMENT For MBA 3rd Semester of ( AKTU ) Dr. A.P.J. Abdul Kalam Technical University ,UP

Book Marketing in South Africa

Download or read book Marketing in South Africa written by John Simpson and published by Van Schaik Publishers. This book was released on 2004 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing Renewable Energy

Download or read book Marketing Renewable Energy written by Carsten Herbes and published by Springer. This book was released on 2017-06-23 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book answers questions such as: How do you market green electricity or bio-methane? What is the right price for renewable energy? How do the legal framework and customer preferences influence marketing strategies? Is direct marketing or online marketing the key to success? Answers to these and many other questions can be found in this volume, which gathers contributions from leading researchers and respected practitioners. Employing an easy-to-follow, clearly structured format, it combines the latest research results and concrete case studies to help readers understand the fundamentals of marketing for renewable energies and new business models from different countries.

Book Plunkett s Energy Industry Almanac 2009

Download or read book Plunkett s Energy Industry Almanac 2009 written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2008-12 with total page 701 pages. Available in PDF, EPUB and Kindle. Book excerpt: The energy industry is boiling over with changes. This title offers a reference tool to the energy industry that covers various things from major oil companies to independents, utilities, pipelines, coal, LNG, oil field services, and refiners. It includes over a dozen statistical tables and profiles of The Energy 500 Firms.

Book Energy Abstracts for Policy Analysis

Download or read book Energy Abstracts for Policy Analysis written by and published by . This book was released on 1989 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: