Download or read book Tourism Product Development in China Asian and European Countries written by Yuhua Luo and published by Springer Nature. This book was released on 2020-05-21 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes a broad variety of tourism products in China, Asia and Europe that employ both cutting-edge IT technologies and advanced methodologies. These products are cultural tourism, recreational tourism, sport tourism, adventure tourism, medical tourism and more. Authors from different areas contributed to the book, including academic researchers, graduate students, government administrators and industry practitioners. The book covers the entire chain of tourism product business processes: product development and improvement, tourist behavior analysis, marketing and sales, customer service, etc. In addition, it addresses related issues such as tourism sustainability, policymaking, environmental protection and human resource development. Big data processing, data mining, visual content analysis and textural content analysis, semantic nets and sentiment analysis are among the cutting-edge technological tools used to study tourism product development here. The book gathers selected papers from the 9th International Conference on Tourism and Hospitality between China and Spain (www.china-spain.org) with participants from 18 countries. Though the book is mainly intended for researchers and policymakers, it will also appeal to a wider audience, due to its first-hand content, insightful analysis and broad geographic coverage.

Download or read book Destinations Products Asia written by and published by . This book was released on 1998 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Future of Tourism in Asia written by Anukrati Sharma and published by Springer Nature. This book was released on 2022-01-01 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a meticulous overview of the future of tourism in Asian countries. This book provides new dimensions to the tourism research and tourism industry as it is concerned with the future vision of tourism in Asia. The main purpose of the book is to envision the outcomes both positive and negative from the tourism industry to prepare our future generations. This book expands on the concept that tourism is not sedentary and is ever changing rapidly. A unique feature of the book is that it brings into limelight the unexplored places of Asia as well as a growth of low-cost tourism in Asia This book discusses how Asia can enjoy the competitive advantage in future. Also, whether the future outlook is bright or dark for the tourism sector in the Asia region. This book highlights the unexplored themes of tourism in Asia such as Over-tourism, Sports Tourism, Baby Boomers and Seenger Tourism, Literary Tourism, Experiential Tourism, Psychographic Segmentation of Future Tourists. The chapters have been authored by experts in their respective fields. This book allows readers to explore how different Asian countries might best serve tourism products in the future.

Download or read book Managing Asian Destinations written by Ying Wang and published by Springer. This book was released on 2018-04-13 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more Asian travellers look to explore destinations in Asia and beyond, an understanding of how Asian destinations practice tourism is crucial to the future sustainable development of global tourism. This book provides an invaluable stock of research and knowledge based on the Asian practice and experience in destination planning, marketing, and management, offering insights into the latest development and trends in the region.

Download or read book The Hospitality and Tourism Industry in ASEAN and East Asian Destinations written by Jinlin Zhao and published by CRC Press. This book was released on 2021-07-15 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new volume addresses the growing interest to understand tourism and hospitality in Southeast and South Asia, two regions that have seen tremendous growth in international tourists in recent years. It explores the current development of hospitality and tourism industry in the regions of Hong Kong, Macao and Taiwan as well as other key countries in Southeast and South Asia. The Hospitality and Tourism Industry in ASEAN and East Asian Destinations: New Growth, Trends, and Developments provides updated findings and case studies that highlight opportunities and issues of tourism and hospitality development in ASEAN. Chapters cover such diverse topics as: Online marketing strategies Sustainable hospitality development Diversification efforts of the tourism industry Innovations in independent hotels Wildlife tourism in urban destinations The Vietnamese national park system Consumers’ positive and negative images of certain destinations Much more While academicians will benefit from the updated research findings summarized by the respected scholars, hospitality professionals will also find the book a valuable source of information as the chapters delve into the most recent topical and industry focused issues.

Download or read book Tourism in South and Southeast Asia written by Colin Michael Hall and published by Routledge. This book was released on 2000 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: [This book] is the first tourism book to deal comprehensively with the implications of the Asian economic crisis for tourism ...

Download or read book Asian Tourism written by Janet Cochrane and published by Routledge. This book was released on 2007-12-20 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism in Asia is growing faster than anywhere else in the world, driven by the increasing wealth of countries like Taiwan, South Korea and Malaysia, and by the huge populations of China, India and Indonesia -the first second and fourth biggest countries in the works. Despite the significance of the tourism industry in this area it is still under researched. Asian Tourism is a unique book and the first to addresses this imbalance by providing a high quality edited collection of chapters which explore the domestic and intraregional tourism in Asia. Divided into three sections it explores: * Policy aspects of tourism development and the role of the public sector exploring issues such as: Cross-national tourism collaboration in Asia, The growth of aviation in Asia and Economic Corridors and Ecotourism. * Changing markets exploring issues such as: The role of Japanese popular culture in Asian tourism, Management Challenges for Bali’s Tourism Industry and religious tourism in North India. * Destination and industry responses exploring issues such as: Tourism-Generated Employment in Cambodia, sex workers and tourism in India and responsible destination development in the Philippines. With contributions from well respected and eminent names in the field, Asian Tourism provides a ground breaking insight into topical, industry focused issues while benefiting from academic depth and rigour and an awareness of tourism history in this region.

Download or read book Marketing Asian Places written by Philip Kotler and published by John Wiley & Sons. This book was released on 2002 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the beginning of the 21st century, headlines report how cities are going bankrupt, states are running large deficits and nations are stuck in high debt and stagnation. This text argues that thousands of places are in crisis and can no longer rely on national policies for protection. The authors show how places in Asia can become attractive products by effectively communicating their special qualities and attracting investment.

Download or read book Development of Tourism and the Hospitality Industry in Southeast Asia written by Purnendu Mandal and published by Springer. This book was released on 2015-12-11 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights the state-of-the-art tourism and hospitality industry in Southeast Asian countries, while also presenting future directions for the industry with an emphasis on decision-making models. It first elaborates on the significant role of the tourism and hospitality industry given the rapid socio-economic and cultural changes occurring in Southeast Asia, before providing perspectives on medical tourism, tourism for seniors and several other developments within the tourism and hospitality sector. Development of Tourism and the Hospitality Industry in Southeast Asia presents scholarly perspectives from researchers across the region and is geared towards world-wide readers in academia, as well as experts from the industry.

Download or read book Southeast Asia on a Shoestring written by China Williams and published by . This book was released on 2006 with total page 1004 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hit the Southeast Asia hippy trail in a rickety bus packed with chickens. You'll find your nirvana at a Buddhist temple, on a perfect beach or in a bowl of noodle soup. Written for backpackers by backpackers, this guide to 11 countries lets you go further, stay longer and pay less for an adventure of a lifetime.This original and longest-running travel guide to Southeast Asia covers Myanmar, East Timor, Brunei, Cambodia, Indonesia, Laos, Malaysia, the Philippines, Singapore, Thailand and Vietnam.There are suggested itineraries by expert authors with over 20 years combined travel experience in Southeast Asia. A "Getting Started" chapter provides insider tips on getting the most out of travel in this popular travel destination-including how to eat, sleep and travel without blowing the budget. Included are dedicated sections on studying, working and volunteering, as well as responsible travel.

Download or read book Building Brands in Asia written by Tim Andrews and published by Taylor & Francis. This book was released on 2017-05-18 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a global business environment characterized by volatility and change, the formation of enduring relationships with consumers is paramount, but also notoriously difficult. Focusing on the creation, development and management of brands in the world’s most dynamic, diverse and challenging business environment, Building Brands in Asia challenges the assumption that the continuing success of global brands in Asia is a given. Replete with anecdotes, interviews and case studies, Andrews and Chew provide an insightful, detailed and timely examination for all those interested in today’s primary corporate preoccupation set in the world’s most exciting marketplace.

Download or read book U S Exports of Domestic Merchandise written by and published by . This book was released on 1968 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Asian Sources Gifts Home Products written by and published by . This book was released on 1998 with total page 1288 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing Tourist Destinations in Emerging Economies written by Ishmael Mensah and published by Springer Nature. This book was released on 2021-11-27 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural disasters, accidents – not to mention epidemics – have the potential to derail tourism in emerging economies. To mitigate these risks, emerging destinations need well-coordinated management and marketing strategies. However, most texts on tourism destination marketing reflect destinations in more advanced countries. This book acknowledges the fact that emerging tourist destinations have unique characteristics and challenges, which have implications for destination marketing. Highlighting the marketing challenges, best practices and strategies relevant to emerging economies, this book covers core topics such as image creation and branding, destination marketing during crises and pandemics, market segmentation and the travel decision making process among others. Providing up to date knowledge on an otherwise under-explored topic, this collection is ideal reading for upper-level students, researchers and policymakers.

Download or read book Tourism Management And Policy Perspectives From Singapore written by Ern Ser Tan and published by World Scientific. This book was released on 2002-04-10 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism development is not merely about boosting tourist figures and bringing in more tourist dollars. Undoubtedly, it has to do with developing tourism resources, infrastructure, products, and attractions, but it is also about a society, polity, and economy meeting the challenges of globalization, the new millennium, and nation-building. This book deals with those issues from different perspectives and through the case of Singapore, a city-state highly integrated into the global economy. It addresses specific areas like tourism manpower, theme parks, and beaches, as well as the broader issues of economic strategy, political economy, and culture. Collectively, the articles in this book provide readers with a sense of where Singapore has gone and where it is in terms of tourism management and policy.

Download or read book Destination Branding written by Nigel Morgan and published by Routledge. This book was released on 2007-06-07 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's highly competitive market, many destinations - from individual resorts to countries - are adopting branding techniques similar to those used by 'Coca Cola', 'Nike' and 'Sony' in an effort to differentiate their identities and to emphasize the uniqueness of their product. By focusing on a range of global case studies, Destination Branding demonstrates that the adoption of a highly targeted, consumer research-based, multi-agency 'mood branding' initiative leads to success every time.

Download or read book Transport and Communications Bulletin for Asia and the Pacific written by and published by . This book was released on 1982 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: